CYNOPSIS
09.22.14 Good morning. It’s Monday, September 22, 2014, and this is your first early morning briefing. Today’s Premieres:
Estrella TV: Tengo Talento Mucho Talento at 8p
CBS: The Big Bang Theory at 8p, Scorpion at 9p
Fox: Gotham at 8p, Sleepy Hollow at 9p
HGTV: Love It or List It at 9p
ABC: Forever at 10p
NBC: The Voice at 8p, The Blacklist at 10p
Syndication: Celebrity Name Game Tonight’s Finales:
TNT: Dallas at 9p
Bravo: Jersey Belle at 10p
CBS: Under the Dome at 10p
The Fashion Police show will go on without Joan Rivers, E! announced Friday. Along with on-air tributes to the iconic comedian, who died September 4 at 81, “We have also thought long and hard about what Joan would have wanted as it pertains to the future of Fashion Police,” said the net. “We decided, with Melissa Rivers’ blessing, that Joan would have wanted the franchise to continue.” The style commentary series picks up with Golden Globes coverage on Monday, January 12.
Shonda Rimes lashed out on Twitter Friday, taking New York Times writer Alessandra Stanley to task for suggesting the prolific exec producer (Scandal, Grey’s Anatomy) should title her autobiography “How to Get Away with Being an Angry Black Woman.” One of Rimes’ posts pointed out that in fact a white male, Pete Nowalk, is the creator of the upcoming drama, How to Get Away with Murder (debuting Thursday, September 25 at 10p) that Stanley was reviewing. Cast members including Scandal’s Kerry Washington and Joshua Malina jumped in to defend their boss; Stanley said the point of her piece was to praise Rimes for “pushing back so successfully” against the stereotype.
Colin Farrell has confirmed he will star in season two of HBO‘s True Detective. "I’m doing the second series. I’m so excited," the Saving Mr. Banks star told Irish Newspaper the Sunday World. "I know it will be eight episodes and take around four or five months to shoot."
The National Latino Media Council isn’t wowed with Latino representation on the Big Four. Based on inclusion in front of and behind the cameras, as well as commitment to diversity, NBC led the pack with a “Mediocre/Good” grade from the group; ABC, CBS and Fox efforts were all labeled “Mediocre.” Noting bright spots on each network, NLMC chair Esteban Torres nevertheless concluded, “It is clear there is a lot of room for improvement across the board.”
TruTV and Tumblr are teaming to help viewers of upcoming series Hack My Life share their own shortcuts and tips. The best hacks posted on hackmylifetrutv.tumblr.com will be featured on the show, launching in January. “By integrating Tumblr users into this series, we’re turning Hack My Life into a truly multi-platform experience,” said truTV SVP of marketing and digital Puja Vohra.
The Screens Entertainment Association launched last week, providing membership to CMOs, CEOs, advertising and PR execs, and heads of entertainment organizations. What’s it about? “We will integrate the many communities that are focused on screened entertainment and be the link between them,” SEAboard member and Entertainment Media Ventures president Sandy Climan tells Cynopsis.“Everyone is collectively facing the exciting reality of a multi-screen universe and we can better serve all audiences by ensuring that there is an optimal understanding of the power of this integration and how it can be put into action tangibly now and in the future.”
ASPiRE is partnering with the White House Initiative on Historically Black Colleges and Universities as part of its efforts to promote excellence in education. “Our partnership with ASPiRE serves as a model for how government and business leaders can collaborate to uplift college students through unique mentioning and networking opportunities,” said Ivory A. Toldson, deputy director, WHIHBCUs.
Top 10 Weekend Domestic Box Office Estimates: September 19-21, 2014
The Maze Runner (20th Century Fox) $32.5 million, opening weekend
A Walk Among the Tombstones (Universal) $13.1 million, opening weekend
This Is Where I Leave You (Warner Bros.) $11.9 million, opening weekend
No Good Deed (Sony) $10.2 million, cume revenue $40.1 million
Dolphin Tale 2 (Warner Bros.) $9.0 million, cume revenue $27.1 million
Guardians of the Galaxy (Disney) $5.2 million, cume revenue $313.7 million
Let’s Be Cops (20th Century Fox) $2.7 million, cume revenue $77.2 million
Teenage Mutant Ninja Turtles (Paramount) $2.7 million, cume revenue $185.0 million
The Drop (Fox Searchlight) $2.1 million, cume revenue $7.7 million
If I Stay (Warner Bros.) $1.8 million, cume revenue $47.7 million
Source: Rentrak Corporation
PRODUCTION & DEVELOPMENT
HBO’s Happy Valley, about Penn State’s Jerry Sandusky scandal, has taken a time out. HBO told The Wrap that pre-production has been suspended “for a moment to deal with budget issues.”
Supergirl has a series commitment from CBS. Warner Bros. Television is producing the drama from Greg Berlanti and Ali Adler (No Ordinary Family).
Jim Sheridan and his daughters Naomi and Kirsten are developing a drama series for HBO based on their 2002 movie, In America, based on their family’s experience as immigrants. Fox Television Studios is producing.
