Monday, August 20th, 2012


Good morning. It’s Monday, August 20, 2012, and this is your first early morning briefing.

Today’s/Tonight’s Premieres:
Investigation Discovery: Days of Our Knives at 1p
A&E Network: Beyond Scared Straight at 10p
TV One: R&B Divas at 10p
MTV: The Inbetweeners at 1030p

Tonight’s Finales:
ABC Family: Bunheads at 9p
ABC: The Glass House at 1002p


Late last week, NBC’s The Tonight Show with Jay Leno laid off 20 employees coming at a time when Comcast, NBC’s owner has been analyzing the network’s assets.  Leno, who reportedly makes $30 million each year, has apparently also taken a pay cut. At this time, it is not clear which 20 staffers working on the show were let go.

Monday night drama Perception was renewed for a second season by TNT.  The network ordered 13 episodes for the second season due to premiere in 2013.  Perception, starring Eric McCormack as Dr. Daniel Pierce is about an eccentric neuroscience profession (McCormack) with paranoid schizophrenia who is recruited by the FBI to help solve complex cases.  ABC Studios produces Perception which is averaging 7 million viewers (Live + 7) along with 1.8 million A18-49 and 2.3 million with A25-54 for its first season with its season finale set for mid-September.

ABC Family renewed Melissa & Joey for a third season and handed second season renewals to both Baby Daddy and Switched at Birth in addition to giving a back-order pick-up to Bunheads.  The original dramas will return in the winter with the comedies back by spring 2013.  Switched at Birth will also return with all new episodes on September 3 at 8p.  It was also reported, ABC Family decided to not continue with Jane By Design.  The fashion-themed drama, starring Erica Dasher and Andie MacDowell ended its first season containing 18 episodes in late July.

As of August 10, 2012, the sale of KSCI-TV to NRJ TV was complete after receiving formal FCC approvals.  KSCI-TV in Los Angeles programs Asian language content in the largest Asian market in the US. NRJ TV was founded in 2010 and owns and operates independent TV stations including those in New York, Los Angeles, Philadelphia, San Francisco, Boston, Honolulu and San Diego.

Current Media, the television and online network chose BroadView Software’s media management system for its major programming and scheduling system overhaul.  Current selected BroadView following a competition between other media solution providers.  BroadView offered Current functionality as well as a close working relationship as a technology partner which will help the network optimize their competitiveness.

Top 10 Weekend Box Office Estimates:  August 17-19, 2012
Expendables 2, The (Lionsgate)               $28.8 million  opening weekend
Bourne Legacy, The (Universal)               $17.1 million  2 wk total $69.6m
ParaNorman (Focus Features)                 $14.0 million  opening weekend
Campaign, The (Warner Bros.)                $13.4 million  2 wk total $51.7m
Sparkle (Sony)                                     $12.0 million  opening weekend
Dark Knight Rises, The (Warner Bros.)      $11.1 million  5 wk total $409.9m
Odd Life of Timothy Green, The (Disney)  $10.9 million  1 wk total $15.2m
Hope Springs (Sony)                             $9.1 million  2 wk total $35.1m
Diary of a Wimpy Kid: Dog Days (20th Century Fox) $3.9 million  3 wk total $38.8m
Total Recall (Sony)                               $3.5 million  3 wk total $51.8m
Source: Rentrak



Cynopsis’ Most Intriguing People Awards

We’re in search of The Most Intriguing People in the television industry! Please nominate (free to submit) those you feel are making significant & sometime head-turning contributions to the business: those that are trail blazers or risk-takers, unpredictable (in positive ways) and who are downright intriguing.

Nominate: NOW  |  Deadline: NOV 1  |  Awards Gala: SPRING 2013

Event/Submission Questions: Jenn Sredzinski 203.906.4603
Advertising/Sponsorship information: Mike Farina 203.218.6480




The second season of Don’t Trust the B—- in Apt. 23 on ABC added Ben Lawson as a love interest for Krysten Ritter’s character Chloe.  Lawson will recur during the second season as Jonathan and will first appear in the Halloween episode. 

