12/21/15: Graham Elliot exits the MasterChef kitchen; The Bachelor set up with an after-show; TV ad revenue climbs


Good morning. It’s Monday December 21, 2015, and this is your first early morning briefing.

Tonight’s Premieres:
HLN: Nancy Grace at 8p, Dr. Drew at 9p
ID: 20/20 on ID Presents: Homicide at 9p

Tonight’s Finales:
ABC: The Great Christmas Light Fight at 8p, The Great Holiday Baking Show at 10p
Bravo: Apres Ski at 10p


MasterChef judge Graham Elliot is leaving the Fox cooking competition after six seasons. “It has been a true honor to share my love of cooking,” said Elliot, who had also judged MasterChef Junior. The same day Elliot confirmed his exit, Fox announced two-hour special MasterChef Junior Celebrity Showdown, set for Monday, January 18.

The Bachelor has a new companion. ABC is launching Bachelor Live, a one-hour after-show debuting Monday, January 4 at 10p, following the season 20 premiere of the reality dating show. Chris Harrison (of course) hosts; Embassy Row (Talking Dead) will produce.

Univision Communications and Grupo Televisa are expanding their programs to provide Latinos with more opportunities in the U.S. media and tech sectors next year, including education, mentorship and career development programs. The initiative “will create opportunities for a new generation in our industry at this critical time when it’s so important for diverse voices to be heard,” said Alex Nogales, president and CEO of the National Hispanic Media Coalition.

Adam Driver hosts Saturday Night Live on January 16. In addition to his role on HBO’s Girls, Driver plays Kylo Ren in a little movie called Star Wars: The Force Awakens.

Amy and Tina, second wives, Bruce singing about Santa Claus coming to town- what was the highlight of Saturday’s SNL? Let us know in the new Cynopsis poll: http://cynopsis.com/poll/.


Did you know that budgets for programmatic TV buying are expected to surge to a whopping $10 billion* by 2019?

With dollars steadily shifting to audience-based ad buying and technology ramping up, you can’t afford not to get up to speed on this fast-changing ecosystem. By joining Cynopsis on Thursday, January 28, for the webinar, Programmatic TV 2016: The Keys to Mining Data and Measurement, your team will get the tools they need to understand the opportunities and challenges of unprecedented behavioral targeting.
*Source: Magna Global


Sportscaster Dan Patrick and Happy Madison Productions are developing a workplace comedy for NBC, reports Variety. Project set at a sports news program will be written by Brian Gatewood and Alex Tanaka (Dice).

Amazon picked up five primetime pilots to series: dramas Good Girls Revolt and Patriot, and comedies One Mississippi, Highston and Z.


The Force Awakened
Star Wars: The Force Awakens broke every record in the book,
opening to a galactic-sized 11.8 A18-49 rating on
Brands that run on America’s Movie Network fly next to the most
premium content on Earth…and in galaxies far, far away.

Top 10 Weekend Domestic Box Office Estimates: December 18-20, 2015
Star Wars: The Force Awakens (Buena Vista) $238.0 million, opening weekend
Alvin and the Chipmunks the Road Chip (20th Century Fox) $14.4 million, opening weekend
Sisters (Universal) $13.4 million, opening weekend
The Hunger Games: Mockingjay – Part 2 (Lionsgate) $5.7 million (week 5), cume revenue $254.4 million
Creed (Warner Bros.) $5.1 million (week 4), cume revenue $87.9 million
The Good Dinosaur (Buena Vista) $4.3 million (week 4), cume revenue $96.6 million
Krampus (Universal) $3.8 million (week 3), cume revenue $34.8 million
In the Heart of the Sea (Warner Bros.) $3.5 million (week 2), cume revenue $18.6 million
Dilwale (UTV) $1.9 million, opening weekend
Bajirao Mastani (Eros) $1.7 million, opening weekend
Source: Rentrak Corporation


Season three of Wild Things With Dominic Monaghan launches on Travel Channel Wednesday, January 27 at 10p. Thirteen episodes will include expeditions to the Peruvian Amazon and Madagascar, among other locales.

Five-part doc series Films By Kids, pairing filmmakers with teens from around the world, will air nationally on public television stations beginning Tuesday, January 19. Ashley Judd narrates.

