10/26/15: Vice to launch TV channels in the U.S. and throughout Europe; Twitter launches Promoted Moments; ESPN forced to remove its YouTube videos



CYNOPSISDIGITAL
10.26.15

Good morning. It’s Monday October 26, 2015, and this is your first early morning digital briefing.

Watcheroo Premieres and Tune-in Alerts for October 19-25:
People Now at People.com, Monday-Friday at 8:30a ET and 11:30a ET: Guests include musician Jewel, actress Susan Lucci (Devious Maids), and musician Gwen Stefani
Acorn TV: Art-theft centric documentary Art of the Heist is available today,  October 26
YouTube: Beginning today, October 26, the Skybound and YouTube Spaces channels will start debuting Halloween-themed videos from numerous YouTube creators, who worked at YouTube Space LA to shoot videos inspired by the works of Robert Kirkman (The Walking Dead)
MLB.TV: Beginning October 27, MLB.TV subscribers can live stream all 2015 World Series games. Non-subscribers can watch for $9.99.
 

 
TOP NEWS

 
You didn’t really think the digital space could contain the Vice juggernaut, did you? CEO Shane Smith told CNBC and the Guardian that the media company will be launching a TV channel in the U.S., as well as a dozen throughout Europe, within the next 12-18 months. Smith wouldn’t say who Vice’s U.S. media partner would be, though as early as April some outlets reported that said partner would be A&E Networks. As for European partners, Smith says that Vice is in talks with Netflix, ITV, Discovery, Sky, and others. (“There’s a bit of a bidding war going on,” he told the Guardian, presumably while high-fiving his colleagues.) Vice already has one TV channel, in Canada, through a deal with Rogers Communications.
 
Thanks to YouTube Red, ESPN has gone pitch black. The Disney-owned sports net has pulled all 798 of its videos from its YouTube channel. Here’s why: The Google-owned video platform is forcing all content creators to sign onto YouTube Red, its new paid subscription service. And while all of Disney’s other properties have done so, ESPN can’t, since it has numerous preexisting distribution deals in place with other platforms. ESPN has 13 YouTube channels, and only 2 – X-Games and Nacion ESPN – remain unaffected on YouTube. The rest, including Grantland, have gone either completely or mostly dark. (First Take, for some reason, still has three of its 51 videos up. So at least there’s that.)
 
Well, that only took a moment. Twitter has already monetized Moments, its barely two-week old curated content feature. Just like Moments of the un-sponsored variety, Twitter’s new native ad format Promoted Moments consists of an aggregation of tweets centering on a certain topic or event, heavily employing photos and auto-play videos. (Promoted moments are clearly marked as ads.) Twitter told Bloomberg that it plans to debut one new Promoted Moment each day. Yesterday, the upcoming Rocky sequel Creed became the first brand to make use of the feature.
 


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NEW PROGRAMMING + DEALS

 
Does the U.K. even have badlands? Well, it does now. Amazon has acquired exclusive U.K. streaming rights for the AMC martial arts series Into the Badlands. It secured the rights from Entertainment One, which owns the U.K. rights to the series. Starting November 17, each episode will be available on a weekly basis to U.K. Amazon Prime members, debuting following their U.S. airings. 
 
American Girl has partnered with production company Driver Digital to launch AG Life, a new YouTube series. Hosted by five girls who discuss various aspects of girls’ everyday lives, the show premiered on the American Girl YouTube channel Friday. A new episode will debut on the channel weekly. The series will also be promoted on all of American Girl’s social and digital channels.
 
If you don’t catch Star Wars in theaters this December, you can always head up north. Netflix Canada has secured the 2016 streaming rights to Star Wars: The Force Awakens – the only territory where the streaming service has done so. In the U.S., a prior home distribution deal between Disney and Starz precludes any such arrangement with Netflix.

