A CYNOPSIS MESSAGE FROM THE CYNOPSIS FOUNDATION, INC.
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August 21, 2008 – Chelsea Pier Sixty
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Cynopsis: DIGITAL
08/08/08
Good morning, it’s Friday, August 8, 2008, and this is your first early morning digital briefing.
Is the music industry finally beginning to dig itself out of the sinkhole brought on by Napster? Digital revenues increased nearly 40% year-over-year at Warner Music Group during the quarter ending June 30 to $166 million, making up 20% of the company’s total revenue intake. But CEO Edgar Bronfman Jr. thinks the company can do even better in the digital space. He complained in a conference call that Warner is helping to make music-themed console games like Activision’s Guitar Hero and Viacom’s Rock Band huge successes but seeing little in the way of compensation.
The New York Times is pulling out all the latest digital bells and whistles for its online Olympic Games coverage, devoting 20 staffers in the U.S. to keeping the content refreshed (in addition to two dozen Beijing Bureau members on the ground in China.) Check out the Olympics Tracker, allowing you to easily keep track of the events you’re interested in. It’s available as a web tool or a desktop application. The audio-driven After the Games feature is also very well done.
Yahoo!Telemundo is hoping to attract U.S. Hispanics in search of their Olympics fix. The site’s new Olympics portal features a full complement of news, photo galleries and video highlights (courtesy of the EFE news agency,) as well as social networking options with Flickr and Yahoo! Respuestas.
Brett Favre’s trade to the Jets has unleashed an interesting conundrum for gamers and sports fans: Is the Madden Curse broken or will it be spread to users around the net? Brett is the cover boy for EA Sports Madden NFL ’09 game, an infamous honor believed to be a certain curse for the player who appears. (Almost every cover player for the past decade has gotten injured or had a terrible season the year he is honored.) This season the game is shipping next week with Favre in a Packers uniform, and EA has pulled off some fast footwork to remedy the situation. Madden players will be able to log on to easports.com from Monday to download new cover art and a new roster update placing the legend on the team he belongs. If anyone can dodge the curse its Favre – he hasn’t missed a start in 253 games.
Cablevision’s music network Fuse is producing an exclusive Summer of Music series for the Xbox Live platform. The free offering, to be promoted via banner ads on Xbox Live and MSN Messenger, features artist interviews and festival coverage from the Bonnaroo, Rothbury, Mayhem, Vans Warped Tour and Bumbershoot music festivals.
Electronic Arts is rolling out a series of multiplatform games co-branded with the For Dummies name to teach players how to master popular games. The first in the series is Poker for Dummies, now available for download on EA’s Pogo.com.
Video metadata management company Gotuit announced a partnership with Move Networks integrating services to better define logical ad insertion points within video libraries. The Gotuit-Move solution will create an ad timing system to insert ads at strategic places within a clip using rich scene-level metadata. The idea is to improve engagement and enhance search functionality by enabling video to be indexed scene by scene. The Xtreme Outdoor Network is the first client to deploy the solution.
Coming to a bus or subway car near you is Brighter Living, a new short form show from Litton Entertainment featured on the out-of-home Transit TV network. Hosted by TV news veteran Jill Cordes, the daily one-minute reports offer advice toward living a more environmentally-conscious lifestyle through diet, home maintenance, community practices, etc. Transit TV is now available in Atlanta, Chicago, Los Angeles, Orlando, Milwaukee and San Diego.
The beta version of Sling Media’s SlingPlayer 2.0 is now available for Windows PCs as a free download on the Sling site. The new software suite adds a bunch of new functions including a live video buffer for more DVR-like controls, an interactive player guide and multiple viewing modes and sizes allowing you to shrink the feed on your desktop. However the much-hyped Clip+Sling feature, allowing you to clip up to 5 minutes of video to share with friends online, is not a part of the beta.
For Olympics coverage with a stiffer upper lip download the BBC.com customizable widget, now available in a pre-games version. The widget highlights the top three Olympic news stories of the day giving users the option to choose from 12 different sports. Also listed are metal counts and top events of the day.
A CYNOPSIS MESSAGE FROM SCRIPPS NETWORKS
44 Million Fans Make Summer at Scripps a Prime Time for “Star” Gazing.
Next Food Network Star becomes Highest Rated Series in Food Network history, and launches
— Big Daddy’s House, premiering Top 5 in its time slot with W25-54!
Design Star finale boasts HGTV’s Highest P18+ Prime Ratings ever, leading into
— Summer Showdown, the Highest Rated Primetime Premiere in HGTV history!
