Friday, August 6th, 2010




Good morning. It’s Friday, August 6, 2010, and this is your first early morning briefing.  As always, if you prefer to watch this morning’s news instead of reading it, click here

Tonight’s Premieres:
REELZCHANNEL: Maltin on Movies at 6p
Planet Green: Coastwatch at 8p
HISTORY: Gangland at 10p

Saturday’s Premieres:
Food Network: Secrets of a Restaurant Chef at 1030a; Down Home with the Neelys at 11a

Sunday’s Premieres:
Food Network: Big Daddy’s House at 130p
Planet Green: Blue Planet at 8p; Oceans Blue at 9p
TLC: Hoarding: Buried Alive at 9p

Rosie O’Donnell returns to daytime television exclusively on OWN: The Oprah Winfrey Network as she helms a new daily talk show slated to premiere in 2011. The one-hour program, described as fun and uplifting, will be produced by O’Donnell and based in New York.  The show was brought to OWN by SantaBu LLC, run by Dick Robertson and Scott Carlin. Previously, O’Donnell hosted her former daytime talk show The Rosie O’Donnell Show from 1996-2002 for Warner Bros., and later in 2006 replaced Meredith Vieira as co-host and moderator on ABC’s The View.


Mary Hart, the long-time host of Entertainment Tonight, declared yesterday the upcoming 30th season of the syndicated show would be her last. Hart began on ET in 1982 and officially there has been no announcement as to who will replace her as host of the magazine show. ET’s 30th season kicks off September 13.

Next Tuesday, Oxygen debuts a new competition series, Hair Battle Spectacular starting at 10p. Hosted by Brooke Burns, the series follows ten top stylists as they compete to see who can out-do with the best, over-the-top fantasy hair design. Judges for the series include fantasy hair designer, Derek J, celebrity stylist Lindsay Albanese and a rotating guest judge. The ultimate winner will receive $100,000. The show, produced by 3 Ball Productions, will follow Bad Girls Club Miami on Tuesdays at 10p.

NBC will substitute further episodes of Breakthrough with Tony Robbins featuring (had aired twice on Tuesday nights at 8p) with repeats of Minute to Win It gamer, effective immediately.  On it’s second outing this week, Breakthrough delivered a soft 0.7 A18-49 rating.  No information yet on where the other four produced episode will air – be it on air or online.

CNBC premieres the new docu-series CNBC Bizography beginning next Wednesday at 9p, profiling top business icons and companies with narrator actor JK Simmons. FlashRock Films produced six episodes of the series including the opening episode highlighting businessman and boxing legend, George Forman. Future episodes will look at Ted Turner and Hugh Hefner to Proctor & Gamble and Target. Following the premiere on August 11 at 10p, the first episode will re-air on August 15 at 9p.

Adult Swim is expanding its original live-action comedy show Delocated! from a 15-minute format to half-hour episodes for its new second season opening August 22 at 10p. Delocated! is from creator/executive producer and star Jon Glaser with co-executive producers Vernon Chatman, John Lee and Alyson Levy.

SNY, the TV home for the New York Mets, Jets and Big East Conference, in partnership with The University of Connecticut made a comprehensive, multi-year deal making SNY the official TV home of the UConn Huskies football and men’s basketball. Starting in September, SNY will cover 300 hours of UConn programming including 120 hours of Huskies game coverage encompassing at least five live football games in 2010. Furthermore, SNY will increase its UConn sports coverage during its sports news and entertainment programming including on its SportsNite show, airing Monday-Sunday at 10p, 1a and during the morning. SNY will also offer a dedicated UConn Huskies sports area on the network’s website at .


FOX announced officially Nigel Lythgoe is back as Executive Producer of American Idol for the show’s tenth season premiering next January. Lythgoe will serve as EP along with Simon Fuller, Cecile Frot-Coutaz and Ken Warwick. Lythgoe is co-founder of Big Red 2 Entertainment along with American Idol creator Simon Fuller and CKX.

