Friday, September 24th, 2004


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CYNTHIA TURNER’S
CYNOPSIS


09/24/04

Good morning. It’s Friday, September 24, 2004, and this is your first early morning briefing.

While each of the Big 3 networks bit off a time period winning piece of Wednesday night, it was CBS who ultimately came out on top with a 5.4/14, while ABC and NBC tied at 4.7/13, according to Nielsen Media Research.

ABC won the 8pm hour with a whomping 6.5/19 for the premiere of Lost, well ahead of Dr. Phil’s first hour on CBS (3.8/11) and an original episode of Hawaii on NBC (2.2/7).  Elsewhere, WB’s Smallville also debuted at 8pm with a 2.7/8 A18-49, ranking #3 for the hour ahead of NBC, and pulling a 3.0/11 among M18-34. UPN’s Top Model premiered with a 1.8/5 A18-49, with a stronger 3.6/11 among W18-34.

At 9pm NBC’s debut of this season’s Law & Order led with a 6.2/16 A18-49, again ahead of CBS’ second hour of Dr. Phil (5.5/14), and the first hour of ABC’s 2-hour premiere of The Bachelor (3.9/10).  CBS’ two hour average for Dr. Phil was a 4.6/13, climbing to a 6.5/16 W18-49.  The Bachelor’s 2-hour 9-11p premiere for ABC drew a 3.8/10, with a 5.2/12 W18-49. WB’s The Mountain debuted at 9p with a 1.8/5 A18-49, adn averaged a 6 share across the key female demos.  Veronica Mars on UPN delivered a 1.1/3 A18-49 and found its strongest audience among the younger Teens (1.5/5) and W18-34 (1.9/5).

At 10p CBS’ CSI: New York whomped the competition with a 6.9/18 A18-49, ahead of Law & Order’s 10p hour (5.6/14).  CSI also climbed among women viewers to a 8.5/20 among W18-49.

Tonight’s Premieres:
ABC:  8 Simple Rules [p], Complete Savages [p], Hope  Faith [p], Less than Perfect [p]
CBS:  Joan of Arcadia [p], Jag [p], Dr. Vegas [p]

Sunday’s Premieres:
ABC:    Extreme Makeover at 8pm, Wife Swap at 10p
CBS:  Clubhouse at 8pm
NBC:  American Dreams at 8pm, Law & Order: CI at 9p

Casting / Development / Production:

  • The team of Rob Burnett/Jon Beckerman (“Ed”) and NBC Universal Television/Worldwide Pants are developing a sitcom pilot and have cast Chazz Palminteri in the starring role – a father returns to rekindle or in fact create a relationship with his son, whom he left shortly after his birth.
  • Elsewhere at NBC Universal Television, conversations abound with Vanessa Williams for a development deal that could potentially lead to a syndicated talk show, or something else. Rumors about on that front as well, but we’ll have to wait and listen.
  • NBC has given a script commitment with penalty to Shawn Ryan (The Shield) for his new political drama project produced by 20th.  The project is about a young Congressman from Connecticut. keen on all the things – good and bad – political office can get him.
  • Shawn Ryan has also received a script commitment from CBS for another drama project – this one set in the world of the armed forces, being produced together with David Mamet.

This can be a good thing or a bad thing – but change at the top is always difficult.  Woody Frasier, Exec Prod of CNBC’s evening chat program McEnroe, has left the building – a decision both parties agreed to.  Stepping up as Interim EP will be supervising producer Andrew Meyer.  According to Hollywood Reporter, CNBC is still committed to McEnroe’s show.

A program change from CBS:  the network has scheduled a rebroadcast of CSI to air on Wednesday, 9/29 at 9pm. That will push back the season debut of King of Queens and series Premiere of Center of the Universe back to October 6, 9-10p.

