Cynopsis 06/10/24: “White Collar” is back in the ring

Cynopsis Medias First Morning Read
Monday June 10, 2024

Today’s Premieres
ESPN Deportes: Entre Copas at 4p
GSN: Beat the Bridge at 6p

Today’s Finales
BBC America: Harry Wild at 9p
NBC: Weakest Link at 9p

IN THE NEWS

At age 98, Dick Van Dyke became the oldest-ever winner of a Daytime Emmy, for Guest Performance In A Daytime Drama Series on “Days of our Lives.” “General Hospital” picked up the award for Outstanding Daytime Drama Series for the fourth year in a row, a feat matched by “The Kelly Clarkson Show” in the Daytime Talk category. “Entertainment Tonight” took the Entertainment News Series trophy for the fifth consecutive time, while “Be My Guest with Ina Garten” received its first Emmy for Culinary Series.

Some firsts at the Daytime Creative Emmy Awards: Dwyane Wade won his first Daytime Emmy as an Executive Producer of “Dads,” for Short Form Programming, Robert Downey Jr. took home his first Emmy trophy f or “Downey’s Dream Cars” in the Lifestyle Program category. and Buddy Valastro also received his first Emmy as Culinary Host for “Legends of the Fork.”

In another first, the Olympics will be screened in movie theaters. Select daytime live coverage from NBC of the 2024 Paris Summer Games will be screened in 160 IMAX theaters, starting with the opening ceremony on July 26.

Food Network placed an order for a second season of “Wildcard Kitchen.” In the culinary card game, host Eric Adjepong takes over a test kitchen with an invitation for three chefs to bring $5,000 to play across three hands in his underground culinary poker competition.

Max’s “Tokyo Vice has been canceled after two seasons.Over the last five years Max has made sure we got to tell our story,” said series creator J.T. Rogers and executive producer/director Alan Poul. “They have supported us through thick and thin. Not only did they give us these two seasons, they said yes when we asked to end season one with a series of cliffhangers, and they said yes when we asked for two extra episodes so we could land the plane in the way J.T. had always envisioned.”

Cynopsis BIG TV Summit: New Strategies to Reach Target Audiences, for Agencies & Networks

U.S. ad spend is projected to grow over 6% this year. What are you going to do about it?

Join the discussion with industry experts and cutting-edge strategists at the BIG TV Summit this September in NYC.

Prices increase on 6/15 – don’t wait!

BOOK MY PASS

PRODUCTION & DEVELOPMENT

A reboot of “White Collar” is in the works. That’s the word from the creator of the police procedural, which aired on USA Network from 2009-14. Speaking at TV Fest last week, Jeff Eastin said he had intentionally left the series finale open-ended. “As the years passed, it seemed more like a distant hope,” shared Eastin. “But say thank you to ‘Suits’ for starting this streaming trend. They were doing great, and got people watching ‘White Collar’ now on Netflix. That’s doing really, really good. Off of that, it’s like, ‘Hey, let’s do another one.’”

NEW & RETURNING SERIES

New series “The Top Ten Revealed ‘200 Of The Greatest Songs Of The 70s’” premieres Tuesday, July 9 at 8 p on AXS TV. The program leads into the returns of “The Very VERY Best Of The 80s” and” Nothing But Trailers Flashback” on Friday, July 12 at 8p and 8:30p.

The second season of “Gremlins: The Wild Batch,” the animated prequel to 1984 film “Gremlins,” will debut this fall on Max. Returning series regulars Ming-Na Wen, James Hong, BD Wong, Izaac Wang, AJ LoCascio, and Gabrielle Nevaeh will be joined by a guest cast to be announced at a later date.

STREAMING

Philo has added America’s Test Kitchen, Love Nature (Blue Ant Media), MagellanTV Now (MagellanTV), Space Science Now (MagellanTV), and Wild Oceans (MagellanTV) its lineup. The channels are part of the Philo Core Plan.

COMING UP

TNT Sports and the National Hockey League announced additional broadcast details for the inaugural 2025 NHL 4 Nations Face-Off, which will feature international tournament play between NHL players from Canada, Finland, Sweden and the US. TNT Sports’ networks and platforms will exclusively televise half of the tournament’s Round Robin stage games, including the opening game on Wednesday, Feb. 12, featuring Canada vs. Sweden at 8p.

