Friday, August 24th, 2012

Cynopsis: Sports

Good morning. It’s Friday, August 24, 2012, and this is your first early morning Sports briefing. 

An injury to MMA fighter Dan Henderson has caused UFC to scrap the entire UFC 151 card. The event was set to take place on Sept. 1 at the Mandalay Bay Events Center. UFC President Dana White announced the cancellation of the PPV yesterday during a media teleconference. White said he tried to save the card but was unable to find an acceptable replacement with only eight days’ notice.

“This is probably one of my all-time lows as president of the UFC in the last 11 years,” he said. “For the first time in 11 years, we’re going to cancel an event.”

On the Air

On the radio front, Dial Global and NBC Sports Radio signed Rodney Harrison to host a two-hour weekend NFL talk show for NBC Sports Radio. The show, called Safety Blitz with Rodney Harrison, will debut on the weekend of September 8th. In addition to his weekend program, Harrison will also be featured during the week with live guest appearances on other NBC Sports Radio talk shows. Harrison will also continue to serve as an analyst for NBC Sports’ Football Night in America.

CBS Sports Radio added a pair of names to upcoming sports network team. In addition to the likes of Boomer Esiason and Doug Gottlieb, the radio network will reportedly also be adding John Feinstein and Tom Tolbert to the crew where they will help deliver the CBS Sports Minute updates near the top of the hour starting Sept. 4 from 6a-7p.

CONCACAF is making Fútbol de Primera (FDP) the exclusive Spanish-language radio broadcaster in the US for the 2013 and 2015 editions of CONCACAF Gold Cup. FDP has carried the Gold Cup since 2007, and will deliver the events to more than 100-affiliated stations.

Back to TV. ESPN International and The FA locked in a six-year multimedia agreement for rights in South America for the FA Cup, England’s men’s national team and men’s U-21 team matches, as well as the annual FA Community Shield match. The deal includes rights across television, internet, broadband and mobile. The 2012-2013 season begins Saturday, November 3 and, as part of the deal, ESPN International will carry up to 59 FA Cup matches per season.

Paterno author Joe Posnanski, will to join Bob Costas on the latest edition of Costas Tonight, set to run on Wednesday, August 29 at 9p on NBC Sports Network. In addition to the Posnanski interview, Costas Tonight will also feature never-before-seen footage that Costas conducted with convicted child molester Jerry Sandusky from Rock Center with Brian Williams on November 14, 2011.

The NBC Sports Group’s Summer at Saratoga horse racing programming Saratoga Race Course continues Saturday at 4p on NBC with coverage of the 143rd running of the Grade 1, $1 million Travers as well as the Grade 1, $500,000 Foxwoods King’s Bishop, the Grade 1, $500,000 Test and the Grade 2, $250,000 Ballston Spa. Laffit Pincay, III hosts NBC’s coverage alongside Gary Stevens and Randy Moss.

New international sports channel beIn SPORT continues to add distribution, inking a deal to be carried on Xfinity TV by Comcast. beIN SPORT will be available in Spanish on the Xfinity TV MultiLatino Package as well as in English on the Xfinity TV Sports Entertainment Package.

NBC will carry 90-minutes of live coverage of the America’s Cup World Series on Sunday starting at 2:30p from San Francisco. Sunday’s broadcast will feature the match racing final and fleet racing final. The San Francisco race marks the first leg of the 2012-2013 America’s Cup World Series. Todd Harris will serve as the play-by-play commentator and will be joined in the booth by Gary Jobson. In addition, Comcast SportsNet California will carry six hours of live race coverage of the America’s Cup World Series through Saturday. John Rawling, Mitch Booth and Gary Jobson will serve as the telecast team for the regional network.

Integrated Sports Media announced that several CONCACAF World Cup qualifying matches in the fight for a spot in the 2014 FIFA World Cup in Brazil will be available on PPV. Coverage is set to include games featuring the national teams of Jamaica, Guatemala, Honduras, Cuba, El Salvador, Guyana and Antigua & Barbuda. Action starts on Friday, Sept. 7.

Los Angeles Angels of Anaheim outfielder Torii Hunter will be featured in the second episode of MLB Productions’ four-part series My MLB Life that runs on MLB Network on Saturday at 3:30p. On the episode, the camera crew followed Hunter this past February for the start of Angels’ Spring Training.