Star gaze every Sunday on Big Daddy’s House (1:30p) and Summer Showdown (9p).
Source: Nielsen Co. Qualifications on request. Visit http://scrippsnetworksadsales.com
~ TECHNOLOGY DEALS, MERGERS AND SKIRMISHES ~
Perhaps picking up some of the 25,000 customers Dish Network lost, DirecTV posted higher than expected revenue growth as net profit rose to $455 million during Q2. The satellite provider reduced churn, added 129,000 net new subscribers and enjoyed healthy growth in Latin America. Average revenue per user also rose by 7%, thanks to HD and DVR signees.
General Mills has contracted with The Launch Crew to create and produce several new web series for a number of their brands. The first webisode of their premier series 350 Degrees for Betty Crocker is up now at Bettycrocker.com.
~ TRENDS, RESEARCH, ETC. ~
Web video analytics firm TubeMogul discovered about half of the 1,114 users who responded to a survey (in exchange for a free T-shirt) are now monetizing the web video they produce. They’re getting an average CPM of $12.39 (i.e. per 1,000 views,) with nearly one third of respondents claiming they sell their own ads into the videos. About half of the producers have joined revenue sharing programs, taking the occasional sponsorship deal when they can find it. Ad formats were fairly equally distributed between pre-roll (31.2%) post-roll (34.8%) and product placement (29.4%).
Former SVP/GM of WeatherBug Michael Rosen joined P2P entertainment site Babelgum as EVP and Chief Revenue Officer. He is based in the company’s New York office.
The National Hockey League upped John Collins to Chief Operating Officer. John will be responsible for the League’s communications and Club Consulting functions, in addition to continued oversight of the NHL’s business and media operations.
Twentysomething comedian and email columnist Aaron Karo admits he stole from Digg and Twitter when building his new user-generated humor blog Ruminations.com. It resembles Twitter in that contributors are limited to observations or anecdotes of 100 words or less. (Brevity, after all, is the soul of wit.) It’s Digg-like in the way most popular ruminations are pushed to the top. (Users click on “gourmet” when they like an entry, as in tasty.) You can also subscribe to your favorite feeds. Aaron is another one of those poster boys for using technology to promote his talents. While a student at Penn 10 years back he began jotting down funny stories then emailed them to a small thread of friends, who forwarded the writings to two more friends, and so on, and so on.
Thanks to: Kate Knorring Turner Sports and Entertainment Digital
Later — Wayne
Wayne Karrfalt for Cynopsis: Digital
08.08.08
Cynopsis Digital Ad Sales:
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Classifieds – Trish Pihonak- 203-926-9878 / [email protected]
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A CYNOPSIS MESSAGE FROM CYNOPSIS MEDIA: TOP TIER
Cynopsis Media: Top Tier
Executive Search Division
High level executive search, candidates fully screened and vetted, meeting precisely your criteria.
For more information, call Trish Pihonak 203.926.9878
if you’re looking to make an executive change, or are looking for a change of scenery yourself.
[email protected]
www.cynopsis.com/toptier .
Cyn opsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here .
JOB OPENING: LICENSING MGR/Sesame Workshop/NYC: Mng all aspects of licensing for HBA/pckgd goods/Seasonal. Resp. incl. negotiations,budgets, oversee product dvlp.; 5+ yrs licensing exp req’d. [email protected] (8/15)
JOB OPENING: ACCOUNT EXECUTIVE/NEW YORK/REELZCHANNEL: 6+ yrs cable media ad sales exp incl online & strategic integrated mktg solutions. Resp for ad sales of East Coast region. Send res: [email protected] (8/15)
JOB OPENING: PROMO WRITER/PRODUCER/EDITOR/2C Media/Miami Beach: Develop promo campaigns for major nat’l networks. Strong writing and conceptual a must, editorial a plus! Co info @ 2cmedia.com. Contact: [email protected] (8/15)
