Cynopsis 04/03/24: ABC renews “9-1-1” for season eight

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Cynopsis Medias First Morning Read
Wednesday April 3, 2024

Today’s Premieres
CW: Walker at 8p; Sight Unseen at 9p
PBS: A Brief History of the Future at 9p
TLC: Take My Tumor at 10p
Cowboy Channel: High Desert Stampede at 10p

Today’s Finale
Syfy: Resident Alien at 10p

IN THE NEWS

Eighty-one percent of Gen Z consumers say multicultural and diverse consumers’ tastes and buying behaviors have a major impact on their brand choices, according to “Cracking the Code: How Multicultural & Gen Z Reshape Mainstream Marketing,” from Direct Digital Holdings. Multicultural and diverse people’s influence (57%) of total mainstream consumers – including GenXers and Boomers – outpace their current share of the US population (40%). Top categories where Gen Z cite big/some influence, include Food/Restaurants (90%); Fashion (89%) and Technology (76%).

Sports, entertainment and talent firm Endeavor has agreed to be acquired by private equity group Silver Lake in a deal that values the company at $13 billion and will remove it from the public markets. Endeavor went public three years ago in a deal that valued it at $10.6 billion, but when the Silver Lake deal is complete, expected in Q1 2025, it will once again become a private entity.

2024 Top Women in Esports, Sports & Gaming

Surprise! A new vertical for this exciting (and important) awards celebration!

GroupM, the world’s largest media agency, is doubling its investment in women’s sports and launching a standalone marketplace. We at Cynopsis are on the same page – which is why Top Women in Esports & Gaming is expanding to honor women in sports media!

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PRODUCTION & DEVELOPMENT

Stars Collective has optioned “Leigh Howard and the Ghosts of Simmons-Pierce Manor” and will explore film and TV adaptations of the best-selling YA novel.

Cinereach (“Beasts of the Southern Wild”) is taking a new direction under new CEO Jennifer Strachan, concentrating on operating primarily as a media incubator focused on narrative research and strategy development. Cinereach’s production work will also expand beyond film, to new and emerging media platforms.

Apploff Entertainment has teamed up with actor/E Street-er Stevie Van Zandt (“The Sopranos”) on new music format “The Jam.” A weekly live-to-tape event, the series combines performances by global stars and new artists, story packages, and interviews. “It’s been too long since there’s been a dance party with live bands on,” says Van Zandt, who will serve as executive producer. “We’ll be that plus a presentation of whatever is coolest in the news, products, and culture that week. The weekend starts here!”

NEW & RETURNING SERIES

ABC renewed “9-1-1” for season eight. The season seven premiere in March delivered 11.76 million total viewers within the first seven days.

Game Show Network will debut three new original series this year – “Beat the Bridge” (June), “Tic Tac Dough” (August) and “Flip Side” (September). Also returning to GSN will be perennial favorites “Blank Slate,” “Jeopardy!” and “Wheel of Fortune.”

Magnolia Network unveiled its lineup of cable and streaming premieres for the month of April, including new seasons of “Homegrown” (April 6), “Restoration Road with Clint Harp” (April 22), “Restoring Galveston” (April 30), “Building off the Grid” (April 11) and the season five cable premiere of “First Time Fixer” (April 5).

Lionsgate’s Debmar-Mercury has renewed daytime talk show “Sherri” for a third season in more than 95% of the U.S. “Sherri” had earlier received a two-year renewal (through the 2024-25 season) from Fox Television Stations. The show ranked second this season among all syndicated talkers among women aged 25-54 in the daytime demo, up from third place in its freshman term.

“Grey’s Anatomy” has been renewed for its 21st season on ABC, coming as the strike-shortened 20th season recently returned to the network. The renewal brings the Shonda Rhimes-created series back under its second season under showrunner Meg Marinis.

COMING UP

HBO Original documentary An American Bombing: The Road to April 19th,” directed by filmmaker Marc Levin and executive produced by Katie Couric, debuts Tuesday, April 16 at 9p on HBO.

AXS TV debuts its new original series, “Music Mayhem,” exploring secrets and scandals that have captivated generations of rock enthusiasts, on Monday, April 15 at 8p.

PBS’ American Masters continues its series of “Thought Leaders” documentaries with the premiere of “The Incomparable Mr. Buckley,” on April 5 at 9p. The doc follows the personal and political journey of one of the architects of the modern American conservative movement, William F. Buckley.