ABC further gave script orders to three diverse drama projects, per THR.  In development is Finn & Sawyer, a contemporary twist on Mark Twain’s classic novel, The Adventures of Huckleberry Finn from Jason Richman and David Zabel.  The project is described as an adventure about the two literary characters as they reunite as young men in their 20s and form an investigative firm in New Orleans.  Richman and Zabel will write and serve as EPs produced by ABC Studios and Temple Hill Entertainment.  ABC also picked up The Outsiders, a family drama from Ken Biller (Smallville).  This project is based on a true story about a woman who moves with her family from Atlanta to New York to begin a new life and ends up becoming the de facto mother to nine underprivileged kids.  ABC Studios is producing.  The third project is a supernatural mystery titled Gothica about a woman seeking her own identity in modern-day San Francisco where she discovers a world of supernatural mystery and horror led by a charismatic playboy named Dorian Gray.  Matt Lopez is on board as writer and EP along with Mark Gordon Co.’s Mark Gordon and Nicholas Pepper.

NBC’s spinoff of The Office titled The Farm cast Majandra Delfino (Roswell, Quarterlife) in the role as Fannie Schrute.   The comedy is about Dwight Schrute (Rainn Wilson) who is a beet farmer and owner of a bed and breakfast inn.  Fannie is Dwight’s super left-thinking younger sister who previously fled from the Schrute farm to live in Boston.

Also for NBC’s midseason drama Do No Harm, based on Dr. Jekyll and Mr. Hyde, Samm Levine will reprise his role and become a recurring character following his guest-starring turn in the pilot episode.  Levine’s character is Josh, an administrative assistant to the brilliant neurosurgeon, Dr. Jason Cole (Steven Pasquale) who wrestles with his dangerous alter-ego. 

In a much anticipated casting, Ciaran Hinds landed the role as Wilding leader Mance Rayder, the King Beyond the Wall in HBO’s Game of Thrones.  To date, Rayder’s character has been referenced to on the series but never seen.  Hinds has been in many films including Munich (2005) and Tinker Tailor Soldier Spy (2011) though is familiar with TV viewers as Julius Caesar in the HBO series Rome and most recently playing the former POTUS in USA Network’s Political Animals.

Showtime’s one-hour series Shameless from John Wells will see Vanessa Bell Calloway returning for the drama’s third season.  Calloway will appear in close to half of the third season’s episodes as well as the season finale playing Carol, the mother of Veronica.  Production is currently happening on Shameless which is slated to premiere the new season in 2013.

BET’s comedy pilot What Would Dylan Do (wt) hired former Destiny’s Child singer Kelly Rowland in the role as Dylan, a struggling Los Angeles-based relationship blogger who lives with her BFF Cherise (Gabrielle Dennis) and a wealthy, divorced roommate Brooke (Melanie Liburd).  Brandon Scott will play Dylan’s neighbor and Cherise’s boyfriend Ryan. 




Cynopsis: Digital Measurement Summit: Video ROI, Illuminated
November 14 | JWT, NYC | 12-6pm

Join us as we bring together top thought leaders from every facet of the online video landscape, from research firms and technologists to executives from brands, agencies, TV and online networks to debate and evaluate the solutions toward establishing cross-platform measurement standards.

More info + registration coming soon…
For sponsorship information: Mike Farina, VP Sales & Marketing: 203-218-6480



Thursday A18-49 Analysis:  FOX scored a win Thursday at 1.7/6 among A18-49, according to final primetime national ratings from Nielsen.  Reruns on CBS did best at 8p as The Big Bang Theory and Two and a Half Men averaged a 2.0/7 and the NFL Preseason game on FOX came next at 1.8/7.  CBS continued to stay in charge during 9p with a new edition of Big Brother at 2.2/7 and the Preseason game on FOX drove in a second place showing at 1.9/6.  Then at 10p, FOX moved into the #1 slot with the final of the Preseason match between Cincinnati and Atlanta at 1.7/5 and Univision’s Amor Bravio wooed viewers in second place at 1.3/4.

