Cynopsis 10/30/25: Paramount Lays Off 1,000 Workers

A CYNOPSIS MESSAGE FROM PREMION

Cynopsis
Thursday October 30, 2025

   IN THE NEWS

FuboTV Inc. said it has closed its deal to purchase Disney’s Hulu + Live TV business, creating the sixth largest pay TV operator in the U.S. The deal emerged from the settlement of a lawsuit Fubo filed last year against Disney and its partners in now-shuttered sports network Venu Sports. That service was supposed to launch in August, but a judge ruled the JV anti-competitive, finding that the partners – including Fox and Warner Bros. Discovery – had engaged in monopoly behavior. Disney and the partners settled in January, agreeing to merge Hulu+ Live TV with Fubo and control 70% of the combined entity in exchange for $220 million in cash and a $145 million loan. The combined company will have about 6 million subscribers in North America, and both services will still be available separately. The combined company will offer consumers a broad set of sports, including more than 55,000 live sporting events, and entertainment-focused programming.

Hulu + Live TV will continue to be streamed in the Hulu app and offered as part of an entertainment-focused bundle with Hulu, Disney+ and ESPN Unlimited. Fubo will continue to serve viewers in the Fubo app.

Crunchyroll said its Crunchyroll Channel is now available on all Samsung Smart TVs, providing anime fans and newcomers with 24/7 access to a curated slate of fan-favorite series. Titles available at launch include “Yu Yu Hakusho,” “Assassination Classroom,” “Black Clover” and “To Your Eternity,” among others. This follows last year’s launch of the Crunchyroll app on Samsung Smart TVs. The network will feature English-subbed and dubbed series, with additional genres, themes and promotional programming blocks rolling out over time. To celebrate the culture and art of anime, the network will be airing full episodes of “Crunchyroll Presents: The Anime Effect,” a podcast that provides a gateway for the anime-curious to enter the wide world of the medium.

Almost three months after closing its $8.4 billion merger with Skydance, Paramount began a series of layoffs on Wednesday, jettisoning 1,000 employees across its divisions with another 1,000 expected to lose their jobs in the near future. The 2,000 layoffs represent about 10% of Paramount’s workforce. In a memo to workers, Paramount Skydance CEO David Ellison said the moves address redundancies as well as roles that no longer align with its “evolving priorities” and its growth strategy. “Ultimately, these steps are necessary to position Paramount for long-term success,” he wrote.

Liberty Media and Liberty Global chairman John Malone, 84, said he will step down from those positions on January 1 and transition into the role of chairman emeritus. Malone will also resign from the board of directors of both Liberty Media and Liberty Global at that time. Malone has had a hand in the creation of several cable companies and networks, and earlier this year he resigned as a board member of Warner Bros. Discovery. Robert “Dob” Bennett will assume the role of chairman of Liberty Media in January, and current Liberty Global CEO Mike Fries will add the chairman’s title at that company.

“BMF,” one of several shows that rapper and entrepreneur Curtis “50 Cent” Jackson has produced through his G-Unit Films & Television company for Starz, has been cancelled after four seasons. The show debuted on the premium channel in 2021 and aired its season 4 finale in August. According to Variety, several spin-offs from the show that were being discussed over the past several months are still in development. “BMF” depicted the rise of the Black Mafia Family, a notorious street gang that originated in Detroit in the 1980s.

Fox Entertainment Studios has reached a multiyear first-look agreement with Golden Globe-winning and Academy Award- and Emmy-nominated actress Taraji P. Henson and her production company TPH Entertainment. Under the partnership, Henson will serve as executive producer and content originator for both scripted and unscripted television programming, spanning comedy, drama and reality formats. Henson, Jamila Jordan-Theus, Head of Development and Production at TPH Entertainment, and their team will develop a slate of scripted and unscripted projects for Fox Entertainment Studios.