NewsNation will present special live coverage throughout the day of the 2024 total solar eclipse on April 8. Senior national correspondent Brian Entin will co-anchor a special broadcast from network headquarters in Chicago from 1- 4:30p, with “NewsNation Now” anchors Nichole Berlie and Connell McShane as the eclipse makes its way across the U.S.

STREAMING

Ad-supported streaming platform The Network, scheduled to launch this spring in the U.S., thinks it has the solution to scrolling fatigue – two weekly pieces of new original content, and nothing else. Created by Aram Rappaport, founder of the creative ad agency The Boathouse with backing from BH Media Holdings, the service will be available on all devices across Apple, Android, Roku, Amazon Fire, and the web and will release dramas on Tuesdays and comedies on Thursdays. That’s it – Rapaport says The Network won’t license catalogs, old content, nor will it build libraries of shows to justify subscription fees. Its first original shows will be the inaugural episodes of drama “The Green Veil” and comedy “Chivalry.”

Cineverse Corp. has landed a new distribution deal with Australia-based Network 10, a division of Paramount Global, for its “Crime Hunters” and “Comedy Dynamics” free, ad-supported streaming television channels. The two FAST channels became available on 10 Play, Network 10’s multi-platform catch up TV and video portal last month and are part of the streamer’s “Live TV with Pluto TV” lineup.

TECH TALK

Wurl has partnered with IRIS.TV to make emotional data from its GenAI-based ad product Brand Discovery available for programmatic activation. Brand Discovery allows advertisers to align their ads with content in real time and coupled with IRIS.TV’s IRIS-enabled™ PMPs gives buyers access to emotions-based Deal IDs to deliver CTV ads within its live news and sports content and VOD streaming inventory.

Artificial Intelligence company Aarki launched its all-new AI platform, designed to simplify the advertising process and streamline the complexity of reaching and engaging with consumers. The platform uses deep neural networks and Multi-Objective Bid Optimization to decipher signals indicative of successful consumer conversion, retention, and consequent publisher revenue generation.

TransUnion is partnering with MRI-Simmons to improve the data used in addressable marketing campaigns, allowing data to be layered onto TransUnion’s identity spine, enhancing MRI-Simmons’ 60,000 consumer variables for data enrichment and activation. MRI-Simmons’ audiences are also now available in TransUnion’s TruAudience® Data Marketplace.

DNEG has acquired the exclusive license to Ziva, a toolset for the creation of digital characters and creatures, from Unity. Under the terms of the transaction, DNEG will also onboard a significant proportion of the Ziva team.

Fortune has signed a multi-year partnership agreement with STN Video that will make STN its online video platform, incorporating STN Video player technology on its website to create additional revenue streams and giving STN’s more than 2,000 publishing partners access to Fortune’s business content.

SPORTS UPDATE

The United Football League kicked off the spring football season with a bang, as 1.349 million viewers tuned in to Fox to watch kicker Jake Bates nail a 64-yard game-winning field goal that lifted the Michigan Panthers over the St. Louis Battlehawks in the season opener for both teams. That’s up 56% from last year’s broadcast network average of 865,000 viewers for regular season USFL and XFL games on Fox, ABC and NBC, according to Fox Sports. Nearly 1.2 million viewers watched the Birmingham Stallions defeat the Arlington Renegades, a 37% rise from last year’s average. Next up, the Houston Roughnecks will meet the D.C. Defenders Sunday at 4p on Fox.

DAZN, and combat promoter Golden Boy Promotions are teaming up again for the “40 days” documentary series with a three-episode arc leading up to the boxing showdown between Devin Haney and Ryan Garcia, which will be aired live exclusively on DAZN April 20.

Lay’s®, Sabritas®, Gamesa®, and Rockstar® Energy Drink announced a multi-year sponsorship of Leagues Cup, the official, World Cup-style tournament that features all 47 clubs from Major League Soccer (MLS) and LIGA MX. Beginning July 1, fans will have a chance to win tickets to matches across the country, as well as a grand prize of a trip and tickets to the Leagues Cup 2024 final.

The Athlete’s Foot has reached a Name, Image and Likeness (NIL) partnership with Louisiana State University basketball standout and rapper Flau’jae Johnson as TAF’s 2024 Brand Ambassador.

Intersport will launch a new annual event, the Women’s All-Star Ideas Summit, in 2025 to explore the confluence of sports, fashion and music. The Summit will join Intersport’s annual Women’s College All-Star Game as part of the Women’s College All-Star Game Festival held in the host city of the women’s college basketball national championships each year, beginning in 2025 in Tampa, Florida.

