Monday, August 22nd, 2011


Downsized is back on WE tv with nearly double its audience!

Bad economy or bad choices?
Will the Bruces get it right this time?

See what’s in store for the Bruce family in season 2.
Click here for an exclusive clip on

All new episodes Tuesdays at 9pm | 8c on WE tv
Source: The Nielsen Company, L+SD. Downsized prem on WE tv, S2 (8/16/11 9p-10p) vs S1 (11/6/10 9p-10p), W18-49 000s. Subject to qualifications upon request.

  Cyn opsis

Good morning. It’s Monday, August 22, 2011, and this is your first early morning briefing.  As always, if you prefer to watch this morning’s news instead of reading it, click here .

Tonight’s Premieres:
Galavision: Matutino Express at 10a
VH1: La La’s Full Court Life at 9p; The T.O. Show at 930p
truTV: Lizard Lick Towing at 930p; Bear Swamp Recovery at 10p & 1030p
BBC America: Top Gear at 10p

Tonight’s Finales:
NBC: G4’s season finale of American Ninja Warrior at 9p
TLC: Surprise Homecoming at 10p


On Friday, Bravo President Frances Berwick said the network will re-edit episodes of the Real Housewives of Beverly Hills following the alleged suicide of Russell Armstrong, the husband of series star Taylor Armstrong.  The re-editing process is underway and the network said the series could still make its planned September 5 season two premiere.  The series is produced by Evolution Film & Tape. 

When the sophomore season of WE tv’s original series Braxton Family Values premieres with 19 episodes, the series moves to a new night on Thursdays beginning November 10 at 9p.  The upcoming season, featuring the five Braxton sisters answers a slew of questions about what each is up to.

Season two debut of Beyond Scared Straight on A&E Network last Thursday, clocking in at 90 minutes attracted 1.6 million among A18-49; 1.5 million with A25-54 as well as 2.7 million total viewers.

Top 10 Weekend Box Office Estimates: August 19-21, 2011
The Help (Disney)                             $20.5 million  2 wk total $71.8m
Rise of the Planet of the Apes (20th Century Fox) $16.3 million  3 wk total $133.8m
Spy Kids: All the Time in the World (The Weinstein Co.) $12.0 million  opening weekend
Conan The Barbarian (Lionsgate)        $10.0 million  opening weekend
Fright Night (Disney)                         $8.3 million  opening weekend
The Smurfs (Sony)                            $8.0 million  4 wk total $117.7m
Final Destination 5 (Warner Bros.)      $7.7 million  2 wk total $32.3m
30 Minutes or Less (Sony)                  $6.3 million  2 wk total $25.8m
One Day (Focus Features)                  $5.1 million  opening weekend
Crazy, Stupid, Love (Warner Bros.)     $5.0 million  4 wk total $64.4m
Source: Rentrak

Program Call:  Cynopsis Media will be producing our annual MIPCOM Shopping Guide sent to all Cynopsis and Cynopsis Kids subscribers on Thursday, September 29, the week before MIPCOM 2011 in Cannes. If you’re exhibiting programming at MIPCOM or MIP Jr. this year, please send us only the following info for your top 5 shows: title, availability date, number of episodes, length, type (i.e., movie, series, special, etc.), genre and your terms (barter, cash, etc.) as well as your company’s stand/booth location.  To be included in this free and highly-read special edition, please send your submission to Lisa Ball at: [email protected] no later than Friday, September 23, 2011. A confirmation email will be sent following each submission from Lisa (if you don’t receive a confirmation email, please resubmit).


Actor Ryan Reynolds is wearing an executive producer’s hat as his production company DarkFire, launched recently with Allan Loeb, sold its first project to FOX.  The project is a single-camera buddy comedy titled Guidance from 20th Century Fox Television and Tyler Labine (Mad Love) is set to star and also serving as executive producer.  Guidance is described as an adult buddy comedy set in high school.  Tim Dowling is also on board as writer and executive producer.   FOX has approved a premium script with penalty attached. 

