CynCity

By Jim Long, CEO of Didja, which launched local, live TV streaming service LocalBTV in October  Every day, headlines remind us that the entire television ecosystem is experiencing a massive change. And yet, among the layoffs and mergers, local broadcast television is having a renaissance. By local broadcast, I mean all the channels you can […]

ID movie Final Vision is based on the true story of Jeffrey MacDonald, an Army Green Beret doctor convicted of brutally murdering his pregnant wife and two young daughters, told through the eyes of author Joe McGinnis. Actor and true crime fan Dave Annable (Brothers & Sisters), who plays McGinniss, talks about the challenges and […]

Wherever viewers are, Spanish-language network HITN intends to find them with the just- launched Avanza, a multi-platform service offering content ranging from nature programming to science and technology, lifestyle and health, current events and preschool education. Before he heads to NATPE, Michael D. Nieves, President & CEO, HITN talks strategy, and his plans for Miami. Cynopsis: […]

After making headlines for spearheading WME’s foray into esports, where he oversaw a slew of deals that included a partnership with Turner Sports to launch ELEAGUE and the 76ers’ acquisition of Dignitas, Tobias Sherman created waves when he departed the agency over the summer, taking three members of his team with him. The move that led […]

In June, Verizon completed its $4.5 billion acquisition of Yahoo. The telco went on to combine Yahoo and AOL, creating an online services division called Oath. Cynopsis Digital’s David Teich spoke with Allie Kline, Oath’s CMO, to get a sense of how that transition is going – and what other companies can learn from it.  Cynopsis: When plans to form the […]

Is your phone giving you away? Velocity uses advanced sensor data processing techniques to identify a mobile phone user’s motion, technology that has been integrated into the analytics of advertisers in industry verticals like beverage, automotive and retail. “We started our business by identifying risk of injury for athletes, so we have highly developed analysis […]

Hot Date, which started as a short-form video web series on CollegeHumor, is about to take the linear TV plunge, launching Wednesday, November 8 at 8p and 11p on Pop TV. Electus/Big Breakfast adapted and packaged the series, as it did for truTV’s Adam Ruins Everything – an exercise that does not come without […]

CNBC’s The Job Interview brings viewers inside the room as real employers interview candidates for jobs. Jim Ackerman, EVP, Primetime Alternative Programming, CNBC, tells why it wasn’s just the job seekers who found the experience nerve-wracking. (Series premieres Wednesday, November 8 with back-to-back episodes at 10p and 10:30p.) Cynopsis: What’s the format of the show? […]

How will higher subscriber fees affect Netflix? Magid’s annual Media Futures study shows the importance of SVOD content, the dedication of the audience, and the increasing household penetration of internet-connected TVs – and a while it may cost more to watch Stranger Things, Orange Is the New Black, The Crown, as the streaming service just raised fees for […]

Tania Yuki, CEO of Shareablee, the social media measurement and analytics company she founded in 2013, offers insights on how to set standards of social-audience measurement, how “off” numbers are now and which metrics matter most. (Shareablee is presenting a free webinar on Tuesday, Oct. 31, “Measuring What Matters in Social Media 2017.”  For details go here.) […]