GOING GLOBAL

Warner Bros. International Television Production unveiled its new programming slate for MIPTV Tuesday filled with documentaries, reality and scripted shows. Documentaries include “D-Day: The Unheard Tapes,” and “Britain Behind Bars: A Secret History.” The reality genre is represented by “FBoy Island” spin-off “FGirl Island” (also hosted by Nikki Glaser), “Kevin Hart’s Muscle Car Crew,” gay dating series “Boys Like Boys,” and “Glow Up China.”

GRB Media Ranch has purchased four new docuseries ripped from the headlines: “Tupac: 187,” “Stealing Churchill,” “God & Country” and “Unfit, all which will be presented at MIPDoc and MIPTV next week.

Big Media has greenlit production for a new docuseries – “Fatal Engineering” – co-produced with RTL Germany’s free-to-air channel NTV Production. Under the agreement with NTV, the broadcaster will have exclusive free TV, SVOD and AVOD rights to the series in Germany and non-exclusive rights in German-speaking Europe.

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RATINGS

During the week of March 25, FOX News Channel continued to lead all of basic cable with total day viewers, drawing 2,009,000 viewers and 227,000 A25-54. In total day, FNC posted 1,307,000 viewers and 160,000 in the news demo.

FOX Business Network (FBN) ended the first quarter of 2024 notching the top two business programs for two straight years, according to Nielsen. “Kudlow” was the top business program with 289,000 total viewers, while FBN’s three-hour market open show “Varney & Co.” placed second with 253,000 total viewers.

Fox Sports’ opening weekend broadcast of the two-game series between Major League Baseball’s New York Yankees and Houston Astros attracted more than 2.5 million viewers, up 14% from last year’s MLB home opener (2.2 million viewers) and up 35% over last year’s Fox MLB regular season average (1.875 million).

EXECUTIVE MOVES

FloSports, promoted Chief Content Officer Jayar Donlan to Chief Operating Officer. In the new role, Donlan will oversee key stages of the FloSports business from deal creation to implementation across content, including critical oversight of its streaming operations.

John Brauer has been named SVP of Insights and Media Measurement for FOX Television Stations. Brauer will manage all aspects of FTS’s media data, insights and measurement across all divisions of FTS, with particular focus on Ad Sales.

IN MEMORIAM

“SCTV” (1976-1984) original cast member and Emmy-winning writer Joe Flaherty
died Monday after a brief illness. He was 82. Pittsburgh-native Flaherty played dad Harold Weir on “Freaks and Geeks” (1999-2000) and was featured in “Back to the Future Part II,” “Anchorman: The Legend of Ron Burgundy,” “Happy Gilmore” and “1941”. He shared two Emmys for outstanding writing in a music or variety series for “SCTV” in 1982 and 1983.

This Day in History
1917 – Vladimir Lenin returned to Russia from exile in Switzerland.

Answer to Our Last Trivia Question
On “Gilligan’s Island” (1964-67), the SS Minnow tour that was supposed to take three hours took off from which city? Honolulu. Kudos to: Eric Dunefsky-Crossmedia/NYC; Roger Furman-Sports Marketing Communications/Greentown, PA; Mark Prince-dentsu Media/NYC; Joe Lyons-Back Nine Productions/FL; Tom Boyd-WGN/Chicago; Wendy Holmes/Denver; Dave Braxton-DaveBVO/Salt Lake City; John Burshtan-Water Planet Productions/Denver; Joel Dearling/Virtual News Center/Indianapolis; Maggie Takei-Moore Media/Paducah. KY; Kyle Krebs-FOX13/Memphis; John Kukla-KDFW Fox 4/Dallas; Coleen Raymann-Disney/Burbank; Andy Ehen-Grady Britton/Portland, OR; Ed Horwitz-The Talk/Studio City, CA; Justin Pierce-JP Consulting Group/LA

Today’s Trivia Question
What does Captain Holt’s husband do for a living in “Brooklyn Nine-Nine” (2013-2021)? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: a limit of four answers per time zone.)

