Friday, November 12th, 2010

A CYNOPSIS MESSAGE FROM truTV


 

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Source:  thePlatform 2010; iTunes and Android app store downloads


Cynopsis
11.12.10

Good morning. It’s Friday, November 11, 2010, and this is your first early morning briefing.  As always, if you prefer to watch this morning’s news instead of reading it, click here

Saturday’s Premieres:
The Style Network: Plastic Makes Perfect at 3p
MTV2: The Ride: The Road to the U.S. Army All American Bowl at 11p

Saturday’s Finale:
NBC: Outlaw (series finale) at 8p

Sunday’s Premieres:
TLC: Sarah Palin’s Alaska at 9p; What the Sell? at 10p & 1030p

Sunday’s Finale:
WE tv: Amazing Wedding Cakes at 10p


A CYNOPSIS MESSAGE FROM COOKING CHANNEL


Get STUFFED with Thanksgiving-themed premieres of
Your favorite FOOD NETWORK shows all next week!

Monday – Best Thing I Ever Ate @ 9p l 8c, Diners Drive Ins and Dives @ 10p l 9c
Tuesday – Private Chefs of Beverly Hills @ 9p l 8c, Chopped @ 10p l 9c
Wednesday – Throwdown with Bobby Flay @ 9p l 8c
Thursday – Good Eats @ 7:30p l 6:30c, Food Feuds @ 10p l 9c
Friday – Outrageous Food @ 10p l 9c
Sunday – The Next Iron Chef FINALE @ 9p l 8c

Go to foodnetwork.com/thanksgiving for more!


 

~ MORE GOOD STUFF ~

FOX is bringing back The Simpsons for a 23rd season, making the animated series the longest-running comedy in television history with a total of 515 episodes. FOX will also air the two-hour World Broadcast Premiere of The Simpsons Movie on November 25 at 8p. The Simpsons is produced by Gracie Films Production in association with 20th Century Fox Television. Film Roman, a Starz Media Company is the animation company.

AMC decided to not offer its original series Rubicon a second season order. Produced by Warner Horizon Television, Rubicon first premiered on August 1. AMC released a statement about its verdict, “Rubicon gave us an opportunity to tell a rich and compelling story and we’re very proud of the series. This was not an easy decision, but we are grateful to have had the opportunity to work with such a phenomenally talented and dedicated team.”

This weekend, MTV2 opens the new docu-series, The Ride: The Road To The U.S. Army All American Bowl on Saturday at 11p with a one-hour episode. During eight 30m episodes, The Ride follows eight skilled high school quarterbacks as they compete for a spot in the 2011 U.S. Army All-American Bowl in January. The series is produced by Backfield Productions.

On Sunday, TLC premieres the series What the Sell? with back-to-back episodes at 10p and 1030p following the debut of Sarah Palin’s Alaska at 9p. What the Sell? follows a three-generation family of master appraisers as they manage their large antiques store outside of Chicago. Leftfield Pictures produces for TLC.

According to new poll findings released from Harris Interactive, one out of five Americans have canceled or reduced their cable television service in the last six months to save money. The online poll surveyed nearly 3,100 US adults 18+ and was conducted October 11-18. Other findings include:

  • Nearly 22% of respondents have scaled back or eliminated their cable TV service and another 21% considered doing so over time.
  • By demographic groups, more Gen Xers have canceled or decreased their cable at 28%; Baby Boomers (46-64 years) came next at 23%; Echo Boomers (18-33 years) in third at 22%; though only 13% of the 65+ “Matures” group canceled or cut back their cable service.
  • Furthermore, 17% of the respondents said they canceled their land line phone service and will only use their cell phone and another 17% have changed or canceled cell phone service.

GreenLink Networks, Inc, specializing in marketing and social commerce solutions and PIC Media Group, seller of ten-second promotional advertising in the US for more than thirty years announced they have merged. The business deal will allow GreenLink Networks to expand its marketing services functions and offer the country’s largest independent source of ten-second advertising. PIC Media Group is based in Encino, CA with offices in New York and Chicago while GreenLink has its headquarters in Wayne, PA.