Citizen Skull Productions and The Monkey Goes are developing a new reality series featuring Al Sharpton and some of his family members in The Other Sharptons. The series will feature Brittany Sharpton who works as a financial advisor to professional athletes, her younger sister Brooke and their brother Daryl, a rookie linebacker with the Houston Texans. The show will also include top athletes from every sport. Mark Myers, Jon Reitzes and Matt Pickar will executive produce.

Veteran actress Joanna Cassidy (Six Feet Under, Buffalo Bill) landed a role on ABC’s new drama series Body of Proof, per TV Guide. Cassidy will play mom to Dana Delany’s character, Megan. Body of Proof will run on Fridays this fall, with a premiere date to be announced.


Wednesday A18-49 Analysis: NBC moved into first place Wednesday night at 2.2/7 with the A18-49 demo, according to final national ratings from Nielsen. CBS won at 8p with Big Brother 12 at 2.4/8 and NBC’s Minute to Win It was #2 at 2.1/7. NBC topped with America’s Got Talent during 9p by posting a 2.8/8 followed by UNIV’s Soy Tu Duena at 2.4/7. NBC finished the night in the winner’s circle with a Law & Order: SVU rebroadcast at 1.7/5 and UNIV had a second place showing with Don Francisco Presenta at 1.1/4.

Live + Same Day Household Ratings: Wednesday, August 4, 2010  time period averages. Source: NTI Galaxy, as dated. Live+SD.

NBC: 4.5/8     Minute to Win It 3.9/7, America’s Got Talent 5.9/10, Law & Order: SVU [r] 3.7/7


CBS: 4.1/7       Big Brother 12 4.1/7, Criminal Minds [r] 4.6/8, CSI: NY [r] 3.7/7


FOX: 3.6/6       So You Think You Can Dance 3.6/6

ABC: 2.5/5       The Middle [r] 2.7/5, The Middle [r] 2.6/5, Modern Family [r] 2.8/5, Cougar Town [r] 2.2/4, Castle [r] 2.5/5

UNIV: 2.1/4     Hasta que el Dinero Nos Separe 2.1/4, Soy Tu Duena 2.6/4, Don Francisco Presenta 1.5/3

ION: 0.9/2       Without a Trace 0.9/2, Without a Trace 0.8/1, Criminal Minds 1.0/2

CW: 0.7/1        America’s Next Top Model [r] 0.8/1, Plain Jane 0.7/1

TELE: 0.6/1      El Clon 0.5/1, Fantasma de Elena 0.5/1, Donde Esta Elisa? 1.1/2, Diosa Coronada 0.7/1

A18-49: NBC 2.2/7, FOX 2.1/7, UNIV 1.8/6, CBS 1.7/5, ABC 1.1/3, TELE 0.5/2, CW 0.4/1, ION 0.4/1

Top 5 Daytime Programs Weekly Average Ratings  W18-49 Rtg/000s (week of July 26, 2010)
CBS    The Young & the Restless   1.7/1.13 million
ABC    The View                           1.4/905,000
ABC    General Hospital                1.2/826,000
NBC    Days of Our Lives              1.1/735,000
CBS    Bold & the Beautiful           1.1/713,000 
Source: NTI, Live+Same Day: Week of 7/26/10

Sunday Morning News Program Rankings (August 1, 2010 Ranked by Total Viewers)
NBC  Meet the Press     2.81 million total viewers/940,000 A25-54
CBS  Face the Nation    2.37 million total viewers/670,000 A25-54
ABC  This Week            2.25 million total viewers/800,000 A25-54
FOX  FOX News Sunday 1.22 million total viewers/460,000 A25-54
Source: Nielsen, NTI




Marc Zimet was upped to VP/Music Programming and Talent Relations with MTV Latin America (MTVNLA) and Tr3s: MTV, Musica y Mas. Marc will now head the development and implementation as well as management of the pan-regional music goals for MTV/VH1 Latin America in addition to the music strategy for Tr3s: MTV, Musica y Mas in the US. He will serve as the main contact between MTVNLA/Tr3s and artists, record labels, management companies and talent agencies in the US, Europe and Latin America and will additionally supervise a team of seven music professionals in the region.