More than 100 films from the Golden Age of Mexican Cinema are headed to Canela.TV. Throughout the year, the films will be released in Spanish and available to stream for free, starting on June 13. The ‘Cine de Oro’ collection is part of Canela Media’s ongoing efforts to preserve Latino culture.

TECH

GumGum’s In-Video advertising outperform traditional ad formats in terms of viewer attention, according to TVIsion, which partnered with the digital advertising platform for a study around attention measurement and engagement. In-Video is an in-content overlay ad format that integrates advertisements directly into video content for a non-disruptive user experience. Key findings from the study include:
· GumGum’s In-Video units outperform traditional CTV ads in maintaining viewer attention, with a 30% higher attention percentage.
· Female viewers were 28% more engaged with the In-Video units compared to standard CTV ads.
· When other people are in the room, they spend 23% more time with eyes on In-Video units compared to other CTV ads.

“As brands contend with the challenges of attention fatigue on streaming and linear amidst an ever-increasing volume of advertisements, they are wasting ad dollars in spots where the audience is not engaged,” said Ken Weiner, Chief Technology Officer of GumGum. “Treating CTV as merely an extension of linear TV is limiting. By prioritizing attention and adopting non-disruptive formats like In-Video, brands can truly enhance their visibility and impact in the CTV space.”

2024 Cynopsis Top Women in Media

Calling All Trailblazers!

Are you, or is someone you know, a Corporate Visionary? Perhaps an Industry Leader or Marketing Trailblazer? What about an Ad Tech Innovator or Game-Changing On-Air Talent? We’re looking for the female rock stars in the media industry. Want to help?

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EXECUTIVE MOVES

INSP promoted John Rouda to Executive Vice President of Technology. Rouda joined INSP in 2016 as the Director of IT and most recently held the position of VP of Technology. Also elevated was Eric Edwards, to Vice President of Media Logistics. Edwards joined INSP in 2018.

This Day in History
2007 – The final episode of “The Sopranos” aired.

Answer to Our Last Trivia Question
Who played Miley’s deceased mother in dream sequences on “Hannah Montana” (2006-11)? Brooke Shields. Kudos to: Emma Nelson-WBD/NYC; Emily Calamita-CIneCal Productions/NYC; Jackie Howell-Nexstar/Columbus, OH; Cory Angerthal-AMC Networks/NYC; Wendy Holmes/Denver; Creed Heilskov-ImOn Communications/Cedar Rapids; Justin Pierce-JP Consulting Group/LA; Tom Moore-Kalt Productions/LA; Susan Nessanbaum-Goldberg-M and S Entertainment/LA; David Garber-Loyola Marymount University/Playa Vista, CA

Today’s Trivia Question
Which series’ cast included Steve Carell, Stephen Colbert and Bob Odenkirk? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: a limit of four answers per time zone.)

Cynopsis Team

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Executive Director of Sales
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Senior Marketing Director
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Job of the day
ASSOCIATE, GLOBAL LICENSSING & DISTRIBUTION
HEARST MEDIA PRODUCTION GROUP
CHARLOTTE, NC

Coordinate and execute asset delivery to content distribution partners and assist with ideation and execution of marketing campaigns with channel partners as well as capture, analyze, and report viewership data. You will also follow and report on industry trends and create weekly programming schedules for FAST channels. Full info HERE

VICE PRESIDENT – NATIONAL AD SALES
FAMILY ENTERTAINMENT TV
NYC
Represent FETV and FMC to media community via ongoing communications and relationship building and maintain and develop strong working relationships with both agencies and internal departments in support of sales efforts as well as work with sales management and pricing & planning to achieve quarterly revenue goals. Full info HERE

DIRECTOR OF BUSINESS & LEGAL AFFAIRS >>
SONY PICTURES TELEVISION/CULVER CITY, CA: Sony Pictures Television is seeking a Director of Business & Legal Affairs. The Director’s primary role will be to develop and build deal structures, and analyze, negotiate, and draft various development and production agreements while providing ongoing business affairs counsel for any SPE game shows including Wheel of Fortune and Jeopardy! Full info HERE

