POWERED BY

Editions

Beyond Programmatic: A New Model For Buying Premium CTV Inventory

Special Editions
By: Rob Hudgins
March 20, 2026

Friday March 20, 2026 Beyond Programmatic: A New Model For Buying Premium CTV Inventory If you buy CTV advertising, you’ve likely encountered two approaches to securing premium inventory: programmatic guaranteed (PG) and buying direct, also referred to as direct IO (DIO). Both are effective in different ways, but each introduces structural limitations that […]

Cynopsis 03/20/26: ABC Cancels “The Bachelorette” Season

Cynopsis
By: Cynopsis Media
March 20, 2026

Friday March 20, 2026 IN THE NEWS This was not the kind of drama ABC was hoping for. Season 22 of “The Bachelorette,” set for a Sunday premiere, has been scrapped in the wake of new domestic violence allegations against would-be lead Taylor Frankie Paul. The “Secret Lives of Mormon Wives” star appears in […]

Jobs

Executive

March 5, 2026

TBS International

Los Angeles, CA

About the Role The Business & Legal Affairs is a senior, hands-on individual contributor role responsible for providing day-to-day business and legal affairs support for TBSI’s U.S.-based content and production activities. This is not a management position and does not include direct reports. The role is designed for an experienced entertainment attorney who will personally [...]

Category: Other; Executive; Media Entertainment Company
Print Trafficker and Technical Coordinator

February 17, 2026

filmfestdc

Washington, DC, DC (Hybrid)

Location: Hybrid, Washington, DC (In-person leading up to and throughout the festival) Employment Type: Full-time, Seasonal Dates: February 1 – April 30, 2026 Filmfest DC is seeking a Print Trafficker and Technical Coordinator to oversee the shipping and delivery of all inbound and outbound films screening at the Washington, DC International Film Festival (April 16 [...]

Category: Other; Manager; Non-profit & Association
Manager, Member Engagement and Analytics

February 12, 2026

Television Academy

North Hollywood, CA (Hybrid)

What You’ll Do: Lead the execution and continual improvement of initiatives such as the Peer Circle program and Your Voice Matters, reviewing and interpreting data to enhance program participation and ensure key metrics are achieved. Collaborate with the Senior Director of Engagement and Retention and internal stakeholders across marketing and digital to manage delivery, tracking [...]

Category: Measurement/Analytics; Manager; Non-profit & Association

Go to Jobs

CynCity

Cynsiders

Women’s Sports: From Cultural Play to Marketing Powerhouse
Women’s sports are no longer just a cultural signal for brands — they’re becoming a...
March Madness Is Making DOOH a More Responsive Channel
By Luba Giglia, COO, AdOmni With the First Four tipping off Tuesday, March Madness is...
The Infrastructure Battle for Walled Garden Interoperability
Who Will Own the Rails? Holding Companies, Identity Providers, and Cloud Data Platforms Build Alternative...

Instagram

𝕏

Cynopsis 03/20/26: ABC Cancels "The Bachelorette" Season https://t.co/JDGvVtxUbo pic.twitter.com/CGKHtwV9vq
— Cynopsis (@CynopsisMedia) March 20, 2026

Cynopsis 03/19/26: Toyota Hits the Beach With "Baywatch" https://t.co/WltT2slH0C pic.twitter.com/XbV7cc77Qt
— Cynopsis (@CynopsisMedia) March 19, 2026

Cynopsis 03/18/26: Apple TV Launching Animated Adventure Series https://t.co/FXsxmHixuG pic.twitter.com/g1gvVRStab
— Cynopsis (@CynopsisMedia) March 18, 2026

Cynopsis 03/17/26: "The Neighborhood" Takes a Final Bow https://t.co/iVer7CSnMR pic.twitter.com/tJkaBofXpG
— Cynopsis (@CynopsisMedia) March 17, 2026

Cynopsis 03/16/26: Peacock Goes Vertical https://t.co/peHdNi7DUh pic.twitter.com/tXQJJw9PHi
— Cynopsis (@CynopsisMedia) March 16, 2026

Cynopsis 03/13/26: Disney+ Launches Vertical Video https://t.co/75aLfk86kw pic.twitter.com/3O36sq9xJ2
— Cynopsis (@CynopsisMedia) March 13, 2026

Cynopsis 03/12/26: "Rick and Morty" to Return With "High-Concept Insanity" https://t.co/kQmy0jaxtD pic.twitter.com/CrZTFTjRHE
— Cynopsis (@CynopsisMedia) March 12, 2026

Cynopsis 03/11/26: Bon Appétit: Eva Longoria Digs Into France’s Food Legacy for CNN https://t.co/RaDAL9CUCS pic.twitter.com/My9m4cKvHE
— Cynopsis (@CynopsisMedia) March 11, 2026

Cynopsis 03/10/26: AMC Networks Hands Early Renewal to "The Audacity" https://t.co/lHTG6WEJ01 pic.twitter.com/O9yu3WtJcq
— Cynopsis (@CynopsisMedia) March 10, 2026