Line too long at the movie theater? Fuse is airing a marathon of Starship Troopers movies on Friday, January 1, starting at 11a with the 1997 original starring Casper Van Dien, Denise Richards and Neil Patrick Harris.


The extent of time-shifting varies considerably across the broadcast nets and some cablers are experiencing more time-shifting versus the prior three quarters, according to TiVo’s State of TV Report for Q3 2015. Fox had the largest percentage of time-shifted programming with 60 percent, per TiVo’s data, followed by CW (57 percent), ABC (56 percent), CBS (54 percent) and NBC (46 percent). In cable, TNT and Bravo were tops (67 percent), versus 65 percent for Lifetime, 64 percent for Syfy and 59 percent for MTV. Why the 3Q15 bump? “During the summer time people are time-shifting viewing even more as they fit their favorite series into their schedule,” Frank Foster, GM & SVP, TiVo Research, tells Cynopsis.

Americans spend more time than anyone else watching television, according to Ofcom’s latest International Communications Market Report. State-siders averaged 4 hours and 42 minutes per day in front of the tube in 2014, about an hour more than people in the UK and Germany and two hours more than the Chinese.


Season two of Disney XD’s The 7D, a take-off on the Seven Dwarfs, premieres Saturday, January 23 at 9:30a. Ozzy and Sharon Osbourne will guest on an upcoming episode as parents to a character voiced by Kelly Osbourne.

Amazon went three for three – originals The Man in the High Castle, Red Oaks and Hand of God, which all launched in 2015, were renewed for second seasons. 

Friday Night Tykes kicks off season three Tuesday, January 19 at 9p on Esquire. Pint-sized athletes are from the 10- and 11-year-old division of the Texas Youth Football Association.


Discovery is fishing for more viewers with a spin-off of Emmy-winning hit reality show Deadliest Catch. The new series, set in an area along the Oregon coast known “the graveyard of the Pacific,” is slated for a fall 2016 premiere. Deadliest Catch averaged 3.6 million viewers this season.

Entertainment Studios announced a firm go for comedy game show Funny You Should Ask, for fall 2016 in broadcast strip syndication and cable. Exec producer will be Scott Satin (Hollywood Squares).

Esquire introduces its second scripted series, Beowulf, on Saturday, January 23 at 10p. One-hour drama based on the classic English poem stars Kieran Bew (Da Vinci’s Demons) and William Hurt (Damages).


Turner’s End of Year Report noted that across screens and platforms for 2015, the portfolio reached over 75 percent of adults 18+ per month representing $4.7 trillion in spending power, with Turner viewers accounting for 84 percent of car purchases last year and 82 percent of movie-goers.

TV and digital ad revenue keeps climbing. Standard Media Index’s U.S. ad market tracker index showed a 23 percent lift in total market in November versus year-ago, with television up 17 percent. Cable rose 18 percent and broadcast had a 15 percent year-over-year boost. “Strong consumer spending in the lead up to the holidays coupled with a strengthening TV market, driven by the power of NFL ratings, has delivered the highest monthly advertising spend seen since SMI started tracking agency bookings in 2009. November’s result is a staggering 16% higher than the previous record month, demonstrating the faith major brands have in the ad market to drive brand awareness and sales,” said James Fennessy, SMI’s chief commercial officer.

What are the keys to implementing a successful media quality strategy? There three important steps, says Integral Ad Science’s Bobby Bailey. Find out more in the latest Cynsiders.


The first three episodes of upcoming ABC Family drama Recovery Road are available on the Watch ABC Family app, Hulu and Video on Demand now through the series premiere Monday, January 25 at 9p. The premiere will also be available as a free digital download on iTunes, Amazon Video and Google Play.

Hulu canceled animated series The Awesomes after three seasons. Seth Meyers and Mike Shoemaker created and exec produced the show about a superhero team.

Making good on its promise to launch a low-cost broadband service prior to its acquisition of Time Warner Cable and Bright House Networks, Charter Communications announced a plan for $14.99, for eligible low-income customers. “Our industry-leading low-cost broadband service is just one of the many benefits these transactions will bring to our customers,” said Tom Rutledge, Charter CEO. “We look forward to providing this superior broadband service to underserved families and seniors throughout Charter’s footprint.”

