A CYNOPSIS MESSAGE FROM OXYGEN MEDIA

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Cynopsis
03.15.13

Good morning. It’s Friday March 15, 2013, and this is your first early morning briefing.

Tonight’s Premieres:
HGTV: Flea Market Flip at 9p
Investigation Discovery: Blood Relatives at 9p

Saturday’s Finales:
Investigation Discovery: Deadly Sins at 9p

Sunday’s Premieres:
History: Vikings at 10p
Travel Channel: Trip Flip at 8p

Sunday’s Finales:
TLC: Gypsy Sisters at 9p

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A CYNOPSIS MESSAGE FROM HISTORY®

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Fox Television Studios has snared The Walking Dead showrunner, executive producer, and writer Glen Mazzara and inked him to a major deal. Mazzara will develop a variety of cable television projects for the studio under his new banner, 44 Strong Productions. “Like all television studios we’re writer-oriented, but since we’re leaner than most, the people we’re in business with need to possess a profound level of fierceness and obsession, and Glen eminently qualifies,” said Fox studio president David Madden. Mazzara already has a history with Fox. He spent six seasons as a writer and producer on FX’s groundbreaking series The Shield, produced by Fox Television Studios. “FTVS is giving me the opportunity to develop my own projects and to shepherd other writers on their own shows,” said Mazzara. 

Academy Award winning director Ang Lee is set to make his television directorial debut. Lee will direct the FX drama pilot Tyrant from FOX21 and FX Productions, his first project since Life of Pi. “No one could be a more perfect film maker to bring Howard Gordon, Gideon Raff, and Craig Wright’s Tyrant to indelible life,” said John Landgraf, President and General Manager, FX Networks.

Showtime Networks Inc. has extended its exclusive output agreement with The Walt Disney Studios to continue to air DreamWorks Studios’ films theatrically released by Disney through 2018. The films will air across Showtime, The Movie Channel, and Flix, as well as its multiplex channels.

Chris Hayes is moving to MSNBC‘s primetime lineup. The journalist, who has hosted the weekend morning show Up With Chris Hayes since September 2011, is slipping into the 8p slot. He’ll fill the void left by Ed Schultz, whose program The Ed Show, is moving to the weekends.

CBS Corporation has launched a new CBS App for iPhone and iPad users, offering full-episode streaming of its programming from primetime, daytime and late night. It will offer original and second-screen features for NCIS, The Good Wife and CSI: Crime Scene Investigation among many others. Daytime and late night programming will be available within 24 hours after initial airing, while most primetime programs will be available on the eighth day after broadcast. CBS will introduce similar full-episode streaming apps for all major mobile and tablet platforms later this year, including Android and Windows 8.

Entertainment Studios, Inc. has announced that Comics Unleashed with Byron Allen has been renewed for two additional seasons on 14 CBS owned and operated stations, including New York (WCBS TV), Los Angeles (KCBS TV), and Chicago (WBBM TV) for Fall 2013 and Fall 2014.The series, which has a firm pickup for seasons 8 and 9, airs immediately after The Late Show with Craig Ferguson in all three markets. 

There’s more Betty White coming to the tube and viewers can be a part of it. TV Land will debut the The Golden Girls on Saturday, March 16. Marathons will start on Saturday and Sunday, March 16 and 17, from 3-11p, followed by a week-long primetime tribute to each of the characters. Then, fans take over the air. Viewers can go online now and choose their favorite episodes on TV Land’s Facebook Page, then watch the results on Friday, March 22 from 7-10p. After launch week, the show will settle into its regular time slot at 7p, Monday through Saturday, and 5p on Sundays.

Content Television, a division of Content Media Corporation, has concluded a first-look agreement with UK production powerhouse Artists Studio, which will see the distributor and producer collaborating on a roster of new titles for the international market.The deal will grant Content Television a first-look on acquiring international rights to all Artists Studio productions developed independently of any third party commissions.

Law & Order: SUV alum Christopher Meloni has landed the starring role in the untitled FOX comedy pilot based on the Justin Halpern book I Suck at Girls. He’ll play Jack Dunlevy.

Apolo Ohno has been named the host of GSN‘s Minute to Win It.

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A CYNOPSIS MESSAGE

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Broadcast Evening News Shows  Weekly Average Ratings (week of March 4, 2013)
NBC: 9.14 million total viewers; 2.2/8 and 2,585,000 A25-54
ABC: 8.15 million total viewers; 1.8/7 and 2,159,000 A25-54
CBS: 7.02 million total viewers; 1.6/6 and 1,908,000 A25-54
Source: Nielsen, NTI

Broadcast Morning News Shows  Weekly Average Ratings (week of March 4, 2013)
ABC: GMA 5.84 million total viewers; 1.9/13 and 2.20 million A25-54
NBC: Today 4.96 million total viewers; 1.7/11 and 1.98 million A25-54
CBS: This Morning 2.96 million total viewers; 1.0/6 and 1.13 million A25-54
Source: Nielsen, NTI

