Description: Deliver and exceed sales revenue targets Build, manage and grow a strategic account list with a focus on Omnicom agencies and their clients directly, within the northeast Ability to navigate complex holding company structure and negotiate strategic partnerships with key stakeholders (ratecards, preferred programmatic deals, content deals, etc.) Devise an individual sales strategy that proactively [...]
Description: Lead the performance marketing team across Meta Ads and new paid digital channels (TikTok, YouTube, Google, etc.) Build and execute a roadmap for channel expansion and profitable scale Develop and run structured testing frameworks (audiences, offers, landing pages, creative iterations) Partner with Creative Strategist on ad briefs, testing priorities, and creative feedback loops Collaborate with [...]
Description: SUMMARY/POSITION OVERVIEW Traffic is critical to the success of the company as it oversees revenue dollars by managing and scheduling of programming, commercial, promotional inventory and secondary events for our “on-air” broadcasts of INSP and client networks. The estimated revenue dollars associated with Traffic is in excess of $80 million. The Senior Manager of this [...]
