A CYNOPSIS MESSAGE FROM DISNEY ABC KIDS NETWORKS

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Source: Nielsen (Galaxy Explorer), *9/12/05-1/22/06 vs. Kids WB, Nick on CBS, 4KidsTV and Disc. Kids
on NBC. **9/12/05-1/22/06 vs. 9/13/04-1/23/05.  Based on (000)s -Qualifications available upon request.

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CYNTHIA TURNER’S
Cynopsis: Kids!

02/13/06

Good morning. It’s Monday, February 13, 2006 and this is your first early morning Kids! briefing.

It’s Toy Fair Week in New York City:

Cartoon Network Enterprises has awarded Bandai America Incorporated the master toy license for Ben 10, the network’s newly-launched animated action-adventure series.  In July Bandai America will launch its Ben 10 product lineup, including a variety of action figures, vehicles, playsets and role-play toys.  Cartoon Network is also pursuing a licensing program to extend the brand into other categories such as apparel, interactive, publishing and video. 

The LEGO Group and Lucasfilm Ltd. have agreed to extend the license deal for the Star Wars franchise through 2011.  Under the agreement LEGO will to continue to design/release Star Wars themed LEGO sets based on the films as well as the animated series currently in development.  Star Wars was the LEGO Group’s first licensed property when LEGO and Lucasfilm inked the first agreement back in 1999.

On the licensing front, aside from the Star Wars expansion, LEGO will introduce:

• Six Batman sets through a deal with Warner Bros.
• Under a master construction toy rights deal with Nickelodeon, three SpongeBob SquarePants sets and two Avatar: The Last Airbender sets.
• For preschoolers LEGO Duplo adds two characters from Thomas & Friends, Harold the Helicopter and Cranky the Crane, as and two Bob the Builder characters, Sumsy and Scrambler.

This year LEGO will also introduce additions of sets based on its own themes:

• Mindstorms NXT which includes 32 bit microprocessor and Bluetooth among other features and is PC/Mac compatible (August 2006)
• EXO-Force is a fantasy/adventure/role-play set “inspired by Manga animation” which combines evil robots with young machine pilots.
• And new sets for the existing City, Racers, Knight’s Kingdom and Bionicle sets and figures.

DreamWorks Animation SKG has named MGA Entertainment, Inc as master toy and games licensor for its Shrek franchise.  Under the two-year deal MGA has the rights to develop Shrek-themed products for launch in spring 2007, in conjunction with the theatrical release of the third Shrek movie.  MGA plans to produce products across various categories including Dolls and Collectible Figures, Plush, Youth Electronics, Games, Puzzles and Room Decor.

Speed Racer it turning 40 and as part of the celebration Speed Racer Enterprises has teamed up with Art Asylum, Inc. to create a product line based on of the classic Speed Racer animated TV series including toys, collectibles, animated promos, and music.  Art Asylum will create animated promos launching this summer, followed by DVD’s that will be packaged with the new toy line, set for release in fall 2006.  A follow-up soundtrack will be released 4Q 2006, with all new music from current name artists. 

DC Direct unveils both its collectible statues and busts, and a new line created in partnership with Weta Limited, all based on the Warner Bros. movie Superman Returns.  The film is due for release June 30, 2006.  The DC Direct/Weta collectibles were art directed for Weta by Superman Returns director Bryan Singer and includes limited edition, polystone statues that depict moments from the movie.  Under their agreement between DC Direct will distribute product to the US Specialty market and comic book retailers, and Weta will distribute in Australia and New Zealand, while also serving collectors on the internet.  Weta Limited is the merchandise division of Weta Workshop.

Airborne Entertainment has inked an exclusive deal with Harmony Gold that will make the anime series Robotech available to mobile phones from spring 2006.  The Robotech wireless content will feature wallpapers, ringtones and ringbacks, which will be followed shortly by a mobile game.  Airborne Entertainment is a subsidiary of CYBIRD Co., Ltd.

Upper Deck has teamed up with Nike to launch The LeBrons’ figure line based on the TV ads. The line launches this Wednesday via Upper Deck’s online store.  To support the effort, Upper Deck will release 750 sneak-peek versions of the Athlete LeBron figure on Wednesday to coincide with NBA All-Star week.  Each of the vinyl figures will mirror what LeBron will be wearing at the game – red special edition Nike Zoom LeBron III shoes and L23 gear.  Upper Deck plans to release the full series of the four characters (Athlete, Business, Kid and Wise LeBron) in April, with just 1,000 individually numbered pieces of each character to be sold at hobby and specialty shops. 

MORE KIDS STUFF

Union Entertainment and Top Cow Productions have entered into a long-term deal that grants Union the exclusive rights to develop video game titles based on Top Cow’s library of comic book properties. In addition, Union and Top Cow will partner to create new properties that will be developed as comics, video games and feature films. Terms of the deal were not disclosed.  Already in production is The Darkness, with Union in development on other Top Cow properties, including Witchblade, Magdalena, Aphrodite IX, Hunter/Killer and Wanted.  These titles are not for younger kids.