Live + Same Day Household Ratings: Thursday, August 16, 2012  time period averages.  Source: NTI, Galaxy as dated. Live+SD.

CBS: 3.9/7               The Big Bang Theory [r] 5.3/10, Two and a Half Men [r] 4.4/8, Big Brother 14 3.9/8, Person of Interest [r] 3.1/5

FOX: 3.1/5                NFL on FOX Preseason: Cincinnati at Atlanta 3.1/5

ABC: 2.7/5               Wipeout 3.0/5, Time Machine Chefs 2.0/3, Rookie Blue 3.1/5

NBC: 2.2/4              The Office [r] 1.6/3, Parks and Recreation [r] 1.3/2, Saving Hope 2.3/4, Rock Center with Brian Williams 3.0/5

UNIV: 1.9/3              Por Ella Soy Eva 1.9/3, Abismo de Pasion 2.2/4, Amor Bravio 1.8/3

ION: 0.9/2                Cold Case 0.8/1, Cold Case 1.0/2, Criminal Minds 1.0/2

TELE: 0.7/1              Rosa Diamante 0.7/1, Corazon Valiente 0.7/1, Pablo Escobar: El Patron del Mal 1.0/2, El Rostro de la Venganza 0.5/1

CW: 0.6/1                Oh Sit! 0.6/1, The Next [p] 0.5/1

TF: 0.3/0                  Cineplex THR [7p start r] 0.2/0, Cineplex 2 THR 0.3/0

A18-49:  FOX 1.7/6, CBS 1.7/5, UNIV 1.5/5, ABC 1.3/4, NBC 0.8/2, TELE 0.5/1, CW 0.3/1, ION 0.3/1, TF 0.2/1




Full-service television production company, Gurney Productions hired two industry veterans for its team, Brandon Killion as VP/Production and Hubert Smith as VP/Business and Legal Affairs.   In his new position, Brandon will manage Gurney’s current slate which encompasses Auction Hunters, American Guns, Haunted Collector, American Digger and Duck Dynasty.  Hubert will manage Gurney’s production legal team and share in the daily management of corporate tasks. 

Courtney White was tapped as VP/Program Development and Production for HGTV and DIY Network.  Courtney is charged with expanding the program development efforts for both networks.  She reports to Freddy James, SVP/Program Development and Production in New York.

D S Simon Productions elevated Sarah Passarelli Katz to Director/Sales where she will oversee the company’s sales team in Washington, DC, Chicago, Los Angles and other markets in addition to the in-house sales executives.  Sarah will be working with CEO Doug Simon and SVP Eric Wright to drive the firm’s growth plans.  In addition, D S Simon Productions promoted Jovanna David to Director/SouthWest Operations.  The company is opening a new office in Houston for the BroadcastPR and PRketing firm and Jovanna, who is a native Houstonian, will lead the expansion to this new market.




Cynopsis: Kids PEOPLE AWARDS
Celebrating leaders & innovators in Kids TV

NominationDeadline: October 3, 2012

Awards Breakfast: December 2012 

More details coming soon…


This day in History: 1998 – The Supreme Court of Canada rules that Quebec cannot legally secede from Canada without the federal government’s approval.

