A CYNOPSIS MESSAGE FROM TREMOR VIDEO

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Hey Brand Marketers,

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To millions of video viewers
Who are moved by it.

We make it possible.

WATCH IT WORK
Tremor Video
www.TremorVideo.com

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Cynopsis

06.10.11

Good morning. It’s Friday, June 10, 2011, and this is your first early morning briefing. As always, if you prefer to watch this morning’s news instead of reading it, click here. 

Tonight’s Premiere:
MTV2: The Dudesons at 12a

Tonight’s Finales:
CMT: CMT’s Next Superstar at 9p
Starz: Camelot at 10p

Saturday’s Premiere:
HGTV: Color Splash at 9p
Nat Geo WILD: Shane Untamed at 9p & 10p
BBC America: Battlestar Galactica at 10p

Sunday’s Premieres:
Animal Planet: Swamp Wars at 9p
OWN: Finding Sarah at 9p
Oxygen: The Glee Project at 9p
WE tv: Bridezillas at 9p; Amsale Girls at 10p
E!: Keeping Up with the Kardashians at 10p; Ice Loves Coco at 1030p
Lifetime: The Protector at 10p

Sunday’s Finales:
Lifetime: Army Wives at 9p
OWN: Why Not? With Shania Twain at 10p

 

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A CYNOPSIS MESSAGE FROM TREMOR VIDEO

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Magic, meet metrics.

Millions of video viewers leaning forward
To watch and play with your ad.
That’s what we call the magic of engagement.

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www.TremorVideo.com

 

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Upfront Update: As of yesterday, all remaining broadcast networks ABC, CBS and NBC have now completed their upfront deals.

• According to reports, ABC averaged +11% to +12% price increases totaling $2.3 billion to $2.4 billion in ad sales.  ABC was the third broadcast network to finish its upfront.
• Further reports say CBS finished its upfront apparently totaling $2.6 billion to $2.7 billion in upfront sales.  CBS’ ad price bumps came in at the +13% to +15% range, ending with a higher increase than the other broadcast networks.  CBS also sold around $100 million to $150 million more in inventory this year compared to 2010.
• NBC pulled in CPM price increases in the +9% range, up from about 7% last year, for a total of approximately $1.7 billion.  NBC totaled about $1.6 billion in 2010.  
• Overall, the five broadcast networks tallied between $8.8 billion and $9.3 billion in the 2011 upfront.  This projection is a boost over last year’s tally of $8.1 billion to $8.7 billion. 

Later this month, NBC debuts its new half-hour comedy Friends With Benefits about five friends having difficulties finding love.  NBC targeted the sitcom to premiere June 25 with back-to-back episodes airing on Saturdays at 8p.  Friends With Benefits, starring Ryan Hansen and Danneel Ackles was originally planned as a midseason show.

After a tumultuous frosh season, MTV pulled the risque teen drama Skins from its schedule.  Skins, adapted from a British series, opened with 3.2 million total viewers in January though its second episode plummeted to 1.58 million and its final episode in March rallied to 1.6 million.  Following its debut episode, several advertisers including Taco Bell, General Motors and Wrigley said they would not continue advertising in the show. 

New summer series, Tough Cookies from Sharp Entertainment featuring sisters Susan Adair and Linda Blank and their cookie business debuts on Food Network July 11 at 10p.  Tough Cookies follows the sister duo as they operate Crazy Susan’s Cookie Company in Ocean City, NJ.  Half-hour episodes air on Mondays at 10p during the summer. 

Half-hour entertainment news show, Dish Nation opens July 25 airing over six weeks on seven specific Fox Television Stations.  The unscripted show showcases the latest news on pop culture, celebrities and current headlines presented by four popular drive-time radio teams from New York, Los Angeles, Detroit and Atlanta.  Dish Nation will air on WWOR/New York; KTTV/Los Angeles; WTTG/Washington, D.C.; WAGA/Atlanta; KSAZ/Phoenix; WJBK/Detroit; and WUTB/Baltimore.  Twentieth Television is distributing the show which is produced by Studio City Productions.

