Cynopsis: Sports
08.23.13

Good morning. It’s Friday, August 23, 2013, and this is your first early morning Sports briefing. 

Major League Baseball Productions is collaborating with FOX Sports to launch a new series dubbed Mission October. The eight-part series will debut on Monday at 7:30p on Fox Sports 1, and feature an inside look behind the scenes with a specific team fighting to reach the Postseason and win the World Series, while also featuring “the quickest turnaround of any show MLB Productions has ever created.” Camera crews will follow team members and personnel over the course of a weekend series before running on Monday evenings each week. Episode one will showcase the Pittsburgh Pirates facing off against the San Francisco Giants in an effort to reach the Postseason for the first time in 21 years. The first seven episodes will be a half hour in length while the final episode will be one hour in length and air on the Monday following the conclusion of the World Series.

On the Air

YES Network is throwing in with Manchester City FC, inking a multi-year agreement with the football club to carry Manchester City games on tape delay. The first match televised by YES was last night against Newcastle United, marking City’s first match of the 2013-14 EPL season. The deal will also see YES televise the CityLife and Inside City magazine shows which give Manchester City fans intimate behind-the-scenes insights in to the club and its players off the pitch, while keeping fans abreast of the latest team news.

ESPN’s 2013-14 Atlantic Coast Conference men’s college basketball regular-season schedule is in place, with 130 conference games lined up across ESPN, ESPN2, ESPNU and ESPN3 marking the most ACC conference-controlled games ever on the networks. In addition to the Big Monday schedule, ACC games will also run as part of the weekly ACC Sunday Night Basketball franchise on ESPNU and across networks on Tuesdays, Wednesdays and Saturdays throughout the season. As part of the schedule, ESPN or ESPN2 will televise both matchups between Duke and North Carolina and all three games Syracuse will play against Duke and North Carolina. The action begins on Dec. 8 at 12:30p with Virginia Tech/Miami on ESPNU.

IndyCar is looking to boost its international presence by 2015 with a series of off-season races around the world that could launch a winter championship, according to Autosport. The report states that European group World Series Operations put forward plans for a winter series under the IndyCar Global Challenge banner and is proposing a five-event schedule that begins at the end of next year.

BTN recently completed a survey to find out how and where fans like to watch college football with most Americans preferring to view the action via the big screen at home (62%), where they can enjoy spending time with their friends. In addition, the survey found superstitious fans like to do more than just watch – 53% say they wear certain clothes or shoes to help their favorite team beat their opponents while 40% felt looking away from the screen sometimes helped their team win. 31% of superstitious fans are 18-24 while that number drops down to 10% by the time fans reach their 60’s. BTN Kickoff Week begins at 6p on Monday, Aug. 26, with #BTNLive, airing daily Monday through Friday and also simulcast on FOX Sports Radio.

Our friends at HRTV offered us the picks from the network’s own Richard Migliore for Saturday’s $1M Travers at Saratoga. 1) Palace Malice, 2) Orb and 3) Transparent.

Comcast SportsNet Mid-Atlantic will carry 30 combined Atlantic Coast Conference (ACC) and Colonial Athletic Association (CAA) games as part of its 2013 college football schedule, beginning Aug. 31 with Maryland’s season opener against Florida International on Aug. 31 at 12:30p. Overall, 17 ACC games are on tap while 13 CAA games will run with appearances by the likes of local schools William & Mary, Richmond, James Madison, Delaware and Towson.

On the other side of the country, Comcast SportsNet Northwest announced expanded Ducks, Beavers and Pac-12 football coverage, with three new, weekly Ducks and Beavers football-focused shows: #DucksFootball, #BeaversFootball (launching Aug. 30) and Ducks Postgame Live (Aug. 31).

Ricky Williams has been signed to join LHN as an analyst during pre-game, halftime and post-game coverage of the 2013 football season. Williams will join LHN’s Lowell Galindo and Ahmad Brooks during home games for Texas GameDay and Texas GameDay Final Powered by Chevy Silverado. Also joining the team this fall is former University of Georgia quarterback David Greene.