For more digital media news, subscribe to the Cynopsis Digital newsletter at www.cynopsis.com.


Sony Pictures Television and DISH Network wrapped up long-term carriage agreements including first-time nationwide distribution of classic TV channel getTV, the addition of Spanish-language Cine Sony Television on DishLATINO, and continued distribution Sony Movie Channel.


Jaime Ray Newman (Mind Games) will recur on season four of A&E’s Bates Motel, slated to launch in early 2016.

Cast for the ABC Family comedy Nicki includes Ariana Neal (Get Hard) playing a role inspired by Nicki Minaj; Selita Ebanks (Real Husbands of Hollywood); Wesley Jonathan (The Soul Man), and McCarrie McCausland (Army Wives). Whoopi Goldberg will guest star. Minaj is executive producer and will also appear in the show.

Fortune Feimster (Chelsea Lately) has been upped to series regular on Hulu’s The Mindy Project. Comedy streams Tuesdays.

Comedy Central pilot Bad Couple added Morgan Krantz (Oh, You Pretty Things!) as the male lead opposite Noel Wells in Bad Couple. Project comes from real-life couple Wells and Flint Wainess.

Megalyn Echikunwoke will play DC Comics character Vixen on CW’s Arrow, a role she voiced on CW Seed’s animated web series. Arrow airs Wednesdays at 8p.


The Media Insights & Engagement Conference
Embracing a New Paradigm: The Year of Multi-Cultural, Multi-Generational & Multi-Platform
February 1-3, 2016 | Fort Lauderdale, FL | Download the Brochure

Topics covered include:
Reaching a Fragmented Audience // Big Data, Big Insights // Global Cross Platform Insights // The New Normal // New Measurement Standards // What Drives Consumers on TV // Capturing Insights Across Channels & much more!
View the full agenda.

Special Offer for Cynopsis Subscribers – Save 20% with code MEDIA16CYNOPSIS.


It appears ABC’s Barbara Walters Presents: The 10 Most Fascinating People of 2015 didn’t get a Trump bump. Despite inclusion of GOP presidential candidate Donald Trump, the show delivered 1.0/4 among A18-49 on Thursday, the lowest since the annual special started in 1993.

NBC’s Running Wild with Bear Grylls special rose 24 percent in total viewers versus the last original, to 3.5 million, but dipped one tenth among A18-49 to .9/3. Special guest: President Obama.
Bounce TV
’s Off the Chain delivered 400,000 viewers on Tuesday, December 15, its number one episode ever. The episode was also the most-watched to date among W2+ (214,000) and had the youngest audience ever with a median age of 35. Stand-up series is in its fourth season.

Season four of Luther opened to 252,000 total viewers on BBC America on Thursday, up 22 percent from the season three bow in 2013.

Thursday A18-49 Analysis: CBS had the most A18-49 viewers Thursday with 2.0/7, according to Nielsen. CBS was first at 8p with 4.1/16 for Big Bang Theory and 2.2/8  for Life in Pieces, followed by ABC with .8/3 and .9/3 for Disney Prep & Landing parts 1 and 2. CBS held onto first at 9p with 1.8/6 for Mom and 1.6/6 for 2 Broke Girls, versus .9/3 for ABC’s Modern Family and the first half hour of Barbara Walters Presents, and Univision’s Pasion y Poder. ABC’s Walters special nabbed the top spot at 10p with 1.1/4, squeaking by CBS’s Elementary and Telemundo’s Senora Acrera, each with 1.0/4.