A program change for NBC:  Realty show Loser (NBC Universal TV/Reveille/3 Ball Prods) is about a group of people looking to lose a certain amount of weight over a certain period of time. You’ll recall hearing about this several weeks ago.  In any case, the show’s 8 episodes have now been scheduled to kick off on Tuesday nights, beginning October 19 at 8pm, filling the time period that will have been recently vacated following the conclusion of Last Comic Standing. This scheduling move puts into question when will The Contender begin – since it was scheduled to be in this time period beginning in November. Of course, that doesn’t mean the network can’t move things around a little.

Top 10 M-F Syndicated Strip Series for the week of September 6-12, 2004 ranked by HH Rtg
Jeopardy (King World)                         8.5 AA
Wheel of Fortune (King World)                 8.0 AA  
Friends (Warner Bros.)                  5.8 AA / 7.0 GAA
Everybody Loves Raymond (King World)    5.7 AA / 7.0 GAA
Oprah (King World)                      5.7 AA / 5.8 GAA
Seinfeld (Sony)                         5.6 AA / 6.6 GAA
Entertainment Tonight (Paramount)       4.3 AA / 4.4 GAA
Judge Judy (Paramount)          4.3 AA / 6.4 GAA
Dr. Phil (King World)                   4.2 AA / 4.3 GAA
Regis & Kelly (BVT)                     3.2 AA
Source Nielsen Media Research

Top 10 M-F Syndicated Strip Series for the week of September 6-12, 2004 ranked by A18-49
Friends (Warner Bros.)                  4.1 AA / 4.8 GAA
Seinfeld (Sony)                         3.8 AA / 4.5 GAA
Everybody Loves Raymond (King World)    3.2 AA / 3.9 GAA
Jeopardy (King World)                         2.5 AA
Wheel of Fortune (King World)                 2.3 AA
Oprah (King World)                      2.2 AA / 2.2 GAA
That 70’s Show (Carsey-Werner)  2.0 AA / 2.5 GAA
Entertainment Tonight (Paramount)       1.8 AA / 1.9 GAA
King of the Hill (20th)                 1.8 AA / 2.1 GAA
Will & Grace (Warner Bros.)             1.7 AA / 2.0 GAA
Judge Judy (Paramount)          1.7 AA / 2.5 GAA
King of Queens                          1.7 AA / 1.9 GAA
Source Nielsen Media Research

Maybe it’s just me, and maybe it’s because I’m not a die hard Honeymooners fan (I know, it’s anti-American of me), but doesn’t it seem that every couple of years, just before a station airs a marathon or a new cable nets gets the rights, someone has once again found the Lost Episodes?  If you are a die hard fan, you’ll be happy to know, a new lost episode have been found yet again – this time at the University of Georgia in the Peabody Archive. Titled The Love Letter, originally airing on October 16, 1954, the episode is about a letter Ralph finds and believes was intended for his wife.  The kinescope for this episode was purportedly never seen again (until now), and in fact the cast recreated the sketch during the1956-57 season.  The kinny for the original airing was discovered at the University during a review of the University’s preservation efforts and inventory. It will be turned over to Gleason Enterprises for preservation and will then be made available on home video.

What do you think?  So many celebrities are positioning themselves as potential great syndicated talk show hosts, and the question is – who would you like to see as a talk show host? Sounds like an easy question, but I suspect tougher than I think. Wanting to see someone as a talk show host and believing they may actually be good at it, is a tough combination (remember Whoopi?).  Check back here Monday for your top choices.

Top 5 Broadcast Spanish Language Primetime Programs for the week of September 13-19, 2004 **
UNIV    Mariana de la Noche (M-F 8p)                  24.4 NHTI HH Rtg
UNIV    Amarte Es Mi Pecado (M-F 9p)                22.8 NHTI HH Rtg
UNIV    Mujer de Madera (M-F 7p)                       17.4 NHTI HH Rtg
UNIV    Don Francisco Presenta (Wed 10p)         17.2 NHTI HH Rtg
UNIV    Cristina (Mon 10p)                                    16.8 NHTI HH Rtg
Source: Nielsen Media Research
Note: NHTI Ratings are based on 10.57 million Hispanic TV Homes
** Please note that Nielsen Media’s rating parameters have changed for shows that air Monday-Friday to include the 5 day average instead of listing each individual weekday.
 