Fox has put in development an adaptation of Spanish comedy Los Serrano, about a widower who marries his high school sweetheart. Husband-and-wife team Mike and Julie Scully (The Simpsons) will write; 20th TV is producing.
Malaysia’s Primeworks Studios announced two Japanese co-production ventures: Welcome to the Railworld Japan, a collaboration between Primeworks and 8TV Malaysia with Nippon Television and Sumitomo Corporation, and game show Find the Wasabi!, a collaboration between Primeworks and ntv7 Malaysia with Tokyo Broadcasting System.
Two days away! Get up to speed with the latest in TV measurement on Wednesday, September 24 at Cynopsis’ exclusive training webinar, Understanding the Latest Ratings Advancements. From new metrics to better target your marketing and programming, to how to differentiate among multi platform, media, video, mobile and ad measurements, our agency and research experts will guide you through the latest in measurement science. Click here for more info.
Cartoon Network’s Regular Show is back for season six Thursday, October 9 at 7:30p. The series featuring a six-foot-tall blue jay and hyperactive raccoon reaches 17.4 million total viewers across an average week.
Internet hit (5.1+ million Vine followers) Brent Rivera stars in the latest phase of Michelin’s “Beyond the Driving Test” campaign to promote driving safety and raise awareness of tire maintenance. The 16-year-old, who just obtained his driver’s license, worked with the tire company to create a video that lives on his YouTube channel (690,000 subscribers).
As the NFL struggled to deal with domestic violence scandals, P&G on Friday nixed a breast cancer awareness promotion with its Crest brand and the league. While P&G said it remained committed to a $100,000 donation to the American Cancer Society and would participate in activities drawing attention to the cause, football players will not be offered pink mouth guards as part of the campaign. “The brand has decided to cancel on-field activation with NFL teams,” said the consumer goods giant.
AnnaLynne McCord (90210) will guest on upcoming CBS drama Stalker, premiering Wednesday, October 1 at 10p. McCord plays a TV star tormented by an obsessed fan.
Sam Elliott (Ghost Rider) and Garret Dillahunt (Raising Hope) join the cast of FX’s Justified in recurring roles. Sixth and final season premieres in January.
Nick Frost (Shaun of the Dead) will guest on the BBC’s Doctor Who Christmas special. “I’m such a fan of the show,” said Frost. “The read-through was very difficult for me; I wanted to keep stuffing my fingers into my ears and scream, ‘No spoilers!’”
Did NBC’s SNL make the right move replacing Cecily Strong with Michael Che on the Weekend Update desk? Take our poll.
ABC reached an affiliation agreement for Telecino Inc’s WORA to be the new ABC station in Puerto Rico, called ABC 5, beginning operations on November 1. It’s the first time in the market the network’s programming will be broadcast on a full-power station with full over-the-air coverage of the entire territory.
A CYNOPSIS MESSAGE
The fall premiere episode of OWN’s For Better or Worse delivered 1.2 million total viewers and a 1.0 rating among W25-54, up 52 percent in the demo and viewers versus the spring season average, and ranking second in the time period in cable for W25-54.
The debut of Estrella TV’s Rica, Famosa, Latina on Tuesday increased the season-to-date average for the 7p time period by 60 percent among A18-49 and 64 percent among A25-54, and a massive 168 percent increase over its W18-49 season-to-date average. The show “continues Estrella TV’s successful strategy to attract the all-important adult and female audiences,” said Judy Kenny, EVP, network sales and marketing.
In its second Friday broadcast, Fox’s Utopia dipped 28 percent among A18-49, to .5/2, according to preliminary numbers. The reality show ranked behind NBC’s Dateline (1.2/5) and repeats of ABC’s Shark Tank (1.1/4) and CBS’s Hawaii Five-0 (.8/3). Still to come: Live + 3 ratings, which have handed Utopia unusually high boosts for the genre.
Actress Polly Bergen died September 20 of complications from emphysema. She was 84. In addition to stage and film roles, Bergen’s career included numerous television roles, from her Emmy-winning part on 1958’s Playhouse 90 to The Sopranos and Desperate Housewives.
This Day In History: 1964 – Fiddler on the Roof opened on Broadway.
Answer to Our Last Trivia Question: In which 1990s drama was the main character’s identity erased in an experiment called Project Marathon? Nowhere Man (1995-96). Kudos to: Richard Pitruzzello-FairWarning, Inc./Clearwater, FL, Jim Ryan-A+E Networks/NYC, Kevin Day-Mercury Media/Philadelphia, Greg Bentley-Inspiration Ministries/Charlotte, NC, Dan Whitford-Lakeshore Public Media/Merrillville, IN, Tom Moore-Kalt Productions, David Westman-SAG-AFTRA/LA
Today’s Trivia Question: Which McHale’s Navy (1962-1966) cast member later had a role as a cop-turned-mobster on General Hospital? (Email trivia@cynopsis.com with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.).