GSN announced a slew of carriage agreements for GSN HD, all launching this summer.  GSN HD originally launched last September and is now available in 25 million homes.  New launches include:

• Comcast in Chicago; Philadelphia and Harrisburg; Detroit, Jackson, Albuquerque and Monroe, LA.
• Time Warner Cable in Northeast Ohio; Buffalo and upstate NY; New England.
• WOW! Internet, Cable and Phone in Cleveland and Columbus; Detroit; and Chicago area.
• GCI in Anchorage, Fairbanks, Juneau, Ketchikan, Palmer, Petersburg, Seward, Sitka, Valdez, Wasilla and Wrangell, AK.
• Blue Ridge Communications in Pennsylvania.
• Cinergy MetroNet in Indiana.
• Foothills Broadband in Kentucky.
• Midcontinent Communications in Huron, Yankton, Spearfish, Rapid City, Mitchell, Aberdeen, Watertown, Pierre and Sioux Falls, SD; Bowman, West Fargo, Grand Forks, Bismarck and Devil’s Lake, ND.

Danny Glover tapped to star in FOX’s drama pilot Touch playing opposite Kiefer Sutherland.  FOX is expected to premiere Touch in midseason.  The plot is about a dad (Sutherland) and his autistic and mute son (David Mazouz) who can predict events before they happen.  Glover will play Arthur DeWitt, a professor who works with gifted children.  The drama is from Tim Kring, creator of Heroes who also wrote the script and is executive producing with Sutherland, Katherine Pope and Peter Chernin. 20th Television and Chernin Entertainment are producing. 

New legal drama, The Firm from Entertainment One (eOne) and Sony Pictures Television Network handed Josh Lucas (The Lincoln Lawyer, Sweet Home Alabama) the starring role.  The television series is based on the novel by John Grisham and Grisham and Lukas Reiter are set to serve as executive producers.  Lucas will play attorney Mitchell McDeere (the same role Tom Cruise played in the feature film) and the plot picks up McDeere’s story about ten years later after the action in the novel and film. 

A couple of former regular cast mates of ABC’s now canceled daytime drama All My Children are reprising their roles this summer.  Eva La Rue, star of CBS’ CSI: Miami will appear in several episodes as Dr. Maria Santos Grey.  Josh Duhamel, currently starring in the upcoming Transformers movie, will be back in his past role as con artist Leo du Pres. 

Mark Pellegrino, presently co-starring in Syfy’s Being Human landed a recurring role on the final season of TNT’s The Closer, cites THR.  Pellegrino will play Gavin Q. Baker III, a former city attorney-turned-partner in a private law firm that never loses a case.  Pellegrino will appear in at least five episodes of The Closer which premieres its seventh and final season July 11 at 9p on TNT. 

Starz’ upcoming original series Magic City, slated to launch in 2012, announced its complete cast: Jeffrey Dean Morgan, Olga Kurylenko, Jessica Marais, Steven Strait, Christian Cooke and Danny Huston along with Dominik Garcia Lorido, Elena Satine, Kelly Lynch, Michael Rispoli, Yul Vazquez and Seymour Cassel.  Production started in Miami this week on Magic City which was created by writer/producer Mitch Glazer.  Starz ordered 10 episodes of the drama about mobsters in Miami circa late 1950’s.  Glazer is the executive producer; Dwayne Shattuck is also producing and Ed Bianchi is co-producing. 

Despite not picking up the comedy pilot from Rob Schneider for the fall, CBS apparently ordered several more scripts and may premiere the comedy in midseason, reports EW.  Schneider wrote the pilot about a bachelor who marries into a tight-knit Mexican-American family; Eric and Kim Tannenbaum are the executive producers. 

Production begins this summer in Fort Lauderdale, FL for the third season of Mission Beach USA for RTE Ireland produced by Rival Media.  RTE commissioned eight half-hour episodes of the new season about a group of teens who train in the tough Lifeguard Summer School.  The first season of the series was made for BBC2 in the UK though season two was made exclusively for RTE and was a big hit for the Irish network after it premiered last fall.

Casting Call: 51 Minds Entertainment, behind the series Rock of Love and For the Love of Ray J, are seeking women in the NY/NJ/CT/PA area who are, or have been a mistress to appear in a new pilot for a major cable network.  The project will feature four women who have funny, heartbreaking or over-the-top stories about their relationships with married men (the men will not be revealed).  To apply, or to recommend a friend, send an email to Kate at: [email protected].