LEAD BUSINESS DEVELOPMENT EXECUTIVE >>
CASTIFY.AI/HYBRID: Expand our client base in the digital advertising industry and focus on business development, securing new clients and partnerships, and negotiating contracts with leading advertising brands and agencies as well as experience in the digital advertising sector, showcasing a proven track record of achieving targets and excelling in business development. Full info HERE

PAID SEARCH SPECIALIST
>>
AKA NYC/NEW YORK, NY: As Paid Search Specialist, you will be responsible for managing and optimizing paid search campaigns to drive targeted traffic and achieve business objectives. The ideal candidate should possess a strong understanding of search engine marketing (SEM), excellent data analytical skills, and the ability to stay updated on industry trends. Full info HERE

MARKETING ASSOCIATE MANAGER
GSTV
NEW YORK, NY – HYBRID REMOTE

Touch various teams within our group such as Marketing Solutions, Marketing Communications and Design. Our group develops thoughtful marketing and promotional programs alongside our business development team. We collaborate with teams across the organization to develop concepts that meet client needs and then bring the story to life. Full info HERE

VICE PRESIDENT, RESEARCH
>>
GREAT AMERICAN MEDIA/NEW YORK:
Manages information flow & develops analysis on a timely basis to the Great American Media team. Data includes all relevant Nielsen, Video Amp & streaming reports for all Company properties, including Overnights, Sales Estimates, Daypart analysis & information required by various departments to position the company in the marketplace. Full info HERE

MEDIA PLANNER >>
AKA NYC/NEW YORK, NY: Shape and executive innovative multi-channel media plans. Key responsibilities include developing campaign presentations and reporting materials and optimizing campaign performance using Google Campaign Manager. Ideal candidates possess 2-4 years of experience, strong communication skills, and a passion for entertainment. Full info HERE

TV HOST
>>
QVC/WESTCHESTER, PA: Credible while entertaining candidate w/exp hosting TV, digital, radio, spokesperson or live events. Masterful storyteller, enthusiastic & a love for products and shopping a must. Must be quick on their feet w/ability to improv & engage as well as have an elevated sense of style. Full info HERE

DIRECT RESPONSE ACCOUNT EXECUTIVE

TV One
NEW YORK, NY – HYBRID REMOTE
Carry out the entire sales process from initial contact to deal close as well as build and maintain exceptional relationships with advertisers and agencies by communicating TV One Network’s values and brand strength. Full info HERE

GENERAL SALES MANAGER

CUMULUS MEDIA
DALLAS-FT. WORTH

Develop, implement, and drive a sales plan that will meet stations’ revenue goals with emphasis on customer-focused selling to direct, new direct, vertical categories, digital, NTR, station features and major account sales as well as work with CEO’s and CMO’s to create strategies that drive revenue and create long term partnerships. Full info HERE

MANAGER, LEGAL & BUSINESS AFFAIRS

TV One
SILVER SPRING, MD – HYBRID REMOTE

Work as a core member of our team, interfacing with TV One’s Marketing, Programming & Production, Public Relations, Operations, Ad Sales and Content Distribution departments and lead the negotiation of contractual business terms for a particular subset of our contractual engagements with clients, vendors and contractors. Full info HERE

CTV ACCOUNT EXECUTIVE
>>
HAYSTACK NEWS/NYNY, LA, CHICAGO: Responsible for developing partnerships to drive strategic and creative solutions for clients also help advertisers build their brands by supporting the world’s most premium news publishers. Full info HERE

PERFORMANCE MARKETING DIRECTOR

AKA NYC
NEW YORK

Serve as a primary point of contact for our clients, cultivating strong relationships based on trust and delivering exceptional service. Collaborate closely to understand their goals, challenges, and market dynamics, providing strategic guidance and insights. Full info HERE

DIGITAL SALES ACCOUNT EXECUTIVE >>
OUTLAWS ENTERTAINMENT/Remote:
Looking for a senior level digital seller to drive national, regional and local O&O and 3rd Party Revenue for our Gen-Z targeted video content and entertainment division. Will have access to influencers, a strong creative services team and a multitude of media assets to leverage. Full info HERE