Top 5 Broadcast English Language Primetime Programs in Hispanic TV Homes for the week of September 13-19, 2004
NBC     Will & Grace (Thu 8:30p)                               6.9 NHTI HH Rtg
ABC     NFL Monday Night Football (Mon 9p)            6.2 NHTI HH Rtg
NBC     Joey (Thu 8p)                                                 5.5 NHTI HH Rtg
NBC     Fear Factor (Mon 8p)                                     5.3 NHTI HH Rtg
UPN     WWE Smackdown! (Thu 8p)                          5.2 NHTI HH Rtg
NBC     Apprentice 2 (Thu 920p)                                5.2 NHTI HH Rtg
Source Nielsen Media Research
Note NHTI Ratings are based on 10.57 million Hispanic TV Homes

African American television homes in the US represent 12,870,000 households. Here are the rankings for the week of September 13-19, 2004 – highest rated primetime network programs in African American TV homes according to Nielsen Media Research
ABC     NFL Monday Night Football (Mon 9p)        15.0 HH Rtg
ABC     World Music Awards (Wed 9p)                   14.2 HH Rtg
UPN     Girlfriends (Mon 930p)                                13.0 HH Rtg
ABC     My Wife & Kids (Wed 8p)                            12.4 HH Rtg
UPN     Girlfriends (Mon 9p)                                    12.0 HH Rtg
UPN     Half & Half (Mon 830p)                               11.7 HH Rtg
UPN     Eve (Tue 830p)                                           11.2 HH Rtg
ABC     NFL Monday Showcase (Mon 9p)              11.0 HH Rtg
CBS     Without a Trace (Thu 10p)                          10.5 HH Rtg
CBS     60 Minutes (Sun 730p)                                10.5 HH Rtg
Source Nielsen Media Research

Equity Broadcasting, owner of a 22-station broadcast group, has named TOP Media Sales as their rep to handle the group’s national ad sales, and team up with Equity’s in-house local ad sales rep, Rep Plus Television Sales Inc.  The two will sell under the single name, Rep Plus TV Sales.

Henry Schleiff, Chairman/CEO of Court TV, has upped Scoot MacPherson, to EVP/Corporate and Government Affairs.  Scoot will continue to lead the network’s efforts in developing strategic partnerships with the U.S. Government, in particular with the White House, the Department of Justice and the Department of Education.  He will also significantly expand on the network’s long-standing public service and education outreach, partnering Court TV with foundations, leading non-profit organizations and law enforcement agencies throughout the country.

Zig Gauthier has been named VP/Original Programming for GSN (fka Games Show Network), reporting to Ian Valentine, SVP/Programming.  Zig will spearhead developing projects as well as oversee production on several current projects and series. He will be based in the network’s California offices.

Scripps Networks has upped Mike Boyd to SVP/Marketing for HGTV. Mike will continue to direct and implement consumer positioning, marketing and public relations strategies for the HGTV brand.

This is Cynthia Turner and I approve this Cynopsis.

Wednesday, September 22, 2004. Fast National Household Ratings for all Networks. Fast affiliate numbers which reflect time period data, not program data, and can change slightly once the finals come in, particularly for LIVE programming (i.e. Football). Source Nielsen Media Research. Time Period Averages Only. [p] = Premiere; [o] = Original; [r] = Repeat


CBS     10.0/16 Dr. Phil – A Primetime Special (OTO) 9.0/14, CSI: New York [p] 12.1/20


ABC     7.9/13  Lost [p] 11.6/19, The Bachelor [p] 6.0/9


NBC     9.4/15  Hawaii 5.3/9, Law & Order [p] 12.2/19, Law & Order 10.7/17


WB      3.1/5   Smallville [p] 3.5/6, The Mountain [p] 2.6/4


FOX     3.4/5   That 70’s Show 3.5/6, Quintuplets 3.2/5, Bernie Mac 3.3/5, Bernie Mac 3.5/5


UPN     2.3/4   Top Model [p] 2.7/5, Veronica Mars [p] 1.8/3


A18-49  CBS 5.4/14, ABC and NBC 4.7/13, Fox 2.4/6, WB 2.3/6, UPN 1.4/4



A MESSAGE FROM WARNER BROS. DOMESTIC CABLE DISTRIBUTION


ONE TREE HILL‘s
SEASON PREMIERE SOARS!