JOB OPENING: DIR-AFF MKTG/MGM/LA: Dev/exec MGM HD’s mktg & promo strategs/object/tactics supporting netwk’s bus model incl all aff & consumer mktg campgns & initiatvs. 8-10 yrs exp w/prov track record in mktg. www.MGM.com #6570 (8/14)
JOB OPENING: DIR BUS AFF, DEV/Fuse/NY 7-10 yrs bus, legal, rights, lic, neg terms/deal for series,dev, tal & prod. Rez: [email protected] “DBZ” in sub (8/14)
JOB OPENING: MANAGER, OPERATIONS, MTV Games. MTV/NYC: 4+ yrs Ops exp w/n the toy/videogame/DVD field. Prvn financial/analytical /mgment skills. Ability to speak Chinese A+, MBA A+. EOE/M/F/D/AAP. Apply: www.mtvncareers.com (8/14)
JOB OPENING: DIR, OPERATIONS, MTV Games/MTV/NYC: 5+ yrs exp in Ops w/n the toy/videogame/DVD industries. Prvn ability to manage an ops org. Prvn knwlge of project tracking tools. MBA A+ EOE/M/F/D/AAP. Apply: www.mtvncareers.com (8/14)
JOB OPENING: COORD, OPERATIONS, MTV Games/MTV/NYC: 3+ yrs Ops exp w/n toy/videogame/DVD industries. Exclnt verbal/written skills. Prvn exp w/ MRP systems. Ability to speak Chinese A+EOE/M/F/D/AAP. Apply: www.mtvncareers.com (8/14)
JOB OPENING: DIRECTOR STATION RELATIONS: Present, neg & distrib Network programg & other initiatives through daily interaction with key TV station personnel in NE/Central U.S. region. Apply: www.disneycareers.com Req 173136 EOE (8/14)
JOB OPENING: EXEC ASST TO PRES. of NY Media Consulting Firm: exp. req’d/strong comm., PC& phone skills/media knowledge a plus/handle pressure/detail oriented/self-starter/flexible/BA/email: [email protected] (8/14)
JOB OPENING: SALES PLNR/The Hotel Networks/Chi: BA pref. 1+ yrs exp nat’l advrtsng/buying/plan’g. Exp brdcst/cbl/natl o-o-h companies a +. MS knwlg. Exc media math, verbal/written comm skills. Res/cvr: [email protected] (8/14)
JOB OPENING: ACCT EXEC/WTIC/WTXX/Hartford: Seeking AE’s (all levels) w/ at least 1+ yrs media sales exp; broadcast TV, cable, or radio exp. preferred; excellent negotiation skills; strong work ethic; Resume: [email protected] (8/14)
JOB OPENING: LOCAL INTERACTIVE SALES MGR/WTIC/WTXX/Hartford: Exp’d ISM to grow interactive products & service advertisers, dvlp new biz, coach local AE’s. 3+ yrs exp, self-motivated, energetic. Res: [email protected] (8/14)
JOB OPENING: PROGRAMMING SCHEDULING ASSOCIATE/DIRECTV/El Segundo, CA: Schedule PPV Programming and create reports. Requires 1+ yrs related experience in broadcast/programming. Apply www.directv.com/careers job 0800495 (8/14)
JOB OPENING: SUPERVISOR, PROGRAM PLANNING & SCHEDULING/Showtime Networks Inc/NY: Schedule linear & on demand channels. Scheduling or research exp. a plus. Film/TV knowledge is key. Apply online www.sho.com/careers (8/13)
JOB OPENING: TALENT EXECUTIVE Current. LA, CA: Strategically book celebrities & high profile film, tv, music, fashion, political & lifestyle guests for prgrmg, set visits & intrvws. [email protected] www.current.com EOE (8/13)
JOB OPENING: TRAFFIC COORDINATOR/Cablevision/Piscataway, NJ: 2 yrs related work exp. Process/schedule orders for Ad time. See full posting and apply to 6338BR at www.cablevision.jobs (8/13)
JOB OPENING: DIRECTOR, MULTI PLATFORM PROGRAMMING/SOAPnet Burbank: BA, 7yrs TV, Exp in TV scheduling, Nielsen and digital media, strong knowledge of TV bus, strategic www.disneycareers.com (REQ id 170791) (8/13)
JOB OPENING: PRODUCER /NYC: National PBS pub. Affairs show – full time staff for weekly show. Reply to [email protected] (8/13)
JOB OPENING: DIR PROGRAMMING ACQUISITION/CABLEVISION/NY: Evaluate/acquire high-value video programming (e.g, HDTV, PPV, VOD/SVOD). Needs analytic, negotiating and bus dev skills. Resume: [email protected] (8/12)
JOB OPENING: SR COUNSEL, AFFILIATE SALES/RAINBOW MEDIA/NY: Negotiate agreements between networks (e.g. AMC, IFC) & affiliates e.g. Cable/Mobile Cos. Needs JD and exp. w/ affiliate agreements. Resume: [email protected] (8/12)
JOB OPENING: SR MGR, DIGITAL MEDIA/Nat Geo/DC: Mngng the dvlpmnt of new digital media products for Nat Geo. 4+yrs of digital media exp in prod/tech development. BA/BS in Comm or Digital Tech. Please apply at www.foxcareers.com (8/12)
