Friday, November 11th, 2011



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Cynopsis: Sports

Good morning! It’s Friday November 11, 2011, and this is your first early morning Sports briefing.

Former HBO president Ross Greenburg has quickly landed a two-fer, locking down deals with both NBC Sports Group as well as the NHL to produce new series for the two organizations. Greenburg, who founded Ross Greenburg Productions earlier this year after a 33-year career at HBO, will produce the new Bob Costas series on the NBC Sports Network which will include a new monthly interview program and live Town Hall series. He will also produce documentaries for the channel, as well as Golf Channel and NBC. His first documentary, for NBC Sports Network, dubbed Cold War on Ice: Summit Series ’72 will debut at 4:30p on Monday, Jan. 2, 2012, the same day the channel is being re-branded from VERSUS.

He will also team with the National Hockey League to form NHL Original Productions, an initiative that will create original, long- and short-form hockey programming for NBC Sports and the League’s media assets, beginning later this season. The launch marks the latest collaboration between the NHL and Greenburg with the duo previously working together on HBOs’: Broad Street Bullies and 24/7 Penguins/Capitals: Road to the NHL Winter Classic. NHL Original Productions also will develop original content for use by the League’s media platforms (NHL Network and as well as national and regional rightsholders.

On the Air

FX’s foray into college football is starting to gain momentum, after the channel stumbled in its first three weeks of programming with an average of 735,000 viewers per telecast for its games. Since then, college football has gone on to average 1.149 million viewers per telecast, for a 56% spike over the first three weeks. Saturday’s matchup between Texas Tech and Texas pulled a 0.8/2 with 1.1 million viewers for a 33% climb over the season-to-date average of 0.6/1.

For the fourth straight year, ESPN showcasing the start of college basketball season with a marathon of games and extensive coverage across its platforms. The College Hoops Tip-Off Marathon Presented by Disney Parks is set for Tuesday, Nov. 15, will include 21 live contests; 19 men’s and two women’s in a 25 hour span across ESPN, ESPN2, ESPNU and ESPN3. Tip-off begins at midnight with Washington State/Gonzaga on ESPN and ESPN3 and will wrap up with the NIT Season Tip-Off game from Stanford at 11p on ESPNU.

The newly-formed Hockey East Association continues to add TV deals to its resume, inked a four-year TV rights agreement with NESN through the 2014/15 season. At least 16 games per season will run, with four games airing immediately after the channel’s Bruins Saturday afternoon games with all ten Hockey East teams will appear on the channel. Coverage begins on Saturday, Jan. 7 with a doubleheader of outdoor games at Fenway Park at 4p.

MLS commissioner Don Garber has confirmed to reporters that the league will play an unbalanced, 34-game schedule in the 2012 season, according to With expansion team Montreal Impact entering the league in the new season, the league was faced with the choice of adding more games that will allow each team to square off against every other team in the league once, or shifting to an unbalanced schedule and keeping the season at 34 games. Garber also said that the club with the most points could host the MLS Cup in 2012 and shift away from neutral site games.

The Izod IndyCar Series announced that the organization will race in China for the first time in 2012, with a street circuit in the seaport city of Qingdao to replace its traditional trip to Japan. The race will be held on Aug. 19.

With the finale of 24/7 Pacquiao/Marquez as well as the weigh-in for the fight on HBO tonight, the network hits the weekend with what could by the company’s most promoted fight in history, utilizing CNN, TBS, and other company assets to build awareness for the bout.

CBS Sports Network is set to tip off its ninth season of live college basketball coverage today with the All Military Classic, a doubleheader featuring four of the nation’s military academies. Games begin at 9:30p with an Army/Air Force game, followed by Citadel/VMI at midnight. Roger Twibell and analyst Pete Gillen handle microphone duties.

Sports and entertainment company Grand Prix Entertainment as appointed for CBS Sports president Neal Pilson as a special senior advisor to the organization who will be responsible for the distribution of Grand Prix’s global television rights for professional rugby sevens. In this role, he will oversee Grand Prix’s network, cable and pay-per-view rights attached to a soon-to-be-announced slate of events in partnership with USA Rugby.

With the firing of Joe Paterno and the rough fallout on the Penn St. campus, ESPN is dedicating Sunday’s entire episode of Outside the Lines to the school. Host Bob Ley will interview key figures during the program, with the latest from State College, Pa.

The one and only Billy Crystal (who just announced that he will once again return to host the Oscars) will visit MLB Network’s Studio 42 with Bob Costas on Monday, November 14 at 9p to discuss Mickey Mantle, Roger Maris and the tenth anniversary of his film about their famed home run chase, “61*.” Crystal talks with Costas about his longtime friendship with Mantle, as well as Mantle’s battle with alcoholism, Mantle’s feelings about his baseball career, and the making of the film.

