Friday, December 7th, 2012




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Good morning. It’s Friday, December 7, 2012, and this is your first early morning briefing.

Tonight’s Premieres:
Investigation Discovery: Pretty Bad Girls at 9p
Sundance Channel: Restless at 9p
Fuse: Funny or Die’s Billy on the Street at 10p; Ex-Wives of Rock at 1030p; Warped Roadies at 11p

Tonight’s Finale:
Discovery Channel: Jungle Gold at 10p

Saturday’s Finale:
DIY Network: Family Under Construction at 10p

Sunday’s Premieres:
HISTORY: Ax Men at 9p; Bamazon at 10p
TLC: Sin City Rules at 10p

Sunday’s Finales:
CBS: The Amazing Race at 8p
Investigation Discovery: Unusual Suspects at 10p


Women Just Can’t Get Enough Investigation Discovery!
in C3 index among all women’s cable networks
#1 for P25-54 & W25-54 in prime and total day length of tune
#3 for W25-54 in total day and daytime ratings

Don’t miss ID’s latest Guilty Pleasure…
FATAL VOWS Saturdays 10pm e/p

Click here for source


CBS revealed its mid-season premiere dates for new and returning series:
        February 4: Rules of Engagement at 830p
        February 13: Survivor (26th edition) at 8p
        February 17: The Amazing Race (22nd edition) at 8p
        February 26: Golden Boy (special preview) at 10p
        March 5: Golden Boy (special preview) at 10p
        March 8: Golden Boy (time period premiere) at 9p

Additionally, CBS will return Vegas it its Tuesday at 10p time slot on March 12 and CSI: NY will air its season finale on February 22 at 9p. 

Fans of PBS’ Downton Abbey can catch-up on what happened with the Crawley family during the second season by watching a new 5-minute recap video available on YouTube at:  To watch full-length episodes, PBS is airing season two installments all this month on Sunday nights.  The third season of Downton Abbey begins on MASTERPIECE CLASSIC January 6 at 9p (check local listings).

Agency executives in New York City may be visited by a mobile gingerbread house next week that is making the rounds of top advertising agencies.  The gingerbread house, filled with cookies, candy, hot apple cider and more is from ION Television promoting their holiday slogan “Your Home for the Holidays.”  Executives from each designated ad agency will also have the opportunity to enter a contest to win daily prizes.

MTV has a new docu-series Washington Heights set to debut with double episodes on January 9 at 10p.  The one-hour series is set in the diverse New York neighborhood of Washington Heights following nine best friends from the area.  Washington Heights will also air internationally next year on MTV channels worldwide.  The 11-episode series is produced by Gigantic! Productions for MTV.  

Gay TV network Here TV is producing new Broadway-inspired videos titled The Advocate’s Seat Filler that will become regular feature segments on the network’s series Just Josh.  The segments are produced in conjunction with The Advocate and and will also run as stand-alone videos across Here Media’s websites:,,, and  The videos are hosted by Josh Rosenzweig and will highlight Broadway shows such as Annie, Elf, Chaplin, The Anarchist, Bare and more.

Long-running primetime series What Not To Wear will debut its 10th season on TLC on January 3.  The premiere episode features ’80s pop star Tiffany who nominated herself to find a new, modern style with the help of fashion experts Stacy London and Clinton Kelly.  What Not To Wear is produced by BBC Worldwide Productions for TLC.

Programming Note: Tony Bennett becomes the first non-Hispanic celebrity to star in a primetime holiday special on Univision airing this Sunday at 10p.  Feliz Navidad Con Los Nuestros… Tony Bennett y Sus Amigos will offer a combination of live performances and filmed vignettes tying in with Bennett’s newly released CD, VIVA DUETS.  The one-hour special is hosted by Univision’s Giselle Blondet and includes segments with Marc Anthony, Gloria Estefan, Romeo Santos and more.

Next Cynopsis Webinar:
Social Media 3.0 for TV Programmers: Beyond Facebook and Twitter on December 13.  Sign up now for this exclusive training webinar at:


To benefit the Robin hood Relief Fund
Madison Square Garden
Bon Jovi, Eric Clapton, Dave Grohl, Billy Joel, Alicia Keys, Chris Martin,
Bruce Springsteen & the E Street Band, Eddie Vedder, Roger Waters,
Kanye West, The Who, Paul McCartney plus more artists to be announced!