The final season of ABC’s Desperate Housewives adds two to its cast: Andrea Parker (Less Than Perfect) joins as the new girlfriend of Tom Scavo (Doug Savant) whose marriage to Lynette (Felicity Huffman) dissolved in season seven.  Miguel Ferrer (Lifetime’s The Protector) also joins in a recurring role playing Andre Zeller, a famous and temperamental contemporary artist who is teaching a course at the local college where Susan (Teri Hatcher) is taking an art class.  Desperate Housewives launches its eighth and final season on ABC September 25.

FX’s upcoming American Horror Story snagged Eric Close (Without a Trace) in a recurring role to join its all-star cast including Connie Britton, Dylan McDermott, Jessica Lange, Denis O’Hare and Alexandra Breckenridge.  Close will play Hugo, a handsome and charming cad who appears in a series of flashbacks from the 1980s.  FX debuts American Horror Story on October 5 at 10p.

The CW signed Eisa Davis for a recurring role on new series Hart of Dixie, playing Addy Pickett, a veteran nurse at the Alabama medical practice that Rachel Bilson’s character Dr. Zoe Hart inherits.  Addy becomes a mentor to Zoe and eventually a champion of her in the tight-knit southern town.  Previously, Nancy Travis filled a similar role on Hart of Dixie though will exit the series after a few episodes as Travis is now starring in ABC’s new fall comedy Last Man Standing.

Also for the ninth and final season of The CW’s One Tree Hill, a deadly Eastern European assassin will be played by Andrew Elvis Miller


Thursday A18-49 Analysis: FOX spiked in a win Thursday night at 3.0/10 with the A18-49 viewers, according to final national ratings from Nielsen.  FOX led a clean sweep during all hours of primetime with the NFL Preseason game between Philadelphia and Pittsburgh: at 8p FOX posted a 3.3/12 followed by ABC’s Wipeout at 1.9/6.  FOX remained steady with more NFL football during 9p at 3.3/10 beating out CBS’ Big Brother at 2.9/8.  FOX’s NFL Preseason game ratings tapered off through 10p to a 2.7/8 though remained well ahead of the competition and next in line ABC with Rookie Blue at 1.2/4.

Live + Same Day Household Ratings: Thursday, August 18, 2011  time period averages.  Source: NTI, Galaxy as dated. Live+SD.

FOX: 5.2/9         NFL on FOX Preseason: Philadelphia at Pittsburgh 5.3/9


CBS: 4.1/7        The Big Bang Theory [r] 4.4/8, Rules of Engagement [r] 3.7/6, Big Brother 13 4.5/8, The Mentalist [r] 3.6/6

ABC: 3.0/5        Wipeout 3.4/6, Expedition Impossible 2.6/4, Rookie Blue 3.0/5

UNIV: 1.9/3       Teresa 2.1/4, La Fuerza del Destino 2.3/4, Mujeres Asesinas 3 1.1/2

NBC: 1.7/3        Community [r] 1.4/2, Parks and Recreation [r] 1.2/2, The Office [r] 1.7/3, 30 Rock [r] 1.6/3, Law & Order: SVU [r] 2.2/4

ION: 0.8/1        Criminal Minds 0.7/1, Criminal Minds 0.9/2, Criminal Minds 0.9/2

TELE: 0.7/1       Mi Corazon Insiste 0.6/1, Flor Salvaje 0.6/1, La Casa de Al Lado 0.8/1

CW: 0.6/1          Vampire Diaries [r] 0.7/1, Plain Jane [r] 0.6/1

TF: 0.2/0           Dona Bella 0.2/0, Ultimo Matrimonio 0.2/0, Reto de Mujer 0.2/0

A18-49:  FOX 3.0/10, CBS 1.9/6, UNIV 1.5/5, ABC 1.5/4, NBC 0.8/3, TELE 0.5/2, CW 0.3/1, ION 0.3/1, TF 0.2/0


Scripps Networks Interactive’s Travel Channel tagged Andy Singer as SVP/Programming and Production Development.  Andy previously served as GM of DIY Network, also owned by Scripps.  In his new position beginning September 1, Andy will manage all facets of the network’s programming strategy, development and production.  Furthermore, Ross Babbit will succeed Andy as SVP/GM at DIY Network.  Ross has been with DIY Network since 2004, most recently as head of programming partnerships, special projects and increasing growth of branded entertainment.