VP OF FINANCE & ACCOUNTING
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PBS DISTRIBUTION/ARLINGTON, VA (HYBRID): Responsible for strategic financial oversight of the company’s growth and profitability, including all finance, accounting, and treasury operations as well as lead the long-term financial planning process, provide content investment guidance and collaborate with the executive management team to set the vision and achieve goals for revenue. Full info HERE

ACCOUNT REP: MPT NATIONAL CORPORATE SALES

MARYLAND PUBLIC TELEVISION FOUNDATION
REMOTE

Call on current and prospective sponsors, providing high-quality customer service, in a manner consistent with standard industry practice, for the customer/client accounts for which they have cultivated or have been assigned as well as build sustainable, long-lasting relationships with existing clients. Full info HERE

PAID SEARCH SPECIALIST
AKA NYC
NEW YORK

Responsible for managing and optimizing paid search campaigns to drive targeted traffic and achieve business objectives. The ideal candidate should possess a strong understanding of search engine marketing (SEM), excellent data analytical skills, and the ability to stay updated on industry trends. Full info HERE

PAID SOCIAL SPECIALIST
AKA NYC
NEW YORK

Responsible for developing, implementing, and optimizing paid social media campaigns to drive brand awareness, engagement, and conversions. The ideal candidate will possess a deep understanding of social media platforms and data analytics and has a proven track record of delivering measurable results through paid social channels. Full info HERE

MANAGER, CONSUMER MARKETING

TV One
SILVER SPRING, MD – HYBRID REMOTE

Contribute strategic thinking and new ideas to the building and development of consumers promotions and marketing campaigns and work on marketing strategies, in partnership with the internal research team and media agency, for programming initiatives to inform our understanding of the target audience. Full info HERE

MOTION GRAPHIC DESIGNER
TV One
SILVER SPRING, MD – HYBRID REMOTE

Conceptualize, develop, design and animate digital & social videos across various content verticals including entertainment, lifestyle, fashion/beauty and TV One Networks’ show extensions and develop designs for promo campaigns, original movies, and original and acquired series, original movies, and all network and branding initiatives. Full info HERE

PRODUCER/WRITER
TV One
SILVER SPRING, MD – HYBRID REMOTE

Responsible for writing, producing and supervising edit sessions for assigned on-air promos and cross department promotional initiatives and develop and execute ideas for image and brand campaigns. Manage shoots as necessary. Full info HERE

SR. PROJECT MANAGER
TV One
SILVER SPRING, MD – HYBRID REMOTE

Coordinate off-channel marketing and creative services projects, timing, administrative coordination, and processes to ensure that our projects are delivered on time, budget and produce the desired results. You will be the go-to person for everything involving a project’s organization, client communication, planning, and timeline. Full info HERE

DIRECTOR, CUSTOMER ACQUISITION

GOLDEN HIPPO
WOODLAND HILLS, CA (Hybrid)

Golden Hippo is hiring a Director, Customer Acquisition to be responsible for leading a direct response marketing team to test, optimize, and scale new product campaigns. This role will help to identify opportunities and the strategy for overall Customer Acquisition initiatives. Anticipated Salary Range is $131.6k – $175.5k + bonuses. Full info HERE

SR. YOUTUBE ADS SPECIALIST
GOLDEN HIPPO
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Golden Hippo is hiring a Sr. YouTube Ads Specialist to lead YouTube media buying. This role is involved in the entire campaign cycle, including creating and testing new ads and targeting options, launching and overseeing campaigns, and scaling budgets while maintaining KPI’s. Anticipated Salary Range is $86.4k – $115.2k + bonuses. Full info HERE

FACEBOOK ADS SPECIALIST
GOLDEN HIPPO
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Golden Hippo is hiring a Facebook Ads Specialist to manage Facebook ad campaigns and craft highly converting ad creatives. This role is involved in the entire campaign cycle, including creating and testing new ads and targeting options, launching and overseeing campaigns, and scaling budget. Anticipated Salary Range is $75.7k – $101k + bonuses. Full info HERE

