A CYNOPSIS MESSAGE FROM CABLE U

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Cable U [cabl-U] -proper noun. 1. Online service that monitors and analyzes cable network performance and programming trends;  -verb. 2. To give networks and producers a unique competitive advantage

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Cynopsis

2/19/07

Good Morning, it’s  Monday, February 19, 2007 and this is your first early morning briefing.

Currently in draft form only, there’s a report that may find its way from the FCC to Congress that suggests the Commission should be given the authority to regulate violence on television in much the same way indecency is regulated. The draft report also suggests the FCC’s authority should reach beyond just the broadcasters, and regulate cable and satellite television on this issue as well. The Commission Chairman Kevin Martin and Michael Copps are both pushing for the draft to get the necessary three votes within the FCC to bring it to Congress.  The proposed regulation raises many questions including defining violence in general, defining violence as it applies to children, whether or not the regulations would include all television or exclude news and documentaries, and would Saving Private Ryan ever be allowed on television again?

NBC, in an announcement on Friday, is making a full-scale shift with its primetime schedule moving dramas to Wednesdays and reserving Sundays for unscripted programs.  As always, you can download the most current primetime broadcast calendar at www.cynopsis.com :

• Starting March 4: Deal or No Deal will move to Sundays at 9p slotted in between Grease: You’re the One That I Want at 8p and The Apprentice: Los Angeles at 10p.
• Beginning March 7: Crossing Jordan will now air on Wednesdays at 9p, after Friday Night Lights and before Medium at 10p.

 
VH1’s latest reality series The Agency will go behind-the-beauty of The Wilhelmina Modeling Agency to uncover the pressures of modeling and the people who discover new talent for a living. The Agency will premiere February 20 at 10p. Episodes will be available on VSPOT each Saturday after airing Tuesday nights on VH1, and the season will be offered for purchase and download on iTunes for $1.99 per episode on Wednesdays following each broadcast. The series is produced by Wilhelmina Productions, Left/Right, Inc., GRB and VH1.
 
TV Guide Channel is prepping for auditions for a new reality series from Magical Elves called America’s Next Producer, reports Daily Variety.  The network has ordered up 10 episodes and auditions are scheduled to begin later on this month in Chicago, as well as next month in LA and NY. Built in format similar to Top Chef and Project Runway, both also produced by Magical Elves, the show will be a series of competitions, judged by industry people.  No host or judges names have been announced as yet.  The prize however has been determined – $100k in cash, an office in Hollywood, and a first-look deal with TV Guide Channel.

MGM‘s syndication unit it actively selling MGM Presents, already cleared in 50% of the country, according to TV Week.  The series will include a group of MGM product, airing 13 weeks each of Outer Limits, Poltergeist: The Legacy, Dead Like Me and Jeremiah.

Initiative North America has won the consolidated media planning and buying account for Bayer HealthCare’s Consumer Care Division. Previously, Initiative had managed the media buying for Bayer and now adds the planning functions for the account.
 
Clarification: While Salli Frattini and Kathy Flynn were among those pink slipped in the recent round of MTV Network layoffs, both will stay on thru the MTV Movie Awards.

Weekend Box Office Estimates: February 16-18, 2007
Ghost Rider (Sony)                         $44.5 million – opening weekend
Bridge to Terabithia (Buena Vista)     $22.1 million – opening weekend
Norbit (Paramount/DreamWorks)        $16.8 million – 2 wk total $58.9m
Music and Lyrics (Warner Bros.)        $14.0 million – opening weekend
Daddy’s Little Girls (Lionsgate)          $12.1 million – opening weekend
Breach (Universal)                          $10.4 million – opening weekend
Hannibal Rising (MGM/Weinstein)        $5.5 million – 2 wk total $22.1m
Because I Said So (Universal)            $5.0 million – 3 wk total $33.2m
The Messengers (ScreenGems)          $3.8 million – 3 wk total $30.5m
Pan’s Labyrinth (Picturehouse)           $2.2 million – 8 wk total $30.0m
Source: Box Office Mojo