Answer to Our Last Trivia Question: Who lived at 704 Hauser Street, Flushing, New York? Archie Bunker and Family. Kudos to: Anthony Fields-SCIENCE/Silver Spring; Tony Caravello-ABC-TV/NY; Rory Rosegarten-The Conversation Company, Ltd./Roslyn NY; Keith Marder-Halstead Property/NY; Perry Casciato-CBS 3 & The CW Philly/Philadelphia; Jim Roche-Me-TV Network/Chicago; Jim Gray-FrogLight Productions LLC/Missoula, MT; Bob Ramsey-WCIU/Chicago; Ron Salcedo-Zimmerman/Nashville; Karen Wolpin/LA; Suzanne Leichter-OWN: Oprah Winfrey Network/LA; Ken DuBow-Opus Distribution/LA; Wendell Foster-ABC Entertainment Group/Burbank; Bobby Bittman-GSM, SCTV/Toronto; Arthur Reinstein-Shaw Media/Toronto.

Today’s Trivia Question: Which NBA team did The White Shadow’s Ken Reeves play for?   (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.).

Later —
Lisa Ball

Cynthia Turner: Founder & Editor Emeritus
Denise O’Connor: Group Publisher, Media Entertainment
Diane K Schwartz: Senior Vice President, Media Communications Group 

Cynopsis Ad Sales: Mike Farina | VP Sales & Marketing | 203-218-6480
Classifieds Sales: Trish Pihonak | Director of Operations & Content | 888-702-3858

Cynopsis Media: a division of Access Intelligence, LLC * 10 Norden Place * Norwalk, CT * 06855 * USA

To subscribe to any Cynopsis edition(s) click here.
To unsubscribe from this edition, click here

Cynopsis CLASSIFIEDSFor More classifieds, visit the classifieds page here.

JOB OPENING: NBC Universal is hiring for an EXECUTIVE ASSISTANT, EVP, BUSINESS OPERATIONS/NBC Entertainment. For more info please visit job#6653BR (8/25)

JOB OPENING: DIR PRICING&PLANNING/TVG/NY: Dir & ctrl Ad Sale price/plan. Mng invtry, anlyz price/approvl/liablty, card dvlpmt, budgt, sales rprts. BA/BS, 5yr Price/Plan/Ad Sales req’d. Dealmaker, VCI exp pref’d [email protected] (8/25)

JOB OPENING: AD SALES MRKTG COORD’S/TRAVEL CHANNEL & FOOD NETWORK/NYC: 1-3 yrs exp; Detail oriented, creative thinking, knowledge of media/cable/creative process. – Req 3270 Travel / 3281 Food (8/25)

JOB OPENING: DIG RSRCHANALYST/A+E NETWORKS/NY: Utilize synd resources (Nielsen Online, comScore) to address ad sales rsrch req’s; compile/analyze data for reports; 1-2 yrs dig media exp; More info/apply: (8/25)

JOB OPENING: DIR, MARKETING & OAP for Fox Sports West: Will manage all on-air/off-channel marketing, budget & coordinate on-air and off-air promotional activities with partners and teams. 5-7 yrs exp. (8/24)

JOB OPENING: DIR, NATIONAL ACCOUNTS for Fox: Responsible for the mngmt of various national MVPD accounts, advises Distribution team on contractual compliance/ legal matters related to accounts. JD or MBA req. (8/24)

JOB OPENING: SR MGR VOD PROG/iN DEMAND/NYC: Create/approve schedules. Negotiate/acquire movie & TV product. Secure content suppliers. Bachelor’s + 5 yrs exp in movies/TV/cable/entertainment. Apply: [email protected] (8/24)

JOB OPENING: PRICING & INVENTORY MGR/Discovery/MIA: Create, track & analyze pricing models to help competitively maximize inventory & revenue; exp in extensive analytics modeling; #6387 (8/24)

JOB OPENING: DIGITAL AE/Established company/NYC: Need Digital AE with 2-5 years successful exp selling Brand/Display to major NY Digital Agency groups, excellent base + commission package. send resume to: [email protected] (8/23)

JOB OPENING: VP SALES/East/Midwest: Lead territory, build team, drive results. Deep exp. in DOOH, passion for health/fitness. Resumes: [email protected] (8/23)