CONTENT PROGRAMMING

 
The Cartoon Network series Teen Titans Go! is making use of Comcast/Xfinity’s new remote, which enables voice commands. On the Teen Titans Go! homepage, users can now elicit responses from the show’s characters by speaking various commands. The feature will be active until December 22.

Breaking Bread with Brooke Burke, a food-centric lifestyle series starring the titular Dancing with the Stars personality, debuted Friday on the SVOD service Feeln. The first episode is available free to the public, and the second is available to Feeln subscribers. New episodes will be made available weekly.


A CYNOPSIS MESSAGE


Cynopsis Digital Webinar:
Beating the Ad Blockers

Call it the “Attack of the Ad Blockers” – display and search ads are hidden, and video ads (whether running on YouTube or an OTT network) simply won’t play. And that means lost revenue. So what are advertisers, TV programmers and publishers going to do about it? Join Cynopsis Digital on Tuesday, November 17 from 1:30-3PM EST for our latest webinar, to get tips and insights from leading figures in the ad-blocking fight.

Save your spot and register now!



 

ADVERTISING

 
For the first time ever, the NFL partnered with an ad sponsor on Snapchat – and the league decided to go bite-sized. Three Skittles ads, created specifically for Snapchat’s vertical video format, ran during the Live Story of last Thursday’s game between the Seattle Seahawks and the San Francisco 49ers. The ads, which depicted a football game played between teams of Skittles candies, appeared between the videos shared by fans present in the stadium. The ads were 10 seconds in length – roughly twice as long as the 49ers’ total time of possession. 

OTT + SVOD

 
Starz Play, Starz’s SVOD network, has launched on several Android-powered devices, including the Google Nexus Player, Sony Smart TVs, and Shield Android TVs. The service, available only to Starz premium subscribers, is already available on Samsung Smart TVs, Roku devices, Amazon Fire TV and Fire TV Stick, Chromecast, and Xbox, as well tablets and desktop.
 
 

APPS

 
Fusion
has launched its TV Everywhere App, WATCH FUSION, on Sony Smart TVs. The app offers a live stream of Fusion programming, as well as on demand content. WATCH FUSION is available to most customers who subscribe to Fusion through a satellite or cable provider. The app launched on Roku in August.

 

UM, AWESOME

 
An old urban legend posits that Andy Kaufman faked his death. Next year, you might just believe it’s true. Tech firm Hologram USA has partnered with CMG Worldwide (a firm that manages the estates of numerous deceased celebrities) to recreate classic performances from Kaufman and fellow comedic legend Red FoxxFilmOn Studios – owned by Alkiviades “Alki” David, who also owns Hologram USA – will work with CMG to help create the shows. No specific performance venues or dates have been announced, though some Hologram USA productions will air on TV in partnership with Endemol Shine Group and stream live on FilmOn.com.

RESEARCH

 
According to a new study from online security firm Distil Networks, fraudulent ad schemes using bots now account for 22.7% of all Web traffic. More troubling for advertisers: When it comes to online publisher traffic, that number rises to 32%. The study also found that 75% of publishers and 59% of advertisers either can’t (or don’t know how to) distinguish human from non-human traffic. The study’s small sample size should be noted; Distil surveyed 138 publishers and advertisers.
 
 

EXECUTIVE MOVES

 
United Talent Agency (UTA) has tapped David Anderson to serve as an executive in its Digital Media department. He’ll be tasked with matching consumer brands to UTA clients and increasing UTA’s roster of corporate clients. Previously, Anderson served as Senior Vice President at MediaLink
 
Delia Rodriguez has joined Univision Digital as Deputy Managing Editor for Audience Engagement. She will help oversee Univision Digital’s editorial strategy to drive audience engagement. Rodriguez will report to Borja Echevarria, VP of Digital.


A CYNOPSIS MESSAGE


Here they are! The Finalists for the Model D Awards: Honoring the Best in Online Video, Talent & Advertising

Click to see who made the cut. Then come join us on November 13th at the Marriott Essex House for this luncheon celebration!