~ DISTRIBUTION, CLEARANCE & CARRIAGE ~

Following MIPCOM 2010, Splash News licensed its weekly 30m program SNTV: Splash News TV to Korea’s T-CAST Channels’ FashionN. The series, which showcases current Hollywood news and celebrity gossip, will launch yet this month via a cutting edge digital delivery system.

~ PRODUCTION & DEVELOPMENT ~

W. Earl Brown (Deadwood) joins HBO’s upcoming horse racing series, Luck headlined by Dustin Hoffman, reports Variety. Brown will play a trainer in a multi-episode run. Luck is slated to premiere late next year or in first quarter 2012.

 

~ RATINGS ~

Broadcast Morning News Shows – Weekly Average Ratings (week of November 1, 2010)
NBC: Today 5.34 million total viewers; 2.1/15 and 2.57 million A25-54
ABC: GMA 4.17 million total viewers; 1.4/10 and 1.74 million A25-54
CBS: Early Show 2.70 million total viewers; 0.9/7 and 1.16 million A25-54
Source: Nielsen, NTI

Broadcast Late Night Shows – Weekly Average Ratings (week of November 1, 2010)
ABC: Nightline 3.92 million total viewers; 1.3 and 1.60 million A25-54; 1.0 and 1.25 million A18-49
NBC: Tonight 3.89 million total viewers; 1.3 and 1.57 million A25-54; 1.0 and 1.26 million A18-49
CBS: Late Show 3.73 million total viewers; 1.3 and 1.63 million A25-54; 0.9 and 1.20 million A18-49
Source: Nielsen, NTI

Wednesday A18-49 Analysis: ABC crooned its way to #1 Wednesday night with a 4.7/13 among A18-49, according to final national ratings from Nielsen. The country music star-filled CMA Awards on ABC dazzled more viewers throughout primetime starting at 8p with a 4.4/13 followed by usual time period winner CBS’ Survivor: Nicaragua at 3.2/10. At 9p, ABC’s CMA Awards presentation posted a 4.9/13 with CBS again in second place as Criminal Minds delivered a 3.1/8. ABC’s CMA Awards leveled off a bit during 10p to a 4.7/13 while CBS trailed in #2 with The Defenders at 1.8/5.

Live + Same Day Household Ratings: Wednesday, November 10, 2010 (November Sweep Day 14) time period averages. Source: NTI Galaxy, as dated. Live+SD.


ABC: 9.7/16       44th Annual CMA Awards 9.7/16


CBS: 6.4/11        Survivor: Nicaragua 6.4/10, Criminal Minds 7.7/12, The Defenders 5.2/9


NBC: 4.2/7         Undercovers 3.4/6, Law & Order: SVU 4.8/8, Law & Order: LA 4.5/8


FOX: 3.2/5         Hell’s Kitchen 3.2/5, Hell’s Kitchen 3.3/5


UNIV: 2.1/4       Eva Luna 1.9/3, Soy Tu Duena 2.7/4, Don Francisco Presenta 1.8/3


CW: 1.4/2          America’s Next Top Model 1.7/3, Hellcats 1.1/2


ION: 0.8/1         Without a Trace 0.9/1, Without a Trace 0.6/1, Criminal Minds 0.8/1


TELE: 0.6/1       Aurora 0.7/1, Fantasma de Elena 0.5/1, Alguien Te Mira 0.5/1


TF: 0.4/1           Cine de Las Estrellas 0.3/1, India 0.5/1


A18-49: ABC 4.7/13, CBS 2.7/8, FOX 2.6/7, UNIV 1.7/5, NBC 1.6/5, CW 1.1/3, TELE 0.5/1, ION 0.3/1, TF 0.3/1


 

~ EXECUTIVE MOVES ~

Discovery Networks International (DNI) established a new production and development unit serving the division to develop global content for Discovery’s networks in 180+ countries worldwide. The new unit will be headed by Luis Silberwasser who was named EVP/CCO. Luis will report to Mark Hollinger, President/CEO, DNI.

