Today’s Premieres
Hulu: Betrayal: A Father’s Secret
Nat Geo: Port Protection Alaska at 9p
Telemundo: La Isla Desafio Extremo at 7p
Viaplay: Under the Radar – Secrets of a Swedish Serial Killer
Today’s Finale
MHZ Choice: Babylon Berlin
IN THE NEWS
An increasing number of TV viewers are accepting advertising in streaming video, according to Hub Entertainment Research’s latest “TV Advertising: Fact vs. Fiction” survey. Key findings include:
· 66% of TV viewers would prefer watching ads if it saves on subscription costs, up from 58% three years ago.
· The number of consumers saying they can’t tolerate ads has declined from 17% three years ago to 12% in June 2024.
· Nearly eight in ten viewers agree there are “big differences” in the amount of advertising presented on competing TV services, with 53% of those surveyed saying AVODs provide a little or a lot better ad experiences than FAST (39%) and VMVPD (42%) subscribers.
· The proportion of consumers saying they watch an ad-free SVOD fell since December from 84% to 58%, coinciding with the launch of advertising as the default on Amazon Prime Video.
“Over the past few years, the video ecosystem has seen fundamental change, with nearly all of the formerly ad-free streamers adding a lower cost ad-supported tier,” said Mark Loughney, Hub Senior Consultant. “Consumers have responded not by rejecting advertising or canceling subscriptions, but embracing the opportunity to save on their monthly subscriptions. By putting forth an overt offer of lower fees in exchange for watching a reasonable number of ads, the streaming services have given consumers a better value proposition.”
The top-performing US brands on TikTok were shared in a new joint report with CreatorIQ, leveraging CreatorIQ’s Earned Media Value (EMV) metric to measure and identify the brands generating the most conversation on the platform. Leading the pack in EMV were Amazon (1.03B), NBA (894.63M), NFL (688.19M), Sephora (468.83M), Fortnite (360.15M), Barbie (337.19M), Target (330.19M), Bloom Nutrition (288.17M), Walmart (279.41M) and Apple (210.11M). The report also includes data from TikTok highlighting the strategies and insights that drove brand success on the platform, including:
· Engagement Drives EMV: The top brands don’t just focus on follower count—they develop long-term partnerships with authentic creators who have a track record of engaging the right audiences.
· Higher Post Volume Increases Value: The more consistent a creator is with posting about a brand, the more authentic the relationship is perceived by audiences.
· While Beauty captures nearly a third of the TikTok Top 100, other industries like sports, retail, media, food & beverage, and gaming are increasing their presence among heavy-hitters.
Hulu canceled Amy Schumer comedy “Life & Beth” after two seasons. The sophomore season launched in February.
ABC News and ABC Owned Television Stations announced Climate Ready, an editorial initiative created to amplify climate preparedness stories. Market-specific programming is available this week across the ABC Owned Television Stations (check local listings). |
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PRODUCTION & DEVELOPMENT
“Snowflakes,” following a group of co-dependent young housemates, has been picked up to series by FX. The ensemble comedy was created by Ben Kronengold & Rebecca Shaw (“The Tonight Show”), who wrote the pilot and serve as executive producers with Nick Kroll (“The League”), Jonathan Krisel (“Baskets”), who directed the pilot, and Stefani Robinson (“What We Do in the Shadows”). “We are excited about the exceptional cast and powerhouse comedy team we’ve assembled for Snowflakes,” said Nick Grad, President, FX Entertainment. “Not only does it give us a chance to introduce our audience to Ben Kronengold and Rebecca Shaw’s brilliant comedic voice, but we also get the opportunity to work again with Nick, Jonathan and Stefani, all incredibly talented veterans of signature FX comedies.”
One week after its premiere, Prime Video has renewed “Betty la Fea, La Historia Continúa” for a second season. In addition to winning the largest global viewership for a Latin American title in Prime Video history, the show has become the most-watched series of all time on Prime Video in Colombia. “The phenomenal success of ‘Betty la Fea, La Historia Continua’ underscores Prime Video’s commitment to sharing iconic local stories of exceptional quality from the region that deeply resonate with our customers around the world,” said Paulo Koelle, Head of Prime Video Latin America. “Prime Video’s strategy in Latin America has been to focus on what truly matters, taking calculated risks to bring our customers all the content they crave in one destination.”
