A CYNOPSIS MESSAGE FROM CBS SPORTS NETWORK
from MADISON SQUARE GARDEN
Saturday 11 PM ET
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Good morning. It’s Friday, January 6, 2012, and this is your first early morning Sports briefing.
The 2012 MLS schedule was released yesterday with 323 regular season matches on deck, and ESPN, Galavision and newcomer NBC Sports are set to air a total of 89 matches this year, while 30 games featuring Canadian clubs will run on TSN/TSN2 in English and RDS/RDS2 in French.
The NBC Sports Group begins the first season under the new three-year media rights partnership with live coverage of 41 regular season matches, the most of any MLS broadcast partner, in addition to five MLS Cup playoff games. Coverage begins on Sunday, March 11 when FC Dallas hosts the New York Red Bulls on NBC Sports Network, which will air a total of 38 regular-season games this year. The LA Galaxy make seven appearances on NBC Sports Network, the most of any team. NBC will broadcast three regular-season games: Portland Timbers vs. Seattle Sounders FC on Sept. 15, New York vs. Chicago Fire on Oct. 6, and Philadelphia Union vs. New York Red Bulls on Oct. 27.
ESPN’s 17th season of MLS is set to launch on Monday, March 12 on ESPN2, ESPN3 and ESPN Deportes with a Timbers/Union match from PGE Park in Portland, Ore. Overall, 21 games will be broadcast this season (11 on ESPN2, nine on ESPN, one exclusively on ESPN Deportes) with the Galaxy on deck for 8 appearances, the New York Red Bulls with 7 and Seattle with six.
Galavision will broadcast 27 MLS regular-season games live, generally on Sunday nights. Clubs such as the Chicago Fire, Chivas USA, Colorado Rapids, D.C. United, FC Dallas, Houston Dynamo, LA Galaxy and the New York Red Bulls will all appear on the channel more than three times each this season.
A CYNOPSIS MESSAGE FROM CBS SPORTS NETWORK
from MADISON SQUARE GARDEN
Saturday 11 PM ET
Only on CBS SPORTS NETWORK
the new home of PBR
Available to 98 million homes
The NFL unveiled its final regular season ratings summary on Thursday, reporting that the 2011 regular season reached more than 200 million unique viewers on various platforms, for an average of 17.5 million total viewers for all networks, according to Nielsen, for second-highest all-time but down slightly for a 2.1% drop from 2010. The biggest growth came from NFL Network with a 10.8% increase over 2010, while ESPN dropped the most, dipping 9.6% to 13.3 million total viewers. A record 37 NFL game telecasts averaged at least 20 million viewers in 2011, with the top five games, in order, below:
11/24 CBS Dolphins/Cowboys 31.0 million viewers
11/24 FOX Packers/Lions 30.2 million viewers
12/04 FOX (mostly Packers/Giants) 29.8 million viewers
10/16 FOX (mostly Cowboys/Patriots) 28.4 million viewers
12/18 CBS (mostly Patriots/Broncos) 28.2 million viewers
The first week of NBA on TNT action handed the channel with an average of 3,957,000 total viewers, a 2.5 U.S. HH Rating and 2,843,000 households during the five-game, NBA opening-week slate, according to Nielsen. Those numbers represent a spike of 127% in Total Viewers, a 127% increase in household rating and a 116% jump in overall households (and I am now almost out of synonyms). The network’s Christmas Day game marked the most-watched NBA regular-season game on Christmas ever on cable with a 3.4 overall rating and more than 5.9 million total viewers.
SEC Commissioner Mike Silve was on CBS Sports Network’s Tony Barnhart Show last night to talk about (among other things) the state of the BCS system and plus-one model. He was firm that significant changes were on the way. “I do think we are going to see changes and I don’t think those changes will be tweaks, that’s the term that we always use,” he said. “I think there will be changes. We’re going to begin to focus in on all these issues over the next six-to-nine months, with the idea of no-holds barred. We need to take a look at the entire structure and see what kinds of changes need to be made. But I do really think there will be changes.”
CBS Sports Network will also be debuting Professional Bull Riders on Saturday from Madison Square Garden, launching over 55 hours of live PBR programming this year. Craig Hummer and Ty Murray are on deck to announce the season opening event, with J.W. Hart reporting from behind the chutes and Mark Morgan reporting on the dirt.