ESPN’s news magazine E:60 will make its Fall 2012 season premiere on Tuesday, Aug. 28 at 7p with an episode that features Detroit Lions WR Calvin Johnson, Rutgers’ Jamil Pollard, the first recruit to commit to Penn State in the wake of the Sandusky scandal; as well as a look at U.S. Women’s soccer goalkeeper and two-time Olympic gold medalist Hope Solo.

With the controversial Roger Clemens back on the mound, ESPN will feature multiplatform coverage of his start with the Sugar Land Skeeters on Saturday, Aug. 25, at 8:05p. As part of the programming, SportsCenter on ESPNEWS will cut-in live to every inning Clemens pitches. In addition, the entire game will be available live on ESPN3 as well as ESPN Classic. Longhorn Network’s Kevin Dunn handles play-by-play with guest analyst Danny Graves.


August Rate Ends Soon!
September 9th-12th, 2012   Culver City, CA

More than 100 Broadcast Executives. 30 Amazing Panels on Doc, Reality, and Digital. 40 Network/Production Company Q&A Sessions. Face Time Pitch Meetings.
Speakers from: A&E, Animal Planet, BBC, Discovery, E!, MTV, NBC, Nat Geo, Ovation, PBS, Scripps, Snag Films, Spike, Sundance Channel, TLC, and many more
Use code CYNOP12 for Discount Rate

Sponsorship & Promotion

CBS Sports announced plans to showcase Arthur Ashe Kids’ Day on Sunday, Aug. 26 at noon. The exhibition will feature some of tennis’ greatest players, as well as pop-vocal sensation The Wanter, singer Carly Rae Jepsen, special guest performer Owl City as well as Nickelodeon’s Cymphonique Miller and Max Schneider. Novak Djokovic, John Isner, Kim Clijsters and Mardy Fish are among the players scheduled to participate in the exhibition. The exhibition will hosted by AAKD alumnus Jordin Sparks and Quddus.

Time Warner Cable SportsNet and Time Warner Cable Deportes are partnering with the Lakers on a series of community clinics that will take place around Southern California in the coming months. The clinics, dubbed Los Lakercitos Basketball Clinics, will include basketball instruction, prizes and promotional items for the pre-selected participants.


Cynopsis Media Asks: “Who are the Most Intriguing People in the TV Industry?”
and Asks the Industry to Nominate

Nomination Deadline: November 1 | Awards Gala: Spring 2013

NOMINATE (for free) NOW: .

Digital Fields

Pantech and integrated marketing agency CSE announced that social media efforts for Pantech Wireless at the title-sponsored Pantech Beach Championships — the first of three events encompassing the 2012 Dew Tour  fueled increases of nearly 5000% in impressions, 870% in engaged users and 44% in total reach on Pantech’s Facebook page versus the previous week. The next Dew Tour event is scheduled for Oct. 18-21 in San Francisco.

KPMG, official hat sponsor of professional golfer Phil Mickelson, launched a new social media contest, dubbed Where Is The Blue Hat Taking You? The campaign will center on Mickelson’s new blue hat in an effort to raise awareness of the importance of literacy. As part of the promotion, fans to be able to wear the same hat Mickelson wears on the PGA Tour and after submitting photos via Twitter, fans will have the opportunity  to meet the golf champion in San Diego at the Monday Night Football game.

Mobovivo and AXS TV released the AXS TV Fights iPhone and iPad Companion App, which will allow fans the ability to find out more about their favorite MMA athletes, as well as chat with fighters, hosts and other fans and vote on fight results.

The Main Event

The first two picks of the NFL draft square off in a preseason game between the Colts and Redskins on Saturday at 4p on NFL Network.



Cynopsis: Digital Video Measurement Summit
Monetizing Cross-Platform Video

November 14 | JWT, NYC | 12-6pm

More info + registration coming soon…
For sponsorship information: Mike Farina, VP Sales & Marketing: 203-218-6480

ON THIS DAY in 1972: Gordie Howe and Jean Beliveau are inducted into the Hockey Hall of Fame.