FremantleMedia Enterprises has signed a first look development deal with Serena Yang, a former correspondent with CNN and executive producer/host of the Travel Channel series Eye Of The Beholder. The deal includes the development of four lifestyle enhancing shows:

• The Beauty Hunter – a worldwide hunt to uncover all things beautiful from architecture, cars to art.
• Truth, Love & Sex – this series will explore the various definitions of love, sex and marriage.
• Bionic Living – Yang will discover innovative approaches to health.
• Paradise Found – in this travel series, Yang will find where the wealthiest jet-setters vacation.

 

Showtime Interactive 2.0 debuted in Dish Network homes, a new interactive feature that allows Showtime subscribers to view behind-the-scenes clips, answer trivia questions and access information about cast members. Non-Showtime subscribers can use their remote to view previews and add the service, without phoning Dish.

Telepictures’ The Tyra Banks Show launched Tyra’s Virtual Studio, a site produced by Doppelganger’s The Music Lounge. A free Windows or Mac-compatible application can be downloaded from tyrashow.com allowing viewers to customize their virtual look and chat live with other visitors or even Tyra herself. Tyra’s avatar will host a virtual party today on the site from 6-8 pm ET to celebrate the tenth anniversary of her first appearance on the cover of Sports Illustrated.
 
MTV and online broadcast network VBS.tv are testing a beta version of a new countercultural site that offers a dozen shows in the categories of music, pop culture, news and travel. With taglines such as “saving your eyes from the blinding pain of television” or “rescuing you from television’s deathlike grip,” the site features blogs about the programs, an up-to-date Flash-based video player and video submissions from a variety of countries. Brightcove is providing streaming services for the site.
 
Turner Sports New Media’s Nascar.com will make video highlights of the 2007 Daytona 500 available on iTunes for $1.99 from today. Nascar.com will also offer fans a season pass for highlights of each of this year’s 36 Nextel Cup Series races for $19.99. The company offers three condensed races per month for download on the Xbox 360 platform.

Betsy Roach is the new in-house Director/Television and Film Properties for the product licensing team at National Geographic Enterprises. Based in Washington, D.C., Betsy will provide oversight for the creation of product licensing initiatives for the National Geographic television and film properties.
 
Sundance Channel has elevated Timothy Boell to Group VP/National Accounts where he will negotiate agreements with all major accounts and work with upper management on sales strategies for the affiliate sales team. In addition, Karrin Smoley has been hired as VP/Affiliate Sales to supervise corporate accounts. Both executives will report to Gretchen Beidl, EVP/Affiliate Sales and Marketing.
 

Today in Cynopsis Kids, or listen to the audio version here:

• Production has begun on The Chronicles of Narnia: Prince Caspian
• BBC will launch Signs of Life, its second teen-targeted broadband series
• The N picks up a third season of South of Nowhere

Today in Cynopsis International, or listen to the audio version here:

• The History Channel UK, an A&E Television Networks and BSkyb joint venture, to launch Crime & Investigation Network in Sub-Saharan Africa
• Buena Vista International Television–Asia Pacific inked two deals with China’s CCTV-6 for Academy Awards and High School Musical

Thursday – A18-49 Analysis:  ABC was the leader Thursday night with 6.4/16 A18-49, according to fast affiliate ratings from Nielsen Media Research. Following in second place was CBS at 5.7/14, and then NBC 3.9/10, FOX 1.9/5, CW 1.7/4, UNIV 1.7/4 and TELE 0.4/1. CBS carried the 8p hour with Survivor: Fiji at 5.6/15. At 9p, ABC’s Grey’s Anatomy won with 10.7/25. And, finally at 10p NBC had a turn in the winner’s seat with ER delivering a 4.8/13. 
 