NEW & RETURNING SERIES
New Hulu docuseries “The Secret Lives of Mormon Lives” drops Friday, September 6. The eight-parter follows a group of Mormon mom influencers who get caught in a swinging sex scandal.
Fuse Media shared the lineup for season two of “Like a Girl,” premiering Wednesday, August 21 at 9p. Hosted by MJ Acosta-Ruiz and Joy Taylor, the six-episode season features Diana Flores, Lucero Acosta and Melissa Amaya, Sydney Leroux, Ali Riley and Kennedy Fuller, Taylor Townsend, Flau’jae Johnson and Emma Malabuyuo.
“Taken Together: Who Killed Lyric and Elizabeth?” premieres Thursday, August on Max. The three-part docuseries from Investigation Discovery delves into the 2012 double abduction of two cousins, 10-year-old Lyric Cook-Morrissey and 8-year-old Elizabeth Collins, in Evansdale, Iowa.
Another true crime docuseries, “Face to Face with Scott Peterson,” premieres Tuesday, August 20 on Peacock. Peterson was found guilty of murdering his pregnant wife, Laci Peterson, in 2004.
Phaedra Parks is returning to Bravo’s “The Real Housewives of Atlanta” for season 16, after a six-season break. Parks is also a cast member on Bravo reality show “Married to Medicine.”
MHz Choice has acquired “Miss Merkel,” two 90-minute tongue-in-cheek German mysteries from Fremantle, as an exclusive for the US set to premiere Tuesday, October 22. Based on the books by David Safier, the series imagines former German chancellor Angela Merkel leaving politics behind and moving to a small town, where she discovers a new calling as an amateur detective.
Season three of “Under the Vines” premieres on Acorn TV on Monday, August 19, with episodes dropping weekly.
TECH TALK
Programmatic media partner MiQ announced plans to acquire Pathlabs. Through its Media Execution Partner (MEP) model, Pathlabs serves as an agency extension, managing the planning and reporting of performance-based, paid advertising campaigns.
LinkedIn agreed to pay $6.625 million to settle a proposed class action lawsuit accusing the Microsoft unit of overcharging advertisers by inflating how many people watched video ads on its platform. LinkedIn denied wrongdoing, and agreed to use reasonable efforts for two years to hire an outside auditor to review its ad metrics. If approved, the settlement fund will be distributed to US advertisers that purchased ads on LinkedIn between January 1, 2015 and May 31, 2023.
SPORTS UPDATE
Eurosport Olympics commentator Bob Ballard got the heave-ho after making an “inappropriate remark” about the Australian female swim team. “You know what women are like, hanging around, doing their makeup,” Ballard said on air to his colleague Lizzie Simmonds after the team won a gold medal. “Outrageous, Bob. Some of the men are doing that as well,” replied Simmonds. Afterwards, Ballard apologized on social media for his remarks. |
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GOING GLOBAL
Blu Yazmine has acquired the Italian rights to produce Nippon TV’s unscripted game show “Red Carpet Survival.” The Italian production was filmed near Milan and is set to stream on Prime Video Italy in 2025.
RATINGS
Saturday’s opening ceremony of the Paris Olympics scored a total audience of 28.6 million viewers across NBC and Peacock, according to early data from Nielsen. That handily beat the 17.7 million tuned who in for the Tokyo Olympics opener in 2021. |
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This Day in History
1965 – President Lyndon B. Johnson signed amendments to the Social Securities Act that established Medicare and Medicaid.
