Friday, March 30th, 2012

A CYNOPSIS MESSAGE FROM CBS SPORTS NETWORK


Jim Rome’s new show – every weeknight

ROME
Sports.  News.  Smack.

Premieres Tuesday 6 ET

Only on CBS SPORTS NETWORK
Available to 99 million homes

CBSSportsNetwork.com


Cynopsis: Sports
03/30/12

Good morning. It’s Friday, March 30, 2012, and this is your first early morning Sports briefing.

High profile programs Kentucky, Louisville, Ohio State and Kansas hit New Orleans tomorrow, as CBS Sports and Turner Sports announced coverage plans for the Final Four. On Saturday, CBS Sports will broadcasts the national semi-final games for the 31st consecutive year beginning at 6p with the National Championship game running Monday at 9p. CBS Sports’ Jim Nantz and Clark Kellogg, and Turner Sports’ Steve Kerr call the games, with Tracy Wolfson serving as reporter. Starting at 4p on Saturday, CBS airs The Final Four Show with Greg Gumbel, Greg Anthony, Charles Barkley, Kenny Smith and Seth Davis.  Michigan State Head Coach Tom Izzo, Butler Head Coach Brad Stevens and Marquette Head Coach Buzz Williams also will be on set to provide analysis.

Out of the country, ESPN will carry the Men’s Final Four and Championship Game in more than 200 countries via exclusive coverage on ESPN International. Mark Brown and Fran Fraschilla will call the National Semifinal doubleheader as well as the Final from New Orleans.

On the Air

On to the Masters, ESPN announced that it will air 4.5 hours of live Tournament play daily from the first two rounds, the traditional Par 3 Contest the day preceding the Tournament as well as 14 total hours of action on the ESPN 3D Network. Action begins on Thursday, April 5 starting at 3p with an edited encore presentation in prime time each night from 8-11p. ESPN Deportes also will televise the first and second rounds live from 3-7:30p and the ESPN 3D Network will air three hours of live play from the first two rounds each day starting at 4:30p. Mike Tirico hosts the Thursday and Friday telecasts and will conduct player interviews from Augusta National’s Butler Cabin with analyst Curtis Strange. CBS will again produce the telecasts with CBS’ golf announce crew also contributing to the coverage. Paco Aleman and analyst Silvia Bertolaccini will present on ESPN Deportes with John Sutcliffe serving as the on-course reporter.

UEFA went public with its decision to centralize media rights for national-team matches at a forum in Manchester according to the AP. The General Secretary of European football’s governing body, Gianni Infantino, explained that “This will have a seismic effect on the football landscape. It is all about the promotion of national-team football, and about giving more stability to national associations.” All 53 member national associations previously agreed to centralize media rights for World Cup qualifying and European Championship qualifying matches – starting in 2014

Jim Rome is finally set to hit CBS Sports Network on Tuesday, following his departure from ESPN. The new series Rome will serve as a half-hour weekday show the airs at 6p. Contributors are set to include Gregg Doyel of CBSSports.com, Will Carroll of SI.com and Jason Whitlock and Peter Schrager of FoxSports.com.

NHL team the Carolina Hurricanes reached a new, multiyear agreement with FOX Sports Carolinas that will launch with the 2013-14 season to televise all Hurricanes regular-season and playoff games not carried by NHL national rights holders. Under the deal, FOX Sports Carolinas will continue to produce pre- and post-game shows surrounding the team’s contests.

Well, this answered a question of mine. Following the Dodgers record-breaking deal for $2.15 billion, Bloomberg reports that the New York Yankees are now estimated to be worth about $2.85 billion according to analyst estimates. The analyst, Tony Wible of Janney Montgomery Scott LLC, said his valuation was based on the number of television households in the team’s DMA with the Dodgers transaction equating to $386 per television household. 

CONCOCAF named Jeffrey Webb of the Cayman Islands to replace the departed Jack Warner as the president of soccer’s governing body in North and Central America and the Caribbean. CONCACAF said he was the only candidate nominated and will run unopposed in the election which is slated for May 23.

Fox International Channels Latin America announced new distribution agreements for FOX Sports+ in Argentina, Chile, Colombia, Venezuela, Ecuador, Uruguay, Peru and the Caribbean; and FOX Sports in Brazil to propel FOX Sports over 35 million subscribers.