West Virginia’s record-setting blowout of Virginia Tech in the Orange Bowl didn’t impress viewers, with overnight ratings to the game scoring a 4.5, for a 37% drop over 2011, for ESPN.
Manny Pacquiao’s next fight will be carried by HBO, according to Top Rank promoter Bob Arum in an interview with ESPN. Pacquiao is reportedly mulling four different opponents for his next fight, although none of them are Floyd Mayweather Jr., who is set to begin serving three months in prison. Any fight would likely be slated for May or June.
FOX’s presentation of the AT&T Cotton Bowl on Friday at 8p will feature country music star Trace Adkins kicking off the show with a look at historical Cotton Bowl moments. Coverage begins at 8p. Gus Johnson,Charles Davis and sideline analyst Tim Brewster will cover the game.
BTN is set to debut new series Impact the World on Jan. 10 at 9:30p. The program is hosted by actor Dennis Haysbert and will include stories from all 12 Big Ten universities with the debut episode featuring a series of stories about the impact of advances in medical therapy and treatment from the universities.
SPEED and SPEED.com present live coverage of Daytona Preseason Thunder testing in its entirety from Daytona International Speedway from Jan. 12-14 with 21 combined hours of live coverage during the three-day test session. SPEED will carry the action live for all afternoon sessions while SPEED.com streams the morning sessions. John Roberts hosts with Rick Allen and Jeff Hammond calling the on-track action during the morning sessions while Steve Byrnes, Darrell Waltrip and Larry McReynolds handle the TV booth duties for the afternoon sessions.
The debut of UFC Tonight on FUEL nearly tripled audiences for the show, drawing 39,000 viewers to the channel, according to reports.
Washington DC’s CW affiliate WDCW is partnering with ESPN Regional Television, the syndication home for the SEC to broadcast SEC Basketball beginning this month as well as SEC Football in the fall and will serve as an SEC Network affiliate in a multi-year deal in the Washington DC area.
ESPN Radio is launching a new primetime show, Hill & Schlereth, on Jan 10 from 7-10p, featuring co-hosts Mark Schlereth and SportsCenter anchor Mike Hill. The program will run Mon. through Thurs. until the Super Bowl, after which they will run on Fridays as well.
Golf Channel shored up the channel’s executive lineup, naming Tom Knapp, former president and general manager at XOS Digital Media, as Senior Vice President of Programming for the channel. In this new role, Knapp will be responsible for programming and scheduling strategies designed to maximize the network’s viewership, which includes creating and acquiring new programming, research, scheduling and strategic partnership initiatives. Andrea Starkey joins Golf Channel as Vice President of Strategic Partnerships to manage and direct strategic partnership initiatives. Gene Pao joins the network as Vice President of Marketing, where he will oversee the network’s partnership marketing initiatives, as well as the consumer marketing and consumer promotions departments.
The Pac-12 Networks continue to flesh out key appointments in its roster, naming Arturo (Art) Marquez as Senior Vice President of Affiliate Sales and Marketing for the channels. Marquez previously served as Senior Vice President of Distribution, Affiliate Sales and Marketing for MLB Network. He will be responsible for establishing and implementing all affiliate operational components for launch as well as setting the national and regional sales and marketing strategies for the Networks.
2012 Olympian Nick Symmonds is turning to eBay in an effort to drum up funds for his training. The U.S. Track and Field Team member has listed himself in an auction promising to wear a temporary tattoo with the winner’s Twitter handle on his left shoulder and mention the Twitter name in interviews he conducts. At press time, there were 44 bids at a price of $1,586.00.
A few more NFL season ending stats, the league reports that during the season, fans visited the NFL’s digital media platforms including NFL.com, NFL Mobile Only From Verizon and other NFL mobile products in record numbers in 2011, for a total of 71 million fans per month, up 27% over year ago numbers. In addition, fans accessed 70% more video than in 2010 and accounted for a 67%jump in page views.
The Main Event
Wild Card Weekend begins with Bengals @ Texans at 4:30p and Lions/Saints at 8p on Saturday on NBC. Sunday features Falcons/Giants on FOX at 1p followed by Steelers/Broncos on CBS at 4:30p.
A CYNOPSIS MESSAGE
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ON THIS DAY in 1976: Ted Turner buys the Atlanta Braves for a reported $12 million.