Roy Matalon tapped as President/International Sales and Distribution at Los Angeles- based Nu Image, Inc.  Previously, Roy served as SVP/Distribution for 14 years at New Regency Productions.

Universal Music Group’s Island Def Jam Music Group (IDJ) promoted Karen Kwak to EVP/Head of the newly expanded Artists & Repertoire (A&R) business.  Karen will now supervise the discovery, signing and nurturing of artists, producers and songwriters for IDJ and its associated labels across a variety of music genres.  Based in Los Angeles, Karen reports to Barry Weiss, Chairman/CEO, Universal Republic and Island Def Jam Motown.

Univision Communications moved Nick Valls into the new role as SVP/Network Sales where he will be the primary lead contact for Hispanic agencies in addition to the Miami Network Sales office covering Texas and Florida accounts.  Nick has been with Univision for 25 years and begins his new position as of September 6 based in Miami.  Furthermore, David Grossman was elevated to VP/Integrated Property Development and Cable Network Sales, effective immediately.  David will spearhead sales for the company’s portfolio of cable networks including the new Novela network and the former TuTv networks encompassing De Película, De Película Clásico, Bandamax, Ritmoson, Telehit and Clásico TV.  Both Nick and David report to Maelia Macin, EVP/Network Sales.

This day in History:
  1851 – The schooner America outraced the Aurora off the English coast to win a trophy that became known as the America’s Cup.

Answer to Yesterday’s Trivia Question: Though known as Fin, what is Ice-T’s characters on Law & Order: SVU, actual last name? Tutuola, which means “The gentle one” in the African Yoruba language. (Thank goodness spelling didn’t count!) Kudos to: Linda Lieberman-IMG/Big Fish Entertainment/NYC; Rick Rosenfelt-New York Jets/NYC; Erin Medley-Clear Channel Radio Digital/NYC; Leah Weber-ABC/NYC; Liz Murray-Turner Broadcasting/Chicago; Linda L. WooldridgeRovicorp/Tulsa; Pat Brady-CESD/LA; Greg Carroll-Big Fish Entertainment/CA; Aly Stogol-KMSB / KTTU/Tucson; Jaeson Cayne-The Cayne Organization/Encinitas

Today’s Trivia Question:    On what show does the character Parker Booth appear?     (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Cyn

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the classifieds page here  .

JOB OPENING: MANAGER OF PRICING AND PLANNING/Fox Cable Networks/NY: Daily comp Sales Planning func., reporting, inventory mgmt. BA/BS & 3+ yrs exp in P&P or sales planning, Adv Excel req. FNG0000614 (8/26)

JOB OPENING: INT’L SR MGR DIGITAL MEDIA/MTV Networks/NYC: BS Acct/Fin; 6 yrs of Acct/Fin corp exper. Knwldge intl business a plus. Exp w/online, mobile, and/or technology a plus. EOE/M/F/D/AAP. Apply (8/26)

JOB OPENING: MGR PROGRAM SCHEDLING/AMC & SUNDANCEGlobal/NY: schedules prgmmng/contnt for intl distribtn effrts to maxmze viewrshp. 3+yr exp brdcast/cble w/internatnl mkts & emergng pltfrms. [email protected] (8/25)

JOB OPENING: MGR, OFF-AIR MKTG, Syfy/NYC: Plan/exec media & promotional plans, mng budgets.Plan/exec promot’l campaigns. Knwlg of tradit’l/non-traditional mktg. 3+ yrs media plan’g/TV/agency exp. Apply: (#1865BR) (8/25)

JOB OPENING: VP, NETWORK OPS, NBCU/NY: Job#2647BR Resp for balancing prgrmng interests among NBCU divisions, affiliated stations, & partners with the goal of maximizing aud & cash flow. APPLY: (8/25)