A18-49: CBS: 2.0/7, ABC .9/3, TELE .8/3, UNI .8/3, NBC .7/2, FOX .5/2, VW .4/1, ION .3/1

Live + Same Day Household Ratings: Thursday, December 17, 2015  time period averages. Source: NTI, Galaxy as dated. Live+SD.
CBS: 5.7/10
Big Bang Theory 10.4/18, Life in Pieces 6.2/11, Mom 5.5/9, 2 Broke Girls 4.4/8, Elementary 3.8/7
ABC: 3.2/6
Disney Prep & Landing [r] 2.1/4, Disney Prep & Landing 2 [r] 1.8/3, Modern Family [r] 2.1/4, Barbara Walters Presents 4.4/8
NBC: 2.0/3
How Murray Saved Christmas [r] 1.4/2, Kelly Clarkson Christmas [r] 2.2/4, Running Wild with Bear Grylls 2.2/4
FOX: 1.4/2
American Country Countdown 1.7/3, World’s Funniest 1.1/2
Antes Muerta Lichita 1.1/2, Pasion y Poder 1.2/2, Yo No Creo en Hombres 1.2/2
ION: 1.2/2
Blue Bloods 1.2/2, Blue Bloods 1.3/2, Blue Bloods 1.1/2
Celia 1.1/2, Bajo el Mismo 1.0/2, Senora de Acero 1.1/2
CW: .7/1
iHeartland Jingle Ball .7/1, Whose Line Is It Anyway [r] .5/1


Scripps Networks Interactive promoted Suzanne Underwald to Senior Vice President, Business and Legal Affairs, Content Distribution & Marketing. Underwald will report to Scripps Networks Interactive’s Chief Legal Officer Cynthia Gibson, and to Henry Ahn, President of Content Distribution & Marketing.

Julie Holland has been upped to Vice President, Communications, Endemol Shine North America. Holland has been with the company for three years.

This Day in History:
1913 – The first crossword puzzle was published.

Answer to Our Last Trivia Question: What are the names of the two elves Mrs. Claus enlists to prove people still believe in Santa in The Year Without a Santa Claus (1974)? Jingle and Jangle. Jim Ryan-A+E Networks/NYC, James Taguchi-WTVR/Richmond, VA, Annette Scherr/Yonkers, NY, Charlie Piazza-Viacom/NYC, Ryan Crimmins-NBC Sports/NYC, Cynthia New-Spectrum Reach/Cape Girardeau, MO, Dave Sikula-Toovia/Sunnyvale, CA, Walter Hollmann-Hollywood Today Live/LA, Tom Moore-Kalt Productions/LA, David Westberg-SAG-AFTRA Federal Credit Union/Burbank

Today’s Trivia Question: In holiday special Santa Claus Is Comin’ to Town (1970), what was Mrs. Claus’ first name? (Email [email protected] with your answer and be sure to include your name, company, city and time zone.).

Keep Watching & Reading,
Lynn Leahey: Editorial Director @Lynn_Leahey
reported by Janet Di Lauro
reported by Cathy Applefeld Olson 

Roberta Caploe: Associate Publisher @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group 

Cynopsis Ad Sales: Mike Farina | VP, Sales | 203-218-6480
Cynopsis Job Listings Sales: Trish Pihonak | Director of Operations | 203-899-8459

Cynopsis Media: a division of Access Intelligence, LLC * 10 Norden Place * Norwalk, CT * 06855 * USA

CYNOPSISJOBSFor More jobs, visit Cynopsis.com

JOB OPENING: SR MGR STRATEGIC PARTNERSHIPS/CMA/Nashville: Dvlp/maint strategic partnerships to meet CMA imperatives-promote Country Music to corp America, create strategic alliances w/companies that can further Country Music & their mission. Resumes HERE (12/25)

JOB OPENING: PROGRAMMATIC SALES DEV ASSOC: Candidate to connect w/ high quality leads.1+yrs exp selling ad solutions or software to Advertisers, Agencies or DSP’s. BA/BS req’d or equivalent exp w/in advrtsng tech ind. NY, SF, LA, Chic, ATL. Full info/apply HERE (12/25)

JOB OPENING: DIRECTOR, GMD/NBA/NYC: Leading role in the distribution and monetization of the NBA’s int’l programming portfolio across TV and digital platforms. Min 7 yrs of TV & digital media industry exp. Apply HERE (12/25)

JOB OPENING: DIRECTOR, GMD/NBA/NYC: Identify & develop content licensing opportunities, negotiate deal terms & manage NBA’s domestic media partners. Min 7 yrs exp negotiating and structuring content distribution deals. Apply HERE (12/25)