JOB OPENING: MGR, ACCOUNT SERVICES/ESPN Inc/Burbank, CA: 3+ Yrs Exp; Manage TV and Digital ad sales support team handling account maintenance. Ad industry exp req’d. Analytical skills a +. Job ID-57737 (8/23)

JOB OPENING: CREATIVE DIR/AMC/NYC: Resp for AMC On-Air Promo creative. Oversee team of Writer/Prods, Editors resp for series launch & sustain, movies, stunts & image promotion. Strong writing/prod/mngmnt skills. Res: (8/22)

JOB OPENING: DIR OF LITERACY/ePals Dir. Of Literacy Ch/IL: Resp for literacy content/community for 5-7 yrs K-12 exp req’d; exp w/online learning & mng online communities desired. Res to: [email protected] (8/22)

JOB OPENING: Sr WRITER/PROD/History/NY: Write & produce high concept, on brand, on-air promo spots. 5+ yrs TV promo, mktg, production exp in a media environment. Apply: (8/22)

JOB OPENING: RIGHTS & CLEARANCES ADMIN/WE/NYC: min 2 yrs R&C exp., ability to review & analyze contractual language & identify R&C issues. Resumes to: [email protected] (8/22)

JOB OPENING:  SALES ASSISTANT/American Target Network/NYC: Develop Sales prop, work w/agency buyers, 3 yrs+ exp in TV, must be very organized, media math, Nielson, excel & writing skills a must. Apply: [email protected] (8/22)

JOB OPENING: VP, DIGITAL SALES & MKTG/AMC/NYC: Acct mgmnt of digital dist & licensing across all AMCN nets.Central contact for all AMCN digital partners, accountable for digital revenue. Submit res (8/21)

JOB OPENING: DIR COMM/Discovery/MD: dvlps comm strategy & oversees PR/program publicity/Public Affairs outreach for ID and Military Channel; 8+yrs hands on media exp #6337 (8/21)

JOB OPENING: DAYTIME TALK PRODUCER/New York: Producer needed immediately for nationally syndicated daytime talk show. MUST have prior conflict booking experience. Resume: [email protected] (8/21)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

FALL INTERNSHIP CREDITS ONLY: Full service TV production company needs interns to help with DEVELOPMENT & RESEARCH. Must be able to work at least 20 hours a week and desire to work in media. Resume/cover letter: [email protected] (8/24)

FALL INTERNSHIP CREDITS ONLYJigsaw Prods NYC: Assist producers @ Oscar-winning filmmaker Alex Gibney’s prod co. Major/minor in film, TV, media or journalism a +. Submit resume/cover letter to [email protected] (8/23)

FALL INTERNSHIP CREDITS ONLY: Non-Fiction TV Dev. Internship (NYC): Major TV Prod Co seeking CREATIVE INTERNS interested in reality TV and motivated to research, write and develop new ideas for TV series.Res/cov let:[email protected] (8/22)

FALL INTERNSHIP CREDITS ONLY: INTERN/DiGa Vision/NYC: Busy production company looking for interns for current series in production & post. Must be enthusiastic, have a positive attitude and eager to learn. [email protected] (8/21)

FALL INTERNSHIP CREDITS ONLY: CORPORATE COMMUNICATIONS POSTING/NYC: Crown Media Family Networks needs interns in our Corporate Communications department. Interns will get exposure in media outreach/placement, press kits & marketing. [email protected] (8/21)

FALL INTERNSHIP CREDITS ONLY: RESEARCH POSTING/LA: Crown Media Family Networks needs an intern in our Research department. Interns will get exposure in analyzing network trends, focus groups, and Nielsen ratings.  [email protected] (8/21)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

SITUATION WANTED: SALES PLANNER/PLANNING MANAGER/NYC: Experienced planner has strong background in TV planning and 2 yrs in digital planning. Handled inventory management and stewardship analysis. Excellent references. [email protected] (8/24)