In final Nielsen ratings, NBC posted season-high PGA Golf ratings for the Arnold Palmer Invitational that featured Tiger Woods winning his first PGA event since 2009. Saturday’s Third Round coverage of the event averaged a 2.7/7 with 4 million viewers, up 50% over last year. Sunday’s Final Round action posted a 4.3/9 with 6.5 million viewers, up 126% over last year’s 1.9/4 to rank as the highest rating for the event since 2009.

New speaker announced for the Cynopsis Sports Business Summit. Dave Greeley, Managing Director, Practice Leader at Frank N. Magid Associates has been added to the roster of panelists for Tuesday April 24 in New York. Join us for the Cynopsis Sports Business Summit. Register now at this site: http://www.cynopsissportssummit.com/.

Sponsorship & Promotion

Digital sponsorship for the NCAA Tournament brought in around $60 million for Turner and CBSSports.com, according to a report by Ad Age. That revenue is almost double the take from streaming ads for the 2009 tournament, nor does it include the fees charged for some viewers to get mobile access to March Madness Live.

Atlanta-based marketing agency CSE is partnering with NCAA Tournament partners AT&T and Coca-Cola, designing and creating new mobile web apps for both the fan voting on the Naismith Award on behalf of AT&T as well as the “Mobile Concierge” for Coca-Cola for their activation in New Orleans.

It’s hands off for Reebok, according to a judge in the Nike/Reebok dispute over sales of Tim Tebow Jets jerseys. Judge Kevin Castel issued an order late Wednesday that blocked sales by Reebok International after Nike Inc. sued the company earlier in the day. The judge ordered Reebok to stop selling the apparel with the name “Tebow” on it unless it was made by March 1 and was part of the Broncos.


A CYNOPSIS MESSAGE


DEADLINE TODAY!

Cynopsis: Sports Media Awards
Honoring Top Sports Programs, Campaigns, and People.

***ENTER HERE***


Digital Fields

CBSSports.com, along with Masters.com, CBS Sports and the Masters Tournament, announced that Masters Live-live video coverage from the Augusta National Golf Club-will return for this year’s tournament. The platform will now have four live channels of golf action, and begin April 2 with more than 90 hours of live video from Augusta National. Features are set to include the live show Masters on the Range, as well as live streaming of select holes and groups.

Electronic Arts Inc. unveiled the new way to determine the face of EA Sports NHL, with the first ever Cover Vote Campaign for the game. The campaign will be sponsored by BlackBerry and hosted on NHL.com. The voting process will consist of two preliminary rounds, followed by a 16-player bracket as a field of 60 NHL players is narrowed down to one winner, who will be revealed at the 2012 NHL Awards on June 20 at the Wynn Las Vegas.

Bleacher Report is looking to make the site more personal for users, unveiling a new homepage that incorporates its popular Team Stream experience with content that gives readers an easy way to follow their teams in real time. With the addition, the homepage now offers sports fans round-the clock coverage of both the national sports beat as well as their favorite teams. 

The Main Event

Final Four on Saturday beginning with Louisville Cardinals/Kentucky Wildcats on CBS at 6p.


A CYNOPSIS MESSAGE


Cynopsis: Sports Business Summit

A p r i l  2 4  |  G r a n d  H y a t t  NY
Early Bird Registration Ends: ONE WEEK FROM TODAY! [REGISTER NOW]

Our first annual conference that examines how the industry is using content, context and digital connectivity to build audiences, engage fans and integrate sponsors locally, nationally and on a global stage. This is your day of networking, learning and making key connections to take your business to the next level!

Sponsored by: NASCAR + Media Sponsor: The Advertising Club of NY


ON THIS DAY in 1981: Indiana bests North Carolina to take the 43rd NCAA Men’s Basketball Championship.

Answer to Our Last Sports Trivia Question: Mascot week. What school’s lucky charm is known as Jack the Bulldog? Georgetown. Kudos: Amanda Rykoff-espnW.com/NY; William Ober-Golf Digest/NY; Sarah Galvin-Flashpoint Marketing/NY; Lizzy Denihan-MLB Network/NY; Bill Hirsh-New Jersey Devils/Newark; Dave Lucas-NewsChannel 8/Arlington; Brooke Sullivan-NBC Olympics/Stamford; Rich Dubroff-CSNBaltimore.com/Baltimore; Tom Moore-Kalt Productions/LA.

In The Know: Mascot week. What is the name of Notre Dame’s mascot? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Chris
Chris Pursell for Cynopsis | Sports
03.30.12

Cynopsis Ad Sales:
Mike Farina – VP/Sales and Marketing – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 888-702-3858 / [email protected]

To subscribe to any Cynopsis edition(s) click here.
To unsubscribe from this edition, click here.


Cynopsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here .


JOB OPENING: TALENT EXECUTIVE BOOKER/NYC: National Daytime Talk Show looking for experienced Talent Executive/Booker. Please send resumes to [email protected] (4/6)

JOB OPENING: VP/DIRECTOR OF YIELD MANAGEMENT/NYC: The VP/Director of Yield Management (NYC) is a critical role in maximizing yield and revenue for VEVO. MBA and 5+ years of yield management experience preferred. Apply @ http://www.vevo.com/About/Careers (4/6)

JOB OPENING: DIG SALES PLANNER/NYC: Dvlp strong, creative media plans for THR 1-2 years digital planning exp req’d ,strong xls, ppt kwdg, exp w/3rd party ad server i.e. dart req’d. Resume to: [email protected] (4/6)

JOB OPENING: INTEGRATED MKTG MGR/Fuse/NY: Asst in dvlp of multi-pltfrm mktg. Dvlp spons. for dgtl pltfrms, meets advrtr & ntwrk needs. BA & 5 yrs mktg exp in ntwrk/cable TV, ent, media, or ad agency. Apply: http://bit.ly/HljSG0 (4/6)

JOB OPENING: WRITER/PROD/CROWN MEDIA/Studio City: Oversee high volume of On-Air Promo creative material from inception to delivery. More info & apply: http://www.hallmarkchannel.com/jobs (4/6)

JOB OPENING: DIRECTOR OF SALES/GSTV/NEW YORK: Largest nat’l away from home TV network seeks a director of sales with strong exp in media sales. Apply at: http://gstv.iapplicants.com/ViewJob-289691.html (4/5)

JOB OPENING: SVP MARKETING/NY: 10-15 yrs exp trade/consumer mktg @ agency/media co., extensive knowledge of media, promotional, annual trade mktg plans & sales. Big idea person/leadership qualities. Apply: www.NCM.com #12-0064 (4/5)

JOB OPENING: DIRECTOR LEGAL & BUS AFFAIRS/The Hub/Burbank, CA: JD req’d. CA Bar License. Entertainment or digital experience.Min 5 yrs law firm or in-house. Apply www.hubworld.com (4/5)

JOB OPENING: EDITORIAL GRAPHICS PRODUCER/CT: At ESPN, is responsible for enhancing the video storyline from a graphics/content perspective. 4 years exp. in sports news production media. Apply: http://bit.ly/GV07T3 (4/5)

JOB OPENING: DIRECTOR, SALES PLANNING & ADMIN (TEMP)-CW/NY: Sprvise dly actv of 2 plang anlysts/Rev day part aud est/Updt rev rprt/Ast SVP and EVP w/ upfronts/Dgre pref/2+ yrs mdia exp. App to www.warnerbroscareers.com #130331BR (4/5)

JOB OPENING: DIRECTOR, SALES RESEARCH (TEMP)-CW/NY: Prod tracks & trending rprts on ntwk/Asses chnges in vwr engmt/dvlp rsrch mtrl/brand prf pres to gen sales/Dgre pref/6+ yrs rsrch exp. App to www.warnerbroscareers.com #130346BR (4/5)

JOB OPENING: DIGITAL PRIMARY RESEARCH MGR/NBCUniversal/NY: Position will support company-wide digital strategic initiatives. 3 yrs primary & 2 yrs digital research required. Apply at: www.nbcunicareers.com Job#5085BR (4/5)

JOB OPENING: SALES PLANNER/nuvoTV /NY: 3+ yrs exp. Create presentations for reps, media math skills, working knowledge of DealMaker, excel, pwrpoint req. Strong analytical skills. Bilingual/Spanish +. http://www.mynuvotv.com/jobs (4/5)

JOB OPENING: W/P & ASSOCIATE W/P/DISNEY CH & DISNEY JR/BURBANK: 1-2 yrs promo exp. On air/off air marketing exp. Suprvse Edit sessions/voiceover talent. AVID exp. Reel required. Disneycareers.com  26950 & 26949 (4/4)

JOB OPENING:  SR RSRCH ANALYST/Discovery/NY: Monitor ratings & demo performance utilizing Nielsen systems & syndicated reports; 4+yrs Media/Ad Sls Rsrch at cable ntwrk/similar outlet http://careers.discovery.com/ #5441 (4/4)