Broadcast Morning News Shows – Weekly Average Ratings (week of May 30, 2011)
NBC: Today 5.27 million total viewers; 1.9/15 and 2.41 million A25-54
ABC: GMA 4.62 million total viewers; 1.4/11 and 1.79 million A25-54
CBS: Early Show 2.45 million total viewers; 0.8/6 and 945,000 A25-54
Source: Nielsen, NTI

Broadcast Late-Night Shows – Weekly Average Ratings (week of May 30, 2011)
ABC: Nightline 3.86 million total viewers; 1.4 and 1.74 million A25-54; 1.1 and 1.50 million A18-49
NBC: Tonight Show 3.62 million total viewers; 1.3 and 1.63 million A25-54; 1.0 and 1.30 million A18-49
CBS: Late Show 2.69 million total viewers; 0.9 and 1.06 million A25-54; 0.6 and 768,000 A18-49
Source: Nielsen, NTI

Wednesday A18-49 Analysis:   NBC won by a skosh Wednesday night at 2.9/9 among A18-49, according to final national ratings from Nielsen.  At 8p, FOX had the right beat with So You Think You Can Dance at 2.8/9 followed by Univision’s Teresa at 1.8/6.  NBC shut out the competition during 9p with America’s Got Talent at 3.3/10 while the second half of So You Think You Can Dance on FOX was #2 at 2.9/8.  NBC’s ratings surged through 10p as America’s Got Talent posted a 4.1/12 and Univision’s found its way back to second place with La Rosa de Guadalupe at 1.4/4.

Live + Same Day Household Ratings: Wednesday, June 8, 2011  time period averages.  Source: NTI, Galaxy as dated. Live+SD.

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NBC: 5.7/10       Minute to Win It 2.8/5, America’s Got Talent 7.1/12

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FOX: 4.2/7           So You Think You Can Dance 4.2/7

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CBS: 3.6/6           Undercover Boss [r] 2.9/5, Criminal Minds [r] 3.8/6, Blue Bloods [r] 4.1/7

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ABC: 2.7/5           The Middle [r] 2.9/5, The Middle [r] 2.7/5, Modern Family [r] 2.9/5, Modern Family [r] 2.8/5, 20/20 2.4/4

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UNIV: 2.2/4         Teresa 2.2/4, Triunfo del Amor 2.5/4, La Rosa de Guadalupe 1.8/3

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ION: 0.8/1           Without a Trace 0.8/1, Without a Trace 0.7/1, Criminal Minds 0.8/1

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CW: 0.7/1            America’s Next Top Model [r] 0.7/1, America’s Next Top Model [r] 0.7/1

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TELE: 0.6/1          Mi Corazon Insiste 0.5/1, Los Herederos del Monte 0.6/1, La Casa de Al Lado 0.8/1

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TF: 0.2/0             Dona Bella 0.3/0, La Viuda Joven 0.1/0, Alborada 0.2/0

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A18-49:  NBC 2.9/9, FOX 2.8/9, UNIV 1.7/5, ABC 1.3/4, CBS 1.0/3, TELE 0.5/1, CW 0.4/1, ION 0.3/1, TF 0.1/0

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WE tv hired Stacy Kreisberg to the newly-minted position of SVP/Business Affairs.  Stacy will manage the overall strategy and negotiations for the network’s rights involving original productions, acquired content, marketing, digital media and business development.  She will also handle talent deals for WE tv.  Based in Los Angeles, Stacy reports to Kim Martin, President/GM, WE tv and to Jamie Gallagher, EVP/General Counsel, Rainbow Media.

Pulse, an integrated content production company, added Jilly Pearce as Head/TV to work in tandem with Lorraine Heggessey who was also recently hired at the company as a consultant.  Jilly will also work closely with Daniel Glew, Head/Development and Harri Watson, Development AP.

Christo Doyle and Amy Savitsky both were promoted at the Discovery Channel in the production department located at company headquarters in Silver Spring.  Christo will become Managing Executive Director/East Coast working with network planning and goals in addition to supervising programming strategies.  Christo reports to Nancy Daniels, EVP/Production and Development, Discovery Channel.  Amy moves up to VP/Development to develop and manage relationships in the production community as she oversees editorial, budgets and delivery facets of the development process.  Amy reports to Dolores Gavin, VP/Development and Production, Discovery Channel.

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A CYNOPSIS MESSAGE

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Friday Fun Fact:  In 1845 Boston had an ordinance banning bathing unless you had a doctor’s prescription.

This day in History:  1971 – The U.S. ended a 21-year trade embargo of China.

