Language is no longer the defining factor in cultural connection, authentic representation is. That’s according to LatiNation white paper, “Culture Decoded: How Hispanic Gen Z Redefines Authentic Brand Engagement.” Key findings include:
· Language ≠ Culture: While Spanglish is widely accepted, only 29% of respondents prioritize language in advertising. Instead, 67% value representation of shared values, lived experiences, and nuanced cultural signals.
· Authenticity Drives Results: 87% of respondents detect inauthentic ads instantly.
59% reward brands that acknowledge their heritage. 42% make purchases after engaging with culturally authentic content.
· Identity is Interwoven with Media: 85% use media to connect with their Hispanic identity, while 35% actively seek media to learn more about their heritage.
· Social media is the #1 content discovery engine: 61% use both paid and free streaming platforms. 85% engage with trend-based advertising.

“This isn’t about translation anymore. Gen Z Hispanics expect brands and institutions to understand who they are – not just what language they speak,” said Andres Palencia, CEO of LatiNation. “They’re using the media to define themselves, and they expect to see their real lives reflected on screen.”

Rep. Jamie Raskin and Rep. Frank Pallone, Jr., sent a letter to Paramount Skydance Corporation CEO David Ellison demanding that Paramount comply with their Committee’s investigation into the Skydance/Paramount merger. “Our August 20, 2025, letter contained six specific and detailed questions and requests. Your counsel’s August 29, 2025, response to our letter not only failed to address any of our requests, it raised additional questions and concerns,” wrote the representatives, who gave Paramount until November 26 to “provide documents and answers that are responsive to our letter.”

Field & Stream and Outdoor America are partnering to launch Field & Stream TV, rebranding Outdoor America’s FAST and broadcast platforms. “The Field & Stream name represents the gold standard of authenticity in the outdoors,” said Nick Rhodes, CEO of Outdoor America. “Together, we’re building a world-class outdoor lifestyle network with premium programming, dynamic partnerships, and a global vision.”

“Nomad,” a drama co-created by Kurt Sutter (“Sons of Anarchy”) and Chris Collins (“The Wire”) that’s set in the world of New Zealand’s outlaw bikers, is in development at Netflix. Jason Momoa is set to star.

Dallas Cowboys fan Eva Longoria is set to host and executive produce “NFL Hometown Eats” (w/t) for Roku. The series, produced by NFL Films, Alfred Street Industries, Hyphenate Media Group, and Skydance Sports, will follow a celebrity fan and an NFL star as they take to the streets of their team’s city.

Tubi continues to tap the creator economy for content. Tubi for Creators, announced in June, has set its first slate of shows, with series from social media stars Joey Graceffa, Kevin Fredericks, Rock Squad, Shuang Hu, Jahdai Pickett and Dan & Riya. “We’re responding to our viewers’ growing appetite for bold, original storytelling by doubling down on exclusive content from digital-first creators,” said Rich Bloom, General Manager of Creator Programs and EVP Business Development at Tubi. “The investment is paying off. Viewers who start their Tubi journey with creators show stronger retention – proof that these stories truly resonate with our audience and provide an engaged, incremental audience for creators.”

Secuoya Studios announced production of “The Butterfly Labyrinth,” an eight-episode romantic thriller starring Turkish actor Can Yaman (“Sandokan”).

“The Family McMullen,” written, directed, and produced by star Edward Burns, debuts Friday, December 5 on HBO Max.

Three-part docuseries “The Cult of the Real Housewife,” investigating “The Real Housewives of Salt Lake City” star Mary Cosby and the church she shares with her husband, Robert Cosby Sr., premieres Thursday, January 1 at 8p.

All six episodes of psychological drama “Little Disasters” drop Thursday, December 11 on Paramount+. The series is based on Anatomy of a Scandal, by Sarah Vaughan.

Classic sitcoms “One Day at a Time” (1975-84) and “Sanford and Son” (1972-77) join the Antenna TV lineup starting Thursday, January 1.

NBC shared premiere dates for its midseason lineup. Newcomer “The Fall and Rise of Reggie Dinkins” premieres Monday, February 23 at 8p (the Tracy Morgan comedy’s regular timeslot will be 8:30p), followed by the season 29 debut of “The Voice.” The “Chicago” trio returns Wednesday, January 7, and procedural drama “The Hunting Party” is back for season two on Thursday, January 8 at 10p, following the “Law & Order” duo. Game show “The Wall” is back Monday, January 5.

Vidmob announced a strategic expansion of its DSP integrations to include The Trade Desk and Yahoo DSP, building upon its Amazon DSP and Google’s Display & Video 360 partnerships. The move empowers media buyers to use creative performance signals to better optimize their display and video programmatic advertising campaigns. “We believe the future of programmatic advertising must incorporate creative data, and this integration is a critical step in making that a reality for our customers,” said Alex Collmer, CEO at Vidmob. “Expanding our relationships with the industry’s top DSPs underscores our commitment to giving marketers the creative insights they need, and the control they deserve, to make data-backed decisions that drive ad performance.”

Kroger Precision Marketing is bringing faster retail insights to CPG brands, with updates that include:
· Agent Monday, an AI-powered performance digest that delivers fresh insights to users every week
· Enhanced dashboards and data automation through Stratum, KPM’s measurement and analytics platform, which powers these new capabilities and makes insight generation nearly instantaneous
· Self-service data access, giving brands on-demand visibility into performance across Kroger’s ecosystem

“Consumer trends change faster than ever and brands need solutions like this to stay nimble,” said SVP Christine Foster. “By applying more automation and AI, we’re making it fast and easy for brands to identify growth opportunities from first-party retail data.”

Data collaboration platform InfoSum, a WPP company, unveiled Beacons, an enhancement to its core infrastructure that helps companies maximize the value of their data. Beacons offers clients highly secure collaborative environments deployed directly within the data owners’ cloud environments. Disney will be among the first organizations to leverage Beacons to power cross-cloud collaborations.

FOX is rolling out a series of special offers for Black Friday across the FOX One, FOX Nation and Big Ten Plus (B1G+) services. Offers begin November 14 and run through December 31, with some continuing until January 4.

Original film “Christmas by Design” premieres on BET+ on Thursday, November 20. The story centers on a famous handbag designer with a tricky IT issue.

Year ten of “The Wonderful World of Disney: Holiday Spectacular,” hosted by Derek Hough (“Dancing With the Stars”), airs Monday, December 1 at 8p on ABC.

Kevin Reilly has joined AI firm Kartel as CEO. Reilly, who left his position as Chief Content Officer at HBO Max in 2020, joined the board of AI tech company DeepDub in 2021.

The contract of Disney’s Senior Executive Vice President and Chief Financial Officer, Hugh Johnston, has been extended through January 31, 2029. Johnston joined Disney as CFO in 2023.

Fuel TV has appointed Gene Pao as President & General Manager, North America. Pao previously worked at Fuel TV as VP, Digital Media and International Development from 2008-11.

TVIQ announced the promotion of Miles Pretlove to Senior Director of Ad Operations.

The National Women’s Soccer League (NWSL) announced five additions to its front office: Dan Catanese, Vanish Grover, MZ Goodman, Emily Hom, and Kelly Higgins.

Today’s Trivia Question
Which sitcom was a parody of “Baywatch” 1989-99)? (Email your answer to trivia@cynopsis.com and be sure to include your name, company, city and time zone. Unofficial rules: a limit of four answers per time zone.)