Answer to Yesterday’s Sports Trivia Question: With which team did Joe Torre make his last appearance as a player for the MLB? Answer: The Mets. Kudos: Michael Novara – ESPN/NY; Rich Dubroff – ComcastSportsnet.com/Baltimore; Thomas Scheuer – Optimedia/NY; Michael A. Neuman – Scout Sports and Entertainment/NY; Ron Salcedo – Zimmerman/Nashville; Bill Goodfriend – Charter Media/St. Louis.
In The Know: What NFL great has the record for most cumulative total points scored in the Super Bowl? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
Later — Chris
Chris Pursell for Cynopsis | Sports
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JOB OPENING: HR COORDINATOR/Hallmark Channel/LA: Bachelor’s degree and 1 yr HR OR Coordinator exp req. STRONG MS Office proficiency a must. View posting and apply @ www.hallmarkchannel.com (1/13)
JOB OPENING: PLANNER 1, AD SALES SUPPORT & ANALYSIS/NY: 2 yrs exp. Facilitate selling of advertising by providing plans that meet needs of assigned client & sales force. Full info/Apply: www.ecentralmetrics.com/url/?u=1005846876-353 (1/13)
JOB OPENING: AD SALES COORD/Comcast Spotlight/NY: Maint sales inventory, asst w/targeting & launching ad campaigns, maintain prgrms & ad campaign scheds. 2-5 yrs exp. Full info/Apply: www.ecentralmetrics.com/url/?u=9371846877-353 (1/13)
JOB OPENING: AD SALES COORD/Comcast Spotlight/LA: Maint sales inventory, asst w/targeting & launching ad campaigns, maintain prgrms & ad campaign scheds. 2-5 yrs exp. Full info/Apply: www.ecentralmetrics.com/url/?u=2595846882-353 (1/13)
JOB OPENING: SALES EXECUTIVE/ABC’s Live Well Network/NY: Revenue goals, new bus dvlpmnt & sponsorship sales. Strong decision maker relationships, strategic, creative, 5+yrs direct selling exp. Res: [email protected] (1/13)
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JOB OPENING: SVP Creative Director/OXYGEN/NYC: 10+yrs exp. in TV Creative, Strng leadership/mgmt. exp, Exp across multi-platforms, Stng knwldge Oxygen brand, popculture. Apply: www.nbcunicareers.com Job# 3963BR (1/13)
JOB OPENING: ACCOUNT DIRECTOR/MK Creative Media Marketing/NY: Manage marketing campaigns, client relations & biz dev with cable networks for full service agency. Min 5 yrs exp at programmer or agency. Send resume: [email protected] (1/12)
JOB OPENING: SALES PLANNER/EstrellaTV/NY: BA plus 2+ yrs Sales Planning exp. Deal Maker knowledge a must. Detail oriented skills for inventory management, stewardship, reconcile programming, etc… Email [email protected] (1/12)
JOB OPENING: SALES COORDINATOR/EstrellaTV/NY: Exp. w/ Excel and Powerpoint, Multi-tasker, Strong communication skills, work closely w/ Planning and AE’s in all aspects of sales. Email [email protected] (1/12)
JOB OPENING: DIRECTOR, NETWORK OPS/NY: Resp for balancing/maintaining/adjusting Network Brdcst schedule with all internal and external constituencies. 5+ yrs exp. Apply, visit http://www.nbcunicareers.com/search_nbc/ Job# 3936BR (1/12)
JOB OPENING: DIR, COMM/CURRENT TV/LA: Provide oversight for on-air & online prgrmng. Dvlp sys to increase earned media across all platforms. 10 yrs publicity/comm exp in news &/or political field. Res & cvr: [email protected] (1/12)
JOB OPENING: SALES COORDINATOR/TV Guide/NY: Excel skills a +, Organized, Strong comm skills, Work w/AEs/Planners/Sales/Traffic/P&P Marketing. Weekly allocations, deal maintenance, daily comm w/agencies. [email protected] (1/12)
JOB OPENING: WRITER/PRODUCER/EDITOR ON-AIR PROMOTION/NBC Universal/NYC: Responsible for writing, producing and editing on-air, off-air and multiplatform promo videos for all Oxygen programming. www.nbcunicareers.com job# 3685 (1/12)
JOB OPENING: DIR. MKTG STRATEGY/Discovery/NY: Manage consumer mktg. for Planet Green/Military Channel initiatives. Overall goal to increase ratings, generate revenue and build brand presence. www.discovery.com #5076 (1/12)