Watch, stream or listen live!
For more info and to donate:


Lifetime ordered a new family docu-soap series Preachers’ Daughters that follows the lives of teenage pastors’ daughters and their parents.  The eight-episode series will explore the daily pressures of these teens as they struggle with the strong beliefs and traditions of their families.  Preachers’ Daughters is slated to premiere on Lifetime in 2013 and is produced by Thinkfactory Media.  Adam Reed, Emily Sinclair, Adam Freeman and Leslie Greif all serve as EPs along with Lifetime’s Rob Sharenow, Gena McCarthy, Kimberly Chessler and Toby Faulkner.  A+E Networks will be involved with global sales for the series.

Independent studio Entertainment One (eOne) has signed an exclusive first-look television production deal with producer Paula Hart and her company Hartbreak Films.  Hart will work in tandem with Ira Pincus, executive producer at eOne Television and Olivier Dumont, managing director of eOne Family where she will develop and produce various television projects including series, TV movies and animation programming.  For any project developed and produced under this agreement, eOne will handle worldwide distribution.

Hearst Corporation and NorthSouth Productions are involved in a joint venture allowing Hearst to acquire 50% of the company.  Terms of the deal were not disclosed.  The joint venture will be part of Hearst Entertainment & Syndication, operated by Scott Sassa, president which includes ownership in the cable networks A&E, HISTORY and ESPN; a joint venture with Mark Burnett, One Three Media; King Features Syndicate; and an investment in social gaming company SpookyCool among other holdings.


Banijay International’s reality dating format Origins of Love (11 eps/60m) will be produced by the company’s Swedish unit, Nordisk FilmTV Sweden to air on TV3 Sweden starting next spring.  The second season with 12 one-hour episodes goes into production for primary broadcaster TV2 Norway launching in first quarter 2013.  A third adaptation of the format will air on Ukrainian channel 1+1 following a license deal forged in July 2012.

Documentary series Murder She Solved: True Crime is back for a third season on OWN: Oprah Winfrey Network (Canada) starting January 5 at 8p.  The one-hour series is produced by Vancouver-based Force Four Entertainment in association with Mystique Films and developed and produced in collaboration with Corus Entertainment’s OWN (Canada).

Turner Broadcasting System Europe Limited, parent company of CNN International signed a broadcast affiliate deal with soon-to-launch Bulgarian channel News7.  The agreement provides News7 with exclusive access to video and newsgathering resources from CNN and in turn, CNN will gain access to News7’s own reporting from Bulgaria gathered by reporters in Sofia and other regional hubs.  This agreement marks the first of its kind for CNN in Eastern Europe.


Cynopsis Webinar | REGISTER TODAY | Space is still available!

Social Media 3.0 for TV Programmers: Beyond Facebook + Twitter
December 13 | 1:30-3:00pm ET | $295/site

Position your brand for unprecedented social media success in 2013!
 Get bleeding edge social tactics, strategies, do’s and dont’s from social media strategists & TV programmers: Tom Thai, VP, Marketing at Bluefin, Pamela Russo, VP, Digital Media at Discovery Communication, Jessica Chow, Assoc. Media Director at Ignited and MTV Networks Social Media Director, Tom Fishman.


Broadcast Morning News Shows  Weekly Average Ratings (week of November 26, 2012)
ABC: GMA 5.31 million total viewers; 1.7/12 and 1.97 million A25-54
NBC: Today 4.68 million total viewers; 1.6/11 and 1.89 million A25-54
CBS: This Morning 2.66 million total viewers; 0.8/6 and 975,000 A25-54
Source: Nielsen, NTI

Broadcast Late Night Weekly Average Ratings (week of November 26, 2012)
ABC Nightline: 4.25 million total viewers; 1.2 and 1.44 million A25-54; 0.9 and 1.10 million A18-49
NBC Tonight Show: 3.65 million total viewers; 1.2 and 1.37 million A25-54; 0.8 and 1.05 million A18-49
CBS Late Show: 2.90 million total viewers; 1.0 and 1.15 million A25-54; 0.7 and 857,000 A18-49
Source: Nielsen, NTI Total Viewers and A25-54 Live+SD