Answer to Our Last Sports Trivia Question: Of all the NFL stadiums still in use today, which one originally opened first? Soldier Field opened in Chicago in 1924, although the Bears didn’t move in until 1971. Kudos: Adam Waxman-Fox Sports Digital/NY; Jen Benensky-Turner Digital/NY; Daniel Weber-Nat Geo TV/NY; Eric Goldberger-MSG Networks/NY; Rich; G. David Brown- FOX Sports Carolinas/Charlotte; Bob Eisenstaedt-Granite Springs Productions/Tampa; George Finkel-MegaSport Productions/Myrtle Beach; Bob Ramsey-WCIU/Chicago; Lisa Fikeys-Zimmerman/Chicago; Greg Moloznik-GLM Media/Scottsdale; David Hauptman/Denver; Tom Moore-Kalt Productions/LA; Bob Ware-CBS Local 2/Palm Desert.

In The Know: In the movie Ferris Bueller’s Day Off, Cameron Frye wears the jersey of what legendary athlete? ( Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)


Not attracting the right candidate for that hard to fill job?
Trust Cynopsis Media for all your classified and job opening needs

Get in touch with the most viable & respected candidates in the industry!
Contact Trish Pihonak to fill that position today.

Later — Chris
Chris Pursell for Cynopsis | Sports

Denise O’Connor: Group Publisher, Media Entertainment
Diane K Schwartz: Senior Vice President, Media Communications Group

Cynopsis Ad Sales: Mike Farina | VP Sales & Marketing | 203-218-6480
Classifieds Sales: Trish Pihonak | Director of Operations & Content | 888-702-3858

Cynopsis Media: a division of Access Intelligence, LLC * 10 Norden Place * Norwalk, CT * 06855 * USA

To subscribe to any Cynopsis edition(s) click here.
To unsubscribe from this edition, click here.

Cynopsis CLASSIFIEDSFor More classifieds, visit the classifieds page here .

JOB OPENING: AD SALES MRKTG COORD’S/TRAVEL CHANNEL & FOOD NETWORK/NYC: 1-3 yrs exp; Detail oriented, creative thinking, knowledge of media/cable/creative process. – Req 3270 Travel / 3281 Food (9/1)

JOB OPENING: MANAGER TECHNOLOGY/Pac-12/DNVR, C0: Oversight/mgmt of key vendor relationship. Broad/TV on-air op exper @ mgmt level. (8/31)

JOB OPENING: BITS OPERATOR/Pac-12/SF: Work Orders, Troubleshooting, monitor feeds, Dalet. Nights/Weekends. (8/31)

JOB OPENING: MANAGER, SCHEDULING/A+E Networks/NY: Develop and implement strategy for A&E/BIO/CI dig platforms. Full Info/Apply: (8/31)


JOB OPENING: EXEC DIR/PROG/Tennis Channel/Santa Monica, CA: Sports fan/Cable bkgd to prov strategies/direction/supp of on-air content & mgmt of staff. 7+ yrs Prog Plan/Sched/Acq exp REQ. SIMS/Neilsen pref. Apply: [email protected] (8/31)

JOB OPENING: DIGITAL SALES MGR/OWN: Oprah Winfrey Network/NYC: 5 yrs exp in Ad Sales, xlnt biz dev/client & agency mgmt skills, great team player. Apply at: (8/31)

JOB OPENING: ASSET COORDINATOR/Scholastic Media/NYC: For new video streaming service. Must be motivated, enthusiastic individual w exp in digital publishing. NY9020 (8/30)

JOB OPENING: SOFTWARE/HARDWARE PROJECT MANAGER/Scholastic Media/NYC: For new video streaming service. Manage porting of complex software application (iPhone, iPad, and Android devices). NY8462 (8/30)

JOB OPENING: QA TEST LEAD/Scholastic Media/NYC: For new video streaming service. Proactive, detail oriented individual. Strong growth potential for the right candidate. A0200007 (8/30)

JOB OPENING: FRONT END DEVELOPER/Scholastic Media/NYC: For new video streaming service. Front end development and maintenance. UI, HTML/CSS dev exp and quick read needed. NY9021 (8/30)

JOB OPENING: VP, PROGRAM STRATEGY/CMT/Nashville. 10+ yrs exp. in TV prog/sched; Min 2 yrs @ Dir level and above; Min 5 yrs exp managing a team. Prog research bckgd desired. B.A req. EOE/M/F/D/AAP apply (8/30)