Comcast Media Center in Denver is now the provider for channel origination and transmission services for the 24-hour NHL Network. NHL Network’s new facility at the CMC will use the center to support the network’s HD and SD broadcasts, including multiple live events with a new control room that features advanced graphics and live ticker capabilities.

GLR Networks announced its coverage of the Mexican 1st Division Soccer league Torneo Apertura 2011 playoffs, which will begin next week. The games will begin on Nov. 19  at 6:30p with Pachuca/Tigres.

The 3rd Annual All Sports Los Angeles Film Festival kicks off today at the El Portal Theater in North Hollywood, California where 18 countries, 64 films, and over a dozen world premieres will be represented at the event. The jury and judges include ESPN Sideline Reporter Holly Rowe, ESPN Color Commentators Dan Dakich and Rebecca Lobo, and Los Angeles Times Sports Columnist Chris Erskine.

Sponsorship & Promotion

MDC Partners and race car team sponsor Michael Andretti have formed a new sports marketing and sponsorship company, according to Mediapost. The venture will be based in Indianapolis with offices across the US and Canada and will focus on “sponsorship activation and management, deal structuring, public relations strategy, proprietary data tracking, marketing consultation, digital solutions and analytics.” Andretti will serve as the chairman and CEO of the new company.

Bonnier Corp. and the UFC entered a deal that will allow Bonnier to begin producing the promotion’s official magazine. Launched in 2009, UFC Magazine will see its first issue published by Bonnier this winter. UFC Magazine will continue to be led by Editor-in-Chief Seth Kelly and Publisher Larry Menkes.

Tiger Woods inked a deal with sports nutrition company Fuse Science, finally handing Woods with an endorsement for his golf bag, according to the AP. Woods will not display the company on his bag until the Chevron World Challenge beginning Dec. 1 in California.

Digital Fields

UFC President Dana White announced that the company is ending Facebook streams of preliminary bouts to its cards. Although the streams have been popular, all fights will now run on one of the FOX platforms as part of the pair’s new deal.

The Main Event

Saturday is fight night with a heavyweight championship anchoring UFC on FOX at 8p, while Pacquiao/Marquez square off at 9p on PPV.

ON THIS DAY in 1965: Heavyweight Cassius Clay KOs Floyd Patterson in Las Vegas

Answer to Yesterday’s Sports Trivia Question:  Two Penn St. players have been selected with the top pick in the NFL draft. Name one.  Answer: Ki-Jana Carter, Courtney Brown. Kudos: Shawn Gerchicoff – Turner Sports/Atlanta; Brendan McGovern – Google/NY; Synda Kollman – Charter Marketing Group/Boca Raton; Michael Lee – Zenith Media/NY; Adam Polanger – Gurney Productions/LA; Andrew Hilton – KPMR Univision/Santa Barbara; Eric Burak Brand Affinity/Irvine.

In The Know: Which heavyweight boxer held the title for the longest period of time, recording 25 successful title defenses? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Chris
Chris Pursell for Cyn opsis | Sports

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the classifieds page here .

JOB OPENING:  LEGAL COUNSEL/VIZ Media/SF: 3+ years of legal exp in merchandising, licensing, promotions, trademark, copyright and interactive media, have JD degree & CA Bar license (11/18)

  COORD, ON-AIR PROMO/NY: Traffic and schedule on-air promo spots under direction of Dir, On-Air Promo A&E (11/18)

JOB OPENING:  ACCT EXEC/Lifetime/New York: Generate max ad revenue for A+E Networks properties thru sale of ad time to existing/potential clients https :// =114247 (11/18)

JOB OPENING:  ACCT EXEC/History/New York: Generate max ad revenue for A+E Networks properties thru sale of ad time to existing/potential clients (11/18)

JOB OPENING:  PROMO COORD, INT’L/NY: Coordinate promo materials, prep video source materials for Producer/Editors in A+E Networks Int’l Mktg (11/17)

JOB OPENING:  SHOWRUNNER /20 West Productions/CHICAGO:  Seeking a qualified Show Runner w/ prior experience supervising reality, design and lifestyle shows. Must work out of Chicago office. Send resume & credits to [email protected] (11/17)

JOB OPENING:  MANAGING DIR/RETRO REPORT/NYC: Searching for a solidly established leader. Build a staff, & oversee all day-to-day admin & operations. 10yrs exp journalism.Create/mng budget. Resume: To apply: [email protected] (11/17)