JOB OPENING: NEWS ANCHOR/WESTCHESTER NY: Experienced news anchor needed for early morning news program in Westchester, NY. At least 2 years of news anchoring experience required. Forward resume and reel link to [email protected] (8/25)

JOB OPENING: DIRECTOR/AD SALES MKTG/HGTV/NY. Create custom sponsorship proposals, manage sweepstakes and sponsorship fulfillment. Full details, & select req 2549 (8/25)

JOB OPENING: ACCT MGR MOBILE MKTG/Vibes Media/CHI: Proven track rec; Drive results for media/ent clients thru design/del. of mobile mktg cmpgns. Create/maint a value-add client relationship & for qual/results. Apply: (8/25)

JOB OPENING: SR WRITER/PRODUCER POLITICAL COMEDY/Phila, PA: Oversee production of mock political ads for media nonprofit. Exp: writer or comedy prod, 5+ yrs. [email protected] (8/25)

JOB OPENING: WRITER/PRODUCER POLITICAL COMEDY/Phila, PA: Create and produce mock political ads for media nonprofit. Exp: writer or comedy prod, 5+ yrs. [email protected] (8/25)

JOB OPENING: DIRECTOR/NESN/MA: Responsibilities include directing, overseeing and ensuring the quality of the on-air presentation of NESN’s programs. Sure (8/25)

JOB OPENING: DIR-DEVELOPMENT/NY: Create/Conceptualize series/specials/stunts/franchises/properties/etc for Animal Planet domestic & international; +7yrs exp broadcast/cable industry in production/dvlpmnt # 4368 (8/25)

JOB OPENING: PRODUCTION ASSISTANT (TEMP) CREATIVE SERVICES/Hallmark Channel/LA: 1 yr exp in Production or Bachelor’s degree in Film Prod. Prof w Mac and PC req. See full posting and apply @ (8/25)

JOB OPENING: DIR PUBLICITY/Lifetime/LA: Dev strategies to publicize Lifetime & LMN prgmng. 7+ yrs net pr exp, pref within a reality/scripted prgmng environment. Apply: (8/24)

JOB OPENING: VP PRGM & MKT RESEARCH/A+E NETS/NY: Manage research initiatives that provide info & insight to Prgmng & Mktg staff to support prgm dev/strat plng, sched. 7+ yrs exp in TV Research. Apply: (8/24)

JOB OPENING: MGR PRGM & MKT RESEARCH/A+E NETS/NY: Provide research-based analysis, insight and info aimed at supporting the Prgmng, Mktg, Sched& PR Depts.3+ yrs exp in TV Research. Apply: (8/24)

JOB OPENING: CONTENT SALES MGR (2)/Thought Equity Motion/NY & LA: World leader in video rights mgmt. Expert ideation, consultative & relationship sales exp. More info: Res: [email protected] (8/24)

JOB OPENING: TEMP DIR. INT’l PROMOTIONS NICK/VIACOM INT’L/NY: Manage int’l promotions, program dev, pitch, secure & implement multi-reg partnerships & promos,3-4 mnth temp assignment. Apply: [email protected] (8/23)

JOB OPENING: ASST. BROADCAST BUYER/Lockard & Wechsler, Irvington, NY: Must be detailed and math orientated, organized , self motivated and computer literate. Prior ad agency/ sales a major plus. Resume/cover: [email protected] (8/23)

JOB OPENING: DIR PRODUCTION, PLAN. & OPS/AMC/NY: Oversee Production of On-Air Promo. Creative, resourceful, brand-knowledgeable & budget-oriented LEADER. 10+yr prodctn/post-prod. exp in brdcst/cble. [email protected] (8/23)

JOB OPENING: SPECIAL PROJECTS COORD/NYC: Help to manage promo & prod process. Coordinate/sched edit, audio, voice over, and process invoices for specl projects. 1-2+yrs production experience. Apply: (8/23)