Live + Same Day Household Ratings: Thursday, February 15, 2007 – FEBRUARY SWEEP DAY #15 – time period averages. Source: Nielsen Media Research

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CBS       11.1/17      Survivor: Fiji 9.7/15, CSI 13.7/20, Shark 9.8/16

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ABC       10.9/17        Ugly Betty 9.1/14, Grey’s Anatomy 16.0/23, Men in Trees 7.6/12

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NBC       5.6/9         My Name Is Earl 5.8/9, The Office 5.3/8, Scrubs 3.9/6, 30 Rock 3.3/5, ER 7.7/13

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FOX       2.9/4          ‘Til Death 3.4/5, The War at Home 3.1/5, The O.C. 2.5/4

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CW        2.5/4          Smallville 3.1/5, Supernatural 2.0/3

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UNIV      2.2/3          La Fea Más Bella 2.8/4, Mundo de Fieras 2.1/3, Aqui y Ahora 1.8/3

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TELE      0.7/1          Marina 0.6/1, Zorro 0.7/1, Decisiones de Famosos 0.6/1

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A18-49: ABC 6.4/16, CBS 5.7/14, NBC 3.9/10, FOX 1.9/5, CW 1.7/4, UNIV 1.7/4, TELE 0.4/1

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Friday – A18-49 Analysis:  CBS did the best Friday night with 2.9/9 A18-49, according to fast affiliate ratings from Nielsen Media Research. Ranking second overall was NBC at 2.6/8, followed by ABC 2.2/7, FOX 2.1/6, CW 1.6/5, UNIV 1.5/5 and TELE 0.5/1. CBS led at 8p with Ghost Whisperer at 3.2/10. Both CBS with Close to Home and NBC with Las Vegas tied during 9p at 2.5/7 apiece. CBS was first again at 10p with a new episode of Numb3rs at 3.1/9.
 
Live + Same Day Household Ratings: Friday, February 16, 2007 – FEBRUARY SWEEP DAY #16 – time period averages. Source: Nielsen Media Research

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CBS       7.2/13       Ghost Whisperer 7.6/13, Close to Home 7.0/12, Numb3rs 6.9/12

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NBC       5.6/10         1 vs. 100 5.9/10, Las Vegas 5.1/9, Law & Order 5.9/11

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ABC       4.3/7          Grey’s Anatomy [r] 3.3/6, Grey’s Anatomy [r] 3.9/7, 20/20 5.6/10

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FOX       3.1/5          Nanny 911 3.0/5, Trading Spouses 3.2/5

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CW        2.9/5          Friday Night Smackdown! 2.9/5

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UNIV      1.9/3         La Fea Más Bella 2.5/4, Mundo de Fieras 1.9/3, Casos de la Vida Real: Edición Especial 1.4/3

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TELE     0.7/1          Marina 0.7/1, Zorro 0.6/1, Decisiones de Famosos 0.7/1

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A18-49: CBS 2.9/9, NBC 2.6/8, ABC 2.2/7, FOX 2.1/6, CW 1.6/5, UNIV 1.5/5, TELE 0.5/1

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Saturday – A18-49 Analysis:  FOX ranked #1 Saturday night with a 2.3/8 A18-49, according to fast affiliate ratings from Nielsen Media Research. In second place was CBS at 1.8/6, and then came ABC 1.7/6, NBC 1.5/5, UNIV 1.0/3 and TELE 0.3/1. FOX won at 8p with the combo of Cops episodes averaging a 2.3/8. At 9p, FOX had nearly the same winning ratings for America’s Most Wanted at 2.3/7. ABC then came in first at 10p with the last hour of its movie special at 2.1/7.
 