JOB OPENING: MANAGER, AUDIENCE RESEARCH @ TIVO/NY or CA: http://www.jobvite.com/CompanyJobs/Job.aspx?j=oXIaVfwu&s=cynopsis (8/12)
JOB OPENING: DIRECTOR OF AD SALES RESEARCH/Vh1/NY: Detail-oriented, proactive; create sales pitches and estimates, analyze ratings data. Expert w/Nielsen, MRI, etc. 8+ yrs Na t’l TV Rsch. EOE/M/F/D/AAP. Apply www.mtvncareers.com (8/9)
JOB OPENING: SR. RESEARCH ANALYST w/ABC-TV/NY: 1-2 years experience in Research, College degree {BA}, experience with Nielsen systems. Contact: [email protected] (8/9)
JOB OPENING: PRODUCTION MGR-DIGITAL MEDIA/Sesame Workshop/NYC: Handle all proj budgets/financials, assist w/ prod plan’g & mng prod trafficking issues. 3+ yrs web content prod exp req’d. [email protected] (8/9)
JOB OPENING: SALES PLANNER/Hallmark Channel/NY: 2 yrs exp in Sales planning or buying; or 3 yrs Sales Asst exp. See full posting and apply at www.hallmarkchannel.com (8/9)
JOB OPENING: SR. DIR/VP NICK CP FINANCE: Resp. for Budget/quarterly forecast, reporting, P&L and Mthnly closings, etc. Apply: www.mtvncareers.com EOE (8/9)
SUMMER/FALL INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .
FALL INTERNSHIP CREDITS ONLY: Razor & Tie Entertainment: Independent music label is looking for qualified interns for Fall 2008. Internships available in marketing, press, A&R and Music Publishing.Please-mail [email protected] (8/15)
FALL INTERNSHIP CREDIT ONLY: The Chamber Group is a full service PR firm seeking passionate interns! Internship is for credit only, w/compensation for travel/meals (min of 15 hrs/wk). Contact: Damali Elliott 212.366.5801/ [email protected] (8/14)
FALL INTERNSHIP CREDIT ONLY: Judy Twersky PR, Inc/Forest Hills NY: for creative, media-savvy students with strong interest in publicizing documentaries, books & ent clients.Min 15hrs/wk. Email cover letter/resume to Judy: [email protected] (8/14)
SUMMER/FALL INTERNSHIP CREDITS ONLY: MKTG/ON-AIR /Fox Reality Channel, LA: fall intern for mktg & on-air production. 15-20 hrs/wk. Majors: Mktg, Adv, PR/Comm, TV/Film. Skills: Writing & computer, On-Air Pro/Avid a plus. [email protected] (8/12)
SUMMER/FALL INTERNSHIP CREDITS ONLY: MARKETING DATABASE INTERN/Kazachok Inc, NY: knowledge of licensing/marketing, strong MSOffice skills, data research/entry ability, good written/oral skills. Apply: [email protected] (8/9)
SUMMER/FALL INTERNSHIP CREDITS ONLY: The Media Relations department at CBS Television Distribution is looking for qualified Interns for Fall 2008. For credit only please. Please send resume to [email protected] (8/9)
SUMMER/FALL INTERNSHIP CREDITS ONLY: The Research department at CBS Television Distribution is looking for qualified Interns for Fall 2008. For credit only please. Please send resume to [email protected] (8/9)
SUMMER/FALL INTERNSHIP CREDITS ONLY: The National Sales department at CBS Television Distribution is looking for qualified Interns for Fall 2008. For credit only please.Please send resume to [email protected] (8/9)
SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … Interested in posting your Video Resume? Contact [email protected] for more information ….
SITUATION WANTED: BUSINESS DEVELOPMENT/Los Angeles: Will relocate, wide range of skills, marketing plans, growth/biz plans, strategic, team leadership, high energy, hard worker, will do whatever it takes. [email protected] (8/13)
SITUATION WANTED: DOCUMENTARY ARCHIVIST/RSRCHR w/ 15 yrs of brdcst exp seeks part/FT projects. Will handle all aspects of archival including rsrch, budgets, transfers, clearances & licenses. Close to NYC & DC archives. [email protected] (8/13)
SITUATION WANTED: ENTRY-LEVEL DEVELOPMENT/PRODUCTION POSITION for recent Northwestern U Film & History grad. Old & new media experience. Ambitious, creative, analytical, passion for non-fiction and comedy. Contact [email protected] (8/12)
E-mail [email protected] for rates and specs for Job Openings.
Interested in posting your Video Resume? Contact [email protected] for more information ….
Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.
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