Good morning. It’s Monday, August 2, 2004, and this is your first early morning briefing.
CBS won the night on Thursday, with an overall 3.4/10 A18-49 according to Nielsen Media Research. This was the big night for the DNC with Kerry’s speech, though you’d be hard pressed to tell that by the numbers. CBS and NBC led at 10p with a very modest 2.1/6, followed by ABC’s 1.5/4. Combined, the three networks drew 15.97 million viewers from 10-11pm. PBS, which provided DNC coverage throughout primetime (8-11p) last week, averaged on Thursday an estimated 3.3 million viewers. Leading up to the DNC at 10p, CBS’ live broadcast of Big Brother (3.4/12 A18-49) and a repeat of CSI (4.6/14), dominated the night. WB debuted Blue Collar TV at 8pm adn earned a 2.0/7 A18-49 rating, though did better among the key women demos, ranking #2 or #3 in each: W18-34 2.5/9 (#2 in the tp), W18-49 2.4/8 (#3), W25-54 2.4/7 (#2).
Getting back to the DNC for a moment, there were approx 24.4 million viewers watching Kerry’s speech on Thursday night, 15.9 million of them were broadcast viewers, the remaining were watching cable news networks: CNN 4 million, Fox News 2.6 million and MSNBC 2.2 million. As far as the coverage for the four days – CNN averaged 2.3 million viewers, Fox News 2.0 million and MSNBC 1.3 million.
Premiering Tonight: Balderdash (bal*der*dash): on PAX at 830p
The Atlanta based Cox family, more specifically Barbara Cox Anthony and her sister Anne Cox Chambers, are looking to take Cox Enterprises which controls Cox Communications private in a $7.9 billion plan. The plan calls for the family to pay $32 for each common share, up 16% vs. the end of day price on Friday on the NYSE, though down 20% from the first of the year. The move still has to be approved by the Board of Directors of Cox Communications
Coming to NBC this winter is a new reality show which looks for new faces (or bodies) to don the pages of the Sports Illustrated Swimsuit Edition. Sports Illustrated’s Fresh Faces Competition culls the would-be models from online applications and casting calls. Viewers will chose the finalists. SI: Swimsuit Edition has chosen new models in a similar way in previous years (Michelle Lombardo won last year’s Fresh Faces competition), but this will be the first time it will be seen on television. According to The New York Times, the edition is due out February 15, 2005, and the show is expected to air in the weeks immediately preceding the newsstand date.
Court TV has ordered a play to be aired as a movie called The Exonerated (Court TV / @Radical.Media), about six people on death row, all convicted of crimes they did not commit. Actors signed on include Susan Sarandon, Brian Dennehy, Aidan Quinn, Danny Glover, David Brown Jr., and Delroy Lindo, according to Variety. Each will also do this project for a small percentage of what they would usually get paid, because of the subject matter (anti-capital punishment). The 95m movie is scheduled to air in early 2005
Family Guy returns to Fox with two mini-marathons scheduled to air opposite the Olympics on August 18 and 25, 8-10p. The network has also scheduled other mini-marathons as competition to NBC during the Summer Games, including nights of Simple Life, The Casino, Bernie Mac and Cops.
Continuing in their reality show meets soap synergy strategy at CBS, a current houseguest from Big Brother will appear on The Young & the Restless on August 30. On August 26, the Big Brother houseguests will compete for an unknown prize, and the winner will be brought blindfolded to the set of Y&R. This isn’t the first extra role performed by a reality show player on Y&R – most recent Colby from Survivor was on, as was Robbyne Manning from UPN’s America’s Next Top Model and Reichen Lehmkuhl from Amazing Race.
Travel Channel’s July 28 episode of World Poker Tour: Jack Binion World Poker Open, a repeat episode airing from 9-11pm, delivered the network’s highest rating in the channel’s history with a 1.56 HH Rtg with 1,157 million viewers. It was also the net’s 2nd highest demo rating among A25-54 with a .9 Rtg.
Premiering on September 18 on Fox Sports Net is Fuel’s 54321 Weekly Update, which will also air on Fox’s Sports sister net, Fuel. Originally slated as a daily news/sports program,the show has been re-tooled as a weekly, covering primarily sports related news from the previous week, with a look toward the upcoming week, according to Hollywood Reporter. The show also incorporates product placement opportunities. New hosts are expected to be named shortly.