Cynopsis 03/09/26: Netflix Steps Back From As Ever Deal https://t.co/PF4ooAlN7G pic.twitter.com/KjolPQQ4rb
— Cynopsis (@CynopsisMedia) March 9, 2026

Cynopsis 03/06/26: Apple TV Gets Twisted https://t.co/6qqbFASMpA pic.twitter.com/GInmRBJRQr
— Cynopsis (@CynopsisMedia) March 6, 2026

Cynopsis 03/05/26: Gayle King Inks New Deal With CBS News https://t.co/LodlAtxKMB pic.twitter.com/LSejhWaWrg
— Cynopsis (@CynopsisMedia) March 5, 2026

Cynopsis 03/04/26: "Zootopia 2" Set to Start its Streaming Run https://t.co/lvFsL7TNdG pic.twitter.com/1URULYqZvi
— Cynopsis (@CynopsisMedia) March 4, 2026

Cynopsis 03/03/26: Disney Orders More "Zombies" https://t.co/GxdSIdSi2x pic.twitter.com/KlzM5rjD9F
— Cynopsis (@CynopsisMedia) March 3, 2026

Cynopsis 03/02/26: "The Studio" Picks Up Producers Guild Award https://t.co/xT0jP27N5o pic.twitter.com/3QrW3yjdWA
— Cynopsis (@CynopsisMedia) March 2, 2026

Cynopsis 02/27/26: Netflix Drops Out https://t.co/pSDAbY7JPV pic.twitter.com/ewsspVnxyj
— Cynopsis (@CynopsisMedia) February 27, 2026

Cynopsis 02/26/26: HBO Renews "Industry" for Fifth and Final Season https://t.co/61rn2rNnSq pic.twitter.com/cDWoutmkyX
— Cynopsis (@CynopsisMedia) February 26, 2026

Cynopsis 02/25/26: MGM+ Renews "Robin Hood" https://t.co/k8LWw2ZGV9 pic.twitter.com/vJyGjGlKun
— Cynopsis (@CynopsisMedia) February 25, 2026

Cynopsis 02/24/26: Microdramas Gain Momentum in US; Hulu Orders Pilot for "The X-Files" Reboot https://t.co/P3xI0TDESh pic.twitter.com/Op5fa2l8Dk
— Cynopsis (@CynopsisMedia) February 24, 2026

Cynopsis 02/23/26: Eric Dane Offers "Famous Last Words" https://t.co/AA2uIJzosT pic.twitter.com/5WMhZgaMOB
— Cynopsis (@CynopsisMedia) February 23, 2026

Cynopsis 02/20/26: Yanked Colbert Interview Draws 8 Million Engagements https://t.co/byW4vr8f5v pic.twitter.com/qoaVZYwdvh
— Cynopsis (@CynopsisMedia) February 20, 2026

Cynopsis 02/19/26: Adult Swim Orders New Comedy https://t.co/570aLMyln5 pic.twitter.com/IFB1aRIl4D
— Cynopsis (@CynopsisMedia) February 19, 2026

Cynopsis 02/18/26: TV Viewing Hits 12-Month High https://t.co/fpNMauhblD pic.twitter.com/W0wg8GqEnY
— Cynopsis (@CynopsisMedia) February 18, 2026

Cynopsis 02/17/26: Netflix Cancels "Terminator Zero" https://t.co/ln6iBDA9ko pic.twitter.com/WEQ0R7Rr7s
— Cynopsis (@CynopsisMedia) February 17, 2026

Cynopsis 02/13/26: "Off Campus" Makes the Grade at Prime Video https://t.co/P2NKoUd7VN pic.twitter.com/gwqu1hFSMg
— Cynopsis (@CynopsisMedia) February 13, 2026

Cynopsis 02/12/26: ESPN Gets In The Game Early https://t.co/UJdFxKd4Zi pic.twitter.com/sUakYPR4Im
— Cynopsis (@CynopsisMedia) February 12, 2026

Cynopsis 02/11/26: Fox News Gets Brief https://t.co/Gu4DyzOG8n pic.twitter.com/zFM6roM9Ma
— Cynopsis (@CynopsisMedia) February 11, 2026

Cynopsis 02/10/26: Scripps Sells Court TV https://t.co/fL3JbLAsqj pic.twitter.com/4v6YJJjfuN
— Cynopsis (@CynopsisMedia) February 10, 2026

Cynopsis 02/09/26: Olympics Ratings Off to a Strong Start https://t.co/DuDuuAvvTr pic.twitter.com/uPxBcQKMby
— Cynopsis (@CynopsisMedia) February 9, 2026

Cynopsis 02/06/26: "Dark Winds" Renewed for Season Five https://t.co/hpynoSknKm pic.twitter.com/Ew7VA7b5HP
— Cynopsis (@CynopsisMedia) February 6, 2026

Cynopsis 02/05/26: "Rooster Fighter" Lands on Adult Swim https://t.co/uqBTjEtZlI pic.twitter.com/cwwduoGMxW
— Cynopsis (@CynopsisMedia) February 5, 2026