Answer to Yesterday’s Trivia Question:  Whose quote is this:  “Okay, Rule #1:  Unless you’re served in a frosted glass, never come within four feet of my lips.”   KAREN WALKER on WILL & GRACE  Kudos to:  Synda Kollman-Charter Marketing Group/Boca Raton; Carl Mayer-Active Int’l/Pearl River; Brittney Lipsett-Yale Univ/New Haven; Bonnie Rosen-MTV Networks/NY; LeeAnn Baker-Weigel Broadcasting/Chicago; Adam Rosen-Doors Without Handles Entertainment/Encino; Steve Wishnoff-LifeWorks/CA; Aly Stogol-KMSB KTTU/Tucson; Jeff June-ABC TV/Burbank; Tanya Kelen-kelencontent/Toronto 

Today’s Trivia Question:  What was the name of the local gang George Utley tried to join as a teenage, and Dick Loudson successfully joins?   (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Cyn
06.09.11

Cynopsis Ad Sales:
Mike Farina – VP/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

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A CYNOPSIS MESSAGE FROM DISH NETWORK

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Cynopsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here  .

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JOB OPENING: VP AD SALES FIN OPS/AMC/NY: Oversee budgets/forecasts/plnning for Ad Sales depts. of AMC/IFC/WE.Needs 10+ yrs industry/financial analysis exp, TM1. MBA a +. Resume to [email protected] (6/17)

JOB OPENING: NETWORK MEDIA NEGOTIATOR/DALLAS, TX: 5+ yrs. exp. network/cable, scatter/upfront, strong rep relationships, collaborative, innovative thinker, cross-platform/emerging tech/digital a plus. [email protected] (6/17)

JOB OPENING: DIG. DND MGR/ HBO/NY: 5 yrs ent and/or digital media exp. MBA pref’d. Strategic thinker. Exceptional interpersonal, orgnzt’l, presentation/comm skills. Resumes: http://bit.ly/kUceMk (6/17)

JOB OPENING: DIGITAL SALES PLANNER/CHICAGO/NBC Universal : Must be able to work directly w/clients, sales account execs & ad operations. Visit www.nbcunicareers.com (#1905BR) (6/16)

JOB OPENING: DIRECTOR, CREATIVE DEVELOPMENT RESEARCH/MTV/NYC: 5-7 yrs hands on exp. in TV research; Pilot testing and pilot-optimization exp.(including scripted) a must; B.A req. EOE/M/F/D/AAP apply www.mtvnetworkscareers.com (6/16) 

JOB OPENING: DIGITAL AE/A & E NETWORKS/NY:  Sell A&E Networks suite of digital ad opportunities within assigned territory to agencies & clients https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=100522 (6/16)

JOB OPENING: ACCT EXECUTIVE/TV Guide.com/Chicago: AE w/ 2+ yrs digital ad sales exp a must. Consumer exp preferred. Competitive salary commensurate w/ exp & excellent benefits prgm. [email protected] (6/16)

JOB OPENING: SALES ASST/CT:  BA/BS deg, 1-2 yrs support exp; strong writ/comm skills, efficiency, multi-tasking, attention to detail, exp w/ sales presentations, MS Off, travel arrngmnts & scheduling all a must.  [email protected]  (6/15)

JOB OPENING: DIR, DIGITAL RSRCH/AETN/NY:Direct Dig Rsch initiatives for AETN Strategic Insights. Expert online quant rsch; knwlg of comScore, Nielsen Online, Omniture prefd. 8+ yrs exp, pref Ad Sales. www.aetn.com/careers.html  (6/15)

JOB OPENING: SR RESEARCH MGR/Ipsos OTX/NYC: Manage projects for media focused studies. Survey dev’t, sample design, & report preparation. 4-6 yrs supplier/client-side experience in market research. Apply: [email protected] (6/14)

JOB OPENING: MEDIA ASSIST/Beacon Media Grp/Mahwah NJ: Leading kid media buyg/plng agcy looking for media plng assist, inputer, & day-to-day maint of kid buys. Excel a must. Great bnfits. Send resumes to: [email protected] (6/14)

JOB OPENING: RSRCH MGR/NJ: NJ media agcy looking for exp’d Rsrch Mgr with strong Television bkgrd. Proficient in Nielsen, Kantar, IMS, Simmons & Excel. Strong communication skills a must. Contact: [email protected] (6/14)

JOB OPENING: ASST. TRAFFIC MGR/Vme TV/NYC: Mng prgrmng sched, commercial inventory & traffic instructions; coord/create/edit & reconcile logs; monthly billing; 2+ yrs exp; knowledge of ProTrack a big + Res:   [email protected] (6/14)

JOB OPENING: DIRECTOR, ADVERTISING & STRATEGY/Food Network/NY: Est comm strategy & positioning for netwk priorities. 8-10yrs exp agency and/or ent media exp pref’d. Exp Mng multi-million $ budgets. www.scrippsnetworks.com #2345. (6/14)

