A CYNOPSIS MESSAGE FROM OXYGEN

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 Cynopsis
03.21.11

Good morning. It’s Monday, March 21, 2011, and this is your first early morning briefing. As always, if you prefer to watch this morning’s news instead of reading it, click here . 

Tonight’s Premieres:
ABC: Dancing with the Stars at 8p
truTV: Southern Fried Stings at 10p

Tonight’s Finales:
ABC Family: Pretty Little Liars at 8p
A&E Network: Intervention at 9p
MTV: Skins at 10p

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A CYNOPSIS MESSAGE FROM SCRIPPS NETWORKS

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Making it official, Netflix is licensing the exclusive rights to House of Cards, a political drama starring Kevin Spacey.  House of Cards will debut online via Netflix to its 20 million members later in 2012.  Netflix commissioned 26 one-hour episodes, equal to two 13-episode seasons, produced by MRC.  David Fincher is directing the pilot and executive producing the series.  House of Cards is based on a book and a previous BBC miniseries that starred the late Sir Ian Richardson.  The US version centers on an ambitious politician (Spacey) who has the presidency in his sights.

The Singing Bee is back this spring with a third season on CMT starting April 8 at 8p.  Melissa Peterman, star of CMT’s Working Class series hosts the competition series.  During this new season, CMT presents two themed episodes, “Boy Band” featuring former boy band members Bobby Brown, Joey Fatone, Drew Lachey and Wanya Morris and a Dallas Cowboys Cheerleaders episode highlighting CMT’s series, Dallas Cowboys Cheerleaders: Making the Team.  The Gurin Company and JUMA Entertainment produce The Singing Bee.

Top 10 Weekend Box Office Estimates: March 18-20, 2011
Limitless (Relativity Media)                 $19.0 million  opening weekend
Rango (Paramount)                            $15.3 million  3 wk total $92.6m
Battle: Los Angeles (Sony)                  $14.6 million  2 wk total $60.6m
The Lincoln Lawyer (Lionsgate)           $13.4 million  opening weekend
Paul (Universal)                                 $13.2 million  opening weekend
Red Riding Hood (Warner Bros.)          $7.3 million  2 wk total $26.0m
The Adjustment Bureau (Universal)     $5.9 million  3 wk total $48.8m
Mars Needs Moms (Disney)                 $5.3 million  2 wk total $15.4m
Beastly (CBS Films)                            $3.3 million  3 wk total $22.2m
Hall Pass (Warner Bros.)                     $2.6 million  4 wk total $39.6m
Source: Rentrak

On the Cynopsis website today, the newest installment on the Cyn opsis | Sports news page, “March Madness — A tru Blue Brandbuilder for Turner”, written by Chris Pursell.  Feel free to add your comments or thoughts at the bottom of the Sports page about his story, his opinions, suggestions on future stories and or anything else.

MIPTV 2011:

Distribution company Optomen International, a unit of ALL3 MEDIA, is bringing five new titles to MIPTV:

• Secret Shopper with four one-hour episodes sold to TV Norge in Norway and BBC Global for its channels in Asia and Poland.
• Heston’s Fishy Feast picked up by Ananey in Israel, Acht TV in Belgium and BBC Global.
• Hairy Meals On Wheels featuring Britain’s TV cooks David Myers and Simon King.
• The celebrity chef series Perfect . . .  with twenty one-hour episodes.
• Factual entertainment series Kung Fu Changed My Life with six episodes.

Program Call:  Cynopsis Media will be producing our annual MIPTV Shopping Guide sent to all Cynopsis and Cynopsis Kids subscribers on Thursday, March 31, the week before MIPTV 2011 in Cannes. If you’re exhibiting at MIPTV this year and would like to have your programming included, please send us only the following info for your top 5 shows: title, availability date, number of episodes, length, type (i.e., movie, series, special, etc.), genre and your terms (barter, cash, etc.) as well as your company’s stand/booth location. To be included in this free and highly-viewed special edition, please send your submission to [email protected] no later than Friday, March 25, 2011. A confirmation email will be sent following each submission from Lisa (if you don’t receive a confirmation email, please resubmit).

