Friday, July 19th, 2013

Cynopsis: Sports
07.19.13

Good morning. It’s Friday, July 19, 2013, and this is your first early morning Sports briefing. 

HBO Sports locked in a new long-term extension with NFL Films that will keep reality series Hard Knocks around for years to come. The show is slated to return to HBO next month with a five-episode edition spotlighting the Cincinnati Bengals franchise starting Aug. 6 at 10p.

“We are thrilled to have HBO continue as the home of Hard Knocks, the preeminent sports reality series,” said Ken Hershman, President of HBO Sports. “The partnership between HBO and NFL FILMS continually produces unrivaled and groundbreaking television programming.” 

On the Air

Wednesday night’s ESPYs telecast on ESPN saw some early growth, marking a 1.9 overnight score in metered markets to a 19% jump over the 2012 telecast, according to Nielsen. In addition, the network reports that fan balloting this year broke the 23 million mark, up 28% from the 18 million votes tallied a year ago.
 
Meanwhile, TiVo revealed its top moments of the ESPYs based on its internal data…
 
1.  10:52p – Chris Berman takes the stage to honor those athletes who have passed.  The list is highlighted by names like, Deacon Jones, Pat Summerall and Dr. Jerry Buss.
2.  10:48p  The Best Moment of the Year award goes to eight year-old Jack Hoffman, a pediatric brain cancer survivor, who had a 69-yard run for Nebraska.  Wearing a Nebraska football jersey covered by a sports jacket, Jack and his father thank ESPN, Nebraska football, and all the people who voted for Jack.  Jack received his last chemotherapy treatment a month ago.
3.  11:30p – Cuban phenom, Yasiel Puig and gold medal gymnast Gabby Douglas presented the award for the Best Play of the Year to Jadeveon Clowney, of the University of South Carolina Gamecocks, for his powerful tackle and fumble recovery against Michigan.
4.  10:58p  Florida Gulf Coast wins the award for Best Upset.  Coach, Andy Enfield accepts the award with “Dunk City.”
5.  11:13p – This year’s Jimmy V Perseverance Award was presented to a father-son duo, Dick and Rick Hoyt.  Rick was born with a severe case of cerebral palsy, and Dick, his father, always strived to give him the opportunity to live a normal life. In 1981, Team Hoyt participated in their first marathon with Dick pushing Rick in a modified wheelchair. Since then, they have run in over 1,000 races, and decided to hang up their running shoes at the race where they began their career, The Boston Marathon.

Speaking of awards, the unveiling of the Primetime Emmy nominees saw some candidates surface from the world of sports, including NBC Sports Group with five nominations for its coverage of the Opening Ceremony of the 2012 London Olympics while CBS and NFL Network’s production of the Super Bowl XLVII Halftime Show Starring Beyonce is up for three.

NBC Sports Group revealed its picks for CAA Football this fall, with five games set to run on NBC Sports Network. The schedule begins Saturday, Sept. 7 at 3:30p when Delaware hosts Delaware State in the schools’ annual “Route 1 Rivalry” matchup on the channel. James Madison University will play in three of the five national broadcasts beginning Oct. 12 against Richmond, as well as Nov. 9 against New Hampshire and on Nov. 23 against Towson. The final game will pit Villanova and Towson on Oct. 12 as part of a double-header.

Fifty of college football’s top head coaches are slated to visit ESPN’s Bristol campus from July 22 to August 1 to discuss topics in the news, the upcoming season, their teams, players and more heading into the football season. Conference coaches will include the ACC (July 29-30), Big Ten Conference (July 31-August 1), Pac-12 (July 24-25) and Southeastern Conference (July 22-23) as part of a “Car Wash” in which they will appear across multiple ESPN programs and platforms in a span of a few hours. Platforms include College Football Live, SportsCenter, First Take and Highly Questionable on television; ESPN Radio’s SVP & Russillo, The Herd with Colin Cowherd, Coach and Company and SportsCenter Tonight; and chats, podcasts and more across ESPN.com.
 
BTN kicks off the 2013 Big Ten football season with five hours of live televised coverage of Big Ten Football Media Days on Wednesday, July 24, as well as a two-hour Kickoff Luncheon Special slated for Friday, July 26. Coverage will include the press conferences for all 12 coaches, BTN President Mark Silverman, Tournament of Roses President Scott Jenkins and Big Ten Commissioner Jim Delany, and will be hosted by BTN’s Mike Hall and Derek Rackley beginning at 11a on BTN and BTN2Go.
 
The ACC revealed its official bowl lineup for the post-BCS 2014 season. The ACC champion, as previously announced, is contracted to play in the Orange Bowl for the next 12 years when the game is not part of the semifinal rotation in College Football Playoff. All other bowl agreements announced by the ACC today are a six-year deal through 2019 including the Russell Athletic Bowl, Hyundai Sun Bowl, Belk Bowl, Franklin American Mortgage Music City Bowl, TaxSlayer.com Gator Bowl and New Era Pinstripe Bowl.

The New York Racing Association and the NBC Sports Group team up for a third consecutive year to present the annual Summer at Saratoga series, with seven live broadcasts from Saratoga Race Course beginning Saturday, July 27 and running through Saturday August 31. There will be eight hours of live coverage over seven weekends across NBCSN and NBC, including the telecast of the Grade 1, $1 million Travers Stakes on August 24.