JOB OPENING: BRAND COMMUNICATIONS MANAGER/Global Multimedia Co./NYC: Manage PR strategy, agencies. Proactive outreach to target trade and consumer media. Extensive media contacts, strong writer. 5+yrs exp. [email protected] (6/11)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SUMMER INTERNSHIP CREDITS ONLY: Digital Media Intern/ Digital Media Management: Good understanding of digital and social space. Assisting Digital Managers working across sites and pages for high profile individuals. Strong attention to detail. [email protected] (6/17)
SUMMER INTERNSHIP CREDITS ONLY: Spanish-Language Television Network/NYC Sales Department, learn marketing and all ad sales functions. Marketing/Advertising Major ([email protected])  (6/15)

SUMMER INTERNSHIP CREDITS ONLY: Media firm/Beijing: 20 hrs wkly. Unique/exciting media internship overseas. Fluent Chinese reqd. Fluent English reqd. Apply: [email protected] (put “Beijing” in subject).  (6/15)

SUMMER INTERNSHIP CREDITS ONLY: Entertainment firm/NYC: 15-25 hrs wkly. Fluent read/write Chinese reqd. Fluent read/write English reqd. Apply: [email protected] (put “Internship” in subject).  (6/15)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: SALES MANAGEMENT LEADER: Available to grow revenue, build winning teams, improve sales performance. 15+ yrs of Local/Nat’l stn & rep exp. Details: www.LinkedIn.com/in/timothybjones Contact: [email protected] (6/17)

SITUATION WANTED: I’ve written a 1-hour dramedy entitled, Tree House, which is loosely based on my life story. It’s a contemporary, edgy, multiplatform show. I’m looking for studio executive assistance. [email protected] (6/17)

SITUATION WANTED:SENIOR. WRITER/EDITOR16 yrs Brdcst exec can develop your pitch + script. Credits inc. DeGrassi, DaVinci, Dragon Boys. Exp w/ convergence models 8500+ scripts! [email protected] (6/17)

SITUATION WANTED:Hardworking, dedicated NY based Producer/Editor seeking a production related position in TV or film, 14 years of experience in field & studio production. . Contact: Craig at [email protected] (6/17)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER/NYC: Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (6/17)

SITUATION WANTED: I recently relocated to LA and looking for FT work in ANY Media/Communications/TV Production/Asst related fields. 5+ yrs experience in my field. Very loyal and dedicated! Please contact: [email protected] (6/16)

SITUATION WANTED: AP/ WRITER with producing, writing, casting, researching experience.  Organized team-player for reality and scripted formats. Self-starter and out-of-the-box thinker ready for next challenge. [email protected] (6/16)

SITUATION WANTED:  CREATIVE PROJECT MGR/DESIGNER in LA looking for freelance/consulting work. I have an outstanding track record working with brands & successfully dvlpng them in the mobile & online space. Contact: [email protected] (6/16)

SITUATION WANTED:  I’ve written a 1-hour dramedy entitled, Tree House, which is loosely based on my life story. It’s, “It’s a contemporary, edgy, multiplatform show “. I’m looking for studio executive assistance. [email protected]  (6/15)

SITUATION WANTED:  SENIOR COPY DIRECTOR/EDITOR – clever, award-winning writer/editor seeks staff position. Strong entertainment background. Experienced in print, radio, on-air and interactive. Email [email protected]  (6/15)

SITUATION WANTED: RIGHTS CLEARANCE PROFESSIONAL/NY: 20+yrs exp. researcher & contract negotiator Intellectual Property commercial licensing: Music/Clips/Photos/People/etc.Copyright/TM/PD research specialist [email protected] (6/14)

E-mail [email protected]  or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected]  for specs.

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WHAT’S ON TONIGHT –  FRIDAY, JUNE 10, 2011

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ABC:   Shark Tank [r], Jamie Oliver’s Food Revolution [r], 20/20
AZTECA:  Cosas de la Vida, Al Extremo, La Loba
CBS:  Flashpoint, CSI: NY [r], Blue Bloods [r]
CW:   Smallville [r], Supernatural [r]
FOX:  Bones [r], Lie to Me [r]
ION:  Without a Trace, Without a Trace, Criminal Minds
NBC:  Stanley Cup Finals:  Game 5 – Bruins at Canucks
PBS:  Washington Week, Need to Know, Masterpiece Mystery
TELE: Mi Corazon Insiste, Los Herederos del Monte, La Casa de la Lado
UNIV: Teresa, Triunfo del Amor, Rosa de Guadalupe

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