Weekend Box Office Estimates for kids/tweens/teens rated G, PG or PG-13; February 10-12, 2006:
The Pink Panther (Sony) PG                                        Opening weekend $21.7m
Curious George (Universal) G                                     Opening weekend $15.3m
Firewall (Warner Bros.) PG-13                                    Opening weekend $13.8m
When a Stranger Calls (Sony / Screen Gems) PG-13 $10.0m-2 wk total $34.8m
Big Momma’s House 2 (Fox) PG-13                            $6.8m-3 wk total $54.8m
Nanny McPhee (Universal) PG                                    $5.2m-3 wk total $33.2m
Hoodwinked (Weinstein Company) PG                        $2.5m-9 wk total $47.4m
Something New (Focus Features) PG-13                    $2.5m-2 wk total $8.4m
The Chronicles of Narnia Buena Vista) PG                  $2.1m-10 wk total $284.8m
Walk the Line (Fox) PG-13                                           $2.0m-13 wk total $113.7m
Source: Box Office Mojo

EXECUTIVE MOVES

Don Hahn has been named the interim head of Disney Feature Animation, according to an email sent to employees by new Disney Studios Chairman Dick Cook.  Hahn, a Producer with WDFA, will head up the division until the Disney/Pixar acquisition is completed.

A little game of musical chairs over at Sony BMG Music Entertainment and when the needle is lifted its CEO, Andrew Lack and Chairman of the Board, Rolf Scmidt-Holtz will be sitting in each other’s chair.  Both men were key players in establishing the now 18-month old Sony BMG Music Entertainment joint venture, which will continue to be governed by a Board of Directors consisting of six representatives of Bertelsmann and Sony.  In his new position as CEO, Schmidt-Holtz will have overall management responsibility for the company.  As Chairman of the Board, Lack will lead the company’s public policy and industry initiatives, and take on operating responsibility and oversight for Sony BMG’s feature film business.  The senior management team will also include the CFO, Kevin Kelleher, and a COO who will be appointed shortly.

RATINGS

Kids Cable Network Averages in thousands (000) for Thursday, February 9, 2006, 6am-11pm, ranked by K2-11:
NICKELODEON:            K2-11 1224; K6-11 562; TWEENS 9-14 413
DISNEY CHANNEL:       K2-11   674; K6-11 395; TWEENS 9-14 306
CARTOON NETWORK: K2-11   622; K6-11 344; TWEENS 9-14 224
TOON DISNEY:              K2-11   104; K6-11   34; TWEENS 9-14   24
Source: MTVN Research from Nielsen Media Research Data

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Answer to Friday’s trivia question: During the ’70s, this commercial jingle went like this:  I cant seem to forget you, Your <blank> stays on my mind.  Can you fill in the blank?   WINDSONG    Kudos to:  Kathleen May-Fisher-Price/E. Aurora NY; Kim Mullaney-WNET/NY; Howard Rosenstein-Meredith/NY; Carolyn Mailoux-Rawle Murdy Associates/Charleston SC; Tom Boyd-WGN TV/Chicago; Michael Hawkins-Promodoctors/Irving TX; Jackie Smith-FUNimation/Fort Worth TX; Ginger Sorvari-Best Buy/Minneapolis MN; Clint A. Markham-Warner Home Video/Burbank; Kelly Syers-Program Partners/Venice CA; Tess Cacciatore-CarLou Interactice/LA; Lisa Weiner-Random House Childrens Books/LA; Michael Decsi-Wildeyed Pictures/Toronto

Today’s Trivia Question:  If someone were to take driving lessons from Famous Driving School, who might they “run in” to? (click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
Gwen Billings for Cynthia Turner’s Cynopsis Kids!
02.13.06 – 3:31a
Ad Sales – Barbara Shapiro – 203-583-1224 / barbaracynopsis@yahoo.com
Classifieds – Trish Pihonak – 203.926-9878 (new number!) / cynops4@optonline.net

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All outgoing e-mails are scanned and sent out virus free.
Copyright Cynthia Turner 2006

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Cyn opsis  CLASSIFIEDS —

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JOB OPENING: JOB OPENING: VP, CONSUMER MARKETING/NGTV/LA: Dev/execute multi-pltfrm on-demand ntwrk brand launch/build campaigns. Sig online + 10yrs cable ntwrk consumer mktg exp reqd.  www.ngtv.com   Res/salary: ngtvlajobs@yahoo.com (2/18)

JOB OPENING:  AE/CABLEVISION FUSE: Digital Media/NY: Min 3-7 years digital/web sales-Integrated Marketing exp a +. Established relationships at interactive agencies a must. res to ccasey@cablevision.com (2/18)

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JOB OPENING: TRAFFIC COORDINATOR/ CABLEVISION FUSE: Digital Media/NY:1-3 yrs web trafficexp.Knowledge of DART, Rich Media,3rd party ad implementation a +. res to ccasey@cablevision.com (2/18)