Broadcast Sunday Morning News Shows  Weekly Average Ratings (Sunday, March 10, 2013)
CBS: Face the Nation 3.17 million total viewers; 0.8 and 904,000 A25-54
NBC: Meet the Press 2.65 million total viewers; 0.7 and 805,000 A25-54
ABC: This Week 2.36 million total viewers; 0.5 and 646,000  A25-54
CBS: Face the Nation-2 1.56 million total viewers; 0.4 and 432,000 A25-54
FOX: FOX News Sunday 1.20 million total viewers; 0.4 and 389,000 A25-54
Source: Nielsen, NTI

Wednesday A18-49 Analysis:  FOX came out on top Wednesday night delivering a 3.8/11 among A18-49, according to final primetime national ratings from Nielsen.  At 8p, FOX’s American Idol ranked #1 at 3.6/11 and CBS’ Survivor: Caramoan came next at 2.7/9.  FOX’s American Idol remained in first at 9p with a 4.0/12, while ABC’s Modern Family and Univision’s Amores Verdaderos tied for second from 9p to 9:30p at 1.8/5. At 9:30p Univision’s Amores Verdaderos held second place alone, maintaining its 1.8/5. CBS’ CSI and Univision’s Amor Bravio tied again at 10p at 1.7/5 for the hour’s lead. NBC’s Nashville followed at 0.7/2.

Live + Same Day Household Ratings: Wednesday, March 13, 2013 time period averages.  Source: NTI, Galaxy as dated. Live+SD.

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FOX: 8.2/13          American Idol 8.2/13

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CBS: 5.2/9           Survivor: Caramoan 6.1/10, Criminal Minds [r] 4.6/7, CSI  [r] 5.0/9

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ABC: 2.7/4              The Middle [r] 3.0/5, The Neighbors 2.9/5, Modern Family [r] 3.3/5, Suburgatory 2.3/4, Nashville [r] 1.9/3

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NBC: 2.4/4             Whitney 2.2/4, Whitney [r] 1.6/3, Law & Order: SVU [r] 3.1/5, Chicago Fire [r] 2.6/4

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UNIV: 2.0/3          Porque el Amor Manda 1.8/3, Amores Verdaderos 2.2/3, Amor Bravio 2.1/4

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CW: 0.9/2              Arrow  [r]  1.0/2, Supernatural [r]  0.8/1

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TELE: 0.8/1            Pasion Prohibida 0.7/1, La Patrona 1.1/2, El Rostro de la Venganza 0.6/1

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ION: 0.7/1             WWE Main Event 0.9/1, Wednesday 9PM Movie: One Flew Over the Cuckoo’s Next [r] 0.4/1

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UMA: 0.2/0            Cineplex WED [7p start r] 0.3/1, Made in Cartagena 0.2/0, Rosario Tijeras 0.2/0

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A18-49:  FOX 3.8/11, CBS 2.1/6, NBC 2.1/6, UNIV 1.6/5, ABC 1.3/4, TELE 0.6/2, CW 0.4/1, ION 0.3/1, UMA 0.2/1

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Scott Sassa has stepped down as President of Entertainment and Syndication at Hearst Corp. Sassa, who joined Hearst in 2008, oversaw its investments in television properties, including a 50% stake in A&E and a 20% stake in ESPN. He recently helped to launch the History Channel miniseries The Bible.

Nikki Reed, a former executive at Disney Channel and Disney XD Networks, has been hired as Senior Vice President, programming and development, at The Hub. She will succeed Donna Ebbs,who helped launch the network in 2010 and was its first programming chief. Ebbs has taken on a new role as a consultant and executive producer for The Hub. Reed will be responsible for planning and directing the network’s programming strategy.

USA Network has promoted Colleen Mohan to Senior Vice President, Brand Marketing, and Carryl Pierre-Drews to Senior Vice President, Strategic Marketing. In their new roles, Mohan will provide leadership to advance the Characters Welcome brand and build multi-platform marketing initiatives to increase viewership for originals and acquisitions. Pierre-Drews will continue to lead the charge in elevating USA’s profile in the advertising community through breakthrough marketing partnerships, as well as forge strategic alliances with companies to increase USA’s reach with targeted audiences.

Zodiak Rights, the international division of Zodiak Media, has named Janet Robinson, as Vice President of Sales & Acquisitions, North America. Robinson, formerly of ITV Global Entertainment, will focus on finished program sales across the United States and Canada for all Zodiak Rights non-scripted titles.

NUVOtv has named former Comedy Central and BBC executive Bill Hilary Head of Programming. He will oversee all aspects of the network’s programming, including development, production, acquisitions and scheduling. Prior to joining NUVOtv, Hilary was Chief Operating Officer at World Television Productions International. Hilary immediately augmented his team by appointing Lynnette Ramirez, who last served as Senior Vice President, development with George Lopez Presents, as Vice President of Programming. 

Craig Chuter has joined Saffron Digital as Sales Director. He will be responsible to drive EMEA growth in the region. Chuter last worked at Capablue where he was responsible for building the company’s portfolio of broadcast and media clients.