Answer to Our Last Trivia Question
The bandleader on which talk show parody was named Zorak “Space Ghost Coast to Coast” (1994-2008). Kudos to: Christine Walters-You Must Be Lucky Productions/NYC; Erin Forfa-Marketing Doctor/Northampton, MA; Paul Snyder-INSP/Indian Land, SC; Bill Graff-BeIN Sports/Miami; Justin Pierce-JP Consulting Group/LA; Kyle Krebs-FOX13/Memphis; Chris Nickles-Milner Media Partners/Bourbonnais, IL; Lorrie Shilling/El Segundo, CA; Tom Moore-Kalt Productions/LA; Susan Nessanbaum-Goldberg-M and S Entertainment/LA
Today’s Trivia Question
Who recurred as the first Librarian on “The Librarians” (2014-28)? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: a limit of four answers per time zone.) |
PRODUCER >>
TSR STUDIOS/LOS ANGELES, CA: Help build programming and shows for our digital and social media pages as well as have knowledge of the latest and greatest in social media, and emerging technology. The ideal candidate has a successful background in physical video production and an obsession with storytelling and creating content. You will also develop and edit video content. Full info HERE
ASSOCIATE, GLOBAL LICENSING & DISTRIBUTION
HEARST MEDIA PRODUCTION GROUP
CHARLOTTE, NC
Coordinate and execute asset delivery to content distribution partners and assist with ideation and execution of marketing campaigns with channel partners as well as capture, analyze, and report viewership data. You will also follow and report on industry trends and create weekly programming schedules for FAST channels. Full info HERE
DIRECTOR OF BUSINESS & LEGAL AFFAIRS >>
SONY PICTURES TELEVISION/CULVER CITY, CA: Sony Pictures Television is seeking a Director of Business & Legal Affairs. The Director’s primary role will be to develop and build deal structures, and analyze, negotiate, and draft various development and production agreements while providing ongoing business affairs counsel for any SPE game shows including Wheel of Fortune and Jeopardy! Full info HERE
LEAD BUSINESS DEVELOPMENT EXECUTIVE >>
CASTIFY.AI/HYBRID: Expand our client base in the digital advertising industry and focus on business development, securing new clients and partnerships, and negotiating contracts with leading advertising brands and agencies as well as experience in the digital advertising sector, showcasing a proven track record of achieving targets and excelling in business development. Full info HERE
PAID SEARCH SPECIALIST >>
AKA NYC/NEW YORK, NY: As Paid Search Specialist, you will be responsible for managing and optimizing paid search campaigns to drive targeted traffic and achieve business objectives. The ideal candidate should possess a strong understanding of search engine marketing (SEM), excellent data analytical skills, and the ability to stay updated on industry trends. Full info HERE
MARKETING ASSOCIATE MANAGER
GSTV
NEW YORK, NY – HYBRID REMOTE
Touch various teams within our group such as Marketing Solutions, Marketing Communications and Design. Our group develops thoughtful marketing and promotional programs alongside our business development team. We collaborate with teams across the organization to develop concepts that meet client needs and then bring the story to life. Full info HERE
MEDIA PLANNER >>
AKA NYC/NEW YORK, NY: Shape and executive innovative multi-channel media plans. Key responsibilities include developing campaign presentations and reporting materials and optimizing campaign performance using Google Campaign Manager. Ideal candidates possess 2-4 years of experience, strong communication skills, and a passion for entertainment. Full info HERE
TV HOST >>
QVC/WESTCHESTER, PA: Credible while entertaining candidate w/exp hosting TV, digital, radio, spokesperson or live events. Masterful storyteller, enthusiastic & a love for products and shopping a must. Must be quick on their feet w/ability to improv & engage as well as have an elevated sense of style. Full info HERE
DIRECT RESPONSE ACCOUNT EXECUTIVE
TV One
NEW YORK, NY – HYBRID REMOTE
Carry out the entire sales process from initial contact to deal close as well as build and maintain exceptional relationships with advertisers and agencies by communicating TV One Network’s values and brand strength. Full info HERE