The last documentary in ESPN Films’ and espnW’s Nine for IX series, Branded, is set to run on Tuesday, Aug. 27 at 8p on ESPN. The film explores “the double standard placed on female athletes to be the best players on the field and the sexiest off of it” and explores whether sex appeal will always override achievement. Interviews include Mary Lou Retton, Chris Evert, Lolo Jones and Gabby Reece.

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This summit will examine what networks are doing – and what they need to do more of – to aggressively evolve to compete, and profit in this shifting landscape. Join us as our experts share the latest business and advertising models for success.

For sponsor information, please contact Mike Farina (203) 218-6480.
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Sponsorship & Promotion

The Atlantic 10 Conference locked in a multimedia rights agreement with IMG College that covers the league’s digital platforms, sponsorship rights to the league’s 21 championships, corporate sponsorships, at-event promotions, licensing and publications. Through the deal, IMG College will develop A-10 sponsorship opportunities, at the corporate partner level and at conference championships, including the Men’s Basketball Championship and the A-10 Women’s Basketball Championship. The partnership will also secure sponsorship for the league’s digital assets, including the conference’s live streamed events and the league website.

Slots for the Super Bowl are almost gone. FOX Sports reports that ad inventory is already 85% sold according to USA Today, and will hit 90% before the start of the NFL season. The report states that some of the game’s 30-second slots are passing $4 million for the New York game.

Dial Global entered an alliance with three-time ACM nominated band The Lost Trailers, which recorded new theme music for Dial Global Sports’ Sunday Night Football program. The music will be a modified version of their single It’s Goin’ Down Tonight featuring football highlights, sound bites and customized lyrics.

Digital & Technology

CBS Interactive and IMG College locked in a three-year renewal of their agreement for the production and management of the official athletic sites of 22 of IMG’s partner schools. CBS Interactive Advanced Media, which produces more than 150 official athletic sites for premium collegiate athletic brands, will power the athletic sites of the 22 schools. CBS Interactive Advanced Media will develop, host and assist in the monetization of each school’s official athletic website across all digital platforms and includes the rights to stream live audio and video products as well as auction, photo, DVD, memorabilia, and advertising rights, and official online e-commerce stores for select schools.

Harmonic announced that FOX Broadcasting Corporation is updating the company’s entire playout infrastructure at its Los Angeles broadcast center with a Harmonic solution built on Spectrum Channel Port branded channel playout. FOX made the shift in preparation for its new FOX Sports 1 Network, which launched on Aug. 17.

The Main Event, the featured game of the day sponsored by Thuuz, real-time sports discovery for mobile & connected TV platforms.

Boston Red Sox vs. Los Angeles Dodgers-Tonight, 7:10p. Thuuz rating:95
Lackey leads the Red Sox vs. another division-leading team.On local channels.

A CYNOPSIS MESSAGE

ON THIS DAY in 1989: Pete Rose accepts a lifetime ban from baseball.

In The Know: The Baltimore Orioles retired #33 in honor of what player? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Answer to Our Last Sports Trivia Question: From what school was Jerome Bettis drafted? Answer: Notre Dame. Kudos: Jeff Day-Metropolitan Golf Association/NY; Mike Antolini-PGA TOUR/NY; Keith Marder-Halstead Property/NY; Michael Lee- UM/NY; Jon Miller-NBC Sports Group/Stamford; Juan Delgado-Telemundo Media/Miami; Cheri Rice-Moroch/Atlanta; Max Nelson-Millennial Media/Baltimore; Will Allmendinger-Captivate Network/Chicago; Kevin Micklo-Two X Four Advertising/Chicago; Bill Robertson-Tunheim Partners/Minneapolis; Greg Moloznik-GLM Media/Scottsdale; Michael Jaquet-U.S. Ski and Snowboard Association/Park City; Larry Hutchings/Pacific Palisades; Jack Simmons-Fox Sports/LA; Paul Gygli-NBCUniversal Television Distribution/Universal City; Berkley Egenes-CSE/Costa Mesa.

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Cynopsis Webinar
Reaching Millennials: New Ways to Activate Viewership & Revenue
Wednesday * September 18 * 1:30-3:00 p.m. ET

Moderated by: Roberta Caploe, Editorial Director – Cynopsis Media along with:
Joe Ortiz, SVP Marketing – MTV
Noel Cottrell, Chief Creative Officer – Fitzgerald + Co
Kent Rees, EVP Marketing, Scheduling & Operations – Pivot/Participant Media
Patty Gillette,SVP, Integrated Marketing – Turner Broadcasting’s Young Adults Group
Register here: http://www.cynopsis.com/webinars/reaching-millennials.