SVP-DIGITAL REVENUE DEVELOPMENT
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NEXSTAR/IRVING, TX: Work collaboratively with the Broadcast Leadership Team to lead sales strategies across all stations, divisions, and platforms. The role will work with station leadership, the National Sales Organization, and directly with clients to drive optimal revenue opportunities for all of Nexstar’s digital channels. Full info HERE

CLIENT SOLUTIONS COORDINATOR

UP ENTERTAINMENT
NEW YORK, NY

Play a pivotal role in providing project management and administrative oversight for the UP & Aspire Client Solutions Ad Sales team as well as development and execution of linear and digital sponsorships, ensuring all elements related to the sponsorships are coordinated, scheduled, and executed correctly. Full info HERE

SENIOR DIRECTOR OF AD SALES
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HAYSTACK NEWS/NYNY, LA, CHICAGO: Responsible for developing large, meaningful partnerships to drive strategic and creative solutions for clients. You relish the opportunity to help advertisers build their brands by supporting the world’s most premium news publishers. Full info HERE

ACCOUNT EXECUTIVE

INTERSECTION
LOS ANGELES, CA

Drive new revenue for our media around Los Angeles and beyond as well as building relationships with prospects and clients. Full info HERE

ACCOUNT EXECUTIVE DIRECT RESPONSE >>
OPPORTUNITY MEDIA/NY(REMOTE/HYBRID):
Seeking an energetic achiever with excellent written & organizational skills for role to assist in growing revenue for dynamic Direct Response Team: required: BA Degree, Min 2 yrs DR Experience. Bilingual (English/Spanish) Wide Orbit Exp a +. Full info HERE

MEDIA COORDIATOR DIRECT RESPONSE >>
OPPORTUNITY MEDIA/NY(REMOTE/HYBRID):
Seeking an energetic achiever with excellent written & organizational skills for role to assist in growing revenue for dynamic Direct Response Team: required: BA Degree, Bilingual (English/Spanish) Wide Orbit Exp a +. Full info HERE

ACCOUNT EXECUTIVE

INTERSECTION
SEATTLE, WA

Grow in billings, income, and experience on a team that continues to lead our industry. Take your career to the next level with a company that is transforming cities and delivering on our promises to our clients and to our long-standing Municipal and Transit Authority partners. Full info HERE

ACCOUNT EXECUTIVE
INTERSECTION
PORTLAND, OR

Grow in billings, income, and experience on a team that continues to lead our industry. Take your career to the next level with a company that is transforming cities and delivering on our promises to our clients and to our long-standing Municipal and Transit Authority partners. Full info HERE

ACCOUNT EXECUTIVE, AD SALES >>
FUSE MEDIA/NEW YORK, NY:
Support the Ad Sales team by prospecting, selling and expanding the Company’s advertising revenue base. The candidate will have a strong media sales background with a network of industry clients and prospects as well as establish a book of business and exceed pre-established activity and sales quota utilizing CRM tools to document sales activity. Full info HERE

ACCOUNT EXECUTIVE, EAST COAST ADVERTISING SALES

THE ALLEN MEDIA GROUP
NYC (Hybrid)

Responsible for coverage of assigned advertising agencies and clients specifically dedicated to representing AMG linear, digital and streaming platforms. Also grow and maintain existing clients as well as prospect and close new business. Work closely with clients and advertising holding companies ensuring AMG is a ‘must-buy’ for advertisers. Full info HERE

VP/HEAD OF ADVERTISING SALES

FREEBEE
FL/NYC Remote

Lead, manage, develop, and grow Ad Sales teams. Attract and retain the best talent. Work with leadership team to set, achieve, and grow revenue targets across OOH, Digital and Experiential. Instrumental in driving the team to exceed all expectations and goals. 15+ years’ experience in advertising, media, and relevant sales management roles. Full info HERE

ACCOUNT EXECUTIVE
FREEBEE
MIAMI

Achieve revenue and growth targets across linear and digital. Identify and execute strategies which result in exceeding revenue targets. Develop and execute effective sales strategies that showcase as well as maximize overall revenues for the overarching National Sales division. 7-10 yrs exp. in advertising, media & relevant sales management roles. Full info HERE