GENERAL SALES MANAGER
CUMULUS MEDIA
DALLAS-FT. WORTH
Develop, implement, and drive a sales plan that will meet stations’ revenue goals with emphasis on customer-focused selling to direct, new direct, vertical categories, digital, NTR, station features and major account sales as well as work with CEO’s and CMO’s to create strategies that drive revenue and create long term partnerships. Full info HERE
CTV ACCOUNT EXECUTIVE >>
HAYSTACK NEWS/NYNY, LA, CHICAGO: Responsible for developing partnerships to drive strategic and creative solutions for clients also help advertisers build their brands by supporting the world’s most premium news publishers. Full info HERE
PERFORMANCE MARKETING DIRECTOR
AKA NYC
NEW YORK
Serve as a primary point of contact for our clients, cultivating strong relationships based on trust and delivering exceptional service. Collaborate closely to understand their goals, challenges, and market dynamics, providing strategic guidance and insights. Full info HERE
DIGITAL SALES ACCOUNT EXECUTIVE >>
OUTLAWS ENTERTAINMENT/Remote: Looking for a senior level digital seller to drive national, regional and local O&O and 3rd Party Revenue for our Gen-Z targeted video content and entertainment division. Will have access to influencers, a strong creative services team and a multitude of media assets to leverage. Full info HERE
VP OF FINANCE & ACCOUNTING >>
PBS DISTRIBUTION/ARLINGTON, VA (HYBRID): Responsible for strategic financial oversight of the company’s growth and profitability, including all finance, accounting, and treasury operations as well as lead the long-term financial planning process, provide content investment guidance and collaborate with the executive management team to set the vision and achieve goals for revenue. Full info HERE
ACCOUNT REP: MPT NATIONAL CORPORATE SALES
MARYLAND PUBLIC TELEVISION FOUNDATION
REMOTE
Call on current and prospective sponsors, providing high-quality customer service, in a manner consistent with standard industry practice, for the customer/client accounts for which they have cultivated or have been assigned as well as build sustainable, long-lasting relationships with existing clients. Full info HERE
PAID SEARCH SPECIALIST
AKA NYC
NEW YORK
Responsible for managing and optimizing paid search campaigns to drive targeted traffic and achieve business objectives. The ideal candidate should possess a strong understanding of search engine marketing (SEM), excellent data analytical skills, and the ability to stay updated on industry trends. Full info HERE
PAID SOCIAL SPECIALIST
AKA NYC
NEW YORK
Responsible for developing, implementing, and optimizing paid social media campaigns to drive brand awareness, engagement, and conversions. The ideal candidate will possess a deep understanding of social media platforms and data analytics and has a proven track record of delivering measurable results through paid social channels. Full info HERE
PRODUCER/WRITER
TV One
SILVER SPRING, MD – HYBRID REMOTE
Responsible for writing, producing and supervising edit sessions for assigned on-air promos and cross department promotional initiatives and develop and execute ideas for image and brand campaigns. Manage shoots as necessary. Full info HERE
SR. PROJECT MANAGER
TV One
SILVER SPRING, MD – HYBRID REMOTE
Coordinate off-channel marketing and creative services projects, timing, administrative coordination, and processes to ensure that our projects are delivered on time, budget and produce the desired results. You will be the go-to person for everything involving a project’s organization, client communication, planning, and timeline. Full info HERE
DIRECTOR, CUSTOMER ACQUISITION
GOLDEN HIPPO
WOODLAND HILLS, CA (Hybrid)
Golden Hippo is hiring a Director, Customer Acquisition to be responsible for leading a direct response marketing team to test, optimize, and scale new product campaigns. This role will help to identify opportunities and the strategy for overall Customer Acquisition initiatives. Anticipated Salary Range is $131.6k – $175.5k + bonuses. Full info HERE
SR. YOUTUBE ADS SPECIALIST
GOLDEN HIPPO
REMOTE