JOB OPENING: VP, CONSUMER MARKETING/Nat Geo Channel/DC. Lead all aspects of consumer mrkting dept .to build awareness, dist/promote the ntwrk. Mng 5pers team.10+yrs Cons. Mar exp. Apply on-line@ www.foxcareers.com job#fng1848.EEO (2/17)

JOB OPENING: SALES PLANNER/NBC Universal/Chicago. 1-2 yrs planning exp at cable net or agency; prep/exec sales proposals, oversee/maintain accounts, liaison btwn AE & client. Exc. comm skills. Apply www.gecareers.com job # 490244 (2/17)

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JOB OPENING: RESEARCH ANALYST & MGR/MPG/NY: Provide insights & audience estimates to help drive effective media strategies. 3-5 yrs media research exp. Knowledge of Nielsen, MRI, Xpert, Ad views. Apply: recruiter.manager@mpg.com   (2/16)

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JOB OPENING: VP, BRAND & CONSUMER RESEARCH, MTV&MTV2/NYC. 10+yrs media/mrkt res. exp, Strg analytic sklls/methodology, Xpert prob solver, Xllnt comm skills, Strg knwlg pop culture trends EOE/M/F/D/AAP. Apply www.mtvncareers.com (2/15)

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JOB OPENING: ACCT EXEC, CONSUMER PROD’S DIVISION/NY: 3-5yrs exp public relations w/exp in consumer products. Managing teams, client relations, strategy dev, outstanding writing/pitching skills a must. Res/cvr Ltr: info@dmarq.net (2/14)

JOB OPENING: VICE PRESIDENT, Sales Strategy /Court TV, NY For info go to: http://www.courttv.com/about/careers/ (2/14)

JOB OPENING: PUBLICIST/OLN, Stamford, CT. Exceptional verbal and written skills,4 yrs PR expand cable/sports industry a must. See www.olntv.com for more info. Resume/salary: jobs@olntv.com (2/14)

JOB OPENING: RESEARCH ANALYST/Comcast Spotlight/Chicago: Develop research reports & analyses to support advertising sales. 3+yrs. Media research background. Search openings on www.comcast.com reference # 25950BR (2/14)

JOB OPENING: ADMINISTRATOR AD SALES MRKTNG/GSN/NYC: 3+ yrs mktg exp. Dvlp Ad Sales Mktg Collateral, execute added value elements & plan events. Proficient MS PP. Organized, detailed w/strong writing skills. Res: careers@gsn.com (2/14)

JOB OPENING: DIR AFFILIATE MARKETING/NGTV/LA: Dev/execute affiliate on-demand ntwrk launch/build campaigns. VOD/SVOD/PPV/brdbnd contnt mktg exp + 8yrs cable ntwrk exp req’d. www.ngtv.com Res/salary: ngtvlajobs@yahoo.com (2/14)

JOB OPENING: MEDIA PLANNER with strong strategic skills & 3+ yrs for midsize Hisp agency. Work on multiple accounts in various categories some negotiation & presentations. Res/salary to: susan@ckideas.com (2/14)

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JOB OPENING: ART DIRECTOR/NBC Universal/NY: Print for USA Network. Create iconic, cutting edge work. BA with 7+ yrs design exp. w/ agency or network www.nbcjobs.com keyword job #483636. (2/14)

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JOB OPENING: DESIGNER/NBC Universal/NY: Print for USA Network. Ad campaigns, collateral & press kits. 3-5 yrs print exp. in broadcast or network TV. www.nbcjobs.com keyword job #483694 (2/14)

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WINTER INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at cynops4@optonline.net .

WINTER INTERNSHIP CREDITS ONLY: AIM TELL A VISION/NYC, awarding winning English Speaking Latino TV Producer, seeks interns ALL DEPARTMENTS. Cvr Ltr & Res to internships@aimtv.tv (2/18)

WINTER INTERNSHIP CREDITS ONLY: Into Spring. MAG RACK/sportskool (NY, NY): Leader in VOD TV seeks MARKETING INTERNS . Strong communications skills required. Proficient in excel, word, and PP Cvr Lttr, res & references to: gcvogler@rainbow-media.com (2/15)

WINTER INTERNSHIP CREDITS ONLY: AIM TELL A VISION/NYC, award-winning English-speaking Latino TV Producer, seeks interns ALL DEPARTMENTS. Cvr Ltr & Res to internships@aimtv.tv (2/15)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED —

SITUATION WANTED: ASSOCIATE PRODUCER/NYC. Previously worked as an associate producer on reality type programs for E! and Fox. Contact sloanezilla@gmail.com (2/18)

SITUATION WANTED:  POST PRODUCTION MGR/NYC: Currently seeking a full time position.  10yrs exp in Video/Audio post.  Currently employed and managing over 50,000 square foot facility. Rblkin@aol.com (2/17)