Friday, October 21st, 2011

Cynopsis: Sports

Good morning. It’s Friday, October 21, 2011, and this is your first early morning Sports briefing.

Game 1 of the World Series delivered FOX with 8.7/14 fast national rating and 14.2 million viewers watching the game to score as the highest-rated and most-watched telecast in primetime for the network on Wednesday. That score, however, is off 2% from last year’s Game 1 numbers and ranks as the lowest-rated Game 1 of the World Series since 2006’s 8.0/15. That said, FOX took the night among Adults 18-49 (4.2) and Adults 18-34 (3.6). St. Louis led all markets with a 47.3/66 to rank as the best home market rating for a World Series Game 1 since 2007 while Dallas took second among the markets with a 34.2/51.

On the Air

Golf Channel is adding a slate of programming investments designed to broaden its fourth quarter programming through the end of the year. For the first time, the channel is set to run all four rounds as well as over 27 hours of the Presidents Cup, Live From Australia; USA Challenges Internationals. Other fourth quarter tournaments will include the CIMB Asia Pacific Classic on Oct. 26, as well as the World Golf Championships  HSBC Champions, the Lorena Ochoa Invitational (LPGA Tour), the Emirates Australian Open, and the Thailand Golf Championship.The cable network will also line up a week of instructional programming in December featuring golfing legends Nick Faldo, Johnny Miller and Raymond Floyd for the series 7 Nights at the Academy.

With the NFL continuing to invest in its British fanbase with games such as Sunday’s Bears/Bucs matchup at Wembley Stadium, members of Parliament are gearing up to push for the league to add a franchise based in the country. BBC reports that Richard Fuller, the Member of Parliament from Bedford, recently stated, “We hope to be able to develop participation in the sport at grassroots level, create opportunities for British players to reach their full potential in the sport and support the pathway to having eventually a UK-based team.” The NFL has a fan base of around 11 million in the U.K., including 2 million deemed as “avid fans,” a 32 percent increase over two years ago. Some 8 million Brits watched the Super Bowl last year.

ESPN 3D released its slate of college basketball games this season, lining up 43 matches for the channel, including the channel’s first-ever women’s basketball game featuring Kentucky/Tennessee on February 13. In addition, the first ever 3D editions of College GameDay Driven by State Farm will air with four episodes of the Saturday morning show during the season. The action tips off Friday, Nov. 11, with the Quicken Loans Carrier Classic featuring Michigan State/North Carolina at 7p.

Speaking of 3D, UFC is partnering with digital theatrical distribution company Cinedigm Digital Cinema to present the first ever, live 3D broadcast of a UFC Pay-Per-View event with the Feb. 4, 2012 fight card running in more than 120 theatres across the country. The 3D broadcast will be the first of four annual PPVs set to air in theatres via the partnership between UFC and Cinedigm.

FIFA has locked in scheduling for the 2014 World Cup, slating the opening game of the tournament to be played in Sao Paulo on June 12, with the final set for Rio de Janeiro. Ten other cities will also host games during the event.

Long-running FUEL TV series The Daily Habit is finally set to end its run next month, according to multiple reports. The final taping is set for Nov. 22 and the show will continue running through the end of the year.

NBC Sports and Universal Sports Network are set to showcase their first ice skating event of the season beginning Saturday with the 2011 ISU Grand Prix of Figure Skating’s first event this season, 2011 Hilton HHonors Skate America. NBC will begin its coverage at 3p with live coverage of the Men’s Free Skate and the Free Dance. Universal Sports launches its season on Sun., Oct. 23 at 1:30p with the Short Programs: Pairs and Ladies. The commentators for Skate America will include play-by-play announcer Terry Gannon alongside analysts Scott Hamilton, Sandra Bezic and Tracy Wilson with Andrea Joyce handling interviews. 

The National Hockey League and Modern Times Group (MTG) are entering a multi-year deal that delivers the Scandinavian broadcaster with the rights to telecast every NHL game via television, mobile and broadband throughout the Nordic region, including Sweden, Finland, Denmark and Norway. As part of the deal, MTG has the rights to show live coverage of all 1230 regular season games as well as every Stanley Cup Playoff game each season on its pay-TV channels and Viaplay online multi-screen video streaming service across the Nordic region.