Lynnore Thames was elevated to Associate Director/Rights and Clearances and Permissions at ABC News. Lynnore previously served as Manager in the Rights and Clearances Department since 2006 and has been an employee at Disney with ABC News and ESPN for more than 13 years.

Charlie Holmes was promoted by NCC Media to VP/GM Satellite Sales. In his new position, Charlie will supervise all sales and operations pertaining to the newly-established NCC/DIRECTV arrangement in addition to managing the ongoing emergence of the new ad platform. Charlie has been with NCC Media since 2003 when he was hired as Director/Sales.


Friday Fun Fact:  Most grandfather clocks with metal pendulums lose time in warm weather because most solids expand when heated and therefore the warmer temperatures makes the metal pendulum longer, and thus slower.

This day in History:   1954 – Ellis Island, the immigration station in New York Harbor, closed after processing more than 20 million immigrants since 1892.

Answer to Yesterday’s Trivia Question:  If you’re trying (unsuccessfully) to market a product line feature a pair of yellow bellbottomed pants called Lemon Legs, what show are you on?  SUDDENLY SUSAN, the pants were an attempt by Stites and Rivera to get into the women’s apparel business. Kudos to:  Brett Osmon-Syfy NBC/NY; Mark Ski-Mark Ski Prods/NY; Gerry Bixenspan-TV Marketing/NY; Robyn Sawczyn-TMP Worldwide Adv & Comm/Atlanta; Greg Moloznik-GLM Media Dynamics/Scottsdale; Roz Seibold-EDA/Tucson; Larry Glazer-WTTW/Chicago; Cynthia New-Charter Meida/Cape Girardeau; Ken Dubow-Opus/LA; Paul Blutter-General American Group/Northridge; Cammie Buerry-FFE adventas/Las Vegas

Today’s Trivia Question:  After vacation, this TV host returned with a beard, which he shaved off on Lincoln’s Birthday a week later, commenting he didn’t think it wise to appear in a theatre with a beard.  Who is he?    (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later  — Cyn
11.12.10

Cynopsis Ad Sales:
Mike Farina – VP/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

Member of Interactive Advertising Bureau (iab)

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All of the broadcast and cable Cynopsis 2010 Upfront segments contained within our regular daily editions are recapped in their entirety in the Upfront Overview section of the Cynopsis.com website.


Cynopsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here .


ATTENTION JOB RECRUITERS FOR THE TELEVISION AND ADVERTISING INDUSTRY – send us your contact information so we can begin to build a database for referrals.  We get people all the time around the country asking us for names of local recruiters.  Help us out – send us your contact information, name, company, address, phone, email and fax.  NY and LA are great, but we also need names of firms in Chicago, Dallas, Miami, Atlanta, DC, and elsewhere.  We have people to send you!   Email your info to [email protected].


JOB OPENING:   DIST MKTG SPECIALIST/NY: Support mktg efforts to gain dist on AETN networks. 5 yrs cable mktg exp. Apply to: www.aetn.com/careers
https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=83443  (11/18)

JOB OPENING: PRODUCER (ON-AIR)/Discovery Communications/SS: Write & produce promotion & mrktg projects; must have 3-5 yrs mrtkg/post production background; Final Cut a plus : www.discovery.com Req#2789 (11/18)

JOB OPENING: ACCOUNT EXECUTIVE/OWN/OPRAH WINFREY NETWORK (NY, Chicago & LA): The AE will join OWN’s Digital Media Ad Sales team and sell national advertising. Must have 5+ yrs. Ad sales experience. Apply @ http://careers.own.tv (11/18)

JOB OPENING: HBO INTERACT ART DIR/NY:  5+yrs web design exp. Expert knwldg in Photoshop/Illustrator/Flash/InDesign. Apply: https://careers.timewarner.com/en/asp/tg/cim_jobdetail.asp?partnerid=391&siteid=36&AReq=121099BR&Codes=NLIN (11/18)