A slew of pilot castings:

• Donald Sutherland tries his hand again at series television by taking on the lead role of NBC’s comedy pilot My Life as an Experiment.  The project is produced by Jack Black about a magazine journalist, A.J. Wilder (comedian Jon Dore) and how his profession impacts his family, especially his wife Stacie (Paget Brewster).  Sutherland will play Stacie’s father, a highly respected though arrogant heart surgeon. 
• Christina Applegate also returns to television starring in the NBC untitled comedy from SNL’s Lorne Michaels.  Emily Spivey, a writer on SNL is penning the script about an irreverent look at parenthood from the point of view of a sharp-tongued mother (Applegate), her stay-at-home husband and opinionated parents.  Previously, Applegate starred in Jesse for NBC in 2000 and ABC’s Samantha Who?
• CBS snagged Kevin Dillon for the second lead in its comedy pilot How to Be a Gentleman, playing opposite David Hornsby.  The plot is a buddy comedy about Alan (Hornsby) a rigid guy who is learning to live his life with the help of his old high school friend, the amiable and optimistic Bert (Dillon).  The pilot also cast Mary Lynn Rajskub (24) to play Alan’s sister, Janet, an aggressive lawyer who hen-pecks her meek though loving husband.
• Veteran TV actress Heather Locklear notches another show on her vita with CBS’ pilot The Assistants, an ensemble project about four assistants working for a celebrity couple.  Locklear will play an insecure actress and one half of the celebrity couple.  The other half of the couple has not been cast yet, though the assistants will be played by: Emily Rutherford, David Henrie, T.J. Miller and Lamorne Morris.  Past TV credits for Locklear include Dynasty, T.J. Hooker, Melrose Place and Spin City.
• Michelle Trachtenberg (Gossip Girls, Mercy) cast in another CBS comedy pilot, the untitled workplace comedy about young adult employees at a top-notch venture capital firm from Peter Knight.  Trachtenberg will play the female lead, Gracie, who is promoted out of the mailroom into a junior associate position much to the surprise of her competitor Danny, the plot’s central character.
• As Friday Night Lights has come to an end, series star Connie Britton will next appear as the female lead in FX’s drama pilot, American Horror Story from Ryan Murphy and Brad Falchuk.  In the plot, Britton will play Vivien Harmon, one half of the show’s central couple.  The overall plot of American Horror Story is not being revealed other than each season will feature an entirely new cast.  Britton was contracted for one season and is also developing a drama for FX with David O. Russell.

Following reports late last week, FOX’s upcoming The X Factor did hire Antonio “L.A.” Reid, former chairman of Island Def Jam Music Group as a judge joining Simon Cowell.  Reid resigned from Island Def Jam just last week.  A host and more judges for The X Factor will still be announced.

Thursday A18-49 Analysis:  FOX had all the luck Thursday night taking the A18-49 demo with a 4.5/14, according to final national ratings from Nielsen.  FOX found its pot o’ gold in the form of American Idol at 8p winning with a 5.7/19 with ABC’s Wipeout trailing at #2 with a 2.1/7.  FOX held its own through 9p as Bones won with a 3.3/10 with the last of the NCAA Basketball Championship: BYU vs. Wofford on CBS next at 2.0/7.  Then at 10p, Univision’s Triunfo del Amor topped at 1.7/5 and the average of NBC’s comedies 30 Rock and Outsourced placed second at 1.6/5.

Live + Same Day Household Ratings: Thursday, March 17, 2011  time period averages.  Source: NTI, Galaxy as dated. Live+SD.

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FOX: 9.1/16        American Idol 11.2/20, Bones 7.0/12

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ABC: 3.6/6           Wipeout 3.9/7, Private Practice 4.1/7, Off the Map [r] 2.6/5

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CBS: 3.2/6         CBS NCAA Basketball Championship: BYU vs. Wofford 3.0/6, CBS NCAA Basketball Championship: St. John’s vs. Gonzaga 2.6/5

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NBC: 2.4/4           Community 2.6/5, Perfect Couples 1.8/3, The Office 2.4/4, Parks and Recreation 2.5/4, 30 Rock 2.7/5, Outsourced 2.4/4

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UNIV: 2.3/4          Eva Luna 2.4/4, Triunfo del Amor 2.3/4

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ION: 1.3/2           Criminal Minds 1.0/2, Criminal Minds 1.3/2, Criminal Minds 1.7/3

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TELE: 0.8/1         Aurora 0.5/1, Los Herederos del Monte 0.6/1, La Reina del Sur 1.3/2

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CW: 0.7/1           Vampire Diaries [r] 0.6/1, Nikita [r] 0.8/1

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TF: 0.4/1             Cine de Las Estrellas 0.3/1, India 0.5/1

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A18-49:  FOX 4.5/14, UNIV 1.8/6, CBS 1.7/6, ABC 1.6/5, NBC 1.5/5, TELE 0.7/2, ION 0.5/2, CW 0.4/1, TF 0.3/1

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ABC News contributor Lara Setrakian added as a Reporter at Bloomberg Television based in Dubai.  Even though Lara will be reporting for Bloomberg Television, she will continue making contributions to ABC News on television, radio and digital platforms as part of her new position with Bloomberg Television. 