With four races left in the 2011 season, the NASCAR Camping World Truck Series on SPEED is showing ratings upticks of 5% compared to the same point last year, according to Nielsen Media Research. The Truck Series is also up 8% among M35-54 (.70 vs. .65) and is on pace to best the record-setting 2009 season.

Tennis Channel is set to showcase the women’s tennis season-ending championship competition, with close to 35 hours of coverage of the TEB BNP Paribas WTA Championships in Istanbul, Turkey, from October 25-30. The network will follow six-and-a-half hours of live weekday telecasts with comprehensive encore coverage each evening in prime-time, for close to 80 hours of additional programming. During weekdays, Tennis Channel’s live coverage will begin at 10a. 

With Thursday marking the third straight day of talks with a federal mediator for NBA owners and players reps, ESPN states that the league’s top players are wrapping up plans for a two-week exhibition tour around the world with six games slated across four continents. Among the players expected to participate are Kobe Bryant, LeBron James, Dwyane Wade, Chris Paul and more. Atlanta business mogul Calvin Darden is reportedly putting the tour together with the players’ agents. The tour is scheduled to begin Oct. 30 and end Nov. 9 with stops in Puerto Rico, London, Macau, and Australia.

ESPN STAR Sports has nabbed the broadcast rights of Karp Group’s Hong Kong Cricket Sixes for a three-year term starting with this years’ events. The rights cover non-standard TV, Internet as well as the mobile streaming.

Ken Meyerson, President of Tennis for Lagardere Unlimited, passed away late Wednesday at his home in Florida at the age of 48. In 2009, Meyerson joined Lagardere, where he was named President of Lagardere Unlimited Tennis. Ken is survived by his wife, Claudia, and daughters Charlotte and Emily.

Sponsorship & Promotion

Papa John’s is intensifying its relationship with the NFL, inking a deal with the league that makes the pizza company the Official Pizza Sponsor of the NFL in Canada, Mexico and the United Kingdom. The multi-year deal broadens the chain’s sponsorship of the NFL and the Super Bowl with the new deal effective immediately and includes providing Papa John’s category exclusivity and rights to use NFL and team logos and trademarks in marketing and advertising. Papa John’s also will be the Official Pizza Sponsor of the NFL’s International Series game played annually during the regular season in the United Kingdom.

InsideOut Sports + Entertainment announced that PowerShares QQQ has signed a multi-year agreement to serve as title sponsor of national tennis circuit the Champions Series. The company currently serves as title sponsor for the Chicago leg of the series but will now become the umbrella sponsor of the entire series beginning next year. The Champions Series features tennis stars such as Andre Agassi, Pete Sampras, John McEnroe, Jim Courier. Jimmy Connors, Michael Chang, Mats Wilander, Ivan Lendl and more competing in one-night tournaments

Digital Fields

Digital Media services provider XOS Digital and Research In Motion announced that the SEC Digital Network has released an entirely upgraded 2011-12 SEC mobile application for BlackBerry smartphones that will offer fans with free, all-access coverage of the SEC through a partnership with Ram Truck. The SEC Mobile app includes high definition video and audio, faster navigation, auto-updating scores and the ability to watch local SEC affiliate coverage in select markets.

BTN has hired Tom Dienhart to serve as its senior writer for, where he will cover football and men’s basketball for the network’s site. Dienhart comes to the network after serving as the senior national college football writer at! Sports since 2008. In addition to his role with, Dienhart will contribute to the network’s on-air and social media platforms.

On the Air

Game 3 of the World Series on FOX on Saturday at 8p. Wisconsin/Michigan St. on at the same time on ESPN.