SENIOR AUDIO/VIDEO PROMOTION PRODUCER >>
WHYY/PHILADELPHIA:
Produce best-in-class promotional spots, accurately reflecting WHYY’s brand mission, from strategy through management approvals. Write killer scripts for audio and video to engage audiences. Organize promotional spot production schedule for video and audio spots needed for TV, FM, digital and social platforms. 10-15+ years’ experience. Full info HERE

DIGITAL DIRECTOR, NEWS >>
WHYY/PHILADELPHIA:
Develop a cogent strategy for developing and publishing WHYY news content across social media and emerging digital platforms. Convey and create SEO, social media and digital best practices in concert with the digital staff with the focus of informing and developing the newsroom’s digital muscles. Five or more years of journalism experience. Full info HERE

ACCOUNT EXECUTIVE
FAMILY ENTERTAINMENT TV
NYC
Represent FETV & FMC to media community via ongoing communications & relationship building. Maintain & develop strong working relationships w/both agencies & internal departments in support of sales efforts. Work w/sales management, pricing & planning to achieve quarterly revenue goals. 5+ yrs media sales exp. preferably in cable TV- agency exp. +. Full info HERE

TV/VIDEO SPONSORSHIP-PRODUCT INTEGRATION SALES REPRESENTATIVE
>>
GAME ON MEDIA SOLUTIONS/Remote: Game On Media Solutions is looking for an independent business development oriented sponsorship sales representative. Focus will be on TV/Streaming project opportunities for brands that include product integration and placement. This is an Independent Contractor performance compensated opening. Attractive fees can be earned for closed deals. Full info HERE

BRAND ASSISTANT
>>
THE LEDE COMPANY/NYC: Full-service communication, strategy, and social impact consulting firm, specializing in corporate, brand, entertainment, and nonprofit sectors, is seeking a Brand Assistant to join the Brand team in our New York office. The Assistant will play an integral role in supporting accounts for a wide variety of Fashion, Beauty, CPG and Lifestyle clients. Full info HERE

TALENT ASSISTANT >>
THE LEDE COMPANY/LA: Full-service strategy, communications and social impact consulting firm, specializing in corporate, entertainment and nonprofit sectors. We are looking for a Talent Assistant to a Talent Publicist in Los Angeles. We are seeking enthusiastic candidates who can work in a fast-paced environment, are driven & have strong communication and writing skills. Full info HERE

EXECUTIVE PRODUCER FOR NATIONAL POLITICAL SHOW >>
BAHAKEL COMMUNICATIONS/CHARLOTTE NC: Develop and oversee the production of a daily or weekly national political show that covers the most important political news and events of the day. Develop and execute strategies to increase the show’s audience and engagement. At least 5 years of experience as an executive producer for a political show or similar program. Full info HERE

EXECUTIVE PRODUCER OF NEWS/ENTERTAINMENT
>>
BAHAKEL COMMUNICATIONS/CHARLOTTE NC:
Oversee all editorial and entertainment content, news production and presentation. Responsible for day-to-day operations of the show: producing, writing, and guiding creative. Develop content for the News @ TEN, plan, assign and create production schedules. 7 years of experience as executive producer or show producer. Network experience preferred. Full info HERE

MONDAY JUNE 10
ABC: Stanley Cup Final
CBS: The Neighborhood, The Neighborhood, NCIS, NCIS: Hawai’i
CW: All American, Whose Line is it Anyway?, Whose Line Is It Anyway?
FOX: Name That Tune, The 1% Club
NBC: American Ninja Warrior, Weakest Link [f]
PBS: Antiques Roadshow, Antiques Roadshow, Antiques Roadshow
Telemundo: Top Chef VIP, El Senor de Los Cielos
Univision: Golpe de Suerte, El Amor No Tiene Receta

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ASSOCIATE, GLOBAL LICENSING & DISTRIBUTION HEARST MEDIA PRODUCTION GROUP CHARLOTTE, NC Coordinate and execute asset delivery to content distribution partners and assist with ideation and execution of marketing campaigns with channel partners as well as capture, analyze, and report viewership data. You will also follow and report on industry trends and create weekly programming schedules […]

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