Tuesday February 11, 2025 IN THE NEWS Viewership for the Super Bowl averaged 137.7 million, according to an AdImpact estimate. Peak viewership hit 152.4 million viewers at 8:16p, just before the halftime show. Linear accounted for 51% of all viewership, including 10% from Fox Deportes. Streaming made up for 49%, up from 41.5% last […]
A CYNOPSIS MESSAGE FROM WARNER BROS. DISCOVERY At TNT Sports, There’s No Offseason… Check-out what’s coming up on our roster: *2025 NCAA Men’s March Madness *Roland Garros (French Open) *MLB on TBS *NBA Playoffs *NHL Stanley Cup Playoffs *NHL Stanley Cup Final *NASCAR *NCAA Big 12 Conference Football — TNT | TBS | truTV | […]
Friday February 7, 2025 IN THE NEWS Time spent streaming was up 56% year-over-year, but it wasn’t necessarily at the expense of linear, which grew 8%, according to Samba TV’s “State of Viewership Report” for the second half of 2024. Streaming was buoyed by popular TV series and an increase in live sports events. […]
Thursday February 6, 2025 IN THE NEWS As requested, CBS News handed over the unedited video and transcript of its “60 Minutes” interview with Kamala Harris to the FCC – and the FCC made it public. The interview is the source of a lawsuit by then-presidential candidate Donald Trump, and its attendant FCC inquiry. […]
Wednesday February 5, 2025 IN THE NEWS AMC Networks kicked off its Upfront on Tuesday with a technology breakfast, where the company unveiled AMCN Outcomes, a feature built into its Audience+ data and insights platform. The tool allows advertising partners to view the performance of their campaigns, across all platforms, in real-time based on […]
Interested in moderating a roundtable this fall? We need leaders comfortable with subject matter including media planning, buying, leveraging ai, cross-platform measurement and more. SUBMIT MY INTEREST Tuesday February 4, 2025 IN THE NEWS After a four-month standoff, Paramount Global signed a multi-year contract with Nielsen. The deal includes measurement for […]
Monday February 3, 2025 IN THE NEWS NBC News anchor Chuck Todd has left the building. Todd joined NBC News as political director in 2007, and served as moderator on “Meet the Press” from 2014-23. “There’s never a perfect time to leave a place that’s been a professional home for so long, but I’m […]
Friday January 31, 2025 IN THE NEWS Comcast’s 4Q24 revenue of $31.9 billion beat analysts’ expectations, with Peacock revenue rising 28%, to $1.3 billion. The company lost 311,000 domestic video customers – better than the year-ago 389,000 – to wrap the year with 12.5 million. Full year results were “the best financial performance in […]
Thursday January 30, 2025 IN THE NEWS Fox has secured a record-breaking $8 million for at least 10 of its 30-second Super Bowl ads. The network had originally fetched upwards of $7 million per spot, already a record, and by November inventory for the Big Game was sold out. But a higher than usual […]
Wednesday January 29, 2025 IN THE NEWS CNN anchor Jim Acosta is stepping down, a decision he announced at the close of his morning show on Tuesday. Acosta, known for taking a tough line with President Trump during Trump’s first term, was informed earlier this month that his show was being moved to midnight […]
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