“Taraji brings tremendous vision, commitment and creative fearlessness to every project, making her a truly inspiring partner,” said FOX Entertainment Studios’ Hannah Pillemer, head of scripted entertainment, and Allison Wallach, head of unscripted entertainment.

“Together with TPH Entertainment, we’re excited to empower new voices and develop projects that both entertain and captivate today’s audiences.”

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   NEW & RETURNING SERIES

For sneak peeks, go to Cynopsis Trailer Park.

PBS released its premiere slate for November, with “Life After” debuting on November 3 at 10p on “Independent Lens,” Frontline’s “The Rise of Germany’s New Right” on November 4 at 10p and “The Pigeon Hustle” at 8p on November 5 on Nature. On November 5-12, “Nova” premieres “Operation Space Station” at 9p, while the streaming debut of season 2 of “Murder in the Mountains” drops on “Walter Presents” November 7. “Great Performances” premieres “Tiler Peck: Suspending Time” at 9p on November 7.

Today’s Premieres
Netflix: The Witcher, Son of a Donkey; Juan Gabriel: I Must, I Can, I Will; Amsterdam Empire
AllBlk: G.R.I.T.S.
Crunchyroll: So You’re Raising a Warrior

   COMING UP

PBS will premiere “Salute to Service 2025: A Veterans Day Celebration” with host Trace Adkins and the U.S. Army Field Band on Monday, November 10 at 9p. The special will include performances by opera singer Angel Blue, jazz vocalist Kurt Elling and Adkins. At 10p, the documentary “The Last 600 Meters: The Battles of Najaf and Fallujah” examines two of the deadliest battles of the 2004 Iraq War. On November 11, “American Heart in WWI: A Carnegie Hall Tribute” debuts at 8p, a musical and visual account of America’s involvement in the Great War. “The Great Escaper” on Masterpiece premieres November 23 at 9p, telling the story of Bernard Jordan (Michael Caine) who made headlines in 2014 when he staged a “great escape” from his care home to join fellow war veterans on the beach at Normandy to commemorate fallen comrades at the D-Day landings.

The History Channel will premiere “The Warfighters: Battle Stories” this Veterans Day November 10 at 8p. The two-hour event delves into some of the most harrowing operations of the War on Terror. The special is presented by USAA and is hosted by retired Col. Michail “Gus” Huerter,​ who served 28 years in the US Army. Serving for eight combat tours in Iraq, Afghanistan and other parts of the Middle East and now part of USAA’s Military Affairs team, Colonel Huerter introduces viewers to true stories of brotherhood, sacrifice and resilience that honor the warriors who fought on the frontlines, while shedding light on the cost and courage of combat.

NBC’s “On Brand with Jimmy Fallon” wraps its debut season with a finale episode on October 31 at 8p featuring Therabody and a surprise cameo from NFL MVP Josh Allen, the wellness company’s first-ever Performance Advisor. Therabody Founder Dr. Jason Wersland and Chief Marketing Officer John Solomon engage the final four creatives at the agency to create spec commercials highlighting the Theragun Sense 2nd Gen. They also play a part in selecting the winner of the competition series (Innovator of the Year), who receives the $100K grand prize.

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   STREAMING

According to Comscore’s “2025 State of Streaming” report, audience expansion in both ad-supported (AVOD) and FAST channels shows no signs of slowing, with total hours watched across major free ad-supported streaming services up by 43% year over year.

Connected TV (CTV) streaming in internet-enabled homes reached 96.4 million households, an increase of 849,000 year over year. The time spent streaming rose to 13.9 billion hours, a 6% increase year over year. The average household watched content from 6.9 streaming services, reflecting modest growth as the market reaches maturity.

For many households, creator-driven video sits alongside premium series, sports and films as everyday viewing. Platforms like YouTube are no longer viewed as “separate categories” but as integral parts of the streaming diet. As the report points out, “more than half of U.S. households stream YouTube content monthly for free.”