SITUATION WANTED: ASST. MEDIA BUYER/CREATIVE DIRECTOR: Loves the challenge of creating an ad campaign from start to finish. Proficient in SBMS and other Media Buying services. Email: [email protected] (8/24)

SITUATION WANTED: ASSISTANT OR APPRENTICE EDITOR (NY tri-state area): Mastery of Final Cut Pro and Adobe After Effects. Editing exp across genres including digital, corporate & indie film. Open to all opportunities. [email protected] (8/22)

SITUATION WANTED:  NYC, Frfld, Wstchstr counties. Experienced SALES, BIZ DEV PRO pro seeking position in educational/home media, ad sales. Solid resume and excellent [email protected] (8/22)

SITUATION WANTED: SUPERFINE WRITER. Concepts/content. Digital, video, print, integrated. Broadcast, innovation, beauty, foodie, wellness. I hear brand voices. [email protected] (8/21)

E-mail [email protected] or call Trish Pihonak at 888.702.3858 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.


ABC: Bachelor Pad, The Glass House [f]
AZTECA: Quiero Ser Grupero, Al Extremo, Extra Normal
CBS: How I Met Your Mother [r], 2 Broke Girls [r], 2 Broke Girls [r], Mike & Molly [r], Hawaii Five-0 [r]
CW: Remodeled [r], Remodeled
FOX: Hotel Hell, Hell’s Kitchen
ION: Criminal Minds, Criminal Minds, Criminal Minds
NBC: America’s got Talent [r] Stars Earn Stripes, Grimm
PBS: Antiques Roadshow, Market Warriors, Antiques Roadshow
TELE: Rosa Diamante, Corazon Valiente, Pablo Escobar: El Patron del Mal, El Rostro de la Venganza
UNIV: Por Ella Soy Eva; Abismo de Pasion, Amor Bravio

Copyright Cynopsis 2012

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2012



Related Stories

Cynopsis 07/19/24: Beloved Bob Newhart dies at 94

Beloved Bob Newhart dies at 94

Friday July 19, 2024 Today’s Premieres A+E: Cold Case Files: DNA Speaks at 9p; Tell Me How I Died at 10p AppleTV+: Omnivore; Lady in the Lake PrimeVideo: Betty La Fea: The Story Continues Today’s Finale WeTV: Mama June: From Not to Hot at 9p; Deb’s House at 10p Saturday’s Premiere A&E: New House No […]

Cynopsis 07/18/24: Shogun rakes in Emmy nods

"Shogun" rakes in Emmy nods

Thursday July 18, 2024 Today’s Premieres ABC: Press Your Luck at 8p; Lucky 13 at 9p BET+: Bruh Hulu: How I Caught My Killer Max: Kite Man: Hell Yeah! MTV: The West Coast Hustle Netflix: Cobra Kai; Master of the House Peacock: Those About to Die Prime Video: Top Class Tennis IN THE NEWS Hulu’s […]

07/17/24: Cynopsis Jobs


ASSOCIATE, GLOBAL LICENSING & DISTRIBUTION HEARST MEDIA PRODUCTION GROUP CHARLOTTE, NC Coordinate and execute asset delivery to content distribution partners and assist with ideation and execution of marketing campaigns with channel partners as well as capture, analyze, and report viewership data. You will also follow and report on industry trends and create weekly programming schedules […]

Cynopsis 07/17/24: Apple TV+ renews “Loot” for season three

Apple TV+ renews "Loot" for season three

Wednesday July 17, 2024 Today’s Premieres BritBox: 24 Hours in Police Custody CBS: Big Brother at 8p Hulu: UnPrisoned Netflix: Simone Biles: Rising; The Green Gang; T P Bon Syfy: The Ark at 10p IN THE NEWS Global entertainment & media industry revenues rose 5% to $2.8 trillion in 2023, and are projected to hit […]