Giovanna Savorgnan-Smith was appointed GSM of KHBS-KHOG/Fort Smith-Fayetteville, AR, owned by Hearst Television Inc. Previously, Giovanna was LSM for WDSU/New Orleans, also a Hearst-owned station, for the last ten years.

LATV Networks added Andres Rincon as an Ad Sales Director. Andres will spearhead new business in Texas in addition to representing LATV’s weekly half-hour syndicated shows, American Latino and LatiNation. Based in New York, Andres will report to David Morales, VP/Sales and Distribution.

Fathom Communications, an Omnicom company, in its Chicago office tapped Bob Raczka as Associate Creative Director/Writer and Mark Wiegard as Associate Creative Director/Art Director. Bob in his newly-created position will create and co-supervise marketing campaigns from idea to completion. Mark in his newly-created position will be in charge of creating and managing campaigns for Navistar brands including International Truck and Monaco RV.



Primetime Emmy® Awards Special Series: Reality & Reality Host
This Monday, August 9

Showcase your Nominee to Primetime Emmy® Voters through impactful advertising programs.
Contact Mike Farina, [email protected] , 203.218.6480

Visit for more Awards Information!

Final Series Issues:  Actor/Actress (8/12)
For editorial inclusion, send a 150-word description of your nominee to [email protected] & [email protected].

Friday Fun Fact: 
Charles Dickens slept facing North because he felt it improved his writing.

This day in History:  1986 – Timothy Dalton signed to become the next “Bond. James Bond.”

Answer to Yesterday’s Trivia Question:  This sitcom family tradition features an undecorated eight-foot aluminum pole, a wrestling match, and a heartfelt moment when each family member insultingly counted down the reasons why other family members were such a disappointment throughout the year. The main course meal was spaghetti with red sauce. THE COSTANZA FAMILY – FESTIVUS … FOR THE REST OF US! Kudos to … well Happy Festivus to the entire free world on this one!

Today’s Trivia Question:  Who said:  “I already know the first part of the alphabet: A, B, C, F, L, G. I know a lot of other letters but not in a row like that.”   (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later  — Cyn

Cynopsis Ad Sales:
Mike Farina – Sr. Dir/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

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All of the broadcast and cable Cynopsis 2010 Upfront segments contained within our regular daily editions are recapped in their entirety in the Upfront Overview section of the website.

Cyn opsis CLASSIFIEDSFor More classifieds, visit the Cynopsis .com classifieds page here  .

ATTENTION JOB RECRUITERS FOR THE TELEVISION AND ADVERTISING INDUSTRY – send us your contact information so we can begin to build a database for referrals.  We get people all the time around the country asking us for names of local recruiters.  Help us out – send us your contact information, name, company, address, phone, email and fax.  NY and LA are great, but we also need names of firms in Chicago, Dallas, Miami, Atlanta, DC, and elsewhere.  We have people to send you!   Email your info to [email protected].

JOB OPENING: AFFILIATE MRKTG, INTEGRATED SOLUTIONS MGR/Univision NYC:  Develop/Execute distributor marketing and media partnerships/exp in media and consumer marketing, Spanish fluent a + EOE Resumes: [email protected]   (8/13)
JOB OPENING:  DEPUTY ENT EDITOR/New York, NY:  Conceiving, writing and editing online content, including frequent blog posts, slide shows, special features. Apply: Job #1242079 (8/13)

JOB OPENING: MARKETING MGR/Mun2/Universal City, CA:  Exp in affiliate, consumer mktg & cable distribution req & understanding of US Hispanic and/or Multicultural/Ethnic consumer. Apply: Job # 1219561 (8/13)

JOB OPENING:  DIR OF FINANCE/Multi platform kids /Burbank:  Needs  P/T 3days a wk.  Understanding of children’s properties & cross media platforms. Expert fin’l modeling & hands on attitude req’d. [email protected] (8/13)