Susan Danaher, former President and CEO of the Digital Place-Based Advertising Association, has joined the Adspace Digital Mall Network as the Executive Vice President and Chief Revenue Officer. In her role, Danaher will lead the company’s overall sales effort, serve on the executive committee, and continue to evangelize both Adspace Networks and digital place-based media to the advertising community.

WideOrbit Inc. has appointed Ashley Barretto as General Manager of WO Network. Barretto will be responsible for driving the company’s growth and adoption among cable networks and will oversee a newly expanded team of television network experts dedicated to WideOrbit’s cable network customers. Barretto previously spent ten years at Invision where he managed the Client Services department.

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A CYNOPSIS MESSAGE

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Friday Fun Fact: The percentage of households that possess at least one television is 99.

This Day In History, sponsored by Destination America: 1975 – Birth date of former Desperate Houswives star Eva Longoria.

Answer to Our Last Trivia Question: What real-life musical family group was the inspiration between The Partridge Family? The Cowsills. Kudos to: Rev. Mark Wajda-Catholic Community of St. Paul/Leesburg, FL; Brendan Bishopp-The Beacon Media Group/Mahwah, NJ; Tom Winiarski-Turner Entertainment, NYC; Ged Young-GC Marketing LLC/Garden City, NY; Warren Weideman/Los Angeles, CA; Steven Wishnoff/os Angeles, CA; Pat Brady-CESD/Los Angeles, CA; Rita Mullin-OWN/Los Angeles, CA; Dan Matson/Havana, IL; Dan Whitford-Lakeshore Public Television and Radio/Merrillville, Indiana; Kristin Staskowski-Charter Media/Birmingham, AL; Jim Hall–True Media/Columbia, MO; Robin Goret-Corner of the Sky Communication Group/Edinburgh, UK.

Today’s Trivia Question:  Who was the first person to refer to Dr. Shepherd as McDreamy on Grey’s Anatomy? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.).

Later —
Roberta Caploe
Editor
03.15.13

Cynthia Turner: Founder & Editor Emeritus
 
Denise O’Connor: Group Publisher, Media Entertainment
Diane K Schwartz: Senior Vice President, Media Communications Group 

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JOB OPENING: MGR AD SALES OPS/Taxi Magic/Alexandria, VA: Mng sales ops for in-taxi video provider.  Resp all sales ops, rep interface, agency reptg. Exp in ad sales ops req’d, pref’bly in DOOH.  Apply here: https://taximagic.com/en_US/about/careers (3/22)

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JOB OPENING: DIR, AD OPS/AMC/NYC: Drive Digital Ad Ops strategy, yield mgmt, identify/build dig sales platforms partners. Technical & marketplace knwldg of Dig/Advd Platform ad products. Submit res @ http://tinyurl.com/cmq799m (3/21)

JOB OPENING  MGR, CLIENT SOLUTIONS/USATODAY/NY: Develop integrated marketing solutions for USATODAY. Must be creative, with big ideas, digital. Resume to: [email protected] (3/21)

JOB OPENING  REGIONAL SALES MGR/Santa Monica: Self-starter who can jump in, learn the business, work collaboratively w/the team, own key relationships and start closing deals. Details & to apply: http://www.Click2Apply.net/q27bhkw (3/21)

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JOB OPENING: DIR RESEARCH/Sundance/NYC: Min 5+ years media research exp, strong knowledge Nielsen, MRI, Strartrack/Galaxy. Strong communication/presentation skills. Click here to apply. (3/16)

JOB OPENING: DIR SALES & PARTNRSHP/Sundance/Chicago: Proven sales track record, strong contacts, exp. developing, presenting, executing integrated promos, PM exp. Click here to apply. (3/16)

JOB OPENING: SR.WRITER/PRODUCER/Investigation Discovery/MD: Conceive, write & prod branded ent. creative for ID; 5+ yrs wrtng/prod promo, mtkg, brnded ent for brdcst or cble TV. Exprt knwldg post prod Apply: http://bit.ly/W8IRTF (3/16)

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SITUATION WANTED: TALK SHOW FIELD PRODUCER/L.A. Credits include THE JEFF PROBST SHOW and KATIE. Email: Jason White — [email protected] (3/22)

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WHAT’S ON TONIGHT – FRIDAY MARCH 15, 2013

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ABC: Last Man Standing, Malibu Country, Shark Tank [r], 20/20 [r]
CBS: Undercover Boss, Blue Bloods
CW: Nikita, Cult
FOX: Kitchen Nightmares, Touch
ION: Cold Case, Cold Case, Cold Case
MyTV: Monk, Monk
NBC: Fashion Star, Grimm, Rock Center with Brian Williams
PBS: Washington Week, Need to Know, American Masters [r], Tuba U: Basso Profundo [r]
Telemundo: Pasion Prohibida, La Patrona, El Rostro de la Venganza
UMA: La Isla de la Muerte, Medio Muerto 2
Univision: Porque el Amor Manda, Amores Verdaderos, Amor Bravio

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