JOB OPENING: SVP, PLANNING & INSIGHTS/Performics/Chicago: Lead team resp for providing strategic insights via knwldg of trends & rsch combined w/full understanding of how to activate data. 10+yrs bus exp in Interactive mktg, media, and strategic brand/acct plan’g. Res/cvr HERE (12/25)

JOB OPENING: MGR, AD SALES & INTEGRATED PARTNERSHIP/Crown Media Family Networks/LA: Support VP of AD Sales & Integrated Partnerships thru oversight of integration & added value processes. Mng lifestyle integration scripts & process. BS req and min 4 yrs exp. Apply HERE (12/25)

JOB OPENING: DIR RESPONSE AD SALES ASST/Crown Media Family Networks/NY: Provide sales support to the Director, Direct Response and Direct Response Team. Including entering sales orders, sending pre and post logs, and updating account info. BS req. Apply HERE (12/25)

JOB OPENING: RESEARCH ANALYST/CNN/NYC: Perform trend & data analyses for current perf of prgrms, ntwrks & media landscape. 1+yrs work exp relevant internship pref’d. BA deg in related field. Strong math skills & ability to master new software. Full info/apply HERE (12/25)

JOB OPENING: SOCIAL MEDIA ANALYTICS MGR/HBO/NYC: Transform data into actionable insights that impact strategy & guide decision-making at brand, prgrm & prod level. Min 4 yrs’ exp dig. analytics &/or sm analytics w/focus on optimizing mktg strategy. Full info/apply HERE (12/25)

JOB OPENING: MULTIPLATFORM WRITER/EDITOR/PRODUCER/(4 mo.Temp) Syfy/NYC: Create short form video assets. 2 yrs post-production role & video & audio editing exp.Job via third-party vendor. Send resumes to [email protected] (12/25)

JOB OPENING: RESEARCH ANALYST/TNT/ATLANTA: Support TNT w/qualitative/quantitative cross platform research creating actionable insights. Min 1+ yrs exp, strong math skills, statistical background. Full info/apply HERE (12/25)

JOB OPENING: COORDINATOR, AD SALES MARKETING/Travel Channel/NYC: Seeking strong communicator to support development and activation of client-specific marketing solutions and maintain communication tools.  www.scrippsnetworks.com #5161 (12/24)

JOB OPENING: TRAFFIC COORD/Tennis Channel/NYC: Proactive ind who takes initiative can work both independently & part of team seamlessly. Analytical & critical thinking skills. Strong knwlg log editing, formatting & copy req’d. 1-2 yrs log editing, exp w/copy pref’d. Res HERE (12/24)

JOB OPENING: ACCT EXEC/ABC Full Circle/SFO & NYC: (2 needed) ABC Full Circle the business dvlpmnt team of NTVS needs a passionate, career-minded, self-motivated sales professional for team. Min 5 yrs business dvlpmnt exp brdcst & dig platforms. Apply HERE (12/24)

JOB OPENING: SR ANALYST/ESPN/Miami: Deliver creative rsrch initiatives. Promote ESPN properties from a qualitative/quantitative rsrch perspective & support dir of rsrch in cross platform projects Min 3 yrs prof exp w/prior agency, ntwrk or media. Full info/apply HERE (12/24)

JOB OPENING: MGR, DIGITAL PLANNING/NBCU/NYC: Mgr, Digital Sales Planning for the News Group. Lead team of Planners & processes to drive revenue. 4+ years exp. in digital planning. Apply: Full info/apply HERE (12/24)

JOB OPENING: NAT’L SALES PLANNER/Pop/LA: Support Ad Sales team w/proposals, allocating & stewarding of accounts. Work closely w/AE’s, Traffic, Mktg and MGT on all aspects of biz. Must have TV exp. Agency a plus. Media Math, Excellent Comm & MS Office. Email resume HERE (12/24)

JOB OPENING: SPORTS PROGRAMMING ANALYST/NCC MEDIA/NYC: Collect and maintain sked info; analyze Nielsen audiences; support marketing efforts. Strong knowledge of Sports. Exceptional problem solving skills and adv’d experience with Microsoft Office. Resumes HERE (12/24) 

JOB OPENING: ENGINEERING COORD/NBCU/East Coast: Min 3 yrs; exp in a professional office environment. Ability to partner with management to support the engineering team with administrative operations at WCAU. Full info/apply HERE (12/24)