JOB OPENING:    INTEGRATED MKTG MGR/fuse:  Dvlp/execute revenue generating multi-platform integrated mktg opps 4 potential/existing Ad Sls clients. Dvlp promo/spnsrshps 4 dig pltfrm. Apply:   employment @bott #2010-503

JOB OPENING: DIGITAL PRODUCT MNGMNT/NYC/Northern VA/INVISION, Inc: Digital professional w/ exp in sales plan’g and/or sales operations at a mid to lrg sized publisher, looking for a new challenge. Resume: [email protected] (8/12)

JOB OPENING: SR MGR PRODUCT STRATEGY/ Burbank: manage multiplatform digital strategy, identify digital platform opportunities, EOE apply via job ID 257865 (8/12)

JOB OPENING: MGR PRODUCT STRATEGY/Burbank: define digital priorities for the Playhouse Disney property & franchise; min 6 yrs exp in digital media space; EOE apply via job ID 257203 (8/12)

JOB OPENING: INTEGRATED MKTG/AETN/LA: Liaise btw ad sales partnerships/mktg on added val sprshps btw clnts/adv & LT/LMN assts/props; TV Mktg exp; Ad Sls Mktg pfd (8/12)

JOB OPENING: PRODUCER EDITORS/HOUSTON: The new Tribune is recruiting anti-establishment preditors to collaborate on a groundbreaking morning news/infotainment format unlike anything ever tried on local TV. Job 15014 (8/11)

JOB OPENING: SR. AD SALES EXEC/Hearst Magazines/NY: Develop and implement sales strategy for media tablet “apps” Work across magazine platform,7-10yrs ad sales exp, be early adapter of changing media technology  [email protected] (8/11)

JOB OPENING: SALES PLANNER-MUSIC CHOICE/LA:Create integrated cross platform proposals,mng accnts,update sales materials,identify & research prospects. 2+yrs of ntwrk/agency exp pref’d. (8/11)

JOB OPENING: ONLINE RADIO EDITOR/ Mng all editorial aspects and the radio blog.For more info & to apply: (8/11)

JOB OPENING: WEBSITE METRICS ANALYST/Martha Stewart Living Omnimedia/NY: Resp for analysis and reporting of all key website metrics. More info & to apply: (8/11)

JOB OPENING: DIGITAL MKTG MGR/NYC: Provide strategy & execution of digital mktg efforts (online communities, social media, partnerships) for digital ntwrks (qubo & ION Life) of ION Media Ntwrks EOE [email protected] (8/10)

JOB OPENING: ACCOUNT EXECUTIVE/OVATION/NY: Develop & mng new/existing accts. Excellent presentation + negotiation skills, solid agency/client relationships  5+ years media experience. Resumes to: [email protected] (8/10)

JOB OPENING: MGR BUS. OPS/ESPN Inc/NYC:Resp.for mgmt of ad sales support team. Min of 5 yrs exp. in ad ind.TV exp. Pref’d-dig. exp. a +. Strong analytical skills w/mgmt or supervisory exp. Resume: [email protected] EOE/M/F/D/AAP (8/10)

JOB OPENING: RSRCH DIR/SPOTLIGHT/PITTSBURGH PA: Comcast Spotlight: 10+ yrs related rsrch exp; excellent written and oral comm. skills; provide leadership & direction for rsrch team of 3; learn more at (8/10)

JOB OPENING: DIGITAL SALES AE/NYC: small TV Net sales group, 2-5 years sales exp in internet/digital req’d , build/create sales strategies & proposals , young adult exp a + , some travel to Chicago & LA [email protected] (8/10)

JOB OPENING: PUBLICIST /Fuse/NY: Support consumer/trade publicity efforts to gen awareness of Fuse brand. Write, pitch, & execute public relations plans & events. Min 2-3 yrs media rel. exp. Rez to [email protected] “Pub” in subj (8/10)

JOB OPENING: SALES ASSISTANT/THE HOTEL NETWORKS/NYC: 1+ Y.R. Related Media Exp; Organized, Detail-Oriented, Media Math Skills, Word, Excel, PPT Proficient, College Degree Pref, Resumes to [email protected] (8/7)

