Friday, July 7th, 2006


Cynopsis: Kids!


Good morning. It’s Friday, July 7, 2006 and this is your first early morning Kids! briefing.

Pointing to the current financial difficulties of several public TV stations, PBS issued a statement yesterday explaining it will not launch PBS Kids Go! Channel as a digital linear channel this October 2006 as previously announced, but will consider launching it some time down the road. Rather the organization is looking into other ways to reach early elementary school kids, which might include a VOD service or some other media platforms.  The PBS Kids Go! Channel was to be an expansion of the network’s two-hour afternoon programming block of the same name, which will continue to air on PBS member stations, as will the corresponding website. officially launches its new Toy and Baby Stores this week, featuring a wide range of toys, games and kid/baby gear within 17 categories from name brands.  Amazon continues to host other retailers offering toys on its site including eToys, Babystyle, Discovery Channel Store, and Target. Additionally, Amazon has introduced Baby Registry (, where folks can register for what they need/want and their pals can log on and find out what they want and buy it for them. 


NBC will premiere a new live-action adaptation of The Year Without a Santa Claus this holiday 2006.  Based on the Rankin-Bass 1974 stop-motion animated holiday special of the same name, the new 2hr version will be filmed in Louisiana and stars John Goodman, Chris Kattan, Ethan Suplee, Eddie Griffin, and Carol Kane.  Produced by the Wolper Company in association with Warner Bros. Television, Mark Wolper will serve as executive producer with Ron Underwood (City Slickers, Mighty Joe Young) directing.


The Academy of Television Arts & Sciences unveiled the nominations for the 58th Annual Primetime Emmy Awards early yesterday morning in LA.  Among the nominees for kids programming, Disney Channel leads the way with 7 nods, followed by HBO/HBO Family with three nominations, and Nickelodeon, Cartoon Network and Discovery Channel with two each.  Winners in 27 categories will be handed out live on the 58th Annual Primetime Emmy Awards show, hosted by Conan O’Brien, on NBC Sunday, August 27 at 8p, live from the Shrine Auditorium in LA.  Awards in the other categories will be announced at a ceremony on Saturday, August 19, which will air on E! at a later date (TBA).  A full list of categories and nominees can be found at Nominees 58th Annual Primetime Emmy Awards in kid/family related categories include:

Animated Program (Less than 1hr) – series, episode (network; production company)

  • Camp Lazlo, Hello Dolly/Over Cooked Beans (Cartoon Network; Cartoon Network Studios)
  • Family Guy, PTV ( Fox; Fuzzy Door Productions in association with Fox TV Animation Studios)
  • Foster’s Home For Imaginary Friends, Go Goo Go (Cartoon Network; Cartoon Network Studios)
  • The Simpsons, The Seemingly Neverending Story (Fox; Gracie Films in association with 20th Century Fox Television)
  • South Park, Trapped in the Closet (Comedy Central; Central Productions)

Animated Program (1hr or more) – series (network; production company)

  • Before The Dinosaurs (Discovery Channel; Impossible Pictures production in association with Discovery Channel)
  • Escape From Cluster Prime (Nickelodeon; Nickelodeon Studios with Frederator Inc.)

Children’s Program –
series (network; production company)

  • Classical Baby 2 (HBO; HBO Original Programming)
  • High School Musical (Disney Channel; Salty Pictures/First Street Films/Disney Channel)
  • I Have Tourette’s But Tourette’s Doesn’t Have Me (HBO; Tourette Syndrome Association with HBO Documentary Films)
  • Nick News With Linda Ellerbee: Do Something! Caring For The Kids Of Katrina (Nickelodeon; Nickelodeon Studios with Lucky Duck Productions)

Univision announced the list of performers and celebrity presenters scheduled to appear live at its Premios Juventud (Youth Awards).  Airing on July 13 at 8p, the 3-hour event will include performances by artists including urban cumbia group Kumbia Kings, Puerto Rican reggaeton artists Don Omar and Ivy Queen, Regional Mexican artist Alicia Villareal, rocker Alejandra Guzman, pop star Thalia and others. Premios Juventud will also include a rare TV appearance by Mexican rock group Mana.

Fox will air Teen Choice 2006 awards show on Sunday, August 20, 8-10p, which will be preceded by the prerequisite pre-show red carpet coverage that begins at 7p.

Casting Call: Fox and JCPenny is on an nationwide hunt/contest for one guy and one gal 13-19 years old, to be on stage and help hand out the trophies to Teen Choice 2006 winners.  The search begins this Saturday, July 8 and runs through July 26 when Teen Choice 2006 Casting Call digital photo booths will be placed at select locations for several days at a time.  For rules, entry forms and photo booth locations/dates go to This weekend July 8 & 9 booths will be set up from 12n-4p, in LA at the DryTown Water Park and in NJ at the Jenkinson’s Boardwalk (Beach Stage).