Cynopsis Team

Robbie Caploe
VP/Group Publisher
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Lynn Leahey
Editorial Director
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Kerry Smith
Division President
Access Intelligence

Albert Nassour
Executive Director of Sales
917-545-3129
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Stephanie Cronk
Senior Marketing Director
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GENERAL SALES MANAGER
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DALLAS-FT. WORTH

Develop, implement, and drive a sales plan that will meet stations’ revenue goals with emphasis on customer-focused selling to direct, new direct, vertical categories, digital, NTR, station features and major account sales as well as work with CEO’s and CMO’s to create strategies that drive revenue and create long term partnerships. Full info HERE

MANAGER, LEGAL & BUSINESS AFFAIRS

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GENERAL MANAGER

PAC-12 ENTERPRISES
SAN RAMON, CA (HYBRID)

The General Manager is a strategic entrepreneurial leader w/in-depth insight into the evolving media marketplace. You will have a unique combination of executive mgmt, bus dev, and production ops leadership exp; with a proven track record of developing, executing, and maximizing lucrative opportunities for production/media content organizations. Full info HERE

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OUTLAWS ENTERTAINMENT/Remote:
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ACCOUNT REP: MPT NATIONAL CORPORATE SALES

MARYLAND PUBLIC TELEVISION FOUNDATION
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Call on current and prospective sponsors, providing high-quality customer service, in a manner consistent with standard industry practice, for the customer/client accounts for which they have cultivated or have been assigned as well as build sustainable, long-lasting relationships with existing clients. Full info HERE

PAID SEARCH SPECIALIST
AKA NYC
NEW YORK

Responsible for managing and optimizing paid search campaigns to drive targeted traffic and achieve business objectives. The ideal candidate should possess a strong understanding of search engine marketing (SEM), excellent data analytical skills, and the ability to stay updated on industry trends. Full info HERE

PAID SOCIAL SPECIALIST
AKA NYC
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Responsible for developing, implementing, and optimizing paid social media campaigns to drive brand awareness, engagement, and conversions. The ideal candidate will possess a deep understanding of social media platforms and data analytics and has a proven track record of delivering measurable results through paid social channels. Full info HERE

MANAGER, CONSUMER MARKETING

TV One
SILVER SPRING, MD – HYBRID REMOTE

Contribute strategic thinking and new ideas to the building and development of consumers promotions and marketing campaigns and work on marketing strategies, in partnership with the internal research team and media agency, for programming initiatives to inform our understanding of the target audience. Full info HERE

MOTION GRAPHIC DESIGNER
TV One
SILVER SPRING, MD – HYBRID REMOTE

Conceptualize, develop, design and animate digital & social videos across various content verticals including entertainment, lifestyle, fashion/beauty and TV One Networks’ show extensions and develop designs for promo campaigns, original movies, and original and acquired series, original movies, and all network and branding initiatives. Full info HERE

PRODUCER/WRITER
TV One
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SR. PROJECT MANAGER
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DIRECTOR, CUSTONER ACQUISITION

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SR. YOUTUBE ADS SPECIALIST
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SR. DIRECTOR, DISTRIBUTION COUNSEL

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Partner with distribution attorneys/distribution team to achieve maximum value and rights from strategic deal development through drafting. Negotiate legal distribution deal terms and rights for the linear networks, TVE, VOD, OTT, SVOD, FAST and digital across all platforms. Min. 10 years relevant television/cable network legal distribution exp. Full info HERE

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ACCOUNT EXECUTIVE

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Drive new revenue for our media around Los Angeles and beyond as well as building relationships with prospects and clients. Full info HERE

ACCOUNT EXECUTIVE DIRECT RESPONSE >>
OPPORTUNITY MEDIA/NY(REMOTE/HYBRID):
Seeking an energetic achiever with excellent written & organizational skills for role to assist in growing revenue for dynamic Direct Response Team: required: BA Degree, Min 2 yrs DR Experience. Bilingual (English/Spanish) Wide Orbit Exp a +. Full info HERE

MEDIA COORDIATOR DIRECT RESPONSE >>
OPPORTUNITY MEDIA/NY(REMOTE/HYBRID):
Seeking an energetic achiever with excellent written & organizational skills for role to assist in growing revenue for dynamic Direct Response Team: required: BA Degree, Bilingual (English/Spanish) Wide Orbit Exp a +. Full info HERE

ACCOUNT EXECUTIVE

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ACCOUNT EXECUTIVE, EAST COAST ADVERTISING SALES

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Lead, manage, develop, and grow Ad Sales teams. Attract and retain the best talent. Work with leadership team to set, achieve, and grow revenue targets across OOH, Digital and Experiential. Instrumental in driving the team to exceed all expectations and goals. 15+ years’ experience in advertising, media, and relevant sales management roles. Full info HERE