Cynopsis 02/04/26: Disney Names Iger Successor https://t.co/h28PVvAu7l pic.twitter.com/ee3qGZn78K
— Cynopsis (@CynopsisMedia) February 4, 2026

Cynopsis 02/03/26: Apple TV Hands Early Season 3 Renewal to "Your Friends & Neighbors" https://t.co/Kumb3wtnns pic.twitter.com/iQB3AhG6WH
— Cynopsis (@CynopsisMedia) February 3, 2026

Cynopsis 02/02/26: HBO Renews "It's Florida, Man" for Season Three https://t.co/DnhkwAAZ8D pic.twitter.com/PabW5BjNaP
— Cynopsis (@CynopsisMedia) February 2, 2026

Cynopsis 01/30/26: Netflix Hands Early Renewal to "Lincoln Lawyer" https://t.co/Oy5GXRPU44 pic.twitter.com/caFvDrEX8z
— Cynopsis (@CynopsisMedia) January 30, 2026

Cynopsis 01/29/26: Apple TV Sets Summer Return for "Ted Lasso" https://t.co/fKUK9EZA3K pic.twitter.com/T80oBJZZ5i
— Cynopsis (@CynopsisMedia) January 29, 2026

Cynopsis 01/28/26: Not Such "Model" Behavior on Netflix https://t.co/lvMomXcADL pic.twitter.com/eBdk1WpR8Z
— Cynopsis (@CynopsisMedia) January 28, 2026

Cynopsis 01/27/26: Premiere Date Set for Hulu's "The Testament" https://t.co/jVxu7flAni pic.twitter.com/7WNk5KGNJZ
— Cynopsis (@CynopsisMedia) January 27, 2026

Cynopsis 01/26/26: NBC's "The Hunting Party" Heads to Netflix https://t.co/LhEvXScFhw pic.twitter.com/gjLEntkMuO
— Cynopsis (@CynopsisMedia) January 26, 2026

Cynopsis 01/23/26: Olympic Games Get "Heated" https://t.co/4ARiFJsqYr pic.twitter.com/5S3ADMuEpT
— Cynopsis (@CynopsisMedia) January 23, 2026

Cynopsis 01/22/26: Apple TV Sets Launch Date for "For All Mankind" https://t.co/ZF7Tt0mXrE pic.twitter.com/hMQ2KnyUCz
— Cynopsis (@CynopsisMedia) January 22, 2026

Cynopsis 01/21/26: Streaming Hits New High https://t.co/mtPqsnlGl3 pic.twitter.com/9SNN9YfCzD
— Cynopsis (@CynopsisMedia) January 21, 2026

Cynopsis 01/20/26: Trump Says He'll Protect Army-Navy Game With Exclusive Broadcast Window https://t.co/p3mXqJATcM pic.twitter.com/oUzZLFApU4
— Cynopsis (@CynopsisMedia) January 20, 2026

Cynopsis 01/16/26: Netflix and Sony Pictures Strike Pay-1 Deal https://t.co/g5WzcsffUn pic.twitter.com/Dl6jHnrzqN
— Cynopsis (@CynopsisMedia) January 16, 2026

Cynopsis 01/15/26: Netflix Back on Top in SVOD Market Share https://t.co/KuEewxSIzz pic.twitter.com/M8qCtOaZMw
— Cynopsis (@CynopsisMedia) January 15, 2026

Cynopsis 01/14/26: Anheuser-Busch Is Set to Score https://t.co/9gQQpFkfPB pic.twitter.com/d48ponwtxj
— Cynopsis (@CynopsisMedia) January 14, 2026

Cynopsis 01/13/26: A "Shore" Thing for Paramount+ https://t.co/ql2TkWl18R pic.twitter.com/cUqy3kvYbY
— Cynopsis (@CynopsisMedia) January 13, 2026

Cynopsis 01/12/26: Netflix Renews "Black Mirror" for Season 8 https://t.co/MJMxWvenQO pic.twitter.com/5yDlvGZAYM
— Cynopsis (@CynopsisMedia) January 12, 2026

Cynopsis 01/08/26: Yahoo Integrates Agentic AI https://t.co/CqmQXgQPrT pic.twitter.com/bsvrIjKpm7
— Cynopsis (@CynopsisMedia) January 8, 2026

Cynopsis 01/07/26: NBCU Looks to a Legendary February https://t.co/K27u5Jpnbz pic.twitter.com/6Yl5ogc3D4
— Cynopsis (@CynopsisMedia) January 7, 2026

Cynopsis 01/06/26: WPP Unveils Agent Hub https://t.co/NHQK0MD9NZ pic.twitter.com/OU2AyOSR2X
— Cynopsis (@CynopsisMedia) January 6, 2026

Cynopsis 01/05/26: New "CBS Evening News" Anchor Gets an Early Start https://t.co/PE0dRxt2j5 pic.twitter.com/x1eLjEgpWi
— Cynopsis (@CynopsisMedia) January 5, 2026

CynCity

Cynsiders

Instagram

cynopsismedia

𝕏