Boomerang has picked up the TV rights to Hal Seeger’s truly fab animated series Batfink (100 x 5 min) from Foothill Entertainment, Inc.  A send-up of the Batman TV series, Batfink will join the Boomerang lineup this fall on September 16, 2006.  With ‘wings like a shield of steel’ Batfink and his trusty side-kick Karate regularly jump in his Battillac (sounds like Cadillac) to fight the forces of evil, who most frequently is Batfink’s arch nemesis Hugo A Go Go.  Licensing for Batfink is being handled by Dimensional Branding Group.


Pokemon USA, Inc. introduced Pokemon Learning League, a new web-based educational animated lessons for kids in grades 3-6 at the National Educational Computing Conference.  The interactive lessons are designed reinforce skills taught in class, taking into account abilities and different learning styles, and focus on subjects including language arts, math and science.  The games/lessons are aligned with state and national educational standards.


Educational Adventures has appointed Rafe Offer to serve as the Chief Licensing Officer for its Danger Rangers brand.  Prior to founding his own consultant business, Offer was Director/Brand Manager, Disney Consumer Products.  Before Disney he was Director and Manager/Global Marketing and Licensing Innovation, The Coca-Cola Company.


Live + Same Day Ratings Kids Cable Network Averages (000) for
Monday, July 3, 2006, 6am-11pm, ranked by K2-11
NICKELODEON:         K2-11 1208; K6-11 706; TWEENS 9-14 526
DISNEY CHANNEL:     K2-11  976; K6-11 597; TWEENS 9-14 497
CARTOON NETWORK: K2-11  777; K6-11 575; TWEENS 9-14 381
TOON DISNEY:          K2-11  155; K6-11   95; TWEENS 9-14  45
Source: MTVN Research from Nielsen Media Research Data

Live + Same Day Ratings Kids Cable Network Averages (000) for
Tuesday, July 4, 2006, 6am-11pm, ranked by K2-11
NICKELODEON:         K2-11 914; K6-11 506; TWEENS 9-14 367
DISNEY CHANNEL:     K2-11 735; K6-11 486; TWEENS 9-14 372
CARTOON NETWORK: K2-11 717; K6-11 527; TWEENS 9-14 339
TOON DISNEY:          K2-11 155; K6-11   92; TWEENS 9-14  52
Source: MTVN Research from Nielsen Media Research Data

Live + Same Day Ratings Kids Cable Network Averages (000) for
Monday, February 11, 2006, 6am-11pm, ranked by K2-11
NICKELODEON:         K2-11 1344; K6-11 734; TWEENS 9-14 576
DISNEY CHANNEL:     K2-11  945; K6-11 637; TWEENS 9-14 522
CARTOON NETWORK: K2-11  731; K6-11 558; TWEENS 9-14 385
TOON DISNEY:          K2-11  177; K6-11   99; TWEENS 9-14  60
Source: MTVN Research from Nielsen Media Research Data

Friday Fun Fact:
Barnard’s star is approaching the Sun at a speed of 87 miles/second. By the year 11,800, it will be the closest star to us.

Answer to Yesterday’s trivia question :On what tv game show could you see “Wammies”, little animated characters who happily cleaned out the contestant’s stash and leave them with zero? PRESS YOUR LUCK  Kudos to: Robert Lasky-StorySpring/NY; Bridget Busemeyer-Bakery Crafts/West Chester, OH; Christine Ferrara -WSBK-TV/Boston; Mike Doyle-Time Warner Cable/Stamford CT; Mike Patterson-Cartoon Network/Chicago; Mark W. Abernethy-Live Nation/Aurora, IL; Bethany Scheuerman – GRP Media/Chicago; Kerri Huyck-KIDK-TV/Idaho Falls, ID; David Garber-Linzack Productions/Woodland Hills, Ca; Kristofer Chun-Zim Squared/LA; Jennifer Skobin-Hilary Swank Productions/Burbank, CA; Marla Lucas-Konami/Redwood City, CA; Lynn Valiquette-Ellis Releasing/Toronto; Jillianne Reinseth-Jetix Europe/London

Today’s Trivia Question: Which Melrose Place actor played Oliver Brown in Suddenly Susan? ( click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
Gwen Billings for Cynthia Turner’s Cynopsis Kids!

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JOB OPENING: SR RESEARCH ANALYST/LIFETIME TV NY: support LFT Networks prgmng and mkting functions; analyze LFT Networks ratings perf; BS/BA plus 1-2 yrs exp. using Nielsen Apply at: (7/14)

JOB OPENING: MGR HARDLINES/NY: Manage Cartoon Ntwk category business for properties in relevant franchises for children & teens, 5+yrs of exp. in toys/hardlines  Apply job# 62256BR (7/14)

JOB OPENING: REALITY SHOWS STAFFING/NYC: Looking for seasoned Show Runners, Field & Story Producers, Editors, & Prod Mgrs. Producers should have strong story telling ability. Send resumes to [email protected] (7/14)

JOB OPENING: SR. RSRCH ANALYST/ CNN Digital/ NYC: Create sales positioning materials & mgmt. rpts/ strong knowledge of digital rsrch systems/ 1-2 yrs Digital rsrch/ 2-4 yrs media exp. [email protected] (7/14)