Keep Watching & Reading,
Lynn Leahey @Lynn_Leahey
09.22.14
Roberta Caploe: Editorial Director @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group
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JOB OPENING: SR PLANNER/NATIONAL INVESTMENT/GSD&M/CHI: Sr. Planner for National Investment is resp for effective and efficient execution of media buys based on the client’s needs & objtvs. Negotiates, collaborates w/media planners & mngs budgets. Email HERE (9/27)
JOB OPENING: WEB & EMAIL MKTG MGR/NYC: Drive consumer awareness for HarperCollins Children’s Books through digital mktg prgrms. 5+ yrs exp dig mktg, CRM systems & email mktg. Wide knwlg Analytics, Social Media, SEO & SEM, Photoshop & HTML Apply HERE (9/27)
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JOB OPENING: DIGITAL/PRINT DESIGNER/Crown Media Family Networks/LA: Create and maintain print and digital marketing assets. Design for digital platforms. BS req and Min 2 yrs exp. Apply HERE (9/26)
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JOB OPENING: MARKETING COORDINATOR/FUSE/NUVO TV/NYC: Support team w/presentations, creative concepts, admin. 3 yrs exp w/mktg, cable or entmnt co. Prof w/MS Office. Exp w/fast paced env/multi tasking essential. Resume to: [email protected] (9/26)
JOB OPENING: DIRECTOR, SALES/Part time, 25 hrs. p/wk small agcy/SalesRep. Sell nat’l public TV shows + handle agency plan/traffic. Strong sales, Excellent org skills Northern NJ Telecommute+1 day office [email protected] (9/25)
JOB OPENING: SPONSORSHIP SALES ACCOUNT EXECUTIVE/Glory Sports Int’l/Denver: Sponsorship sales for internationally televised kickboxing property; 2+ years sales exp required with proven ability to close deals; Res and CL to [email protected] (9/25)
JOB OPENING: AD SALES PLANNER/REELZ/NYC: Exp sales planner to create, manage & steward sales plans. Dealmaker/VCI exp a plus! APPLY: [email protected] (9/25)
JOB OPENING: DIGITAL TRAFFIC COORD/AMC NETWORKS/NYC: monitor campaign delivery, Q/A, encode video assets, 1 yr. exp. working w/commercial ad server – DFP preferred. Exp w/campaign metrics, analysis & trafficking. Strong attention to detail & accuracy. FULL INFO/APPLY HERE (9/25)
JOB OPENING: DIGITAL SR. TRAFFIC COORD/AMC NETWORKS/NYC: monitor campaign delivery, Q/A, encode video assets, 3 yrs. exp. working w/commercial ad server – DFP pref’d. Exp w/campaign metrics, analysis & trafficking. Exp. with video & VOD, basic HTML, CSS, JavaScript, and Flash pref’d. FULL INFO/APPLY HERE (9/25)
JOB OPENING: DIRECTV is Hiring! ACCOUNT SERVICE REP-ADDRESSABLE TV SALES/NYC: Seeking 2-5 yrs of media Ad sales/support exp. Responsible for supporting the biz dev team selling addressable TV ads. Apply http://bit.ly/1pddxxd (9/24)
JOB OPENING: NATIONAL ACCOUNT EXECUTIVE/Eye Mall Media/2 positions needed 1 LA/1 NY: OOH/Mobile Media Account Exec, 3+ years related sales experience strong focus on new accounts. High-energy, driven, goal-oriented. Full info/apply HERE (9/24)
JOB OPENING: VP, PRODUCTION/AMC/LA: Oversee all original prgrmng prod, acquisitions, co-prod financing, budgets, business affairs, and represent AMC to film/TV community. 10+ yrs exp in prod and dev. 5 yrs as network or studio exec a +. Submit res HERE http://tinyurl.com/n4q3o73 (9/24)
JOB OPENING: RESEARCHER/SPORTS SAVANT: PT/Work from Home. Join team as consultant on retainer. Share your knwlg with us. Must know all things about all sports, incl prof, college, action & Olympic. Prod reports & come up w/info quickly. Resume HERE (9/23)
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FALL INTERNSHIP CREDITS ONLY: Sports & Entertainment ad agency looking for highly organized, bright, personable intern for school credit. Must be detail oriented and possess superior verbal and writing skills. Send resume to [email protected] (9/23)
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WHAT’S ON TONIGHT – MONDAY SEPTEMBER 22, 2014
ABC: Dancing with the Stars, Forever [p]
CBS: Big Bang Theory [p], Big Bang Theory [r], Scorpion [p], Under the Dome [f]
CW: Whose Line Is it Anyway? [r], Whose Line Is it Anyway? [r], America’s Next Top Model
FOX: Gotham [p], Sleep Hollow [p]
NBC: The Voice [p], The Blacklist [p]
PBS: Antiques Roadshow, Antiques Roadshow [r], POV [r]
Telemundo: Reina de Corazones En Otra Piel, El Senor de los Cielos
Univision: Mi Corazon Es Tuyo, Hasta el Fin del Mundo, La Malquerida
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