DIGITAL SPOTLIGHT

 
These days, “haunted” seems to be the designated demeanor for most movie and TV superheroes. But dang, Kristen Ritter makes it look convincing. Marvel’s Jessica Jones premieres on Netflix November 20. Check out the show’s first official trailer here.

See you tomorrow,
David Teich
10.26.15

Roberta Caploe: Associate Publisher @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group

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JOB OPENING: COMMERCIAL CLEARANCE COORDINATOR/DISNEY/BURBANK: Analyze commercial & synergy spots/review daily broadcast log/Excel, Sims and/or Wide Orbit exp a plus/commercial clearance or QA/QC exp preferred. www.disneycareers.com REQ 310110 (10/31)

JOB OPENING: MANAGER, PUBLICITY/CNBC/East Coast: Responsible to publicize and promote CNBC primetime programming and talent as well as implement and execute public relations campaigns and strategies. Full info/apply HERE (10/31)

JOB OPENING: SR SALES PLANNER/LBI MEDIA/NYC: Work w/ Network Sales, Traffic & Rsch teams to dvlp media proposals for the Estrella TV network, utilizing all avail rsch, sales & prgrmng sources to meet ntwk & advertiser needs. 3yrs related buying exp. Resume HERE: [email protected] (10/31)

JOB OPENING: DIRECTOR PR/USA NETWORK/NYC: Lead PR campaigns with 7 yrs TV publicity exp required. Must be PR leader w/strong writing skills. Full info/apply HERE (10/30)

JOB OPENING: SALES PLANNER/AMC & Sundance TV/NYC: Generate/analyze/comm proposals for sales org to present to ad agencies. Min 3yrs exp at ad agency or media req’d. BA deg comm or mktg. Knwlg media math. Strong math & comm skills a must. Full info/apply HERE (10/29)

JOB OPENING: SALES ASSISTANT/High Times/NYC: Assist ad sales director w/support duties w/high vol sales. Previous exp as sales admin req’d. Highly organized and attention to detail critical. Strong comm skills & ability to resolve issues. Email Resume HERE (10/29)

JOB OPENING: DIRECTOR BUSINESS STRATEGY & DEVELOPMENT/E!/LA, CA: Manage business development and strategy for E! Online digital platforms. Min. 5 years digital media exp required. Full info/apply HERE (10/29)

JOB OPENING: MANAGING EDITOR/E!/LA, CA: Supervise the day to day editorial news operations for E! Online and News. 5 years similar experience required. Full info/apply HERE (10/29)

JOB OPENING: WRITER/PRODUCER On Air Promos/E!/LA, CA: Conceive, develop and produce creative promos, advertisements and promotional content for E! Min. 3 years on-air promo exp. Full info/apply HERE (10/29)

JOB OPENING: PROJECT MGR/WO Network/NYC: Consult w/clients & oversee complex implementation projects. Ability to understand client’s bus. & goals for the project & quickly grasp bus. workflow & processes. Cable ntwrk exp pref’d. Req Id6802. Full info/apply HERE (10/29)

JOB OPENING: DEPT HEAD, CINEMA & TV/Drexel University/PHL: Sprvs strategic, financial & academic mngmnt of Cinema & TV dept; represent dept w/in university & larger cinema & TV comm. Dynamic blend of media ind & academic & 5 yrs exp leadership role a must. Full info/apply HERE (10/29)

JOB OPENING: SALES ASSISTANT/REELZ/NYC: Daily maint of accounts. Booking orders, pulling reports & brand allocations. Work closely with traffic dept, planners & AEs in all areas scheduling & inv management. Sintec exp. a plus.Full info/apply HERE (10/28)

JOB OPENING: ON-AIR WRITER PRODUCER/MSG Networks/NY: Write, produce and edit promos for live Knicks, Rangers, Islanders & Devils telecasts & related programming. Min 4+ yrs exp in on-air promotion. Editing skills a must. Full info/apply HERE (10/28)