Golden Hippo is hiring a Sr. YouTube Ads Specialist to lead YouTube media buying. This role is involved in the entire campaign cycle, including creating and testing new ads and targeting options, launching and overseeing campaigns, and scaling budgets while maintaining KPI’s. Anticipated Salary Range is $86.4k – $115.2k + bonuses. Full info HERE
FACEBOOK ADS SPECIALIST
GOLDEN HIPPO
REMOTE
Golden Hippo is hiring a Facebook Ads Specialist to manage Facebook ad campaigns and craft highly converting ad creatives. This role is involved in the entire campaign cycle, including creating and testing new ads and targeting options, launching and overseeing campaigns, and scaling budget. Anticipated Salary Range is $75.7k – $101k + bonuses. Full info HERE
SVP-DIGITAL REVENUE DEVELOPMENT >>
NEXSTAR/IRVING, TX: Work collaboratively with the Broadcast Leadership Team to lead sales strategies across all stations, divisions, and platforms. The role will work with station leadership, the National Sales Organization, and directly with clients to drive optimal revenue opportunities for all of Nexstar’s digital channels. Full info HERE
SENIOR DIRECTOR OF AD SALES >>
HAYSTACK NEWS/NYNY, LA, CHICAGO: Responsible for developing large, meaningful partnerships to drive strategic and creative solutions for clients. You relish the opportunity to help advertisers build their brands by supporting the world’s most premium news publishers. Full info HERE
ACCOUNT EXECUTIVE
INTERSECTION
LOS ANGELES, CA
Drive new revenue for our media around Los Angeles and beyond as well as building relationships with prospects and clients. Full info HERE
ACCOUNT EXECUTIVE DIRECT RESPONSE >>
OPPORTUNITY MEDIA/NY(REMOTE/HYBRID): Seeking an energetic achiever with excellent written & organizational skills for role to assist in growing revenue for dynamic Direct Response Team: required: BA Degree, Min 2 yrs DR Experience. Bilingual (English/Spanish) Wide Orbit Exp a +. Full info HERE
MEDIA COORDIATOR DIRECT RESPONSE >>
OPPORTUNITY MEDIA/NY(REMOTE/HYBRID): Seeking an energetic achiever with excellent written & organizational skills for role to assist in growing revenue for dynamic Direct Response Team: required: BA Degree, Bilingual (English/Spanish) Wide Orbit Exp a +. Full info HERE
ACCOUNT EXECUTIVE
INTERSECTION
SEATTLE, WA
Grow in billings, income, and experience on a team that continues to lead our industry. Take your career to the next level with a company that is transforming cities and delivering on our promises to our clients and to our long-standing Municipal and Transit Authority partners. Full info HERE
ACCOUNT EXECUTIVE
INTERSECTION
PORTLAND, OR
Grow in billings, income, and experience on a team that continues to lead our industry. Take your career to the next level with a company that is transforming cities and delivering on our promises to our clients and to our long-standing Municipal and Transit Authority partners. Full info HERE
ACCOUNT EXECUTIVE, AD SALES >>
FUSE MEDIA/NEW YORK, NY: Support the Ad Sales team by prospecting, selling and expanding the Company’s advertising revenue base. The candidate will have a strong media sales background with a network of industry clients and prospects as well as establish a book of business and exceed pre-established activity and sales quota utilizing CRM tools to document sales activity. Full info HERE
ACCOUNT EXECUTIVE, EAST COAST ADVERTISING SALES
THE ALLEN MEDIA GROUP
NYC (Hybrid)
Responsible for coverage of assigned advertising agencies and clients specifically dedicated to representing AMG linear, digital and streaming platforms. Also grow and maintain existing clients as well as prospect and close new business. Work closely with clients and advertising holding companies ensuring AMG is a ‘must-buy’ for advertisers. Full info HERE
VP/HEAD OF ADVERTISING SALES
FREEBEE
FL/NYC Remote
Lead, manage, develop, and grow Ad Sales teams. Attract and retain the best talent. Work with leadership team to set, achieve, and grow revenue targets across OOH, Digital and Experiential. Instrumental in driving the team to exceed all expectations and goals. 15+ years’ experience in advertising, media, and relevant sales management roles. Full info HERE
ACCOUNT EXECUTIVE
FREEBEE
MIAMI