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FREEBEE
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Achieve revenue and growth targets across linear and digital. Identify and execute strategies which result in exceeding revenue targets. Develop and execute effective sales strategies that showcase as well as maximize overall revenues for the overarching National Sales division. 7-10 yrs exp. in advertising, media & relevant sales management roles. Full info HERE

SENIOR AUDIO/VIDEO PROMOTION PRODUCER >>
WHYY/PHILADELPHIA:
Produce best-in-class promotional spots, accurately reflecting WHYY’s brand mission, from strategy through management approvals. Write killer scripts for audio and video to engage audiences. Organize promotional spot production schedule for video and audio spots needed for TV, FM, digital and social platforms. 10-15+ years’ experience. Full info HERE

DIGITAL DIRECTOR, NEWS >>
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Develop a cogent strategy for developing and publishing WHYY news content across social media and emerging digital platforms. Convey and create SEO, social media and digital best practices in concert with the digital staff with the focus of informing and developing the newsroom’s digital muscles. Five or more years of journalism experience. Full info HERE

ACCOUNT EXECUTIVE
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Represent FETV & FMC to media community via ongoing communications & relationship building. Maintain & develop strong working relationships w/both agencies & internal departments in support of sales efforts. Work w/sales management, pricing & planning to achieve quarterly revenue goals. 5+ yrs media sales exp. preferably in cable TV- agency exp. +. Full info HERE

BUSINESS PARTNERSHIPS AND DEVELOPMENT EXECUTIVE >>
HEARST MEDIA PRODUCTION GROUP/CHARLOTTE, NC:
Proactively identify, research, and develop new opportunities for our family-friendly programming blocks on ABC, CBS, NBC, The CW, Telemundo, & other media & digital/social outlets. Support creation and present strategic, cross-media concepts to multiple stakeholder groups that meet our client’s business objectives. 8 + yrs of business dev. exp. Full info HERE

TV/VIDEO SPONSORSHIP-PRODUCT INTEGRATION SALES REPRESENTATIVE >>
GAME ON MEDIA SOLUTIONS/Remote: Game On Media Solutions is looking for an independent business development oriented sponsorship sales representative. Focus will be on TV/Streaming project opportunities for brands that include product integration and placement. This is an Independent Contractor performance compensated opening. Attractive fees can be earned for closed deals. Full info HERE

BRAND ASSISTANT
>>
THE LEDE COMPANY/NYC: Full-service communication, strategy, and social impact consulting firm, specializing in corporate, brand, entertainment, and nonprofit sectors, is seeking a Brand Assistant to join the Brand team in our New York office. The Assistant will play an integral role in supporting accounts for a wide variety of Fashion, Beauty, CPG and Lifestyle clients. Full info HERE

TALENT ASSISTANT >>
THE LEDE COMPANY/LA: Full-service strategy, communications and social impact consulting firm, specializing in corporate, entertainment and nonprofit sectors. We are looking for a Talent Assistant to a Talent Publicist in Los Angeles. We are seeking enthusiastic candidates who can work in a fast-paced environment, are driven & have strong communication and writing skills. Full info HERE

EXECUTIVE PRODUCER FOR NATIONAL POLITICAL SHOW >>
BAHAKEL COMMUNICATIONS/CHARLOTTE NC: Develop and oversee the production of a daily or weekly national political show that covers the most important political news and events of the day. Develop and execute strategies to increase the show’s audience and engagement. At least 5 years of experience as an executive producer for a political show or similar program. Full info HERE

EXECUTIVE PRODUCER OF NEWS/ENTERTAINMENT
>>
BAHAKEL COMMUNICATIONS/CHARLOTTE NC:
Oversee all editorial and entertainment content, news production and presentation. Responsible for day-to-day operations of the show: producing, writing, and guiding creative. Develop content for the News @ TEN, plan, assign and create production schedules. 7 years of experience as executive producer or show producer. Network experience preferred. Full info HERE

WEDNESDAY APRIL 3
ABC: The Conners, Not Dead Yet, Abbott Elementary, The $100,000 Pyramid
CBS: Survivor, The Amazing Race
CW: Walker [p], Sight Unseen [p]
FOX: The Masked Singer, Animal Control, Family Guy
NBC: Chicago Med, Chicago Fire, Chicago PD
PBS: NOVA, A Brief History of the Future [p], NOVA
Telemundo: La Casa de los Famosos, El Senor de los Cielos
Univision: Tu Vida es Mi Vida, Mujer, El Amor No Tiene Receta

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