Broadcast Sunday Morning News Shows  Weekly Average Ratings (December 2, 2012)
CBS: Face the Nation 2.91 million total viewers; 0.6 and 762,000 A25-54
NBC: Meet the Press 2.84 million total viewers; 0.6 and 720,000 A25-54
ABC: This Week 2.39 million total viewers; 0.6 and 755,000 A25-54
CBS: Face the Nation-2 1.34 million total viewers; 0.3 and 348,000 A25-54
FOX: FOX News Sunday 1.31 million total viewers: 0.4 and 459,000 A25-54
Source: Nielsen, NTI

Wednesday, December 5, 2012 A18-49 Analysis:  Ratings were not available due to Nielsen server issues.  We will include Wednesday’s ratings in an upcoming edition.


Effective immediately, Hearst Corporation elevated David J. Barrett to Chairman/CEO of Hearst Television and Jordan Wertlieb as President.  Hearst Corporation CEO Frank A. Bennack, Jr. made the announcement yesterday. 

Fandango, the nationwide moviegoer destination and a unit of NBCUniversal hired Dana Henry Benson to the newly-created role as Executive Director/Communications.  Dana will report to Paul Yanover, President of Fandango and Lenore Moritz, VP/Communications for Digital and Integrated Media in NBCUniversal’s Entertainment & Digital Networks and Integrated Media (E&DN/IM) division.

Beck Media & Marketing, founded by Todd Beck acquired Insignia Public Relations that was founded by Eddie Michaels.  Effective immediately, Eddie will join the Santa Monica-based Beck Media & Marketing as all of Insignia’s clients are expected to follow him to the agency. 


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Friday Fun Fact:
Alaska is so big that you could fit 75 New Jerseys in it.

This day in History: 1941 – The Japanese bombed Pearl Harbor. The next day President Roosevelt addressed Congress declaring, “Yesterday, December 7, 1941 – a date which will live in infamy…”

Answer to Our Last Trivia Question: In the sitcom Seinfeld, the character of Cosmo Kramer is based on a real-life man who worked across the hall from co-creator Larry David. Who is he? Kenny Kramer. Kudos to: Matt Denerstein-Mindshare/NYC; Synda Kollman-Charter Marketing Group/Boca Raton, FL; Scott Jenkins-Tribune Media Services/Queensbury, NY; Rory Rosegarten-The Conversation Co. Ltd/Roslyn, NY; Bill Goodfriend-Charter Communications/St. Louis; Susan Nessanbaum-Goldberg-M and S Entertainment/LA; Tom Moore-Kalt Productions/LA.

Today’s Trivia Question: Sitcoms from the ’90s Theme Week: In a Chanukah episode of Friends, Ross’ son Ben comes to visit giving Ross a chance to teach him about his Jewish heritage.  Instead, Ben is sad Santa isn’t coming.  Ross tries to rent a Santa suit but can only find what type of costume? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.).


Cynopsis: Sports Media Awards

Our awards show continues to spotlight the groundbreaking work created by sports media, don’t let your 2012 efforts go unnoticed!

Entry Deadline: February 1, 2013  |  Late Submissions: February 8, 2013
Awards Event: April 2013 (NYC)

Learn about the awards program & how to enter:

Later —
Lisa Ball

Cynthia Turner: Founder & Editor Emeritus
Denise O’Connor: Group Publisher, Media Entertainment
Diane K Schwartz: Senior Vice President, Media Communications Group 

Cynopsis Ad Sales: Mike Farina | VP Sales & Marketing | 203-218-6480
Classifieds Sales: Trish Pihonak | Director of Operations & Content | 888-702-3858

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Cynopsis CLASSIFIEDSFor More classifieds, visit the classifieds page here.