Spotlight Cinema Networks hired Ronnie Ycong as VP for the company’s new Exhibitor Relations Department.  Most recently, Ronnie was Director/Exhibitor Relations at Screenvision.

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A CYNOPSIS MESSAGE

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This day in History:  1980 – U.S. President Jimmy Carter announced to the U.S. Olympic Team that they would not participate in the 1980 Summer Games in Moscow as a boycott against Soviet intervention in Afghanistan.

Answer to Yesterday’s Trivia Question:  Dauncy.  A word that means “when you’re not really sick, just feeling lousy.”  This is according to what classic TV character?  LUCY RICARDO on I LOVE LUCY  Kudos to: Darlene Dorman-WMAR/Baltimore; Mark Ski-Mark Ski Prods/NY; Barbara Bevel-Sesame Workshop/NY; Brittney Lipsett-Yale University/New Haven; Elizabeth Miller-ABC/NY; Peter Gordon-AMS Pictures/Dallas; Renee Rochman-As Seen Everywhere/Scottsdale; Les Stipp-GSD&M/Chicago; Samuel Bernstein-Babyhead Prods/West Hollywood; Cammie Buerry-Station Casinos/Las Vegas; Lisa English-Tennis Channel/Santa Monica; Mattie Comer-CBS Television Distribution/Santa Monica;

Today’s Trivia Question:  When this show premiered, this character rode a Harley-Davidson motorcycle.  During the course of the series, he was seen on a Triumph, Harley Panhead, Harley Knucklead, Harley Sportster, Triumph 500 CC Twin, Trophy 650 CC and a BSA.  Who is he?   (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Cyn
03.21.11

Cynopsis Ad Sales:
Mike Farina – VP/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

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Cyn opsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here  .

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JOB OPENING: LEGAL/BUS AFFAIRS/A & E TEL NETWORKS, LLC/NY: Handle all stages of TV-prgrmng deals; exp real-life & scripted series req’d. MOWs strongly desired. 5+yrs relevant ind exp. www.aetn.com/careers.html  (3/25)

JOB OPENING: SALES PLANNER Si TV/NY www.sitv.com/sitv-jobs : 3+yrs exp; Create & develop customized plans/presentations for reps, Exc media math skills, excel, pwrpoint req, Strong analytical skills. Bilingual/Spanish ++. EOE (3/25)

JOB OPENING: PREDITOR/HALFYARD PRODUCTIONS/DC: Seeks creative development producer/editor.Must know FCP and have proven sizzle reel experience.Send resume and reel to [email protected] (3/25)

JOB OPENING: DIGITAL AE/GSN/NY: Reporting to VP Ad Sales. 6+ yrs media exp req. with 2+ yrs online sales exp pref’d. Degree req. Contact agency and client list. Send salary history and res/cover letter to [email protected] (3/25)

JOB OPENING: TELEVISION AD SALES REP/NYC: 10yrs+ TV Ad Agency or Sales exp.Minimum 5 yrs DRTV & Per Inquiry Sales Exp. Send resume & salary req’s to: [email protected] (3/25)

JOB OPENING: RESEARCH ANALYST/Vh1 SUITE/NY: Collect & analyze Nielsen, MRI, & other rsch data. BA, 1-2 yrs rsch exp reqd. Strong Mcrsft Excel & PP & writ/comm skills. EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com  (3/25)

JOB OPENING: DIR, PRODUCT DEVELOPMENT (DIGITAL PLATFORMS)/NBCUniversal/Burbank:   Please visit www.nbcunicareers.com  Req#1301BR. The platforms covered will be Cable MSO, Telcos, Satellite Providers & Wireless Operators (3/25)

JOB OPENING: DIRECTOR, PUBLICITY/LA: Resp for dev/impl of PR strtges/cmpgns/plcmnt fr A&E/BIO/CI, prog, & initves; 10+ yrs exp in TV/Pub/PR.   https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=93594   (3/25)

JOB OPENING:  SR ANALYST/TV Land Programming Research/MTVN/NYC: 2+ yr cable/bcast exp. Strong analytical/numeric skills Advanced Nielsen systems. Attn to details. BA/BS. EOE/M/F/D/AAP www.mtvncareers.com  (3/25)