JOB OPENING: SR. AE/DISNEY INTERACTIVE NY: MUST have 5+ yrs DIGITAL/ONLINE sales + exceed $5mm goals annually. Email: [email protected] (8/7)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

FALL INTERNSHIP CREDITS ONLY:  Oxygen Media/NBCU/NY/ SOCIAL MEDIA INTERN: Must be eligible to earn college credit, able towork2-3 full days during fall semester, passionate about TV & social media. Resume to [email protected] (8/13)

FALL INTERNSHIP CREDITS ONLY:  TV PROD INTERN/NY: handle fast-paced position for a min of 10 hrs per wk. Addt’l hours may be banked. Must have basic knwldg of Excel & Word. Prior office exp is a +. Please contact [email protected] (8/13)

FALL INTERNSHIP CREDITS ONLY: Development Company in midtown Manhattan. Good writing skills, attention to detail, and enthusiasm a must! Knowledge of FCP a plus. Start right away, for credit only. Email resumes: [email protected] (8/11)

FALL INTERNSHIP CREDITS ONLY: Oxygen Media/NBCU(NY) DIGITAL EDITORIAL INTERN with an enthusiasm for marketing/online, strong writing/editing skills, social networking,& MS Office. work part time. Resumes to [email protected] (8/11)

FALL INTERNSHIP CREDITS ONLY: GRAPHIC DESIGN/Embassy Row Productions/NYC: intern who is fast and talented with Photoshop or related software. Must receive school credit. Starts early September. Email resume/portfolio to [email protected] (8/7)

FALL INTERNSHIP CREDITS ONLY: Rainbow AD SALES, MARKETING/Woodbury, NY: Unpaid, must be able to get College credit, 2 openings. See full posting and apply to req id 10523 (8/7)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: Hard working, self-starter PRODUCTION MANAGER(NY)with Field Producing and Post Supervisor experience seeks challenging new position. Past companies include HBO, MTV, A&E, Thirteen & Nat Geo. [email protected]   (8/13)
SITUATION WANTED: STORY/POST PRODUCER (LA): Creative thinker/hard worker, 10+ years experience, all reality genres, many network & cable credits. Great at paper cuts, solid in edit bay, detail-oriented, fun. [email protected] (8/12)

SITUATION WANTED: ONLINE ACCOUNT EXEC/NY: 5yrs digital Media exp/goal oriented, customer service driven/top agency list/exp. with display,video,sponsorships,newsletter,integrated custom content. Contact: [email protected]  (8/12)

SITUATION WANTED: Assistant – Film/Television. 13 yrs. work experience (6+ as an asst.). Internship at Participant Media. Final Cut Pro. Hold MFA, MA, and BA degrees. [email protected] (8/11)

SITUATION WANTED: CHILDREN’S PRODUCER/CREATIVE DEVELOPER Animation and live action. BBC TV trained. 200 credits as producer and 100 credits as writer of children’s and family shows. Canada-based Canadian and UK citizen. [email protected] (8/11)

SITUATION WANTED: PA/ NYC: NYU Film & TV grad seeking entry-level work. Writer/Director/SFX Makeup/Art Department/Production. Can handle both Mac and PC systems with Microsoft Office, FCP, etc. Contact: [email protected] (8/11)


SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NY) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (8/7)

E-mail [email protected]  or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected]  for specs.


ABC:   Wife Swap, Primetime: What Would You Do? [R], 20/20
AZTECA:  Laura de Todos, Al Extremo, La Loba
CBS:  48 Hours Mystery, Medium [r], Flashpoint
CW:   Smallville [r], Supernatural [r]
FOX:  Bones [r], Bones [r]
ION:   Without a Trace, Without a Trace, Without a Trace
NBC:  Friday Night Lights, Dateline NBC
PBS:  Washington Week, Need to Know, Masterpiece Mystery!
TELE: El Clon, El Fantasma de Elena, Donde Esta Elisa?, La Diosa Coronada
UNIV: Mi Pecado, Soy Tu Duena, Rosa de Guadalupe

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