JOB OPENING: TV RSRCH DIR/HARTFORD CT: Provide sales & news for assgnd stations with rsrch. 5+ yrs exp in brdcst TV or cable station in rsch/mktg dept req’d. Apply at (12/14)

JOB OPENING: ABC RESEARCH PART TIME CONTRACTOR/ABC Network Research, ABC Television Network, Burbank, CA. [email protected] (12/14)

JOB OPENING: MKTG RESEARCH MGR/ATL: 5+ yrs mktg/media rsrch exp. Prof in basic statistics/analysis. Exp w/primary rsrch methods & Nielsen rsrch software. To apply, contact: (12/14)

JOB OPENING: VP, BUS & LEGAL AFFAIRS CDM/NYC: Structure/draft/negotiate variety of agreements relating to dist of a broad portfolio on traditional linear. JD & min 8-10 yrs in-house or law first exp req’d. (12/14)

JOB OPENING: VP GLOBAL COMPLIANCE, TRAINING & COMM/NYC: Dvlp & facilitate enterprise-wide compliance training. Proven track record and 10+ yr exp. More info/apply:  (12/14)

JOB OPENING: SVP, MARKETING & CREATIVE SERVICES/GAC/Knoxville: 8 yrs+ exp in advertising, marketing or promotions. Manage and lead on & off air promotion and network marketing in a broadcast/cable environment. Click here to apply (12/14)


JOB OPENING:  SR. MGR, DISTRIBUTION ANALYTICS/A+E NETWORKS/NY: Dvlps data models/analyses to est impact of TVEverywhere. Mngs data aggregtn & reporting. 5+yrs in media/distrib/rsrch, MBA prefd. #148846, (12/14)

JOB OPENING:  SR CREATIVE MGR/ESPN/Bristol CT: To view full job description please use this link –    (12/14)

JOB OPENING: RSRCH MGR/AMAZON STUDIOS/LA: Act as a strategic bus. partner to internal teams, leveraging rsrch to provide recommendations/analyses on film & series projects in dvlpmnt. 5+ yrs mkt rsch ind exp. [email protected] (12/13)

JOB OPENING: SR. RESEARCH ANALYST/New York City: Provide services to all research dept. internal clients through analysis & tracking of standard & custom reports. More info & apply: (12/13)

JOB OPENING: DIR, FUNNY OR DIE/PROMOS/NYC: 8 yrs of dig promos & branded ent exp. Act as liaison btwn & Digital Sales team. Work closely w/ on-air counterparts for dig. support on integrated FOD deals. Click here (12/13)

JOB OPENING: LEAD PRODUCER/University of Notre Dame/Notre Dame IN: Req. Bachelor’s degree in video prod, comm. or related field. Extensive exp. leading video prod. teams. For more info & to apply, visit AA/EOE (12/13)

JOB OPENING: MGR, RESEARCH/NY: 4+ yrs TV rsrch brdcst/cable.Exp w/primary rsrch methods & Nielsen/MRI rsrch software.Create sales present, primary, mgmt & presentation exp. a plus. To apply, contact: (12/13)

JOB OPENING: SR MGR, PRICING & YIELD MANAGEMENT/Crackle Network/LA: Drive Yield Mngmnt & optimization. 4yrs exp dig advrtsng inventory mngmnt, & yield optimization. More info/Apply #502 (12/12)

JOB OPENING: DIR PROD/NESN/NYC: Mng/coordinate all aspects of NESN’s network broadcast center productions. 12+ yrs exp of TV production mngment. More info/apply: (12/12)

JOB OPENING: DIR, ON-AIR PROMO PLNG/History/NY: Develop & implement on-air media plng strategies that support network. 5 yrs exp plng & executing on-air promo plans for brdct/cable. Apply: (12/12)

JOB OPENING: MGR SPORTS & EVENTS/SPIKE/NYC: Monitor delivery req’s to ensure compliance w/live action prod guidelines. Insure prod/companies are on schedule; BA Deg w/ 5+ yrs of media exp. More details (12/11)

JOB OPENING: DEVELOPMENT EXECS/(2 openings)/NYC: For reality/non-fict TV. Extnsve rsrch for characters, subcultures, formats. Basic shoot/edit/cast & treatment writing. Res/Cov Ltr: [email protected]. 3+ yrs exp req’d (12/11)

JOB OPENING: SALES MGR/WPIX-TV-Sales/NYC: Resp for all sales activity in local TV mkt; monitor/evaluate sales perf of local acct execs; 5 yrs TV sales, 3 in a major mkt. More info/apply: (12/11)