JOB OPENING: PUBLICIST/Discovery/LA: Responsible for working both collaboratively and independently to develop and execute publicity campaigns. www.discovery.com #5028 (1/12)
JOB OPENING: SR DIRECTOR PUBLICITY/Discovery/NY: The Senior Director, Publicity oversees communications outreach on behalf of Network(s) and its executives. www.discovery.com #5099 (1/12)
JOB OPENING: VP OF BIZ DEV, MEDIA PRACTICE/EDGE TECHNOLOGY SERVICES/NY or LA: Resp. for increasing market share for Edge’s services within the media practice. Quota-carrying Senior Salesperson. Resumes to: [email protected] (1/11)
JOB OPENING: DIGITAL AE/Sony Pictures TV/NY: Strong dig. sales bckgrnd a must. Interest in entertainment, gaming, emerg. tech. Able to sell mult properties, incl: Crackle, PS Network, FEARnet & DrOz. Apply: www.sonypicscareers.com (1/11)
JOB OPENING: CLIENT SOLUTIONS SR MGR/NY: help drive rev via the effective mgmt of a team, focused on the dev of creative multi-platform advertiser solutions that leverage the content equity of USA TODAY. Resume to: [email protected] (1/11)
JOB OPENING: CLIENT SOLUTIONS MGR/NY: help drive revenue focused on the dev of creative best -in-class multi-platform advertiser solutions that leverage the content equity of USA TODAY. Resume to: [email protected] (1/11)
JOB OPENING: CLIENT SOLUTIONS DIRECTOR/LA: Help lead dev of cross-platform integrated promotional mktg sales solutions for LA based sales execs – with emphasis on Ent and Auto. Resume to: [email protected] (1/11)
JOB OPENING: CLIENT SOLUTIONS PROJECT LEAD/NY: Guide execution of integrated marketing solutions. 3-4 years media/adv. Exp. Pref’d. Strong kwldg of digital and integ. Mktg. Resume to: [email protected] (1/11)
JOB OPENING: WEB ANALYTICS SPEC/ATL: Rsch role. Expert Measuring & reporting skills. Omniture/Discover & comScore/Nielsen analytics. Coding & tagging skills, statistics & modeling. 6+yrs exp, [email protected] (1/11)
JOB OPENING: MGR NEW BUSINESS DEV/AMC/WE/NYC: Build sales presentations for advertisers, clients, media planners, buyers that showcase client brands. 4+ yrs creative or marketing exp. Resumes: [email protected] (1/11)
JOB OPENING: MGR CONTENT DISTRO/MSG/LA: Mng content distro of assigned operators and seek new biz and products opps. 2-3 years exp cable distro/sales & exp developing distro strats req’d. Apply at: http://bit.ly.yad2mx (1/11)
JOB OPENING: DIR-CURRENT PRODS/IFC/NYC: Direct the flow of day to day functions. Provide creative input during all stages of production incl on casting & booking, script notes, graphics, rough& fine cuts. [email protected] (1/11)
JOB OPENING: FREELANCE SOCIAL MEDIA MGR/BBC America/NYC: Det-oriented, dig-minded social media mgr to oversee/coord all social media activities. Coord social activity across BBC America. info/apply: http://www.bbcamerica.com/jobs/ (1/10)
JOB OPENING: DIG PROD/BBC AMERICA/NYC: Work with dig team and reps of other depts to collaborate on creation of dig content. 2-4 yrs exp creating websites. Knwldg of U.S. & U.K. ent pref’d. Resume: http://www.bbcamerica.com/jobs/ (1/10)
JOB OPENING: MGR, ACQUISITIONS/Lifetime/NY: Manage acq, co-prods & prgm inventory for Lifetime brands. 2+ yrs exp in prgmg/prod/mktg/dev in a tv/cable environment. To apply: www.aenetworks.com/careers.html (1/10)
JOB OPENING: INTERACTIVE ART DIR/New York: Freelance opportunity to lead visual designs & interactive experiences for A+E Networks corporate website
JOB OPENING: VP NATIONAL ACCTS/TV ONE/MD: mngs key MPVD relationships and maximizing distribution opportunities. 8-10+ years cable industry affiliate sales exp. Visit www.tvone.tv to apply (1/10)