JOB OPENING: DIR RESPONSE ACCT EXEC/ROVI/NYC: Leverage relationships with Direct Response (DR) clients & agencies to create new accts. 3-5 years of Media (TV, Cable, Digital, etc) More info/resume to: click here (8/30)

JOB OPENING: VP DEVELOPMENT & CURRENT PROGRAMMING/NBC UNIVERSAL/LA: Develop new series for Universal Cable Productions and oversee day-to-day on current series. Min. 4 yrs in TV development. Apply: (6772BR)(8/30)

JOB OPENING: ACCOUNT EXECUTIVE/ION MEDIA NETWORKS/NY: National Sales , 5+ yrs TV exp, Proven track record of increasing revenue. Strong client/agency relationships, team player. Apply at [email protected] EOE (8/30)

JOB OPENING: ASSOCIATE MARKETING MANAGER/Scholastic Media/NY: 3 yrs marketing experience in children’s publishing or licensing. Detailed, strong writing skills,, requisition NY9262 (8/29)

JOB OPENING: MARKETING MGR/THE PROMOTIONAL EDGE/LA: Create breakthrough promotions. Develop/Research/Analyze social media campaigns. Good w/social media, 5 yrs exp, BA in Comm/PR/Media. Resume to: [email protected]. (8/28)

JOB OPENING: NBC Universal is hiring for an EXECUTIVE ASSISTANT, EVP, BUSINESS OPERATIONS/NBC Entertainment. For more info please visit job#6653BR (8/25)

JOB OPENING: DIR PRICING&PLANNING/TVG/NY: Dir & ctrl Ad Sale price/plan. Mng invtry, anlyz price/approvl/liablty, card dvlpmt, budgt, sales rprts. BA/BS, 5yr Price/Plan/Ad Sales req’d. Dealmaker, VCI exp pref’d [email protected] (8/25)

JOB OPENING: DIG RSRCHANALYST/A+E NETWORKS/NY: Utilize synd resources (Nielsen Online, comScore) to address ad sales rsrch req’s; compile/analyze data for reports; 1-2 yrs dig media exp; More info/apply: (8/25)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

FALL INTERNSHIP CREDITS ONLY: NYC production company needs interns to help with production, post-production, set building, admin work. Must commit to minimum 2x/wk. Email [email protected] (8/29)

FALL INTERNSHIP CREDITS ONLY: Screenvision/CA: SALES INTERN to assist Nat’l Sales team with contracts, research, analysis and account management. Apply: (8/29)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

SITUATION WANTED: SPUNKY REALITY PROD.(Field & Post); wears many hats; NBC, Disc, Life, CMT, A&E, VH1, Outdoor Ch; strings out on AVID and Final Cut; shoots; avail. To travel. [email protected] (8/29)

E-mail [email protected] or call Trish Pihonak at 888.702.3858 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

Copyright Cynopsis 2012

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2012

Related Stories

07/22/24: Cynopsis Media Tech Update

Video advertising

Monday July 22, 2024 The faulty Windows update from cybersecurity firm CrowdStrike that caused a massive IT outage on Friday may not have been a cyberattack, but bad actors were quick to jump in and take advantage of the event. Cybersecurity agency CISA reported “phishing and other malicious activity” amid the blue screen errors. About […]

07/21/24: Cynopsis Jobs


ASSOCIATE, GLOBAL LICENSING & DISTRIBUTION HEARST MEDIA PRODUCTION GROUP CHARLOTTE, NC Coordinate and execute asset delivery to content distribution partners and assist with ideation and execution of marketing campaigns with channel partners as well as capture, analyze, and report viewership data. You will also follow and report on industry trends and create weekly programming schedules […]

Cynopsis 07/19/24: Beloved Bob Newhart dies at 94

Beloved Bob Newhart dies at 94

Friday July 19, 2024 Today’s Premieres A+E: Cold Case Files: DNA Speaks at 9p; Tell Me How I Died at 10p AppleTV+: Omnivore; Lady in the Lake PrimeVideo: Betty La Fea: The Story Continues Today’s Finale WeTV: Mama June: From Not to Hot at 9p; Deb’s House at 10p Saturday’s Premiere A&E: New House No […]