JOB OPENING:  SR ASSOC PRODUCER/NYC:  Conflict driven daytime talk show in search of.  Must have exp booking conflict/resolution stories. 3+ yrs exp of booking real people for talk shows . Resume: [email protected] (11/17)

JOB OPENING:  GEN MGR AD SALES/DISH Network/Chicago: Resp. for developing & growing new & existing cable/iTV Ad Sales revenue in Midwest region & managing staff of 2-3.Agency & client relationships req’d. 5+ yrs exp. Apply here.  (11/17)

JOB OPENING:  VP, TEN AD SALES RESEARCH/TURNER BROADCASTING/NY: Lead sales strategist and member of Turner Ent. Networks (TEN) ad sales & marketing leadership team. TBS, TNT & truTV. To apply, visit (11/17)

JOB OPENING:  VP, CNN AD SALES RESEARCH/TURNER BROADCASTING/NY: Essential member of the CNN Ad Sales Mgmt team providing research support of sales strategy for news. To apply, visit (11/17)

JOB OPENING:  ASSOCIATE PRODUCER/New York: Producer needed immediately for syndicated daytime talk show. Experience booking real ppl in conflict a MUST. Resume: [email protected] (11/17)

JOB OPENING:  ACCT EXEC DIG MEDIA/NY Jets/Florham Park NJ: Create /sell integrated dig media advrtsng& promotional prgrms. Dvlp buying relationships w/ agencies & advrtsrs. 3-5 yrs related exp. Apply: (11/17)

JOB OPENING:  SR RSRCH ANALYST/Discovery/NY: Closely monitors Discovery Ntwrks’ rating/demo performance; interact w/all lvls in response to client specific requests; 4+yrs cable media/ad sls rsrch; # 4584  (11/17)

JOB OPENING:  MGR, AD SLS REVENUE/HUB/Discovery NYC: Mng inventory & assist in deal approval process for ntwrk. Compile/analyze various strtgic reports.3+ yrs media pricing & plnng exp. # 4727 (11/17)

JOB OPENING:  BUSINESS FINANCIAL ANALYST/AMC/NYC: Prepare budgets including operating expense, revenue, capital, quarterly forecasts & expense accruals. 2+yr ad sales/agency financial analysis exp. [email protected]  (11/16)

JOB OPENING:  COORD PROD/NYC: For new DT conflict/relationship talk show. Mng sev depts, be a strong writer, able to write show scripts, oversee final edits on shows. Motivate prods by dev show idea. Res: [email protected] (11/16)

JOB OPENING:  TELEVISION AD SALES REP/LA & San Diego: 5yrs+ station, cable, network sales or agency exp. Strong DRTV & Per Inquiry exp w/ current contacts. BizDev a +. Resume & comp req to: [email protected] (11/16)

JOB OPENING:  ON-AIR PROMO PREDITOR/NY: Write, produce, edit & direct promos, short form, BTS or interstitial segments. Utilize writing skills and present multiple concepts for each assignment. Apply: #9923 (11/16)

JOB OPENING:  DIGITAL AD OPS COORD/Sony Pictures TV/NY: work with AE on traffic, creative  apply at (11/16)

JOB OPENING:  DIR SCHED/Lifetime/NY: Organize the timely plng & scheduling of Lifetime Movie Network. 4+ yrs sched exp in cable or brdcst tv. Strong knowledge of ratings & sched strategies. Apply: (11/16)

JOB OPENING:  POST SUPERVISOR/Prod. Co./NYC: experienced post professional, familiar w/cable deliverables, can edit & technically savvy, manage facilities & personnel  facility w/Symphony & Unity, detailed.Apply [email protected] (11/15)

JOB OPENING:  PUBLICIST /Comedy Central/Santa Monica: Create/execute PR plans for new series and season launches BS/Comm, PR or related area or equivalent exp.Min 3 yrs PR TV a +. Apply: (11/15)

JOB OPENING:  VIDEO EDITOR PT/University of Albany/Albany NY: Exp FCP/Premiere, dslr wrkflw. Shooting, Adobe AE, & greenscreen exp a ++, Coll. Deg & 2+yrs editing exp, demo site req’d. 1 yr appointment only. Send: [email protected] (11/15)

JOB OPENING: SALES ASST/The Hotel Networks/NY: Seeks motivated, self-starter w/ exc comm skills. Req exceptional comp skills; pp, word, excel. Media Math skills a +; College Degree prefer. Resumes: [email protected] (11/15)