JOB OPENING: SR MANAGER BRAND RESEARCH INSIGHTS/A+E Networks/NY: Focus on brand research and support of the marketing departments, including program research and social media support. Full Info/Apply HERE (10/28)

JOB OPENING: PUBLICITY ASSISTANT/A+E Networks/NYC: Non staff position. Assist VP, Publicity, HISTORY & handle any other tasks for HISTORY Publicity dept. Excellent verbal and written comm skills, proofreading, computer. BA Deg pref’d. Full info/apply HERE (10/28)

JOB OPENING: MGR, INTEGRATED MARKETING SOCIAL MEDIA STRATEGY/Viacom/NYC: Conceputlize/implement digital, social & video dist strategies for sponsor programsBA deg. 5yrs mktg exp w/in media/ent ind, promotions/advrtsng agency or branded ent/prod co. Full info/apply HERE (10/27)

JOB OPENING: VP CREATIVE DIRECTOR/MTV/NYC: Lead/oversee creative dvlpmnt of cobranded content for MTV channel & all screens, incl on air, digital and mobile. 8+ yrs hold creative positions, namely Creative Dir & above at Top Ad Agencies, Prod or Media co. Full info/apply HERE (10/27) 

JOB OPENING: PUBLICIST/IFC/NYC: responsible for the development and implementation of effective publicity campaigns and execution resulting in media. 3 yrs hands on comm & media relations work exp. Full info/apply HERE (10/27) 

JOB OPENING: DIR, AFFILIATE SALES/Music Choice/NYC: Oversee sales, affiliate relations & local promo efforts. Min 5-7 yrs exp strategic sales & mktg cable/dist or related ind. Knwlg contractual language & negotiation of complex carriage agreements. Full info/apply HERE (10/27)

JOB OPENING: DIGITAL ACCT EXEC/ABC 7/Chicago: Driven self-starter looking to overachieve in 3rd largest TV mkt to identify/dvlp new client relationships. 3-5 yrs digital &/or media exp. Has est’d, high level local agency/client contacts. Full info/apply HERE (10/27)

JOB OPENING: DIGITAL/SOCIAL STRATEGIST-PLANNER/LA: 3-5 yrs exp Dig/Soc Strat. Resp bringing fresh ideas on leveraging soc media to achieve valued outcomes. Play active role as dig expert to dev perspectives on trends & use of emerging dig media in mktplc. Resume HERE (10/27) 

JOB OPENING: PROJECT MANAGER, LBE/Fox/LA: Manage Projects from concept to opening related to Location Based Entertainment through working with developer/clients, designers, masterplanners and the LBE/Creative teams. Full info/apply HERE (10/27)

JOB OPENING: FREELANCE ROOM PRODUCER/FOX SPORTS Overnight Shift (8-5am)/CLT, NC: Mng nightly vid & audio mastering across mult bays, ensure promos have approp tags, proper duration, accurate metadata. Det oriented & able to prioritize workflow a must. Full info/apply HERE (10/27)

JOB OPENING: VP MULTICULTURAL AD SALES/Fuse Media/NY: Lead national multicultural sales & sales strategy, Strong negotiation & presentation skills. Extensive client and agency relationships and knowledge of the multicultural market. BS req & min 10 yrs exp. Full info/apply HERE (10/27) 

CASTING CALL: Companies can showcase their casting notices/casting calls here. For information on rates and specs for posting a casting notice, please email Trish at [email protected]

EXPERT SERVICES ADS: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc. For information on rates and specs for posting an Expertise Service ad email Trish at [email protected]

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: REALITY/COMEDY/SPORTS SUPV. PRODUCER/NY-STAMFORD: Award winning TV/Digital team leader with proven track record with MTV, FUSE, NICK, BET is available for hire within a co. Contact: [email protected] (10/30)

E-mail [email protected] or call Trish Pihonak at 203-899-8459 for rates and specs for Job Openings.

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