ON THIS DAY in 1979: Ozzie Newsome begins his NFL streak of 150 consecutive games with a reception

Answer to Yesterday’s Sports Trivia Question:  What was the last university to go undefeated and win the NCAA men’s basketball tournament? (Division I only please.) Answer: Indiana. Kudos: Michael O. Brown – IMG World/NY; Larry Kahn – Golf Channel/Orlando; Christy Burrows – NASCAR/Charlotte; J.R. Whalen – Wall Street Journal Digital Network/NY; Mike Vest BTN/Chicago; Ronald D. Chong – Warner Bros TV/Hollywood; Gregory Bunch – Ovation TV/LA; Miriam Aardahl – OMD/LA; Brian Sullivan – KHQ-TV/Spokane; Cary Okmin – Disney Online Originals/LA; Richard Levine – AT&T Operations/LA; Steve Walker – Saatchi & Saatchi/Toronto

In The Know:  Which university holds the all-time record for most consecutive men’s NCAA Tournament appearances? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Chris
 Chris Pursell for Cyn opsis | Sports

Cynopsis Ad Sales:
Mike Farina – VP/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

To subscribe to any Cynopsis edition(s) click here .
To unsubscribe from this edition, click here

Cyn opsis CLASSIFIEDSFor More classifieds, visit the classifieds page here .

JOB OPENING: PRODUCTION MANAGER/Discovery/NY: Responsible for day-to-day business mgmnt & cost control of broadcast mrktg prod; 5+yrs TV & radio prod exp; understand AICP and AICE bid forms; # 4647 (10/28)

JOB OPENING: VP PROGRAM RESEARCH/Syfy/NYC: Manages all metrics related to multiplatform viewing of programming. Must come with extensive Program Research in network TV (not Ad Sales or Primary). (#2568BR) (10/28)

JOB OPENING: DIGITAL BIZ MGR/VIZ Media/SF: 3+ years of exp w/e-commerce or digital publishing, strong analytical & reporting skills for iPad & iPhone Apps. (10/28)

JOB OPENING: ANIMATION MKTG MGR/VIZ Media/SF: exp w/DVD & Digital mktg campaigns, know anime, manga, games, entertainment media, male target market. (10/28)

JOB OPENING: SR DIR CLIENT DEVELOPMENT/E-POLL MARKET RESEARCH/NYC: Dvlp new biz & expand/cross-sell existing relationships for rsrch products & full service custom rsrch srvcs. More info click here (10/28)

JOB OPENING: RESEARCH MGR, NBC BROADCAST/NY: Support research for NBC bdcst entertainment prgmng/mngmnt. 4+ yrs rtgs analysis & Nielsen tool proficiency r’qd. To apply, visit job# 3309BR (10/28)

JOB OPENING:  DIR, DIG AD SALES MKTG/A+E Networks/NY:Collaborate w/DigAd Sales, Programming & Mktg teams to present/report on Digital capabilities across brands/properties.More info &Apply: (10/27)

JOB OPENING:  TRAFFIC COPY/LOG COORD/NYC: Willing to learn, good attitude, attn to detail in fast paced- enviro. Steward air for continuity, accuracy.Work w/AEs & Agencies.Train to back up log editor. [email protected] (10/27)

JOB OPENING:  VP, SALES RESEARCH  NBC SPORTS GROUP/NY: Will lead the Research team that supports Sales & Marketing efforts across the Sports Group portfolio. To apply, visit job# 3273BR (10/27)

JOB OPENING:  MGR INTEG MKTG MOVIES & VIDEO GAMES/NICKELODEON/NY: Mng all aspects of ideation, creation, execution & fulfillment of prmtionl prgrms B.A.bus/mktg pref’d 5-6+ yrs mkt/sales/digi ent media. (10/27)

JOB OPENING:  PRODUCER/Sprout/PHL:Prod Live Preschool Block 3x per wk, prod updateable block content, prod multiplatform clips, 5+ yrs prod’g exp, kids exp ++, great writer, team player, multi tasker [email protected] (10/27)

JOB OPENING:  MGR. DIG. AD SALES RESEARCH/LA: Min 5 yrs. exp in digital analytics. Proficient w/ Omniture, Nielsen@Plan, Media Metrix. Apply: (10/27)

JOB OPENING: DIR STPL /Turner Digital/NYC: Streamline video ad offering(site & ad server),create specs,capacity growth; enable dynamic display adv; report biz metrics,create ratecards. More info click here.  (10/26)

JOB OPENING:  SR DIR- US DIST/(OWN-HUB-3NET)/LA: Mng all aspects of Discovery’s acct mgmt relationships w/MSOs; dvlp/implmnt strtgy for top affiliates & internal comm; 8+yrs cable TV/business dvlpmnt/mrktg/sls; # 4286 (10/26)