JOB OPENING: TWITTER TV MGR/LA, CA: Be the Twitter ambassador to TV celebrities. Grow/evolve Twitter’s creative relationships. Exp TV prod w/exp working dir w/talent & their reps. Res:,Job (12/11)

JOB OPENING: VP, AD SALES MKTG/REELZCHANNEL/NYC: Lead team to dvlp & execute strong mktg ideas for clients. Create effective multiplatform mktg initiatives. 10+ yrs exp ad sales mktg role. Apply: [email protected] (12/11)

JOB OPENING: SALES PLANNER/REELZCHANNEL/NYC: Create, maintain & stew ad sales plans. 1-3 yrs exp network/agy Apply: [email protected] (12/11)

JOB OPENING: COORD DIST FIELD SALES/A+E TV/NY: Support the East Region Field Sales Team in reaching goals through admin & sales support duties. Act as liaison w/ internal & ext customers. Apply: (12/11)

JOB OPENING: FREELANCE COPY WRITER ENTERTAINMENT & DIGITAL MEDIA/NYC: Agency Experience is a must. Strong relationships with vendors. Conceptualize & execute creative across different media. #7291 (12/11)

JOB OPENING: MGR, AD SALES MKTG/AMC/NYC: Exec integrated mktg partnerships, events, promos. Mng dig./mobile sponsorships such as banner ads, custom creative dvlpmnt, socl ntwrkng extensions, etc. 3+ yrs exp. (12/8)

JOB OPENING ACCOUNT EXECUTIVE/DISNEY/BURBANK: sell advertising/sponsorships to Advertising Agencies on West Coast. 2 yrs exp required. Kids National Media exp pref. Please visit REQ 74124 for more info. EEO (12/8)

JOB OPENING: AD SLS MKTG SPECIALIST/Discovery/NY: Supports in dvlp& execution of multiplatform ad sls sponsrships for Destination America; 3-5 years of relevant experience; (12/8)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

INTERNSHIP CREDITS ONLY: SALES INTERN/Woodbury, LI: Intern will gain experience with all facets of creating Optimum Homes & Autos channel & website. College credit. See full posting and apply to req 15503BR (12/12)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

SITUATION WANTED: DEVELOPMENT PRO/LA BASED: Reality/Docs long/short formats A&E; Bravo; Dis; E!; Fox21; Hist; Logo; MTV; Spike; TLC; VH1; Travel; solid showrunner/prodco/agency/network relationships, runs on batteries! [email protected] (12/13)

SITUATION WANTED: MUSIC/NON-FICTION DEV/PROG/PROD/LA BASED: Background in top tv networks, production company w/top 10 show and major labels. Strong experience in digital, content mktg & distribution. [email protected] (12/12)

SITUATION WANTED: NYC, Ffld, Wstchstr. counties: Experienced sales,biz development pro seekingposition in educational / home media, ad sales. Solid resume and excellent references. email: [email protected] (12/12)

SITUATION WANTED: Available for media marketing, project management and business development consulting opportunities. Excellent experience, contacts, referrals. Email: [email protected] (12/8)

SITUATION WANTED: AD SALES/NYC BASED or HOME OFFICE: Highly innovative & revenue results-driven. Proven track record. Digital, Social & Traditional Media. Looking to be a part of a new team. Contact: [email protected] (12/8)

E-mail [email protected] or call Trish Pihonak at 888.702.3858 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.


ABC: Last Man Standing, Malibu Country, Shark Tank [r], 20/20
CBS: Undercover Boss, CSI: NY, Blue Bloods
CW: Nikita, Arrow [r]
FOX: Kitchen Nightmares, Fringe
ION: Cold Case, Cold Case, Cold Case
MyTV: Monk, Monk
NBC: Saturday Night Live: SNL Christmas [r], Dateline
PBS: Washington Week, Need to Know, Paris the Luminous Years: Toward the Making of the Modern
TeleFutura: Zoom y los Superheroes, Difficil de Matar
Telemundo: Rosa Diamante, Corazon, Valiente, Pablo Escobar: El Patron del Mal, El Rostro de la Venganza
Univision: Por Ella Soy Eva, Amores Verdaderos, Amor Bravio

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