JOB OPENING: DIR CORP COMMUNICATIONS/NuvoTV/LA: PR expert to lead publicity efforts & oversee talent relations; 7+ yrs network experience, familiarity w/ American Latino market ++, EOE/M/F/D/AAP (8/23)

JOB OPENING: SALES ASST-AD SALES/Access360 Media/LA: Exp w/ad sales/advrtsng pref. to asst Sales Execs to svc clients. Build/trk prpsals. MS Office knwlg req’d. Self-strtr., Exp.w/graphic apps a +. Res: [email protected] (8/23)

JOB OPENING: MGR, BUSINESS SOLUTIONS/NASCAR/NY: dvlp innovative, strategic mktg & promotional ideas. 7+ yrs exp consumer marketing w/ exp in ad & mktg agency. (8/20)

JOB OPENING: SALES ASSISTANT/RLTV/NY: supp for sales team, booking orders, agency liaison, client research, coord sales reports, presentations, admin duties, exp w/Salesforce, excel organized & detail oriented apply at: [email protected] (8/20)

JOB OPENING: MGR PRGRMNG RSRCH/COMEDY CENTRAL/NYC: 3-5 yrs exp prgrmng/ ratings rsrch. Top performer, accurate & detail driven. Passionate about TV, takes initiative. Nielsen/ N-Power exp, also MultiTrak systems. (8/20)

JOB OPENING: VP STRAT & BUS DEV /MTV NETWORKS/NYC: Identify, eval, structure & help implement new deals, commercial relationships, joint ventures & acquisitions. MBA & 6 yrs exp, mngt consulting or IB + TV exp. (8/20)

JOB OPENING: EDITOR /NYC : NYC: seeking editor w/ strong reality/lifestyle background & Windows-based AVID experience, for new HGTV home renovation show. 2+ yrs exp req’d. Res/Cov Ltr: [email protected] (8/20)

JOB OPENING: SR. RESEARCH ANALYST/ESPN/NY: Coordinate and manage projects focused on cross-media advertising effectiveness research; 1-2 years of research experience  media/agency exp. a +. REQ ID 319775 (8/20)

JOB OPENING: DIR, Syfy PRIMARY RSRCH/NYC: Plan, design, analyze & report consumer rsrch projs. 7+yrs exp internet surveys, focus groups & syndicated rsrch services desired. BA/BS Req. Apply: Job# 2137 (8/19)

JOB OPENING: FREELANCE WEB ANALYST/NBCUNIVERSAL/LA:   3-6 mos. assignment. Supports & E!Online. 3+ yrs. Omniture exp. needed. Apply: (8/19)

JOB OPENING: MGR, DIGITAL MKTG/TVL: Mng overall dig mktg plans/deliverables, help dev strat/excute tactics. Str knwldg anlyzng/optimizng SEM, mobile, social ntwks. TV mktg exp plus EOE/M/F/D/AAP Apply (8/19)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

FALL INTERNSHIP CREDITS ONLY: GSN NY Digital & Aff Sales Distribution Fall Internship. Unpaid School Credit Only. Learn client partnerships, industry research and analysis. Send Resume and CL to [email protected] (8/26)

FALL INTERNSHIP CREDITS ONLY: GSN Santa Monica Marketing & Promotions Digital Video Fall Internship. Unpaid School Credit Only. Development and Prod of short form digital video content. Send Resume and CL to [email protected] (8/26)

FALL INTERNSHIP CREDITS ONLY: GSN Santa Monica Distribution & Affiliate Marketing Fall Internship. Unpaid School Credit Only. Learn tools and tactics used in developing promos to drive value with affiliates. Send Resume and CL to [email protected] (8/26)

FALL INTERNSHIP CREDITS ONLY: GSN Santa Monica Programming Fall Internship. Unpaid School Credit Only. Learn Programming department goals towards network identity. Send Resume and CL to [email protected] (8/26)

FALL INTERNSHIP CREDITS ONLY: GSN Santa Monica Marketing & Promotions Fall Internship. Unpaid School Credit Only. Strategic partnerships, promotions, digital marketing. Send Resume and CL to [email protected] (8/26)