JOB OPENING: AUDIENCE PROFESSIONAL/New York:Audience professional needed immediately for syndicated talk show. Prior relevant experience required. Resume: [email protected] (10/26)

JOB OPENING: TEMP-ASST DATA ANALYST/AMC/NY: Create/review/distrbte metadata to advced pltfrms VOD, Internt, mobile. Propensity for data/info mgmt, detail oriented, time/deadline mgmt. Library Science, XML bkgd [email protected]  (10/26)

JOB OPENING: SR EDITOR/Dailymotion/NY: Curate/Orgnz/dvlp/implement prgrmng for the site in music, movies, gaming and sports. Req: BA/BS deg, 5+ yrs exp editorial/programming, 3+ yrs digital. (10/26)

JOB OPENING: DEV MGR/LA:  Reality TV Production Company seeks Development Mgr. Must have solid writing skills, exp developing original ideas. Ability to shoot/edit a plus. Cvr/res/writing sample to [email protected] (10/26)

JOB OPENING: DIR PRODUCTION/MTVNetworks/NYC: BA; 8ys exp evnt/tv/live, evnt mgmt. Fin plng, bdget, analy, reprt (Movie Mgic,EP bdget,Word,Excel).Wrk knwlg grnd plns, CAD,Vectorwrks. EOE/M/F/D/AAP. Apply (10/25)

JOB OPENING: TALENT DEVELOPMENT MANAGER/National Geographic TV/DC: Seeking Mgr to oversee casting & on-camera talent needs. Identify new talent & manage existing talent. Apply ID 4866. EOE (10/25)

JOB OPENING: DEVELOPMENT PRODUCER/National Geographic TV/NY: Seeking Producer responsible for conception creation, research, writing pitch documents & treatments. Apply ID 4705. EOE (10/25)

JOB OPENING: DIR, FINANCE-AD SALES ENT/Fox Cable Networks/NY: Dvlp new bus. models as req. by sr. sales mgmt. Sprvs staff, oversee prep/dvlpmt of all ad sales overhead, dir cost budgets & long range plans. BA req. (10/25)

JOB OPENING: SR RESEARCH ANALYST/nuvoTV/LA: Nielsen rating analysis, collect/evaluate audience & market research data, 3-4 yrs TV media research experience, familiar w/ American Latino mrkt +, EOE/M/F/D/AAP [email protected] (10/22)

JOB OPENING: EXECUTIVE VP MKTG/GSN/LA: Asst; 3+ yrs exp. Heavy scheduling, calendaring. Excellent comm., time management, multi-tasking w/efficiency; Growth opportunity. Send res and CL to [email protected] w/salary history (10/22)

JOB OPENING: SR RSRCH ANALYST/TV ONE AD SALES/NYC: Compose rsrch reports using Nielsen & syndicated data. Bach deg, 5yrs TV media rsrch exp and multitasking pro. APPLY: (10/22)

JOB OPENING: AD SALES COORD/TV ONE AD SALES/NYC: Seeking recent grad with previous ad sales/advertising internship experience to assist ad sales department. Detail oriented and multi-tasking skills a +. (10/22)

JOB OPENING: VP PRG SCHEDULING/OTH JOBS/MD: VP Prg oversee all prg sched functions; resrh and design short/long term sched strategies 7+yrs exp/Other opportunities avail Visit: (10/22)

JOB OPENING: DIGITAL PRODUCT MANAGER/ATP Tennis Marketing/FL: 5 yrs exp web/mobile product mgmt. Exp global marketplace,devices,OS,browsers,apps,research,analytics,QA. Apply: (10/22)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

FALL INTERNSHIP CREDITS ONLY: Jarrett Creative Group is seeking student interns. Will assist with day-to-day activities of Development Department .Unpaid/Credit Only Please forward resume and cover letter to [email protected] (10/26)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED:  Seasoned FIELD PROD, from pre-prod through post. Good w/ story, interviews & working with of talent.  Extensive knwldg of pop culture & all aspects of ent. Based in LA but is willing to travel. [email protected] (10/28)

SITUATION WANTED:   I’ve written a 1-hour dramedy entitled, Tree House, which is loosely based on my life story. It’s, ” A Contemporary, Edgy, Multiplatform Show “. I’m looking for studio executive assistance. [email protected] (10/28)