“Consumers are navigating crowded streaming options with the clear intention that they want value, simplicity and content that’s easy to access,” said Jen Carton, SVP, Product Management, at Comscore. “This year’s State of Streaming reflects that shift and shows how FAST and ad-supported options are meeting those needs in a way that’s culturally resonant and commercially viable. For Comscore, our mission is to illuminate this transformation and help the industry understand what’s next.”

“A Life’s Worth,” a documentary series about Swedish UN peacekeepers during the Bosnian War, will premiere in the U.S. on European streamer Viaplay on Thursdays October 30-November 27.

   TECH REPORT

OpenX Technologies, Inc., and Attain have partnered to deliver verified, sales-based outcomes to the programmatic ecosystem. According to OpenX, by leveraging OpenXSelect and Attain’s real-time purchase data and insights, a recent OMD campaign achieved a 14.32% conversion rate, far surpassing industry benchmarks.

New research from Hightouch reveals that even though marketers most often cite tools as their top pain point, 75% of the time the reason is disconnected data. In its new report, “Has Martech Failed Marketers?,” Hightouch analyzed 384 conversations with marketing leaders and uncovered a disconnect between ambition and execution. Even as AI dominates industry discussions, most teams say they cannot fully activate their tech stack or personalize experiences the way they want to.

“Marketers are realizing that AI cannot be effective when bad data is its context,” said Tejas Manohar, Co-CEO and Co-Founder of Hightouch. “The next wave of marketing innovation is not about adding more software; it is about activating the data foundation that makes AI actually work.”

Other key findings include: 95% of marketers struggle to find or target their audiences effectively; 75% of martech pain points trace back to data issues rather than the tools themselves; 10% of marketers feel they’re using AI effectively today, but 75% want to use AI more often and for more use cases; fewer than 2% believe they’re using AI for personalization successfully; and less than 1% feel they’ve achieved one-to-one personalization.

   RATINGS

Spectrum News was the most-watched news network among Spectrum households in October, outpacing ABC, CBS, FOX, NBC, CNN, Fox News and MSNBC, averaging 1.8 million daily viewing households across its linear and digital platforms. Spectrum News in NYC (+9%) and Cleveland (+5%) had higher month-over-month viewership growth than CNN and Fox News. In NYC, Spectrum News also had higher month-over-month growth than NBC and MSNBC, while Spectrum News in Cleveland had higher growth than Fox. In Syracuse, Spectrum News 1 was the most-watched news network during the live televised opening statements coverage of the Robert Brooks murder trial on October 7 from 1:20-2:40p and saw a +45% viewership increase during that period. Spectrum News NY1 recorded the highest viewership increase of the year and was the most-watched news network when it hosted the final New York City mayoral debate on October 22 between 7-8:30p.

NewsNation says it was the only cable news network to deliver total audience growth across prime time and total day viewership in October, according to Nielsen data. Prime-time viewership at the cable news network increased by more than 20% with an average of 108,000 total viewers, while the 25-54 demographic rose by 10% with 12,000 viewers. According to NewsNation, “CUOMO” at 8p had the largest percentage growth in prime time this month, the program’s third-year anniversary, up 45% in total viewers (185,000 viewers) and up 50% in adults 25-54 (18,000 viewers). Since launch month, “CUOMO” has grown by more than 25% percent in total viewership. The network also ranked as the fastest-growing cable news network in year-over-year total day viewers for the month of October compared to the same period last year, with an increase of nearly 20% in total day audience, averaging 56,000 total viewers. On the weekend, all shows airing from 7a to 4p posted double-digit growth in total viewers, with “Morning in America” with Hena Doba increasing by nearly 50%.

   SPORTS REPORT

DAZN and FIFA are partnering to relaunch FIFA+, a unique platform that will deliver a personalized experience for football fans worldwide, tailored to their individual preferences.