JOB OPENING:  CLIENT SERVICE ASSOCIATE/NYC: Client svc role incl interpreting TV audience data, reporting & training & troubleshooting sfw. Min 2yrs media exp. Apply/res & sal req: [email protected] (11/15)

JOB OPENING:  EDITORS/NYC: Editors exp’d. with Work-Place docu-soap series and proficient with AVID and Boris. Submit resumes/credits to [email protected] (11/15)

JOB OPENING:  EDITORS/NYC: Editor exp’d withtrue crime documentary series. Must be available Jan. and proficient with AVID and Boris. Submit resumes/credits to [email protected] (11/15)

JOB OPENING:  SUPERVISOR, PRODUCTION & STORY PRODUCER/NYC : for work place docu-soap. Must have a strong sense of story. Submit resumes/credits to [email protected] (11/15)

JOB OPENING:  PROD/DIR/NYC: Prod./Dir. for work place docu-soap.Must have a strong sense of story, exp. directing talent and availability to work on location for 4-6 wk stints.Submit resumes/credits to [email protected] (11/15)

JOB OPENING:  PROJECT MGR, RSRCH/NYC: Provide support for NBA-TV & NCAA Ad Sales, Prgrmng & mktg rsrch needs; 3-5 yrs media rsrch w/a Nat’l cbl or brdcst ntwrk. Apply: , req# 127680BR (11/12)

JOB OPENING:  ASSOC DIGITAL MKTG MGR/Mattel/L.A.: Lead the devel/mgmt strategic/tactical dig mktg prgrms for Mattel’s girls brands.BA deg 3-5+yrs exp. dig mktg & dvlpmt/mgmt websites. Email resume: [email protected] (11/12)

JOB OPENING:  FINANCE ADMIN ASSOCIATE/SUNDANCE/NYC: Manage payment, coding, reporting of expenses, reconciliation/accruals processes for depts. 2+yr budget/expense tracking exp, bachelors in business field. [email protected] (11/12)

JOB OPENING:  MGR, DIGITAL PRICING & INVENTORY/ Resp for pricing & yield mgmt across web, mobile & digital platforms to drive revenue. REQMNT: Mgmt/Media/Analytical/Excel/SQL/PERL APPLY: [email protected] (11/12)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

FALL/WINTER INTERNSHIP CREDITS ONLY:  PR/MKTG & GRAPHIC DESIGN/SOCIAL MEDIA/L.A. Painter Tomer Peretz/LA Seeking an undergraduate student studying Graphic Design or Comm and Media.  Resume to: [email protected] (11/16)

FALL/WINTER INTERNSHIP CREDITS ONLY:  SOCIAL MEDIA INTERNS/LA: interested/passionate about our bus. focus.. Not paid. P/T with the potential for a F/T position  based on the level of interest and eagerness to join us full-time. Apply: (11/16)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at  [email protected]

SITUATION WANTED: AD SALES ASSISTANT: (CHICAGO) Interned at Comcast Sports Net in Ad Sales, Works as Sales Assistant at NBCUniversal. Has B.A. from DePaul in PR/Advertising. Resume upon request. Contact [email protected] (11/18)

SITUATION WANTED:  INTEGRATED COPYWRITER. Marketing campaigns, promotion, collateral, positioning, naming. TV, print, digital. Trade, consumer. Upfront anyone? I hear brand voices. Fast + fun. (11/17)

SITUATION WANTED:  Jeanne Intile Burns, VOICE-OVER ARTIST, Cell: 845-721-9681, E-Mail: [email protected], Web Links: , , (11/16)

SITUATION WANTED:  CORPORATE CONCIERGE (LA) Years of experience with Los Angeles A-List companies and celebrities. Looking for new assignment. [email protected] (11/16)

SITUATION WANTED:  MISS CREATIVELY Singer, Voice-overs, Actress, w/media production background Seeking to assist on various projects that would require talent & cooperation. Please contact, [email protected] (11/15)

SITUATION WANTED:  CASTING DIRECTOR/PRODUCER 15+yrs exp.reality-TV casting & producing.Celebrities, Real People, Experts, etc. . Intelligent, hardworking, creative and great sense of humor! Available immediately, link to resume: , [email protected] (11/12)

SITUATION WANTED:  I’ve written a 1-hour dramedy entitled, Tree House, which is loosely based on my life story. It’s, ” A Contemporary, Edgy, Multiplatform Show “. I’m looking for studio executive assistance. [email protected] (11/12)

SITUATION WANTED:  LA-B.A.Super hard-working,great attitude,”go-getter”. Seeking PUBLIC RELATIONS/PROMOTIONS/MARKETING positions.E-mail [email protected] (11/12)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

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