FALL INTERNSHIPS CREDITS ONLY: Media firm/Beijing: 40 hrs wkly. Unique/exciting media internship overseas.Includes RT flight to Beijing. Fluent Chinese reqd. Fluent English reqd. Apply: [email protected] (8/25)

FALL INTERNSHIP CREDITS ONLY:  SOCIAL MEDIA/PRODUCTION INTERN/NBCUniversal : for its digital team to help with social media strategizing, campaign management, and video production tasks. Res/cover letter: [email protected] (8/24)

FALL INTERNSHIP CREDITS ONLY:   TV DEVELOPMENT/GRB Entertainment/LA: Award winning TV company seeks organized, self-starting interns for administrative/writing/producing/editing support. Final Cut & Photoshop a plus. Resume/cover: [email protected] (8/24)

FALL INTERNSHIP CREDITS ONLY: TV PROD INTERN handle fast-paced position for a min of 10 hrs per wk. Addt’l hours may be banked. Must have basic knwldg of Excel & Word. Prior office exp is a +. Please contact [email protected] (8/23)

FALL INTERNSHIP CREDITS ONLY: PT PROD INTERN/Waterman Ent/S Monica: Self-starter�, creative thinker, multi-tasks w/little instruction. Strong writing skills.Orgnzd & able to mng time effectively. Res: [email protected] (8/23)

FALL INTERNSHIP CREDITS ONLY: Fall Internship Credit ONLY: Billboard/Adweek events team/NYC seeking a motivated marketing intern to assist with marketing initiatives and event logistics. Send resumes and cover letters to [email protected] (8/20)

FALL INTERNSHIP CREDITS ONLY:  Paolucci Communications Arts in PV, CA is looking for Fall Intern. Internship includes Social Media, PR efforts. Learn how an Agency runs  incredible networking opp. Res/Cover Lisa @ [email protected]  (8/19)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: Laila Berzins, Voice-Over Artist:, [email protected], Cell 860-966-1941. Specialty in dynamic character voices, commercial, narration, more! (8/24)

SITUATION WANTED:  Dedicated & Experienced ADV. SALES PLANNER (NYC) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (8/24)

SITUATION WANTED: Jeanne Intile Burns, Voice-Over Artist: , [email protected], Cell: 845-721-9681 Specializes in unique character voices for various animated productions! (8/23)

SITUATION WANTED: LA- Seeking Assistant position in the Entertainment/PR/Marketing field. Hard working, bubbly personality! “Go Getter” media relations 4+yrs exp. contact: [email protected] (8/20)

SITUATION WANTED: MANAGER/DIRECTOR FINANCIAL PLANNING AND ANALYSIS/LA. 10+ yrs exp in corporate entertainment finance. Extensive background in financial budgeting, planning, modeling and executive presentations. [email protected] (8/20)

SITUATION WANTED: A young creative & proactive NY-based woman seeking CREATIVE EXECUTIVE/DEVELOPMENT POSITION (Exp: 2 yrs. agency,2 yrs.Exec.Assistant,1+yrs.Creative & Acquisitions) Please contact [email protected] (8/19)

E-mail [email protected]  or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected]  for specs.


ABC: Bachelor Pad, Castle [r]
AZTECA: Cosas de la Vida, Al Extremo, Extra Normal
CBS: How I Met Your Mother [r], How I Met Your Mother [r], Two and a Half Men [r], Mike & Molly [r], Hawaii Five-0 [r]
CW: Gossip Girl, One Tree Hill
FOX: Hell’s Kitchen
ION: Without a Trace, Criminal Minds, Criminal Minds
NBC: America’s Got Talent [r], American Ninja Warrior [f]
PBS: Antiques Roadshow [r], Antiques Roadshow [r], RFK in the Land of Apartheid: A Ripple of Hope
TELE: Mi Corazon Insiste, Flor Salvaje, La Casa de al Lado
UNIV: Teresa, La Fuerza del Distino, Don Francisco Presenta

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