Live + Same Day Household Ratings: Saturday, February 17, 2007 – FEBRUARY SWEEP DAY #17 – time period averages. Source: Nielsen Media Research

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CBS      5.1/9         CSI [r] 4.7/9, Criminal Minds [r] 5.4/10, 48 Hours Mystery 5.2/9

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NBC      4.0/7         Dateline: NBC 3.8/7, Law & Order: SVU [r] 3.3/6, Law & Order: CI [r] 4.9/9

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FOX      3.9/7         Cops 3.6/7, Cops [r] 3.9/7, America’s Most Wanted 4.0/7

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ABC      3.4/6         Movie: Cast Away 3.4/6

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UNIV     1.4/3         Sábado Gigante 1.4/3

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TELE     0.4/1         Vas o No Vas [7] 0.4/1, Seguro Y Urgente 0.2/0, Cinemundo del Sabado/Estreno 0.4/1

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A18-49: FOX 2.3/8, CBS 1.8/6, ABC 1.7/6, NBC 1.5/5, UNIV 1.0/3, TELE 0.3/1

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This Day in History:   1987 – Anti-smoking ad airs for 1st time on TV, featuring Yul Brynner who shortly thereafter passed away from cancer

Answer to Yesterday’s Trivia:   If “You’re In Good Hands”, whose hands are you in?   ALLSTATE INSURANCE    Kudos to:  Howard Rosenstein-Meredith Integrated Marketing/NY; Carmela Krusel-Busch Media Group/NY; Katie Oblinger -HRP/Atlanta; Roberta Sullivan-NBC Universal/NY; Tim Bourke-Starz Entertainment/Englewood CO;  Adriana Martinez-CBS 11 KTVT Dallas/FT Worth;  Dave Cecil-KYOU Fox/Ottumwa IA; Gary Griffin-VBC Television/Houston; Dave Harding-Creative Differences/Studio City; Kim Sterton-First Look Television/LA; David Scott Jones-Marleigh Entertainment/LA; Amy Dow-Kauff McClain & McGuire/LA;

Today’s Trivia Question: Henry Fonda starred in a TV drama in 1971 that ran for about 18 months.  His role was that of Police Detective, Chad Smith.  Also in the show as a 15 year old Ronny Howard.  What was the name of this show?  Hint:  The title is an eponym – and if you aren’t familiar with that work, look it up and you’ll have the answer to the trivia question!
(click here with your answer and be sure to include your name, company, city and time zone.  Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you have been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.

Later — Cyn
02-19-07

Cynopsis Ad Sales:
Mark Bohn- 203- 583-1224 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]

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Cyn opsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here

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JOB OPENING:  NICK DAVIS PRODUCTIONS Seeks AP’s for Two Reality Series. One will travel to Texas; other to Canada, Florida, etc.  Experience on reality TV a plus.  Driver’s license a must. Email:  [email protected]  (2/24)

JOB OPENING:  GLOBAL BRAND MGR/DIC Entertainment/LA: 4+ yrs exp. Brand strategy, P&L, strong comm/present skills. Cons Prod Sales exp a+. [email protected]   (2/24)

JOB OPENING:  CONTRACT ADMINISTRATOR/VIZ Media Europe, SARL/Paris:  3+ years exp., bilingual ENG/FR, negotiating and drafting production, talent and license agreements, NO VISA SUPPORT/resume: [email protected]  NO ATTACHMENT   (2/24)

JOB OPENING:  ON-LINE SALES/TECHNORATI/NEW YORK: Leading blog search engine/ 2yrs+ exp/ self motivated, creative/excellent presentations skills/strong digital agency contacts required.  Submit resumes to [email protected]   (2/24)

JOB OPENING: MGR, MULTI-MEDIA COMMUNICATIONS/NY area: Hands-on mgr for all aspects of web, print, & video comm.. Working knwldg of developing trends in web & video prod w/ strong writing skills. Resumes: [email protected]  (2/23)

JOB OPENING: MGR BUSINESS DVLPMNT/Fortune 500 Media & Ent Co./NY, DC, TX or CO:  Focused, enthusiastic individual for sales/nat’l partnerships role w/ leading education/media co. Apply to Req # NY1821   scholastic.apply2jobs.com   (2/23) 