Achieve revenue and growth targets across linear and digital. Identify and execute strategies which result in exceeding revenue targets. Develop and execute effective sales strategies that showcase as well as maximize overall revenues for the overarching National Sales division. 7-10 yrs exp. in advertising, media & relevant sales management roles. Full info HERE
SENIOR AUDIO/VIDEO PROMOTION PRODUCER >>
WHYY/PHILADELPHIA: Produce best-in-class promotional spots, accurately reflecting WHYY’s brand mission, from strategy through management approvals. Write killer scripts for audio and video to engage audiences. Organize promotional spot production schedule for video and audio spots needed for TV, FM, digital and social platforms. 10-15+ years’ experience. Full info HERE
DIGITAL DIRECTOR, NEWS >>
WHYY/PHILADELPHIA: Develop a cogent strategy for developing and publishing WHYY news content across social media and emerging digital platforms. Convey and create SEO, social media and digital best practices in concert with the digital staff with the focus of informing and developing the newsroom’s digital muscles. Five or more years of journalism experience. Full info HERE
ACCOUNT EXECUTIVE
FAMILY ENTERTAINMENT TV
NYC
Represent FETV & FMC to media community via ongoing communications & relationship building. Maintain & develop strong working relationships w/both agencies & internal departments in support of sales efforts. Work w/sales management, pricing & planning to achieve quarterly revenue goals. 5+ yrs media sales exp. preferably in cable TV- agency exp. +. Full info HERE
TV/VIDEO SPONSORSHIP-PRODUCT INTEGRATION SALES REPRESENTATIVE >>
GAME ON MEDIA SOLUTIONS/Remote: Game On Media Solutions is looking for an independent business development oriented sponsorship sales representative. Focus will be on TV/Streaming project opportunities for brands that include product integration and placement. This is an Independent Contractor performance compensated opening. Attractive fees can be earned for closed deals. Full info HERE
BRAND ASSISTANT >>
THE LEDE COMPANY/NYC: Full-service communication, strategy, and social impact consulting firm, specializing in corporate, brand, entertainment, and nonprofit sectors, is seeking a Brand Assistant to join the Brand team in our New York office. The Assistant will play an integral role in supporting accounts for a wide variety of Fashion, Beauty, CPG and Lifestyle clients. Full info HERE
TALENT ASSISTANT >>
THE LEDE COMPANY/LA: Full-service strategy, communications and social impact consulting firm, specializing in corporate, entertainment and nonprofit sectors. We are looking for a Talent Assistant to a Talent Publicist in Los Angeles. We are seeking enthusiastic candidates who can work in a fast-paced environment, are driven & have strong communication and writing skills. Full info HERE
EXECUTIVE PRODUCER FOR NATIONAL POLITICAL SHOW >>
BAHAKEL COMMUNICATIONS/CHARLOTTE NC: Develop and oversee the production of a daily or weekly national political show that covers the most important political news and events of the day. Develop and execute strategies to increase the show’s audience and engagement. At least 5 years of experience as an executive producer for a political show or similar program. Full info HERE
EXECUTIVE PRODUCER OF NEWS/ENTERTAINMENT >>
BAHAKEL COMMUNICATIONS/CHARLOTTE NC: Oversee all editorial and entertainment content, news production and presentation. Responsible for day-to-day operations of the show: producing, writing, and guiding creative. Develop content for the News @ TEN, plan, assign and create production schedules. 7 years of experience as executive producer or show producer. Network experience preferred. Full info HERE |
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TUESDAY JULY 30
ABC: Celebrity Family Feud, Judge Steve Harvey, What Would You Do?
CBS: FBI, FBI: International, FBI: Most Wanted
CW: The Conners, The Conners, The Conners, The Conners
FOX: Beat Shazam, The Quiz With Balls
NBC: Primetime in Paris: The Olympics
PBS: Finding Your Roots With Henry Louis Gates, Jr., Gods of Tennis, Frontline
Telemundo: La Isla Desafio Extremo [p], El Conde: Amor y honor
Univision: Golpe de Suerte, Marea de Pasiones, El Amor No Tiene Receta |
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