Later — Chris
Chris Pursell for Cynopsis | Sports
08.23.13

Roberta Caploe: Editorial Director
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JOB OPENING: MANAGER, (FREELANCE) INTEGRATED/truTV/NYC: Development & execution of integrated advertiser marketing solutions across all platforms. 3-5 yrs, solid linear & digital ad sales exp. Resume: [email protected] (8/30)

JOB OPENING: SR WRITER/PROD- ON-AIR PROMOS/YES Network/Stamford CT: 5 yrs exp. Highly-motivated sports enthusiast to dvlp  concepts; prod spots/topicals; promotion; sales & mktg materials; oversee all pre/post prod. Res: HERE  (8/30)

JOB OPENING: VP RETAIL SALES/NICKELODEON/Bentonville AR: Resp for overall bus. at Walmart & Sam’s to maximize revs. Work w/key licens’g partners. 10+ yrs exp retail sales, retail promos mktg or classic mktg. Details/apply: HERE (8/30)  

JOB OPENING: DIG. INTERACTIVE MGR/WZTV/Nashville: Ensure that all digital objectives, incl’g Internet & Mobile, maintain or exceed co. rev  growth goals. 3+ yrs media sales exp, w/dig. media strongly pref’d. Full info/apply: HERE (8/30) 

JOB OPENING: NON-LINEAR VIDEO EDITOR/Sportsman Channel/WI or NY: Seeking highly creative Final Cut/Premiere editor. 3+ yrs exp in brdcst/cbl or agency editorial exp. Apply: www.thesportsmanchannel.com (8/30)

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JOB OPENING: RIGHTS & CLEARANCES SPRVSR/NY: Knwldg of clearances, S&P, copyright laws, network deliverables Track, compile, mgmt of workflows, flag issues, comm w/legal dept. 3-5 yrs exp. Start asap. Resume to: [email protected] (8/30)

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JOB OPENING: VP, DEVELOPMENT/DC: Dvlp, rsrch & create treatments & pitch materials for prgrms to be produced by National Geographic Television. BA deg & 10 yrs  exp at ntwork/prod co. Resume: www.nationalgeographic.com/jobs (job 5723) (8/29) 

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JOB OPENING: PROGRAMMING MGR/Discovery/MD: Energetic critical thinker to contribute in devel/executing Investigation Discovery’s scheduling tactics. Strategic planning, prog/aud rsrch. 5+ yrs TV exp req’d, sched/rsrch a +. Apply HERE (8/28)

JOB OPENING: MANAGER, PROGRAMMING/MTV2/U/NYC: 5 yrs prog sched Exp in acq. & TV, Excel writ/oral skills, Strong project mgmt & problem slving skills. Nielsen fluency. EOE/M/F/D/AAP. Apply www.viacomcareers.com (8/28)

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JOB OPENING: PROD/EDITOR, ON-AIR PROMO/REELZ/ABQ: Write, produce & edit on-air promotions, oversee graphics and VO talent. 3-5 years of relevant exp required. Relo available. Apply: [email protected] (8/28)

JOB OPENING: BUSINESS AFFAIRS/NY: 10 yrs Pay TV Channel Exp. Exp’d in affil. agreements, content acquisitions, evaluating deal structures, drafting, negotiating w/sr level lawyers & exes. Sports background a +.  Res/cvr to Rose: HERE [email protected] (8/28)

JOB OPENING: MGR MEDIA RESEARCH/NASCAR/CLT: Wkly viewership reporting and comms. TV ad spend/exposure analysis. Strong analytical skills. Sports/Ent knwldg a plus.BS w/min 2 yrs Media Research Exp www.employment.nascar.com EOE (8/27)

JOB OPENING: VP, GLOBAL AFFILIATE MKTNG/AMC/Sndnce/NYC: Oversee global mktng for Int’l affiliates. Establish strategic branding for AMC/Sndnce off/on-air, & adapt to changes in global market. Submit res http://tinyurl.com/llkndbr (8/27)