JOB OPENING: SPORT SALES COORD/CBS TV Network/NYC: Contact advertisers & agencies for comm’l in Sports program. BA/BS pref. Traffic exp req. Detailed w/exc comm skills. Late Fridays. www.CBSCareers.com (#1944), indicate salary. (2/22)

JOB OPENING: DIR, PROGRAM PLNG & BUDGET/NATIONAL GEOGRAPHIC CHANNEL/ Washington, DC: Dvlp program strategy; ad sls pckgs, tie-ins & specials; manage budget; 5+ yrs programming cbl ntwk; strong comm, apply at www.foxcareers.com (2/22)

JOB OPENING:  ACCT SALES MGR/Eclipse Mrktng Services/NJ: 5 yrs exp sales/mktg/acct mngmnt in cable TV or advtsg. Direct Mail exp pref’d. Exc comm & project mngmnt skills. BA req’d. Ability to travel. Resume: [email protected]  (2/22)

JOB OPENING: DIRECTOR, FINANCE, & STRATEGIC PLANNING/VERSUS -Stamford, CT:Oversee/perform fin’l analysis, reporting & modeling projects for busy CFO.5+ yrs related exp.Apply at  www.versus.com EOE/AA/drug free (2/22)

JOB OPENING: VP, PROGRAMMING/VERSUS/Stamford, CT:Develop/execute acquisition and scheduling strategy, 7+ yrs programming, mgmt & sports experience. Apply at www.versus.com EOE/AA/drug free (2/22)

JOB OPENING: SVP, MKTG: THC/A&E TV NETS NY: Direct brand positioning, mktg, advrtsng, on-air promo strategies, strategic partnerships for The History Channel & sister nets. 10+yrs mktg exp at sr level. Apply: www.aetn.com/careers (2/22)

JOB OPENING: FREELANCE COORDINATOR/AETN INTN’L NY: Admin support to Intnl Prog&Sales group.D’base mgmt, reports, spec projs, client contact. Microsoft office/1-3 yr in TV sales or distribution. Apply: www.aetn.com/careers.html (2/22)

JOB OPENING: VP, BIZ DEV/Hidden Treasures/NY: Seek’n exp’ed acquisitions/sales exec for biz dev position in nonfiction prgmng biz. Min 5 yrs exp and significant industry bkgrd & cntacts req. Apply [email protected] (2/22)

JOB OPENING: MGR STRAT & ANALYSIS/Showtime Ntwrk/NY: 3+yr exp Design/exec/interpret analyses. Showtime/competitor/sale/mktg activities/industry trnd  Strng analytical/comm/organiz sklls/strategic thinkr [email protected] (2/22)

JOB OPENING: PROJECT MGR/LIFETIME NY: Point person for multiple integrated campaigns and successful completion of all campaign components across divisions. Apply at: http://www.lifetimetv.com/about/jobs.html (2/21)

JOB OPENING: ASSOCIATE PRODUCER/NY based Nationally Syndicated Television Show: Must have at least 3 years experience RESUMES: [email protected] (2/21)

JOB OPENING: DIRECTOR, GSN INTERACTIVE SALES/GSN/NY: Responsible for developing revenue generating advertising opportunities for GSN interactive properties. 3-5 yrs. experience in TV/Interactive. Send resume to [email protected] (2/21)

JOB OPENING: PRODUCTION ARTIST/BURBANK: FT gen maintenance of art projects on website, various daily ad-hoc duties, work w/sr. artist, HTML programmer, PHP /ActionScript Web Developer & Managing Editor  [email protected] (2/21)

JOB OPENING: DIRECTOR, INTERACTIVE MARKETING/WWE, Stamford, CT Showcase your tech-savvy strategic skills by using the latest, most popular technology sources to market & promote WWE products/svces. 5+ yrs exper. www.wwe-careers.com  (2/21)

