CYNOPSISSPORTS
10.23.14 Good morning. It’s Thursday, October 23, 2014, and this is your first early morning Sports briefing.
A blowout Game 1 of the World Series was off pace from 2013 numbers on FOX. Still the contest guided the network to an average of 7.7/13 with 12.8 million viewers, according to Nielsen, and is expected to win the night in primetime in the A18-49 demo. The game ranks as the network’s highest-rated and most-watched prime time broadcast since an edition of American Idol in February. Coverage on FOX Deportes averaged 273,000 total viewers, to rank as the most for a World Series game in Spanish language television history. Together, the game delivered a total average audience of 12.5 million viewers, down from 14.4 million viewers for Game 1 last year, while up compared to Game 1 in 2012 (12.2 million viewers). World Series Game 1 also broke records for FOX Sports GO, reaching a new best day ever for authenticated viewership.
A CYNOPSIS MESSAGE
Going Native: Making the Most of the Native Advertising Explosion
Date: October 23, 2014 | Time: 1:30 – 3:00 PM EST | SIGN-UP TODAY! Speakers Include
Samantha Price, Director, Ad Products {The Weather Company}
Dan Green, VP N.A. Sales {Jivox}
Michael Weaver, Senior Vice President of Product {Bidtellect}
Johnny Weir and Tara Lipinski got a promotion, with NBC Sports naming the pair as part of the company’s new lead figure skating broadcast team, joining Terry Gannon. Scott Hamilton will remain with the network as a special contributor. The trio will make their fall debut, joining analyst Tracy Wilson and reporter Andrea Joyce on Sunday at 4p on NBC’s two-hour telecast of the 2014 Hilton HHonors Skate America.
Major League Soccer and U.S. Soccer are partnering with IMG to market and distribute global media rights for the two soccer organizations for the next eight years. The deal starts in 2015 and runs through 2022 and includes MLS and U.S. Men’s and Women’s National Team matches played on American soil, as well as qualifying games for two World Cup cycles. It excludes media rights within the U.S. and Canada. IMG will also market the rights across all platforms including digital and gaming.
London is calling the NFL. Amid game activity set for this weekend at Wembley Stadium, George Osborne, the British treasury chief, told the Evening Standard that the government will do whatever it can bring a team to the city. The NFL has been playing regular-season games at Wembley Stadium every year since 2007, with three games on the docket this year alone. ”We warmly welcome the chancellor’s strong support for the possibility of an NFL team in London and look forward to welcoming him to a game at Wembley over the next few weeks,” the NFL said in a statement to FOX Sports. ”Our key priority is to continue to build our fan base in the U.K. so that there is strong demand for any future plans in London.”
ESPN’s Marty Smith, who has served as lead NASCAR reporter for SportsCenter and other ESPN platforms since 2007, inked a new deal to stay with the company as a bureau reporter. According to the network, Smith will be based in Charlotte and will travel to cover a variety of sports for the network, including NASCAR, pro and college football and basketball, and other sports. He also will still write for ESPN.com on NASCAR and other topics and will continue the Marty & McGee podcast on ESPN.com, which he co-hosts with ESPN the Magazine senior writer Ryan McGee.
EPIX announced the latest original documentary for its lineup, with Dwight Howard In the Moment, which will follow Howard’s “path from a small-town kid becoming a seven-time NBA All-Star and three-time NBA Defensive Player of the Year, to his fall from grace and road to redemption.” The special will debut on Nov. 12 at 8p and is directed by Ross Greenburg. Executive Producers are Matthew Weaver and Michael D. Ratner.
Are you on the Leaderboard? Find out at the Cynopsis Sports Social Media Summit on Dec. 8. Click here to submit your entry now. In addition, we are proud to announce that Laura Froelich, Head of Sports Development & Programming at Twitter Amplify, will serve as one of this year’s keynotes. Join us and click here for more information.
Mike Krzyzewski hits ten season today as host of his weekly SiriusXM show, Basketball and Beyond with Coach K. The head coach of the Duke University Blue Devils and the USA Basketball Men’s National Team will be joined on the season premiere by Kansas Jayhawks head basketball coach Bill Self and Denver Nuggets/U.S. Men’s National Team forward Kenneth Faried at 6p on SiriusXM College Sports Nation.
SNY announced SportsNite Special: Scandal in Sayreville, which will examine the hazing allegations that have garnered national headlines and sent shockwaves through the hard-working middle class community in New Jersey. Hosted by Chris Carlin, the one-hour special premieres today at 7p.
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LAST CHANCE: To win a chance for a TiVo Roamio + 1 year of subscription service.
Accept The TiVo Challenge!
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Good news for the Pac-12, as the conference expanded and extended its ties with New York Life. The deal makes the brand presenting sponsor of both the Pac-12 Men’s and Women’s Basketball Tournaments, as well as an official sponsor of the 10 Pac-12 Championship Events in Olympic sports. In addition, Pac-12 Networks will highlight a series of features on Pac-12.com to support New York Life’s ‘Keep Good Going’ campaign, designed to celebrate the good in people’s lives.
The NBA announced plans for the David J. Stern Sports Scholarship to provide “talented and promising students the opportunity to further their study of sports management.” The scholarship will be awarded annually to a student who has successfully completed his/her freshman year of college. Each recipient will receive $30,000 ($10,000 per each of the remaining three years) towards tuition as well as an NBA internship after his/her junior year and direct mentorship from Stern.
Twitter launched an NFL Fan Map, showcasing followers of all 32 NFL teams across the country. The map offers a variety of options, including: nationally to see where each teams followers are coming from; by team; the ability to compare two teams; and rankings by county. Findings saw @DallasCowboys’ rank as the most national team and Florida loyalties divided the most. To see the map, click here.
Good one on CBS & NFL Network with Chargers/Broncos at 8p.
ON THIS DAY in 1993: Toronto Blue Jay Joy Carter homers in the ninth inning to win the World Series.
In The Know: Which city boasted teams in the WFL, USFL, WLAF, CFL and XFL but has never had a team in the NFL? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
Answer to Our Last Sports Trivia Question: In the movie For Love of the Game, Kevin Costner plays a pitcher for which MLB team? Answer: Detroit Tigers. Kudos: Tom Turner-Active International/NY; Karen Van Vleet-Insight Strategy Group/NY; Michael Lehr-MSG/NY; Tina Ofori-Discovery Communications/NY; J. Barry McMullin-WWE/Stamford; Michael G. Hawkins-Francis Marion University/Florence; Richard Sanders-Panama City Beach Convention and Visitors Bureau/Panama City Beach; Alex D. Smith-ESPN/Bristol; Will Allmendinger-Zoom Media/Chicago; Bill Robertson-WCHA/Edina; Chris Faivre-Las Cruces Convention and Visitors/Las Cruces; Matt Sautter-OpenTV/Golden; Ward Bullard-SAP/Palo Alto; Judie Henninger-Valentine Productions Inc/Santa Monica; Alan Perris/Beverly Hills; Nick Monroe-Monroe Photography/San Diego.
Later — Chris
Chris Pursell for Cynopsis | Sports @VegasandVine
10.23.14
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