Why John Hesling’s All Fired Up About American Barbecue Showdown

American Barbecue Showdown​, making its debut on Netflix on September 18, follows the country’s best backyard smokers. John Hesling, President of Maverick TV USA, explains why it’s not like any food competition you’ve seen before. 

How does this series differ from other barbecue shows?

American Barbecue Showdown differs from other barbecue shows because of its tone, execution and cast. Tonally, it feels like the best kind of Summer day when you’re out in the yard, firing up the grill and cooking for family and friends. The cast are fantastic and memorable – they are  from all parts of the country, and with that bring their own flavor and style to the show. And visually, the show looks amazing – and perfectly captures that best Summer day ever vibe. In a time where barbecues with your family and friends are most likely off the table, we hope this series will help in restoring Summer in at least one small way.

How do you see reality TV evolving in 2021? Do you think any production changes due to the pandemic (like shooting from home) will endure past the health crisis?

Nothing beats the energy you get from physically being in a room with people or having a live audience – that is hard to recreate when it’s virtual. I don’t think everything from the way we’re producing things now will continue after the pandemic. There have definitely been some very creative concepts, and there will be lessons learned about how much can be achieved remotely – even in terms of directing shows and post production – but in terms of formats, there may be a bit of viewer fatigue with COVID-19 programming shot from home. So, unless the show feels like it’s being shot at home for a creative reason (e.g. Celebrity Watch Party) rather than a COVID reason, I don’t think those styles of shows will continue.

 What are the biggest challenges in producing reality series?

Making sure that the approach is fresh and that you have a new and innovative take, and of course making all that work within the budget and schedule! Finding creative ways to introduce audiences into new worlds, cultures, ideas, and more, so that the audience feels they are getting something they haven’t seen before, is something all reality TV show producers are challenged with today when faced with a global audience and unlimited competition.

Related Stories

Cynopsis 11/17/25: SAG Awards Get a New Name

Monday November 17, 2025    IN THE NEWS Disney and YouTube TV agreed on a carriage deal on Friday, 15 days into a blackout of Disney channels on the service. The agreement includes carriage of ABC and ESPN, along with other networks, and the inclusion of the Unlimited tier of ESPN’s new direct-to-consumer streaming at […]

11/16/25: Cynopsis Jobs

CLADS line up

Sunday November 16, 2025 2026 CONVERGENT TV WORLD Lock In the Best Rate — Before It’s Gone. Building on the success of CTV Connect 2025, Convergent TV World brings the industry’s sharpest minds together again. Limited early spots available—once the first price point fills, rates rise. FIND OUT MORE    FEATURED JOB […]

Why CTV Belongs At The Center Of Every Omnichannel Strategy

Friday November 14, 2025 Why CTV Belongs At The Center Of Every Omnichannel Strategy Consumers don’t experience media in silos. They might stream a live game on their TV, scroll social feeds during halftime and research products on their mobile device later that night. For advertisers, that means CTV is the ideal launch point for […]

CynCity

Cynsiders

Instagram