ESPN Radio’s first season of broadcasting Sunday afternoon NFL games is set to launch with its premiere regular season game on Sunday, Sept. 8 at 1p with an AFC matchup of Tennessee/Pittsburgh. Overall, the network will carry 17 regular-season NFL games, one each week. This season, Sean McDonough, Bill Rosinski, Marc Kestecher and Ryan Ruocco offer play-by-play while Herm Edwards, Bill Polian, Damien Woody and Shaun O’Hara serve as analysts.

Cal football and KGO Radio are continuing 40 years of tradition, locking in an extension on 810 AM that extends one of the longest broadcast partnerships in sports. The new five-year contract begins this fall via IMG College, and lasts through the 2017 football season and 2017-18 basketball campaign.

Offering a unique view from the trenches from the minds the drive how we watch sports, the Cynopsis Sports Business Summit is proud to welcome some of the industry’s top producers for a unique session at the Grand Hyatt on Aug. 14. Panelists are set to include Turner Sports’ Craig Barry, Harold Bryant from CBS Sports, Dan Steir from NBC Sports and Eric Weinberger from NFL Network. Join us and register at http://www.cynopsissportssummit.com


A CYNOPSIS MESSAGE


SPACE IS STILL AVAILABLE – REGISTER NOW
Cynopsis: Sports Webinar
: Sports & Second Screen: Driving fan engagement and brand ROI
JULY 25 ~ 1:30-3:00pm ET ~ $295/site
This 90-min webinar will deliver the latest insights, case studies and tactics to take advantage of the second screen experience, which is rapidly changing the face of the sports world.
 
Speakers
Rob Shaw
(Bloomberg Sports), Gus Weber (ESPN)
Chris Lencheski (Front Row Marketing Services) with Special Guest  Barry Switzer
Moderator
Chris Pursell


Sponsorship & Promotion

NASCAR is revving into the legalized gambling sector via Bally Technologies with a new video slot machine. The “virtual-racing thrill ride” marks NASCAR’s first officially licensed slot machine and the first officially licensed gaming machine of any of the major sports in the United States. Hundreds of machines are new popping up on casino floors with Bally Technologies producing hundreds more. “NASCAR knows through research that there’s a big crossover with their fan base and gaming,” said Mike Trask, Corporate Communications Manager for Bally Technologies. “The release of the NASCAR game gives its fans and all gaming enthusiasts a chance to experience the virtual adventure of America’s biggest spectator sport through a real-time race to a progressive jackpot.”

Digital & Technology

The Professional Bull Riders, Inc. which is celebrating two decades this year, announced that the organization reached another milestone this year with 500,000 Facebook likes. According to Facebook statistics, the number of fans on PBR’s official page grew 22.12% since Jan. 1, higher than many major sports organizations. When the PBR’s Facebook page reaches the 500,000 mark, it will kick off a special sweepstakes for fans who will have 500,000 seconds to register to win two VIP season tickets for the 2014 PBR Built Ford Tough Series regular season.
 
Roster Moves

FOX Sports announced eight high-level production staff hires and internal promotions ahead of the launch of FS1 on Aug. 17. Roy Hamilton was named Senior Vice President of Talent Development; Judy H. Boyd, Kent Camera and Jacob Ullman were each named Vice Presidents of Production; Michael Hughes was named Executive Producer for FOX Sports Live, FOX Sports 1’s flagship news, opinion and highlights program; and Azzie Mackenzie, Bardia Shah-Rais and Brad Zager were named Coordinating Producers for shows and events on the new network.

The Main Event

Yankees/Red Sox series throughout the weekend, starting tonight on MLB Network at 7:10p, Saturday on FOX at 4:05p and Sunday on ESPN at 8p.


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ON THIS DAY in 1996: The XXVI Olympic games open in Atlanta.

In The Know: What former college quarterback (FBS level) holds the record for most touchdown passes in a season? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Answer to Our Last Sports Trivia Question: What MLB team drafted David Cone? Answer: Kansas City. Kudos: Sam Berg-Golf Digest/NY; Phillip Park-CBS Sports Network/NY; Jordan Bick-CineSport/NY; James Stuart-NBC Sports Group/Stamford; Rich Dubroff-CSNBaltimore.com/Baltimore; Randy Ingram-WBTW-TV/Myrtle Beach; Dave Bardua-FOX 8 WGHP/ Greensboro; Doug Jacobs-Integrated Sports Media/Hoboken; Chuck Gordon-Clear Channel Media/Mobile; David Hauptman/Denver; Rick Pike-InterMedia Advertising/Woodland Hills; Judie Henninger-Valentine Productions Inc./Santa Monica; Tom Moore-Kalt Productions/LA; David Westberg-SAG-AFTRA Los Angeles local/LA.

Later — Chris
Chris Pursell for Cynopsis | Sports
07.19.13

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INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SUMMER INTERNSHIP CREDITS ONLY: PR INTERN/MPRM Communications/LA: Ability to interact in a fast-paced PR office. Exce organz’l skills, oral & written comm skills mandatory. Juggle several tasks at once a must. Email: [email protected] (7/25)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

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