Out-Stream Video Advertising

‘Out-stream video’ placements are video ad units that aren’t tied to content. An out-stream ad can run between paragraphs of text, on the side of a page, etc. (By comparison, in-stream video ads appear before, after, or in the middle of a piece of video content). For advertisers, one appealing aspect of out-stream ads is that they can guarantee 100% viewability.

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