JOB OPENING: EXECUTIVE DIRECTOR RESEARCH/OUTDOOR CHANNEL/NY,NY: Head of resch funct; provide anlytcs; make recomndtns to top mgmt; degree & 7-10 yrs resch exp in cbl/brdcst ind reqd; apply at www.outdoorchannel.com/Employment (4/3)

JOB OPENING: ACCT MGR/The Weather Channel/NYC: Sell advrtsng to prospective clients, build/maintain relationships. 4-6 yrs exp in advrtsng, media &/or cable industries. Sales exp req’d. BA Deg req’d. Resume: [email protected] (4/3)

JOB OPENING: DIGITAL MEDIA OPPS/Starcom Mediavest Group/NY & CHI: Seeking talent for exciting new opps including media planner, supervisor, associate director & director. For more info, go to www.starcomusa.com/careers (4/3)

JOB OPENING: SUPERVISING PROD/CHI: Need superstar to mng ops of dynamic prod team; fab writer to craft/edit scripts, supervise edits, lead creative. Exceptional exp reqd. See teamworksmedia.com. Apply [email protected] (4/3)

JOB OPENING: SALES ASSISTANT/American Target Network/NYC: Develop Sales prop, work w/agency buyers, 3 yrs+ exp in TV, must be very organized, media math, Nielson, excel & writing skills a must. Apply: [email protected] (3/31)

JOB OPENING: SALES PLANNER DR/New York: Work w/ Direct Response AE’s and Commercial Ops Log Builders to max ad revenue for A+E Networks. https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=125558 (3/31)

JOB OPENING: DIR-TALENT MGMT & STRGY/Discovery & TLC/LA or MD: mng relationships w/talent to support content & initiatives to drive ratings & rev; 10+yrs talent mgnmt exp, non-fiction/reality TV a +; http://careers.discovery.com/ #5387 (3/31)

JOB OPENING: DIGITAL ACCOUNT SPECIALIST/Netflix/Beverly Hills, CA: F/T. Acct mgmt, from metadata to tracking digital sources internationally. Work x-functionally, excellent comm & self-starter. Apply: www.netflix.com/jobs (3/31)

JOB OPENING: DIR, AFFIL MKTG & PROMOS/WWE/Stamford CT: Provide strat integrated mktg campaigns. 8-10 yrs proj/acct mngmnt pref with cbl/brdcst ntwk. Exc orgnztl, comm skills. Full info/apply: www.wwe-careers.com (3/31)

JOB OPENING: SR MANAGER PROGRAM RESEARCH/NBC Universal/NY: Manage top line/ratings reporting/audience profiling. Experience with Nielson/MRI/Simmons needed. ComScore/Omniture a plus. Apply: www.nbcunicareers.com Job #4291 (3/31)

JOB OPENING: DIGITAL SALES SPECIALIST/OUTDOOR CHANNEL/NY,NY: Incrs digtl advtsg; create leads, qlfy prospcts, genrat new biz, grow sls perfrmnc, close biz; media sls exp, degree prfrd; Apply at www.outdoorchannel.com/Employment (3/31)

JOB OPENING: MGR, COMMUNICATIONS/NBCUniversal/NY: Full time. Manage comm/press strategy. Strong writing skills and PR skills required. 3-5 years exp. Media Comm exp a plus. Apply: www.nbcunicareers.com Job#:5011BR (3/31)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SUMMER INTERNSHIPS CREDITS ONLY: INTERNS/JAMAICA, QUEENS NY: Trendy online magazine seeks dedicated interns to help assist with writing content, research, development, & marketing in Jamaica, Queens (NY). Email [email protected]  (4/5)

SUMMER INTERNSHIP CREDITS ONLY: DIGITAL MARKETING/Rodgers & Hammerstein/NY: Seeking intern in DIG. MKTG to support website and social media efforts. Strong communication skills & interest in theater/music. Send res/cov. ltr to [email protected]  (4/4)

SUMMER INTERNSHIP CREDITS ONLY: NYC: Looking for mktg/biz dev intern. Ideal candidate is intelligent, witty, penchant for social media. Unpaid, but great opp to get in on the ground level of a start-up media co.Send res/cvr ltr: [email protected] (4/3)

SUMMER INTERNSHIP CREDITS ONLY: Media firm/Beijing: Unique/exciting media internship overseas. Fluent Chinese reqd. Fluent English reqd. Apply: [email protected]  (4/3)