Building on the success of the existing FIFA+ service, the new “Global Home of Football” platform on DAZN will combine live and on-demand top-tier football content, highlights and exclusive behind-the-scenes access from more than 100 men’s and women’s national teams and club leagues. Additionally, a multichannel news service will be offered in multiple languages. The schedule will be comprised of hourly news capsules, a weekly analysis show and on-demand content such as documentaries, interviews and series. The FIFA+ platform will launch in 2026, the year of the next FIFA World Cup.

Monumental Sports Network unveiled its college basketball broadcast schedule, continuing its partnerships with George Mason University (VA), George Washington University (D.C.), Hampton University (VA), Towson University (MD), and the University of Richmond (VA). Throughout the 2025-26 season, MNMT will showcase 72 college basketball games — the most in network history — including matchups from all three jurisdictions across the DMV. This year’s 34 women’s matchups are also MNMT’s most ever.

The All Women’s Sports Network (AWSN) has launched on DirecTV’s MyFree DirecTV, bringing live basketball, soccer, volleyball and other events to viewers over the next several weeks. AWSN recently added live and library content from more than 25 professional women’s leagues across several sports, including basketball (3XBA, FIBA 3×3 WS and WNBL), soccer (UEFA, OBOS Damallsvenskan, Queens League and Saudi Women’s Premier League), softball (Athletes Unlimited and NY RISE), volleyball (Athletes Unlimited) and tackle football (WFA). AWSN’s free live competition will showcase Athletes Unlimited volleyball, WNBL basketball and OBOS Damallsvenskan soccer throughout November.

   EXECUTIVE MOVES

Autentic appointed Andreas Martin as Director Content & Production. In this role, he will lead Autentic Studios, the production division of Autentic, and will be responsible for the development and production of all formats and programs of the company.

Secuoya Studios named Alfredo Bermúdez de Castro Berbel Chief Operating Officer. In this role, he will lead the studio’s overall operations management, oversee the organizational development of its various divisions and drive process optimization with the goal of enhancing production capacity and global positioning.

MiQ named Jordan Bitterman as its Global CMO, following a successful stint in the role on a consulting basis earlier this year.

iSpot named Julie Van Ullen as its new President and Chief Revenue Officer. She will report to CEO and Founder Sean Muller and will oversee sales, marketing and customer success, as well as leading client-focused data science teams.

Criteo appointed Edouard Dinichert as Chief Customer Officer effective December 1. Dinichert will lead global sales and operations for Criteo’s Performance Media business.

This Day in History
1974: Muhammad Ali KOs George Forman in the 8th round in “The Rumble in the Jungle” in Kinshasa, Zaire, regaining the world heavyweight boxing title with the famous “rope-a-dope” tactic.

Answer to Our Last Trivia Question
What legal series starred Carl Betz as a high-priced Houston lawyer — based loosely on F. Lee Bailey — who tackled taboo cases across the country? Answer: “Judd for the Defense” (1967-69). Kudos to: Wendy Holmes/Denver; Louis Lewow-TrillerTV/Atlanta; Kevin Moran-Blarney Productions/Pasadena CA; Susan Nessanbaum-Goldberg M and S Entertainment/LA; Andrew Goldman-Phanes Funding Group/NYC; Justin Pierce-JP Consulting Group/LA; Phyllis McQuillan- MSG Networks/NYC; Gerry Bixenspan-TV Marketing Inc./NYC; Rev. Mark Wajda/Clermont, FL; John Kukla-KDFW/KDFI/Dallas; Tom Moore-Kalt Productions/LA; Mark Prince-Dentsu Media/NYC; David Garber-Loyola Marymount University/Playa Vista, CA; Roger Furman-Sports Marketing Communications/Greentown, PA

Today’s Trivia Question
This short-lived 1950 sitcom, filmed without a live studio audience, was the first series to incorporate a new technology, the laugh track. (Email your answer to mjfarrell9865324@gmail.com and be sure to include your name, company, city and time zone. Unofficial rules: a limit of four answers per time zone.)