JOB OPENING: MGR, OPERATIONS/SPIKE/NYC: Rundown/traffic creation. BA deg w/at least 3 – 5 yrs relevant exp & 3+ yrs managing a server and working in Dig Asset Mngmnt on a daily basis. Exp owning onboarding process for a server &/or Dig Asset Mngmnt system. Full info/apply HERE (12/24)

JOB OPENING: DIRECTOR, PROGRAMMING/EDITORIAL/MTV/NYC: Driven, focused & versatile candidate to transform our college brand, mtvU, into a new multi-platform college editorial network. 5-7 yrs exp in Digital Media. BA in Journalism or media comm. Resume HERE (12/24)

JOB OPENING: DIRECTOR, LOCAL SALES/WFAA/DFW: Create/execute WFAA sales strategy to meet revenue goals across all station platforms. 3 yrs exp. Mng staff local mgrs., integrated acct execs, acct mgrs. & and sales assistants. Apply HERE (12/24)

CASTING CALL: Companies can showcase their casting notices/casting calls here. For information on rates and specs for posting a casting notice, please email Trish at [email protected]

EXPERT SERVICES ADS: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc. For information on rates and specs for posting an Expertise Service ad email Trish at [email protected]

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected]

E-mail [email protected] or call Trish Pihonak at 203-899-8459 for rates and specs for Job Openings.


ABC: The Great Christmas Light Fight [f], The Great Holiday Baking Show [f]
CBS: The Big Bang Theory [r], The Big Bang Theory [r], Supergirl [r], Scorpion [r] 
CW: Penn & Teller: Fool Us [r, Penn & Teller: Fool Us [r]
FOX: Gotham [r], Bones [r]
NBC: Superstore [r], Telenovela [r], Saturday Night Live [r]
PBS: Antiques Roadshow [r], Christmas With the Mormon Tabernacle Choir, Christmas at Belmont
Telemundo: Celia, Bajo el Mismo Cielo, Senora Acero
Univision: Antes Muerta que Lichita, Pasion y Poder, Yo No Creo en los Hombres [r]

To subscribe to any Cynopsis edition(s) click here.
%%PLUGIN_Unsubscribe: 2193667-unsub-generic%%

Copyright Cynopsis 2015

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2015

Related Stories

Cynopsis 05/23/24: Apple asks, What If?

Apple asks, What If?

A CYNOPSIS MESSAGE FROM WARNER BROS. DISCOVERY Our Primetime Winning Streak Continues… Claiming the majority of P18-49 cable viewing on back-to-back Sunday nights (May 12: 57% | May 19: 66%) – WBD delivered massive primetime reach across iconic sports and entertainment brands, including: NBA Playoffs (TNT, truTV) | NHL Stanley Cup Playoffs (TBS) 90 Day […]

Cynopsis Esports 5/23/24: Larian Studios expands; MSI breaks records; Chipotle keeps fighting

Thursday May 23, 2024 Good morning! It’s Thursday, and this is your monthly Esports and Gaming Brief. Larian Studios is doing something few people expect of any game studio in 2024: expanding. Following the commercial and critical acclaim Baldur’s Gate 3 received throughout the past year, Larian has become an example of how talented right-sized […]

05/22/24: Cynopsis Jobs


MARKETING ASSOCIATE MANAGER GSTV NEW YORK, NY – HYBRID REMOTE Touch various teams within our group such as Marketing Solutions, Marketing Communications and Design. Our group develops thoughtful marketing and promotional programs alongside our business development team. We collaborate with teams across the organization to develop concepts that meet client needs and then bring the […]

Cynopsis 05/22/24: Comcast offers details on StreamSaver

Comcast offers details on StreamSaver

Wednesday May 22, 2024 Today’s Premieres Apple TV+: Trying BET: Sistas at 9p Fox: Gordon Ramsay’s Food Stars at 9p Hulu: Chief Detective Magnolia: Happy to Be Home at 8p Netflix: Toughest Forces on Earth; Buying London Today’s Finales ABC: Jeopardy! Masters at 8p; Abbott Elementary at 9p; The Conners at 9:30p CBS: Survivor at […]