JOB OPENING:  SALES PLANNER/AT&T Advanced Ad Solutions/NY: Sales Planner-AT&T Uverse (IPTV). 2+ yrs sales and media planning exp. Apply https://att.taleo.net/careersection/10161/jobdetail.ftl?lang=en&job=1114893&ctx=1   (3/25)

JOB OPENING:    DIR, SALES PLAN’G/ABC/N Y: Mng plan’rs, dev pricing/pckgng models, proprietary ad system, dev sales strat re: site structure/emerging techs, affinity/ad ntwrks, mobile, 8 yrs exp.  Apply: Disneyabcjobs.com Req# 287642 (3/25)

JOB OPENING: DIGITAL ANALYTICS MANAGER/The Oprah Winfrey Network/LA: Min 5 yrs.exp in web analytics, expert in Omniture and Excel, strong analytical, written and verbal skills. Apply at: http://careers.own.tv/ (3/24)

JOB OPENING: VP,ON-AIR PROMO/Lifetime/NY:8+ yrs exp.Direct, prod/mng the on-air creative brand for Lifetime, LMM & Lifetime Real Women. Highly creative, excellent writing & presentation skills. Apply to: www.aetn.com/careers/html  (3/24)

JOB OPENING: DIST NEW MEDIA SPCLST/AETN/NY:Launch & manage new media initiatives (VOD, BROADBAND, ENHANCED TV). 3 + yrs exp in digital media or entertainment. Knwldg of TV prgmng prod workflow a +. www.aetn.com/careers/html  (3/24)

JOB OPENING: WRITER/PROD/Lifetime/NY :Ideate/conceptualize/brainstorm innovative Integrated Mktg Campaigns that fulfill Ad Sales, Cons Prod & Dig Media objectives.3 yrs TV prod exp on-air promos pref. Apply: www.aetn.com/careers/html  (3/24)

JOB OPENING: WRITER/PRODUCER/Lifetime/NY :Conceptualize, write and produce high impact promo launch campaigns for unscripted series. 3 yrs exp in TV On-Air Promotion. Apply to: www.aetn.com/careers/html  (3/24)

JOB OPENING: VP,STRATEGY & CONS MKTG/Lifetime/NY:Dev & direct strategies for break thru mktg & best in class adv campaigns. 10+ yrs exp in media, promo, advrtsng preferably in TV or ent.Apply to: www.aetn.com/careers/html  (3/24)

JOB OPENING: CREATIVE DIRECTOR/New York: Dev conceptual/strategic design solutions that fit bus goals while adhering to position of brand  https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=93498   (3/24)

JOB OPENING:  DIRECTOR DISTRIBUTION/Hallmark Channel/New York: 5 yrs exp w/Sales req. Req exp handling MSO accts (pref Top 10) incl. carriage negotiations. See full posting and apply @ www.hallmarkchannel.com   (3/24)

JOB OPENING:  SR RSCH ANALYST/A&E/LIFETIME/HISTORY/NY : 2+yrs exp Nat’l media rsrch from cble, brdcst, synd or ad agency; Nat’l Nielsen sys & data knwlg a must. Detail oriented/strong writ/oral comm skills. www.aetn.com/careers/html  (3/24)

JOB OPENING: WRNN TV PREDITOR/Rye Brook NY & Long Is: Editorial knwldg, tech & post prod skills. Use of final cut, logic, pro tools to assemble show, pkgs, standups, music, graphics, chyrons. Some field production. [email protected] (3/23)

JOB OPENING:  VARIOUS OPPORTUNITIES(Reporter, Producer, Engineer, Assignment Editor, Traffic Manager, MCO and Videographer)/WRNN-TV/Rye Brook, NY:  For full job descriptions please visit http://fios1news.com/LongIsland_Careers.php (3/23)

JOB OPENING: SHOWRUNNERS, LINE PRODUCERS, PRODUCTIONS MANAGER AND STORY PRODUCERS/NYC: Needed to staff several new home makeover/construction shows. Resume/Cov letter. Specific exp. absolutely mandatory [email protected] (3/22)

JOB OPENING: DIR, INTEGRATED MARKETING/MTV/NYC: 7+ yrs exp. creating multiplatform marketing programs at a TV/media company. EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com  (3/22)

JOB OPENING: SUPERVISING PRODUCER/VH1/NYC: 7+ yrs exp reality TV production: BOTH competition-elimination & docudrama is a must; Reality Supervising Producer credits req; EOE/M/F/D/AAP www.mtvnetworkscareers.com  (3/22)