JOB OPENING: AD SALES MKTG MGR/Discovery/NYC: Client focused auto fan to leverage Velocity’s assets to support dvlpmnt & execution of ad sales sponsorships. 5+ years sales and/or mktg exp req’d. prod exp a +. Apply HERE (8/27) 

JOB OPENING: AE DIRECT RESPONSE/ION Life/qubo/NY: Req’d 2 yrs DR Sales, strong agency & client relationships, grow & develop new business, inc revenue. Strong oral/written/computer skills. Apply at [email protected] EOE (8/27)

JOB OPENING: DIR AD SALES & INTEGRATED MKTG/Fuse/NYC: Lead the development and execution of integrated marketing solutions for potential/existing clients to drive ad revenue. Exp: Mktg/Ad Sales/Mgmt/Media. (8/27) Apply HERE 

JOB OPENING: MGR, ON-AIR PLANNING/SYFY/NYC: 2+ yrs On-Air Planning or Proj. Mgr exp. Coord promo delivery & schuling, execute sales initiatives, help new sys transition. 4mth asgmt. Send Resume: [email protected] (8/24)

JOB OPENING: RESEARCH ANALYST/FX NETWORKS/LA: Analyze ratings trajectory of FX Networks and key competitors. Service all FX Networks & partner on custom requests and ad hoc needs. 2 yrs media exp. Apply here: http://bit.ly/143jbMF (8/24)

JOB OPENING: DEVELOPMENT DIRECTOR/NY: Mng dev initiatives. Identify, cultivate & evaluate dev activities. BA deg & 5 yrs of exp at ntwrk/prod co. Knwldg audience & industry trends. Resume: www.Nationalgeographic.com/jobs (job 5720) (8/24)

JOB OPENING: DIGITAL SALES EXECUTIVE/NYC: 3-5 yrs exp, health & wellness media network interest send res & $ to: [email protected] (8/24)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

FALL INTERNSHIP  CREDITS ONLY:  MARKETING INTERNSHIP: Promote live entertainment with the marketing, PR and promotions team at the Hollywood Pantages, LA’s premiere venue for touring Broadway. Submit resume and cover letter to [email protected] (8/30)

FALLINTERNSHIPCREDITS ONLY: PRODUCTION INTERNS: Hayden5 (hayden5.com) is a young, boutique PROD co in the Flatiron District looking for eager, hard working interns. Req’s a min of 2 days/wk from 9:45-6pm. Res/cover letter to [email protected] (8/27)

FALL INTERNSHIP CREDITS ONLY: EDITORIAL INTERNSHIP: Pitch programming ideas and brainstorm new shows for startup digital video network. Please send resume, cover letter, links and other work to [email protected] (8/24)

FALL INTERNSHIP CREDITS ONLY: SOCIAL MEDIA: Brainstorm and manage social media initiatives for startup digital video network. Please send resume, cover letter, links and other work to [email protected] (8/24)

FALL INTERNSHIP CREDITS ONLY: PROGRAMMING: Assist with business development and scouting of new talent for startup digital video network. Please send resume, cover letter, links and other work to [email protected] (8/24)

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FALL INTERNSHIP CREDITS ONLY: SALES/INT MKTG: Assist on all aspects of sales and marketing efforts for startup digital video network. Please send resume, cover letter, links and other work to [email protected] (8/24)

FALL INTERNSHIP CREDITS ONLY: MARKETING: Assist with all aspects of marketing campaigns for startup digital video network. Please send resume, cover letter, links and other work to [email protected] (8/24)

FALL INTERNSHIP CREDITS ONLY: Raw Travel TV show debuts Oct. 5. Seeking 2 PRODUCTION & 1 MARKETING: interns to help with new season. Email: [email protected] (8/24)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

SITUATION WANTED:  DEV. PRODCR/AP/Reality/Talk Shw/Docs: long/short formats A&E; Bravo; Dis; E!; CBS; Hist; Logo; MTV; Spike; TLC; VH1; Travel; solid showrunner/prodco/agency/network relationships, runs on batteries! [email protected] (8/24)

SITUATION WANTED:  LIFESTYLE HOST/NUTRITION EXPERT: available for television, spokesperson & hosting. Trained host, experienced, represented by agents. See lisadefazio.com. Contact [email protected] (8/24)

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