Weekend Box Office Estimates: July 30-August 1, 2004 The Village (Buena Vista) $50.8 million – opening weekend The Bourne Supremacy (Universal) $23.4 million – 2 wk total $98.1m The Manchurian Candidate (Paramount) $20.2 million – opening weekend I, Robot (Fox) $10.2 million – 3 wk total $114.7m Spider-Man 2 (Sony) $8.5 million – 5 wk total $344.3m Catwoman (Warner Bros.) $6.1 million – 2 wk total $29.4m Harold & Kumar … (New Line) $5.2 million – opening weekend The Cinderella Story (Warner Bros.) $4.7 million – 3 wk total $40.1m Fahrenheit 911 (Lions Gate) $3.1 million – 6 wk total $109.4m Anchorman: Ron Burgundy (DreamWorks) $3.1 million – 4 wk total $78.1m Source: Box Office Mojo
You’d think his 15 minutes would be over by now, but William Hung, the derailed singer from American Idol, says he has an album due out shortly before Christmas, he’s shooting a Cantonese movie which co-stars Hong Kong headliner Nancy Sit Ka-yin Sit, and that “singing and entertainment are now my first priority.” Oh brother.
Spike TV will launch a new reality series on October 12 at 10p titled The Club. The show will be set at a dance club in Las Vegas called ICE, according to Hollywood Reporter. The show is about this club competing with the major Las Vegas casinos, and the day in and day out running of ICE, as well as his frequent patrons. Two major sponsors have signed on, which of course includes valuable product placement – Heineken and Allied Domecq Spirits, who will provide liquor to the club. Other sponsorships are expected. Ben Silverman and Robert Riesenberg are creator/producers who’s credits include The Restaurant (NBC) and Blow Out (Bravo).
Mike Pardee has been upped to SVP/Research for Scripps Networks, with a focus on extensive website and new-media studies to bolster the strategic growth of Scripps’ emerging media and brand extensions in broadband, video on demand and electronic retailing. Nice gig Mike!
Gemstar-TV Guide International, Inc. made three appointments to its Affiliate Sales and Marketing division: Raymond Shapiro as VP/Affiliate Marketing; Aaron Arntson named Director/Affiliate Sales & Marketing for the Western Region; and Kim Gauthier has been upped to Director/Affiliate Marketing. All positions are based in the LA headquarters.
Mercury Media has upped Eitan Cohen to Account Management Supervisor, expanding his role to help the entire marketing team elevate their level of client service including creating a system for the flow of information within the agency, training and educating the Account Coordinators and Marketing Assistants as well as pitching and working with clients. Eitan is based in Santa Monica.
Thursday, July 29, 2004. Fast National Household Ratings for all Networks. Fast affiliate numbers which reflect time period data, not program data, and can change slightly once the finals come in, particularly for LIVE programming (i.e. Football). Source Nielsen Media Research. Time Period Averages Only. [p] = Premiere; [o] = Original; [r] = Repeat
CBS 6.0/10 Big Brother 5.5/10, CSI [r] 8.3/14,Democratic National Convention 4.3/7
FOX 3.0/5 Movie: Nutty Professor 2: The Klumps 3.0/5
NBC 3.8/7 Will and Grace [r] 3.8/7, Scrubs [r] 3.5/6, Last Comic Standing 3.9/7, Democratic National Convention 3.9/7
WB 2.0/3 Blue Collar TV [p] 2.9/5, Reba [r] 2.4/4, Studio 7 1.4/2
A18-49 CBS 3.4/10, NBC 2.3/7, Fox 1.9/6, UPN 1.7/5, ABC 1.5/5, WB 1.3/4
A MESSAGE FROM WARNER BROS. DOMESTIC CABLE DISTRIBUTION
COLD CASE A TOP CHOICE WITH VIEWERS!
Top 10 Primetime Program for 12 Weeks Out of 100+ Programs!
Top 15 Program for 24 Weeks
COLD CASE Available exclusively from Warner Bros. Domestic Cable Distribution
Source: NTI Explorer, Week ranks= 9/22/03-7/25/04, excludes specials. Rank based on HH Rating. 100+ programs = 7/19/04-7/25/04.
The History Channel presents This Day in History: 1865: The Confederate cruiser C.S.S. Shenandoah receives word from a British vessel that the Civil War has ended. Captain James I. Waddell, on a mission targeting Union whalers in the Pacific, was unwilling to believe earlier reports of the South’s surrender. After continuing to seize and burn Union vessels in the north Pacific, Waddell finally confirmed these reports with a passing British ship and surrendered the Shenandoah to British authorities in London.