JOB OPENING: CONS PROMO COORD/COURT TV/NY: Support Mgr/Dir with grass roots mktg/promo plans & online/digital prgrms. 1-2 yrs promo exp; passion for TV; proactive; strong comm. skills; team player www.turnerjobs.com Req #74787 (2/21)

JOB OPENING: INTERNET MKTG MGR/KOCH Vision/Lorber Films, Long Island, NY: 3+ years in an entertainment-based internet mktg environment. For complete job desc. visit www.kochent.com (2/21)

JOB OPENING: MGR CONSUMER MARKETING/PROMO/EVENTS/NYC: –3yr+exp-guerilla , proj manage on-air TV elements-film buff on-site events  apply: [email protected] (2/21)

JOB OPENING:  PRODUCERS/APS/PHILLY AREA/HOME MAKE OVER SHOW: Applicant must be creative with excellent research and writing skills.5 yrs exp. Begin asap. Apply: [email protected] (2/20)

JOB OPENING: SALES PLANNER/Galavision/NY: Generate upfront/scatter plans. Handle all aspects of ongoing deal maintenance/stewardship. Dealmaker/VCI/media experience & Spanish a plus. Apply: [email protected]. EOE (2/20)

JOB OPENING: HTML/CSS PROGRAMMER/Burbank: FT mid-level HTML/CSS programmer. Maintenance  & ad-hoc duties. build and maintain photo galleries, etc.  [email protected] (2/20)

JOB OPENING: ACCT EXEC/SCREENVISION/NY: Report to VP Eastern Region Sales. Sell/Mrkt all Nat’l prod’s. Maintain’g existing client  relationships & dvlpmnt of new buz w/ clients @ advertising agencies. Res: [email protected] (2/20)

JOB OPENING:  RESEARCH DIRECTOR, PROGRAMMING/ HGTV/Knoxville: 8 yrs cable networks exp. Strong analytical skills & strategic thinker. Expertise: N-Power, other Nielsen and secondary tools. [email protected] # 5850-U (2/20)

SPRING INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

SPRING INTERNSHIPS CREDITS ONLY: TV PRGMNG INTERN/Firestone Communications/NY: Seek’n bi-lingual prgmng/devlpt intern for ¡SORPRESA! ntwrk. Knwlge of film/tv and strng written & oral skills req. Class credit provided. Apply: [email protected]    (2/22)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED —

SITUATION WANTED: PROD /tri lingual, 15+yrs of exp creating promos, vignettes & commercials for Major Ntwrk & Cable TV, is seeking a
similar position in Cable TV or Major Ntwrk. Traveled/shot in diff countries. helciop @hotmail.com (2/22)

SITUATION WANTED: ON-AIR SCHEDULING MANAGER: 23+ years of experience scheduling promos for network, cable and affiliate; seeking a similar position. Email: [email protected] (2/20)

SITUATION WANTED: MEDIA RELATIONS EXPERT seeks freelance assignments for Major Ntwrk & Cable Television press. Strong national media contacts and great pitching skills. Work from home assignments only. Contact: [email protected] (2/20)

E-mail Trish Pihonak for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email Trish Pihonak for specs.

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WHAT’S ON TONIGHT: Monday February 19, 2007

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ABC:    Wife Swap, Supernanny, What About Brian?
CBS:    How I Met Your Mother, The Class, Two and a Half Men, Rules of Engagement, CSI: Miami
CW:     Everybody Hates Chris, All of Us, Girlfriends, The Game
FOX:    Prison Break, 24
ION:    Mama’s Family, Mama’s Family, Diagnosis Murder, Kung Fu
MNT:    Wicked Wicked Games, Watch Over Me
NBC:    Deal or No Deal, Heroes, Studio 60 On the Sunset Strip
PBS:    Antiques Roadshow, American Experience [r], Brooklyn Bridge [r]
TELE:   Marina, Zorro, Decisiones de Famosos
UNIV:   La Fea Mas Bella, Mundo de Fieras, Cristina