SUMMER INTERNSHIP CREDITS ONLY: TV prod co/NYC: Build b-roll library, assist on field shoots, & help various prod. Must know editing basics. Apply/send resume: [email protected] (4/3)

SUMMER INTERNSHIP CREDITS ONLY: Television Producer/Celebrity Booker seeks intern (NY). Work in all areas of production: PRE-PRODUCTION, RESEARCH, Guest Booking for National TV Series, etc. Send resume to: [email protected] (3/31)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

SITUATION WANTED: AD SALES AE: 18 years of ad sales experience in regional and national cable, and digital OOH, covering the midwest region. Pursuing a position to sell digital, TV or radio ads, based in Chicago [email protected]  (4/4)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NYC): Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (4/4)

SITUATION WANTED: I’m an exp’d JUNIOR PUBLICIST/LA seeking full-time position. Energetic, social media savvy, hard worker, celebrity & brands. email: [email protected] (4/4)

SITUATION WANTED: Jeanne Intile Burns, VOICE-OVER ARTIST/VOICE COACH, Cell: 845-721-9681, E-Mail: [email protected], Web Links: www.castingnetworks.com/jburns, http://jburns.voices.com, www.allegro-music.com (“American Biographies”) (3/31)

SITUATION WANTED: EXECUTIVE ASSISTANT POSITION/film/TV (NY) 10 years experience: Interned for a President, Executive Assistant to SVP/VP/film director/celebrity [email protected] (3/31)

SITUATION WANTED: SALES ASST/NYC: Interned for 3 consecutive semesters at Scripps Networks in Ad Sales Mktg, Works as upfront asst. B.A. from Fordham University in Comm/Business. Resume upon request. Contact [email protected] (3/31)

E-mail [email protected] or call Trish Pihonak at 888.702.3858 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

Cynopsis Media, a division of Access Intelligence
65 Lantern Road
Stratford, CT 06614
Ph: 888.702.3858
Fx: 203.386.8855

Copyright Cynopsis 2012

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2012

To unsubscribe from just this Cynopsis Sports email, please click here.

Related Stories

Cynopsis 10/11/24: Netflix renews “Nobody Wants This”

Netflix renews "Nobody Wants This"

Friday October 11, 2024    IN THE NEWS DirecTV announced plans to launch FAST platform “MyFree DIRECTV” later this year. The service will be accessible across online, mobile, and smart TVs and streaming devices. At launch, the free service will provide viewers with access to curated content and an on-demand library, with additional channels slated […]

Cynopsis 10/10/24: Sticky gets a debut date

"Sticky" gets a debut date

A CYNOPSIS MESSAGE FROM GREAT AMERICAN FAMILY Great American Family Flips the Switch Tomorrow! Great American Christmas begins Year 4, cementing our place as the leader in quality content with the biggest stars. Starting tomorrow, 24/7 Christmas movies, including 17 originals added to our exceptional library. It’s not about quantity—it’s about quality. Stars Mario Lopez […]

10/09/24: Cynopsis Jobs

jobs8

SENIOR INTEGRATED MARKETING CAMPAIGN PROJECT MANAGER BEACON MEDIA GROUP NY/NJ Seeking a diligent, organized, and enthusiastic individual to join our team as we manage Integrated Marketing Campaigns for a candy manufacturer. Responsibilities include ensuring client satisfaction, managing project timelines, and optimizing campaign effectiveness. If you’re proactive and enjoy collaborating with teams, we want to hear […]

Cynopsis 10/09/24: Deion Sanders talks for Tubi

Deion Sanders talks for Tubi

Wednesday October 9, 2024    IN THE NEWS Horizon Media announced a multi-year strategic partnership with AI marketing data analytics startup Akkio, aimed at streamlining the media campaign process. Horizon will integrate its data platform blu. with Akkio’s AI technology in a collaboration Bill Koenigsberg, Founder and CEO of Horizon, maintains will transform the business. […]

Cynopsis 10/08/24: The CW’s “Joan” is on the move

The CW's "Joan" is on the move

Tuesday October 8, 2024    IN THE NEWS The CW is making a switch. Starting tomorrow, October 9, “Inside the NFL” will air Wednesdays at 9p, swapping time slots with drama “Joan,” which will now air Fridays at 9p. “Joan” debuted on October 2 to 290,000 total viewers. NBCUniversal launched new content collection ExcellencE! on […]

CynCity

Cynsiders