JOB OPENING: DIRECT RESPONSE SALES PLANNER/TV ONE/NY: support the direct response team in building/ maintaining client accounts/ relationships to increase revenue goals. 1+ year direct response exp. Visit www.tvone.tv to apply (1/10)
JOB OPENING: VP CREATIVE SRVCS/TV ONE/MD: Mngs creative activities, develop processes, manage budgets. 10 yrs exp as lead for network, exp with AA audience is a+. Visit www.tvone.tv to apply (1/10)
JOB OPENING: SR. DIR AD SALES TRAFFIC/TV ONE/NY: Lead sales operations traffic team and oversee all operational logistics. 10 yrs exp in broadcast traffic operations and sales operations. Visit www.tvone.tv to apply (1/10)
JOB OPENING: DESIGN DIR (ON-AIR)/TV ONE/MD: Lead dvlpmnt of design concepts to meet/resolve both client & ntwrk needs/objectives. 10 yrs exp TV &/or interactive content & 5 of those yrs mngng design team. Visit/apply: www.tvone.tv (1/10)
JOB OPENING: MULTIPLE OPENING/Westchester, NY: We are hiring! Looking for EPs, Bookers, MCOs, Engineers & Social Media Experts. For more info go to: http://www.rnntv.com/careers.php (1/10)
JOB OPENING: OPS MGR, VOD/LA: Responsible for managing internal & external vendors & overseeing ops of video delivery to MVPDs for NBCU TV content. 5+ yrs exp. To apply, visit http://www.nbcunicareers.com/search_nbc/ Job# 3691BR (1/7)
INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .
FALL INTERNSHIP CREDITS ONLY: WEB INTERNSHIP AT INSIDE EDITION/NYC: Detail oriented under tight deadlines, social media savvy, good writing/copy editing a must. Credit only. Send resume to Kel Christofferson at: [email protected] (1/13)
SPRING INTERNSHIPS CREDITS ONLY: INTERNSHIPS/Westchester, NY: for school credit only: http://www.rnntv.com/careers.php – please forward resume to: [email protected] (1/10)
SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]
SITUATION WANTED: PRODUCER/SUPERVISING PRODUCER/LA based (Reality/Doc/Sizzle/Ent) NBC, VH1, CMT, A&E, Outdoor, E!, Discovery, TLC, CNN, shooter; travels well. [email protected] (1/13)
SITUATION WANTED: MULTI-PLATFORM SALES EXPERT: Resourceful hunter w strong, relevant skill-set translating to mutually beneficial success. Multi-media exp across mobile, digital, TV, sports, radio, online & OOH. [email protected] (1/13)
SITUATION WANTED: AD SALES ASSISTANT/CHICAGO: Interned at Comcast Sports Net in Ad Sales, Works as Sales Assistant at NBCUniversal. Has B.A. from DePaul in PR/Advertising. Resume upon request. Contact [email protected] (1/12)
SITUATION WANTED: Los Angeles: Stand In for Kids, Well experienced three camera, table read, episodic tv and feature film. Height 4’7, Blonde, Blue Eyed. Contact: Desiree Szabo – [email protected] (1/12)
SITUATION WANTED: Strong interest in Broadcast Media. Seeking a position where skills in MARKETING, ADMINISTRATION, AND SALES can be used to increase profitability and promote growth. Open to relocation. Contact me at [email protected] (1/12)
SITUATION WANTED: EXECUTIVE ASSISTANT position film/TV (NY) 10 years experience: Interned for a President, Executive Assistant to SVP/VP/film director/celebrity [email protected] (1/11)
SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NYC) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (1/11)
SITUATION WANTED: DEVELOPMENT PRODUCER/LA BASED: /Reality/Ent/Docs. NBC; CBS; Spike; Dis; TLC; E!; VH1; MTV Travel Channel; runs on Batteries. [email protected] (1/10)
SITUATION WANTED: Jeanne Intile Burns, VOICE-OVER ARTIST/VOICE COACH, Cell: 845-721-9681, E-Mail: [email protected], Web Links: www.castingnetworks.com/jburns, http://jburns.voices.com, www.allegro-music.com (“American Biographies”) (1/10)
SITUATION WANTED: I’M ALL YOURS N.Y. Seeking to Assist, Currently an E.A. to Chief of Dept. 5 Yrs. work exp. B.A. Mass Comm. Contact, [email protected] (1/7)
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