Answer to Yesterday’s Trivia Question: What popular TV personality was known as Chinzo in high school? JAY LENO. Kudos to: Joanne Milano-RJ Palmer/NY; John Swenson-WJRT; David Botero-Univision Online/NY; Ron Salcedo-Zimmerman Partners/NY; Robb Gray Jr.-Apex Media/Tucson; Heather Hawkins-WCIU/Chicago; Rob Williams-WEVV/Evansville; Lorrie Shilling/Centennial; Mark Rosenberg-KCLV/Las Vegas; Haley Brothers-Crispin Porter & Bogusky/Venice; Michael Lopez-Das Ent/Silicon Valley; Sara Strother-Turner Sports/LA; Cynthia Kennedy-A&E/UK; Gayle Reznik-Core FA/Toronto; Monica Marcott-YES TV/Anchorage.
A MESSAGE FROM HGTV
HGTV is a network that inspires viewers to dream, to act and to spend, and spend, and spend!
OUT OF 35 NETWORKS, HGTV VIEWERS*: are more inclined to buy products and services advertised (ranked #4) pay more attention to advertising (#4t) trust in the products advertised (#3t) are inspired by the network to buy new things (#5)
Today’s Trivia Question: Jack Richmond is the publisher of what magazine? (click hereto respond to the trivia question and please be sure to include with your answer your name, company, city and time zone. Only the second four correct responses from each time zone will be listed in tomorrow’s kudo list.)
Later — Cyn
Cynthia Turner’s Cynopsis 08/02/04 Subscriptions to Cynopsis: email
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A MESSAGE FROM COURT TV
Court TV: The Investigation Channel’s RATINGS BONANZA
The Most Watched July Primetime in Court TV history
Now that’s some great ROI: Return on Investigation Click here for source
WHAT’S ON TONIGHT: MONDAY, AUGUST 2, 2004:
COURT TV: The I-Zone, Forensic Files, The Investigators ABC Battle at the Bridges golf event CBS Still Standing, Yes Dear, Raymond, Two and a Half Men, CSI Miami FOX North Shore, The Casino NBC Fear Factor, For Love or Money, Who Wants to Marry My Dad? PAX America’s Funniest, Balderdash [p], Early Edition, Diagnosis Murder UPN One on One, Half and Half, Girlfriends, Half and Half WB 7th Heaven [r], Summerland [r] TELE Prisonera, Gitanas, Protagonistas VIP UNIV Mariana de la Noche, Amarte es mi Pecado, Cristina
Friday March 24, 2023 Today’s Premieres Apple TV+: My Kind of Country Disney: Secrets of Sulphur Springs at 8p; Saturdays at 9p Hulu: Up Here Netflix: Love Is Blind; I Am Georgina Sunday’s Premieres CNN: Eva Longoria: Searching for Mexico at 10p Fox: HouseBroken at 9:30p Fyi: Barrett-Jackson: REVVED UP at 10p Hallmark Channel: Ride […]
Thursday March 23, 2023 Good morning! It’s Thursday and this is your early morning Esports and gaming brief. Stinging rain, bike valet stations and long lunch lines at Chipotle have made for a feisty atmosphere at the 2023 Game Developers Conference in San Francisco this week, which is hosting tens of thousands of attendees. […]
A CYNOPSIS MESSAGE FROM WARNER BROTHERS DISCOVERY WBD IS THE #1 SEED IN AD-SUPPORTED CABLE WITH A 51% SHARE OF VIEWING THURSDAY 3/16 – SUNDAY 3/19 WBD SCORED A 51% SHARE OF PRIMETIME CABLE VIEWING ON A18-49 WITH THE 2023 MEN’S NCAA TOURNAMENT (TBS | TNT | TRUTV) AND HIT SHOWS LIKE: HOME TOWN (HGTV) […]
AD SALES PLANNER SINCLAIR BROADCASTING GROUP NYC, Hybrid Responsible for creating, analyzing & communicating sales proposals to the Sales team for presentation to advertising agencies and/or clients. Collaborate w/all media platforms & departments to create proposals, execute campaigns, manage stewardship & pacing of linear & digital deals. Point of contact post sale & provide excellent […]
Wednesday March 22, 2023 Today’s Premieres BET: Tyler Perry’s House of Payne at 9p; Tyler Perry’s Assisted Living at 9:30p; The Ms. Pat Show at 10p; I Love Us at 10:30p Comedy Central: Digman! at 10:30p Netflix: Waco: American Apocalypse; Invisible City; The Kingdom IN THE NEWS Consumers understand that advertising can help make programming […]