JOB OPENING: AFFIL SALES COORD/Sportsman Channel/NY: 1-3 yrs brdcst or cable/TV/ent exp, Simmons/Nielsen/MRI knwldg pref’d. Profic in MS PP, plan various meeting materials incl. sales decks, rsrch, etc. www.thesportsmanchannel.com  (3/22)

JOB OPENING: DIGITAL VIDEO COORD/The Hub/Burbank: Contract role. Schedule, distribute, & monitor video across digital platforms, including VOD, online, & social media. Apply at http://thehub.catsone.com/careers  (3/22)

JOB OPENING: CREATIVE DIR. ON-AIR/Oprah Winfrey Network-LA: Oversee promos, short form, int. marketing. Highly creative, xlnt writing, presenting and mgmt. skills. 8-10 yrs exp http://careers.own.tv   (3/22)

JOB OPENING: DIR COMM/Discovery/NY: Dvlps, oversee & execute multiplatform comm strtgy & wrks w/internal/external prdcrs to conduct rsrch & coord media opp ;7+yrs exp media relations, campaign & ppl mgmt. www.discovery.com  #3314 (3/22)

JOB OPENING: ACCOUNT EXECUTIVE/TV Guide Online/NY: AE w/ 5+ yrs digital ad sales exp a must. Multi-platform sales exp preferred. Competitive salary commensurate w/ exp & excellent benefits program [email protected] (3/22)

JOB OPENING: FREELANCE MGR/ABC & SOAPnet Integrated Mktg/LA: Assist w/exec of advertiser driven mktg, integration & promo programs. Expertise in PM & execution. Apply@ [email protected] / Info@ disneyabcjobs .com#287652 (3/22)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SUMMER INTERNSHIP CREDITS ONLY: Mrkting Intern for Post-prod co. NYC: Work w/ VP, biz-dev; build database, mrkting materials, web presence, mrkt research, brand & PR. MS Office, web savvy, skilled communicator. Apply: [email protected] (3/25)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: ANALYTICAL AE FOR DIGITAL OR TV AD SALES/NY: I assure you that I am qualified, & will prove to be a valuable addition to your firm. 3yrs in Finance & 9 yrs in Ad Sales. Let’s grow together. [email protected] (3/25)

SITUATION WANTED: Seeking to assist, Entry level-Junior level positions, B.A. & Communications/Media background, 3-5 years of experience domestically and internationally. Please contact, [email protected] (3/25)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NY) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (3/25)

SITUATION WANTED:  EXPERIENCED TV PRODUCER WITH MBA – I have an MBA and 9 years experience as a TV Producer. Ideally looking for a position that integrates content and brands. Also open to other opportunities. [email protected] (3/24)

SITUATION WANTED: 15+ year MEDIA SUPERVISOR who specializes in placement and all clearance work but can provide extensive top quality fully gratis cues for any production email: [email protected] (3/24)

SITUATION WANTED: MANAGER/DIRECTOR FINANCIAL PLANNING AND ANALYSIS/LA. 10+ yrs exp in corporate entertainment finance. Extensive background in financial budgeting, planning, modeling and executive presentations. [email protected] (3/24)

SITUATION WANTED: MEDIA SALES/MARKETING MANAGER/LA: 17+ years experience in educational, documentary, advertising media sales, content development,biz development True Closer!!!!! [email protected] (3/22)

SITUATION WANTED: DOCUMENTARY. PRODUCER, DIRECTOR, WRITER/L.A: Five prime time Emmys. Credits: National Geo, PBS, Discovery, History CH, TLC and MSNBC. Contact email: [email protected] (3/22)

SITUATION WANTED: FASHION STYLIST/NY based: 10 yrs exp, looking for on air or digital pro/content /exp.with music/editorial/celebrities. Contact e-mail [email protected] (3/22)

E-mail [email protected]  or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected]  for specs.

 

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WHAT’S ON TONIGHT –  MONDAY, MARCH 21, 2011

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ABC:  Dancing with the Stars [p ], Castle
AZTECA:  Cosas de la Vida, Al Extremo, La Loba
CBS:  How I Met Your Mother , Mad Love, Two & a Half Men [r], Mike & Molly, Hawaii Five-0
CW:   90210 [r], Gossip Girl [r]
FOX:  House, The Chicago Code
ION:  Without a Trace, Criminal Minds, Criminal Minds
NBC:  Chuck, The Event, Harry’s Law
PBS:  Antiques Roadshow, American Experience [r], Way of the Warrior [r]
TELE:  Aurora, Los Herederos del Monte, La Reina del Sur
UNIV:  Eva Luna, Triunfo del Amor, Don Francisco Presenta

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