A CYNOPSIS MESSAGE FROM XACTV NETWORK Efficiently Expand Your National Reach. XACTV℠ Efficient. Effective. National Delivery. See how national advertisers expand delivery with new broadcast inventory. XACTV, the automated unwired TV network, uses proven machine learning to aggregate local audiences on a national scale. 100% Nielsen Guarantees | 80%+ US Coverage | […]
A CYNOPSIS MESSAGE FROM WARNERMEDIA Cynopsis Presents: Cynopsis Special Report: 2019 Broadcast Upfront Cathy Applefeld Olson While the networks are pushing audience connections with their shows and talent like never before, the annual array of cancellations and pickups this year was overshadowed by mega-mergers that are shifting the media landscape, […]
A CYNOPSIS MESSAGE FROM XACTV NETWORK Efficient. Effective. National Delivery. XACTV℠ Automated Unwired TV Network Learn how proven machine learning technology helps national advertisers expand their reach; accelerating decision-making and efficiently aggregating local audiences on a national scale. 100% Nielsen Guarantees | 80%+ US Coverage | Timely & Transparent Advertise: Advertisement
A CYNOPSIS MESSAGE FROM NBCUNIVERSAL TELEVISION DISTRIBUTION Cynopsis Presents: Cynopsis Special Edition: 2019 Upfront Syndication Report Cathy Applefeld Olson After a few lethargic years, the syndication market is awake, energized and ready to party with more first-run fare than has flooded the pipeline in recent memory. “Almost all […]
A CYNOPSIS MESSAGE FROM NAVIGATOR Back by popular demand, the Upfront/NewFronts Navigator is here to provide you with a convenient, easy-to-use resource center for the busiest time of the year. Sponsored by The Weather Channel Television Network, we provide coverage + access to the following: -Network resource guides detailing programs, demo info, and […]
Cynopsis MEDIA TECH UPDATE Good morning. It’s Monday, April 1, 2019 and this is your first Media Tech Update. Join us every Monday morning! Apple canceled plans to launch AirPower, a wireless charger first announced in September 2017. “After much effort, we’ve concluded AirPower will not achieve our high standards and we […]
Cynopsis MEDIA TECH UPDATE Good morning. It’s Monday, March 25, 2019 and this is your first Media Tech Update. Join us every Monday morning! Facebook confirmed in a blog post that as part of a security review in January, it was discovered that some user passwords were stored in a readable format, despite […]
A CYNOPSIS MESSAGE FROM UPtv UPtv KICKS OFF CHRISTMAS #1 Premiere Movie A Christmas SwitchIn 2018 55 DAYS & 500 Hours of Uplifting Holiday Programming 7-Day GilMORE the Merrier BINGE-A-THON! 7 Premiere ChristmasMovies 45 Christmas Movies UPtv Most Uplifting Christmas Ever ( source/video ) CynopsisMEDIA PRESENTS: HOLIDAY PROGRAMMING GUIDE 2018 In a season filled with specials, movies […]
A CYNOPSIS MESSAGE FROM THE SPONSORSHIP GROUP FOR PUBLIC TELEVISION PBS is BRAND SAFE, #1 PBS has always been brand safe for sponsors. But we wanted to learn more about how viewers feel about brand safety. We fielded a study with Lightspeed Research and confirmed viewers believe PBS is a safe haven, and that […]
A CYNOPSIS MESSAGE FROM CADENT CADENT IS POWERING TV’S EVOLUTION Television is changing. We’ll help you change with it. We unified all of TV-linear, advanced, and fully addressable inventory-in one platform to simplify buying & selling TV ads. With 65MM Addressable Households, 100+ Data Partners, 200+ MVPD and Broadcast Station Group Relationships, we manage the […]
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