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SVP, Media
dcolford@accessintel.com

 

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NATIONAL SALES MANAGER>>
HEARST MEDIA PRODUCTION GROUP/CHARLOTTE, NC:
Oversee daily sales pipeline operations focused on national sponsorships, integrations, and branded content tied to unscripted programming. Manage and coach the Business Development team, drive outbound activity, shape proposals and pricing, and lead CRM strategy, reporting, and optimizations via Salesforce. Full info HERE

ASSOCIATE PRODUCER
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NTD/WASHINGTON, DC:
Pitch story ideas and write scripts/segment outlines as well as research guests and interview topics. Book guests and coordinate interviews. Help with logistics and sometimes field production. Support shoots and ensure production runs smoothly. Review footage and work with editors to shape final episodes. Write headlines, teasers, and social posts. Full info HERE

DIRECTOR, HUMAN RESOURCES AND ADMINISTRATION
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THE JIM HENSON COMPANY/HOLLYWOOD, CA: Responsible for all HR functions and oversight of administrative and management needs. This strategic role is charged with operating from a customer service driven viewpoint that prioritizes employee satisfaction as well as enforce legally compliant policies, increase efficiency by implementing administrative and record-keeping best practices. Full info HERE

SENIOR DESIGNER >>
REELZ CHANNEL/ALBUQUERQUE, NM: Responsible for the concept, design and execution of various motion graphics projects for on-air promo and sales presentations. Will be required to design and create graphics for social media, digital and print. Must be able to follow brand guidelines and expand and change the brand look when necessary. Full info HERE

EVP, COMMERCIAL & TECHNOLOGY TRANSACTIONS, LEGAL & BUSINESS AFFAIRS
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A+E GLOBAL MEDIA/NY(HYBRID): Oversee the three major areas of commercial transactions (comprised of supporting the Distribution, Total Media Solutions and Global Content Sales divisions) and the adjacent areas supported by the attorney teams that principally support those divisions (including vendor management and privacy). Full info HERE

SR. DIRECTOR OF SALES, KSTU & KUPX >>
THE E.W. SCRIPPS COMPANY/SALT LAKE CITY: Leverage our suite of advertising solutions to unlock growth opportunities for local and national businesses. Play a role in driving the station’s revenue goals as well as serving as the home station for Utah’s new NHL team. Collaborate with our production team to create campaigns that connect our clients with their customers in meaningful ways. Full info HERE

DIGITAL MEDIA BUYER >>
FURMAN ROTH ADVERTISING/NY(HYBRID): Plan, launch, and optimize digital marketing campaigns across various paid media channels (including Display, Google products, Paid Social, CTV, and Programmatic, etc.) while managing budgets effectively. Support the execution of media plans across platforms, overseeing targeting, budget allocation, and performance tracking to drive campaign success. Full info HERE

ACCOUNT DIRECTOR; CTV BRAND PARTNERSHIPS – MID WEST/WEST COAST

FUTURE TODAY
REMOTE
Build, maintain and expand a pipeline of sales targets, contacts, and sales opportunities leveraging your relationships with a heavy focus on new business revenue. Build/nurture relationships with the investment, strategy, precision and digital agencies as well as clients. Also maintain an ongoing knowledge of the streaming media landscape. Full info HERE

DIRECTOR, AD MARKETING & SALES >>
THE SHADE ROOM/REMOTE: Develop and execute a revenue growth strategy to drive direct advertising, branded content, and sponsorship sales as well as lead the development of compelling advertising and branded content offerings tailored for TSR’s audience and cultivate and maintain strong relationships with key advertisers, media agencies, and brand partners. Full info HERE

PROFESSIONAL LECTURER OF COMMUNICATION/SPORTS BROADCASTING >>
MARIST UNIVERSITY/ POUGHKEEPSIE, NY: Teach studio and field broadcasting and new media courses in sports media and journalism as well as be able to teach a studio course on producing a newscast and help students live stream a podcast or produce short-form feature content suitable for social media streaming. Also demonstrate through their teaching, professional activity, and service. Full info HERE

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