JOB OPENING: ASSOC. RSRCH ANALYST/ CNN Digital/ NYC: Generate data & maintain audience tracks/ assist with rpts & sales materials/ strong math & analytical aptitude/ media exp. a + [email protected] (7/14)

JOB OPENING: SR. RESEARCH ANALYST/MGR/Fox Broadcasting/LA: Lead ratings prod/processing functions of the audience res. dept. 5-7yrs tv res. exp. & BA Deg req’d. Strong org &  project mngmnt skills.  Res: FNG3171 (7/14)

JOB OPENING: DIR RESEARCH/BBC AMERICA-NY: Deliver/analyze ratings info/goals, oversee mkt rsrch, assess perf. of mktg campaigns. Passion for entertainment & rsrch. 4-6 cable exp. Res: [email protected] (7/13)

JOB OPENING: COORDINATOR, INTERNT’L TV & AFFILIATE RELATIONS, WWE, Stamford CT. Fluent in Spanish. Liaison between TV affiliates and internal departments. Maintain and grow relationships. 2+ yrs related exper. (7/13)

JOB OPENING: GENERAL MANAGER/WRBJ/MS: oversee tv/radio ops in Jackson, MS. Must have track record with a extensive mngmnt and sales mngmnt exp. Respond to [email protected] (7/13)

JOB OPENING: PR PERSON for Kids & Family Ent. Co/LA: Innovative self-starter w/3-4 years related exp. Write releases/pitch consumer press, etc. New position w/great opp. for growth. F/T w/benefits. Apply [email protected] (7/13)

JOB OPENING: SR MOTION DESIGNER/Natl Geographic Channel / Washington, DC: design & produce on-air promos and show graphics, 3+ yrs design experience in cable or broadcast motion graphic design experience req, (7/12)

JOB OPENING: AD SALES RESEARCH COORD/Natl Geographic Channel/NY: Provide research support for ad sls dept, maintain dbase, presentations, data runs, estimates, 1+ yrs in media research, strong PC skills, (7/12)

JOB OPENING: UNIT PUBLICIST/NY: Assertive/energetic unit pub/overall pt on court shows. Dev/execute local press, oversee unit, on-set activities. 5+ yrs & strong press, writing, talent rel skills req’d. Email: [email protected] (7/12)

JOB OPENING: EXPERIENCED PRODUCTION MANAGER/CG animated pre school-series. NYC: Contact: [email protected] (7/12)

JOB OPENING: RESEARCH DIR/WTBS /ATL: Exp local TV ratings/ Media math exp: prim rsch exp req’d, BA req’d;staff supv/devlp; TV software exp; mlti-task. Contact [email protected]. (7/12)

JOB OPENING: PROD MGR/OLN/Stamford, CT: Mng full scope of TV prod from pre-production through delivery.7+ yrs rel exp at cable net/sports, strong #s aptitude &exp w/post-prod req’d. Apply: (7/11)

.JOB OPENING: CONSUMER-MRKT RESEARCH MGR NYC CABLE/TV:  3+ yrs quantitative/vendr & track’g study exp Interpret data-questionnaire design, tab specs. Qual & online research a+ 55-65K++ [email protected] (7/11)

JOB OPENING: SR. MRKTNG MGR/Premiere Radio Ntwrks/NY: 5+ yrs Ad Sales Mktg & Client Solutions exp req’d, create sales tools, concept messaging for ad community, create mktg solutions for clients. (7/11)

JOB OPENING: DIRECTOR MKTG & COMMUNICATIONS/NY: Non-profit seeks Dir Mktg & Communications to oversee mktg for association. Min 5 yrs exp. For full description & to apply: (7/8)

JOB OPENING: AD SALES COORD/ DIC Online Ad Sales/LA: Excellent growth opp. 2-4 yrs exp ad sales support, planning, buying, MS Office req. Traffic, billing, planning, admin. Opp to move to sales. Apply: [email protected] (7/8)

JOB OPENING: RESEARCH MGR/King World/NJ: Min 4 yrs exp/w program tracking/data analysis/presentation writing, syn preferred. Need WRAP Swps/Ovnts, NSI Explorer, Microsoft Suite; Navigator/Ad Views/MRI a +. [email protected] (7/10)

SUMMER INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at trish@cynopsis. com.

SUMMER INTERNSHIP CREDITS ONLY: INT’L TV AND FILM/UNDERGRADS/Los Angeles: Interest in business, languages, production, communications/ground floor opp w/growth potential. [email protected] (7/13)


SITUATION WANTED: MARKETING MANAGER/LA:  Seeking marketing job in entertainment.   7 years experience in television = extensive industry knowledge.  MBA from top 5 program.  Email: [email protected] (7/13)

SITUATION WANTED: 2006 Promax Gold Award Winning CREATIVE DIR (HSN, RTL Europe, Paramount, Capitol Records) seeking position at ntwrk or mrktng dept. Solid experience in On & Off-Air Design & Management. Visit (7/11)

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