JOB OPENING: CONSUMER MKTG MGR/Nashville: Plan dvlpmnt & proj mngmnt for show-specific mktg plans. BA deg mktg & 3yrs exp mktg in media. Apply: http://tbe.taleo.net/NA5/ats/careers/requisition.jsp?org=MTVNETWORKS&cws=8&rid=1033 (11/18)

JOB OPENING: SR EDITOR/Promo Post House/NY:  Work in our Avid based facility.  5+yrs exp in brdcst envir . Must provide creative solutions, & meet tight deadlines. Est’d relationships a +.  Resume: [email protected] (11/18)

JOB OPENING: ACCT EXEC/MEDHELP.org/AE or AM w/10 yrs selling exp. Digital ad sales and Pharma pref’d, Agency or Client exp acceptable. Great pkgs to join leading start up in Health space. Resumes to: [email protected] (11/18)

JOB OPENING: EXECUTIVE PRODUCER PRN/SF: client-facing lead, oversee entertaining, informative, quality content & advertising on our in-store TV Wall Networks, manage production team https://jobs-prncorp.icims.com/jobs/1493/job (11/18)

JOB OPENING: MGR, SLS DVLPMNT/Discovery Communications/NY: Dvlp digital ad solutions & spprt sales strgy Nationally; exp in mobile sales strgy, custom solutions; strong mktg background. 3-5 yrs exp: www.discovery.com Req#2766 (11/17)

JOB OPENING: DIGITAL RESEARCH MANAGER/VH1/CMT/LOGO/NYC: 4+ yrs exp media research; exp w/Omniture, SiteCatalyst, comScore, Nielsen//NetRatings, Forrester, Hitwise; BA Req. EOE/M/F/D/AAP apply mtvnetworkscareers.com (11/17)

JOB OPENING: SR MANAGER, PR/VERSUS NTWRK/COMCAST/NYC: Manage all public relations efforts, stay current with media trends. Req’d 7+ yrs exp. @ Public Relations/Mktg Comm, superior interpersonal skills. Apply: www.COMCAST.com (11/17)

JOB OPENING: MOBILE SALES MGR/Disney Interactive/SF: Drive rev. Sell Disney’s mobile solutions to top-tier advrtsrs. 4+yrs mobile sales, 5+yrs  online ad sales, 2 yrs mgmt. dig/mobile media knwlg  a must. [email protected] (11/17)

JOB OPENING:  ACCT EXEC/Disney Interactive/CHI: Online media, branded ent. over 20 sites incl. Disney.com & the Disney Mom’s & Women’s Ntwrk of sites. Online Ad Sales exp a must!  [email protected]  (11/17)

JOB OPENING: DIGITAL AE/GSN/SM: Promotes/sell inventory on GSN must be extremely organized and driven.Media math skills and terms. Knwldg MS software. Send res & CL to [email protected] (11/16)

JOB OPENING: VP, ONLINE DIST & NAT’L ACCTS CONT DIST & MKTG/NYC: Work w/ SVP & other team members in all cont dist & partner mktg initiatives. 7-10 yrs work exp, incl 6+ yrs in the media/online dig. ind. www.mtvnetworkscareers.com (11/16)

JOB OPENING: ACCT EXEC/Radio Disney/Chicago: Successfully represent Radio Disney w/in assigned territory generating network ad sales revenue according to assigned goal. Apply to: www.disneyabcjobs.com Req # 269958 (11/16)

JOB OPENING: FREELANCE MGR AD SALES RESEARCH/AETN/NYC:Develop & execute ad sales research initiatives to better position AETN prgmng. Working knowledge of Nielsen systems. Apply to: www.aetn.com/careers (11/16)

JOB OPENING: TRAFFIC/PROD MGR/OOH Dig Net/NYC: Handle element intake, schedule, traffic & prgrmng of content. Need to be great w detail & have traffic & prod mgmt bknd. Software skills important. Cover/resume: [email protected] (11/13)