SITUATION WANTED: PRODUCTION ASSISTANT/VIDEO-EDITOR. Experience in field shoots and casting. Goal-oriented team player. Endless drive, a passion for TV/Film production. Resume upon request. [email protected]  (10/27)

SITUATION WANTED: WRITER-CREATOR with highly marketable, smart concept, tween-targeted original TV/transmedia project seeks option/development deal from producer/producing partner or representation by agent/manager.  347-313-4335 (10/26)

SITUATION WANTED: AD SALES ASSISTANT: (CHICAGO) Interned at Comcast Sports Net in Ad Sales, Worked as Sales Assistant at NBCUniversal. Has B.A. from DePaul in PR/Advertising. Resume upon request. Contact [email protected] (10/26)

SITUATION WANTED: Experience AFFILIATE MARKETING/SALES CANDIDATE. Looking for opportunities in affiliate sales, distribution and account management. Training to be certified in MS Excel and PowerPoint. Please email [email protected] (10/26)

SITUATION WANTED: Research Intern – Recent graduate w/ BA in Sociology looking to gain MEDIA RESEARCH experience in NYC area. Has experience w/ focus groups. Motivated self-started and team player. Contact [email protected] (10/26)

SITUATION WANTED: Jeanne Intile Burns, VOICE-OVER ARTIST, Web Links:, , Cell: 845-721-9681, E-Mail: [email protected], Specializes in unique character voices for various animated productions (10/25)

SITUATION WANTED: INTEGRATED COPYWRITER. Marketing campaigns, promotion, collateral, program packaging. TV, print, digital. Trade, consumer. Upfront anyone? I hear brand voices. SO fast. SO fun. (10/25)

SITUATION WANTED: SALES INTERN/Woodbury, LI: Intern will gain experience with all facets of creating Optimum Homes & Autos channel & website. College credit. See full posting and apply to req 15503BR (10/22)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

Cynopsis Media, a division of Access Intelligence
65 Lantern Road
Stratford, CT 06614
Ph: 203.381.9096
Fx: 203.386.8855

Copyright Cynopsis 2011

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2011

To unsubscribe from just this Cynopsis Sports email, please click here.

Related Stories

06/16/24: Cynopsis Jobs

man balloons

ASSOCIATE, GLOBAL LICENSSING & DISTRIBUTION HEARST MEDIA PRODUCTION GROUP CHARLOTTE, NC Coordinate and execute asset delivery to content distribution partners and assist with ideation and execution of marketing campaigns with channel partners as well as capture, analyze, and report viewership data. You will also follow and report on industry trends and create weekly programming schedules […]

Cynopsis 06/13/24: USA Network goes Grisham

USA Network goes Grisham

A CYNOPSIS MESSAGE FROM NEXSTAR ADVERTISING NEXSTAR ADVERTISING We are the home of the next generation of athletes, entertainers, icons, influencers and thought leaders CW ENTERTAINMENT, CW SPORTS, NEWSNATION, THE HILL, ANTENNA TV, AMERICA’S #1 LOCAL BROADCASTER 100% U.S. linear + digital presence. 200+ owned or partner stations in 117 markets. 220M Americans reached every […]

Cynopsis Digital Out of Home 06/12/24: OUTFRONT takes Pride in June campaign; Las Vegas gets even brighter; Talon appoints new North America CEO

Wednesday June 12, 2024 OUTFRONT Media launched the “Protect Our Pride” campaign in partnership with GLAAD to celebrate Pride during the month of June. For a donation of $25 to GLAAD, individuals can have their photo, name, and a personalized message – “Protect All Love,” “Protect My Love,” “Protect My Family,” “Protect My Friend,” or […]

06/12/24: Cynopsis Jobs

Jobs Clads

ASSOCIATE, GLOBAL LICENSSING & DISTRIBUTION HEARST MEDIA PRODUCTION GROUP CHARLOTTE, NC Coordinate and execute asset delivery to content distribution partners and assist with ideation and execution of marketing campaigns with channel partners as well as capture, analyze, and report viewership data. You will also follow and report on industry trends and create weekly programming schedules […]