Hits new series highs with Total Viewers,
Women and Adults 18-49 and Women 18-34!

Up versus last season’s debut:
3.3 HH (+74%)
4.0 W18-34 (+208%)
3.1 W18-49 (+158%)
2.6 A18-34 (+178%)
2.1 A18-49 (+163%)

ONE TREE HILL
Available exclusively from
Warner Bros. Domestic Cable Distribution

Source: NTI Explorer, 9/21/04 & 9/23/03.  Based on US Rtg



Friday Fun Fact: 
Vermont, Alaska, Hawaii, and Maine are the four states in the U.S. that do not allow billboards.

The History Channel presents This Day in History:
1927:  Toronto, Ontario’s Irish heritage suffers a symbolic setback when the city’s hockey team, the Toronto St. Patricks, is purchased and renamed the Maple Leafs.  The new name has sparked countless grammatical arguments over whether the team’s jerseys should read “Toronto Maple Leaves.”

Answer to Yesterday’s Trivia Question:  In the early 1980’s, the famous line from Saturday Night Live, “Live from New York, it’s Saturday night!”  was changed by producer Jean Doumanian, who was with the show for just one season.  During Jean’s brief tenure, what was this line changed to? “LIVE FROM STUDIO 8H, IT’S SATURDAY NIGHT.”   The following year, under the guidance of Dick Ebersol, an announcer opened the show with “From New York, the most dangerous city in the world, it’s Saturday Night Live.”  Sadly, no kudos today.

Today’s Trivia Question:  On Monty Python’s Flying Circus, what was the name of the clever sheep who attempted to fly? Remember, “they don’t fly so much, as they plummet.”  (click
to respond to the trivia question and please be sure to include with your answer your name, company, city and time zone. Only the second four correct responses from each time zone will be listed in tomorrow’s kudo list.)


A MESSAGE FROM COURT TV


Investigate this!

Court TV: The Investigation Channel’s
Psychic Week rolls on…

When a skeptical detective finds he’s impressed by a psychic investigator, how do they devise a strategy to work together?

Don’t miss
Psychic Detectives
Tonight @ 9:30pm E/P

Spot on ROI: Return On Investigation


Later — Cyn

Cynthia Turner’s Cynopsis
09/24/04

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WHAT’S ON TONIGHT:  SEPTEMBER 24, 2004:



ABC             8 Simple Rules [p], Complete Savages [p], Hope  Faith [p], Less than Perfect [p], 20/20
CBS             Joan of Arcadia [p], Jag [p], Dr. Vegas [p]
FOX             Simpsons, That 70’s Show, The Complex: Malibu
NBC             Dateline, Third Watch, Medical Investigation
PAX             On the Cover, Balderdash, MGM Movie:  Me and the Kid
UPN             Top Model [r], Veronica Mars [r]
WB              What I Like About You, Grounded for Life, Reba, Blue Collar TV [r]
TELE            Prisonera, Gitanas, Te Voy a Ensenar a Querer
UNIV            Rubi, Amarte es mi Pecado, La Escuelita VIP, La Casa de la Risa


END OF PAGE MESSAGE FROM INTERMAT, INC.


Mathew Tombers, Managing Director of Intermat, Inc., a television consulting practice,
salutes its client, the National Programming Unit of WETA, Washington, D.C.
for the successful completion of its production of
COWBOY 101
for Outdoor Life Network, premiering in October, 2004.


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