JOB OPENING: DRUPAL DEVELOPER/Odyssey Networks/NY: with strong HTML/CSS and online video exp. New Media Org seeking web developer with strong Drupal skills. Online video exp necessary. Resumes: [email protected] (11/13)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

WINTER/SPRING INTERNSHIP CREDITS ONLYJRS/SRS/NYC doc prod. Co: Exp’d, orgnzd & energetic. Fast-paced envir. Pls specify “dvlpmnt” or “production” in app. Office, shoot, post-prod & dvlpmnt work. FOR CREDIT ONLY. Email [email protected]  (11/18)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED:   FACTUAL & ANIMATION CONSULTANT  available to help with everything from development to post: treatments, pitches, sizzles, bibles, production, etc. [email protected] (11/18)

SITUATION WANTED:  RESEARCH DIR/SALES STRATEGIST20+ yrs media, Nielsen, Hisp, research, sales, and presentation experience. Email: [email protected] (11/18)

SITUATION WANTED:  NATIONAL TV HOST, LIFE/FITNESS/RELATIONSHIP COACH appearing soon on major network reality show seeks E.P. with verifiable network/syndicator Rolodex to shop projects. [email protected] (11/17)

SITUATION WANTED:  MEDIA SALES/MARKETING STRATEGIST/NY:  Extensive experience in all forms of media..print/OOH/digital. Smart consultative seller. Can identify new niche markets and profitably re-purpose content. Contact: [email protected] (11/17)

SITUATION WANTED:  DIGITAL MEDIA/TECHNOLOGY/CABLE ATTORNEY Broad in-house exp incontent distribution, digital media, technology licensing,affiliate & ad sales. Avail for project/consultant/FT. Contact [email protected] (11/17)

SITUATION WANTED: DIRECTOR of OPERATIONS / PROD. MANAGEMENT/NYC: Skilled at budget & contract negotiation, cash flow forecasting, capital admin., staff mgmt., team-building. MBA, bilingual, perseverant, resourceful. [email protected] (11/16)

SITUATION WANTED: Results oriented DIGITAL TECHNOLOGY SALES PRO with proven track record seeking a sales or business development role in Los Angeles CA. Please email [email protected] with interest (11/16)

SITUATION WANTED: PRODUCTION MANAGER 10+ Yrs of industry experience. Worked for Bravo, Discovery, Animal Planet, TRU & Playboy.Travel exp, multiple crews, cool under fire, on-time & under budget. Please contact [email protected] (11/16)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NY) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (11/16)

SITUATION WANTED: NEED A BUDGET DONE?? LINE PROD/EIC – 10+ yrs. exp- budgets done in all formats. Accurate budgets, Reasonable rates, fast turn around Email: [email protected] (11/16)

SITUATION WANTED: SALES CLOSER in TV, FILM & MEDIA 6+ years of Domestic and International experience in Film & TV sales, a very successful closing record and strong Rolodex of clients, email [email protected] (11/13)

SITUATION WANTED: EXECUTIVE ASSISTANT POSITION FILM/TV/NY: 10 years experience: Interned for a President, Executive Assistant to SVP/VP/film director/celebrity [email protected] (11/13)

SITUATION WANTED: ANIMATION PRODUCTION MANAGER/ASST/LINE PRODUCER 20 yrs exp incl stybds, anim, prod /directing. 2D Digital. Flash. Traditional. Canadian. [email protected] (11/13)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.
 


WHAT’S ON TONIGHT –  FRIDAY, NOVEMBER 12, 2010


ABC:    Supernanny, Primetime: What Would You Do? [r], 20/20
AZTECA:  Cosas de la Vida, Al Extremo, La Loba
CBS:   Medium, CSI: NY, Blue Bloods
CW:    Smallville, Supernatural
FOX:   House [r], The Good Guys
ION:   Without a Trace, Without a Trace, Criminal Minds
NBC:  School Pride, Dateline NBC
PBS:  Washington Week, Need to Know, Circus
TELE: Aurora, El Fantasma de Elena, Alguien Te Mira
UNIV: Eva Luna, Soy Tu Duena, Lo que No Vio de los Latin Grammy

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