CYNOPSISDIGITAL
09.16.15 Good morning. It’s Wednesday September 16, 2015, and this is your first early morning digital briefing.
Snapchat’s getting a little less snappy, so long as you’re willing to pay. The app introduced a paid replay feature, allowing users to resurrect photos and videos that have vanished into the Snapchattian ether. It’s 99 cents for three replays, and they can be used anytime (though users can’t replay the same snap repeatedly). Previously, the app allowed users to replay only one snap per day. Snapchat also launched two other new features: Lenses, which allows users to distort selfies with sounds and animated effects. (The potential distortions range from funny to nightmare-inducing.) Finally, the app introduced Trophies, which allows users to earn digital stickers and awards.
As if PewDiePie needed further triumphs. Ahead of the live Streamy Awards broadcast on September 17, 35 awards were distributed at the official nominees reception on September 14. The aforementioned gamer/most viewed YouTuber in history snagged a win in the gaming category. Other winners included online stars GloZell Green and Chelsea Briggs. Many more awards will be announced during the live ceremony, which will air on VH1 – both its digital platforms and, for the first time, on linear TV.
It’s not all about the theater anymore. Online ticketing app Fandango released a mobile app, complete with film clips and trailers. The app even features original content, including the two web series Movieclips Mini Movies and I Love Movies. Fandango Movieclips, is available on iOS and Android.
VIRTUAL REALITY
Project Morpheus is dead; all hail Playstation VR. That’s how Sony’s rebranding its upcoming virtual reality headset, according to a company spokesperson. The device will ship in the first half of 2016.
Even a powerful federal judge can succumb to the charms of an adorable dancing baby. Stephanie Lenz won her eight-year legal battle with Universal Music Group. The case centered on a 2007 YouTube video of her young son dancing to a Prince song; Universal owned the music rights, and immediately insisted that she remove her video. Ninth Circuit Judge Richard Tallman ruled that Universal erred in sending Lenz a takedown notice; instead, Tallman ruled, Universal should have evaluated the video to determine whether it constituted fair use. The case sets a potentially significant precedent in digital copyright law.
A CYNOPSIS MESSAGE
HALL OF DISTINCTION ENTER TO WIN
this prestigious award!
Question? Contact
Sarah Martinez.
A group of powerful TV companies have formed an advocacy group aimed at preserving the value of their content in the face of increasing digital and programmatic advertising. The Council for Premium Video was organized by ad-tech firm FreeWheel (owned by Comcast, but operating independently.) The Council will advocate on content-related issues, including programmatic buying and the value of premium content. So far, member companies include ABC, A+E Networks, Comcast, Discovery Communications, ESPN, Fox, NBCUniversal, Turner Broadcasting and Univision Communications.
And then there was Epix. Starting later this month, the premium movie network will let subscribers download titles to their mobile devices for offline viewing. Amazon did the same thing last week. Netflix, meanwhile, has staunchly resisted the move. Epix will extend offline viewing capabilities to users of iOS and Android smartphones and tablets, as well as Kindle Fire users.
Family-oriented nonprofit The Dove Foundation has partnered with independent content distributor Cinedigm to release the Dove Channel, a faith-and-family-friendly film and TV OTT service. The service includes over 900 hours of curated and original content, all of it branded with The Dove Foundation’s seal of approval. Users can access a free ad-supported version, or pay $4.99 a month for a subscription. Dove Channel can be streamed on Android, iOS, Roku, and Samsung Smart TV devices.
CBS announced that its subscription VOD service CBS All Access is now available on Android TV, Google’s smart TV platform. The service, which costs $5.99 a month, offers access to thousands of episodes of current and former seasons of CBS shows, as well as the ability to livestream CBS in more than 85 U.S. markets. The service can also be used on iOS and Android smartphones and tablets, as well as Chromecast and Roku devices.
Malaysian entertainment network HTV announced the launch of its new OTT platform, supported by New York-based video tech provider Muvi Studio. The ad-supported service, called HTVFun, features content including animation, documentaries, dramas, and kids’ series. Alas, it’s only available in Malaysia.
Black&Sexy TV is going linear. BET will be airing three web series from the digital network. Currently, Black&Sexy TV charges seven dollars a month for its subscription VHX VOD service, and also places episodes on its YouTube channel. The network’s first project for BET, the scripted drama RoomieLoverFriends, debuts today, September 16 at 11 pm EST.
Ad-supported VOD service Viewster has partnered with digital production company Defy Media to create a new branded gaming and animation channel. The channel will be populated by Defy’s programming, including Smosh Babies, from Defy’s Shut Up! Cartoons channel. Defy’s content is largely targeted toward the 13 to 34-year-old demo. As of yet, the channel is unnamed.
Awesomeness Films, the movie division of the Gen Z-oriented multichannel network AwesomenessTV, announced its newest upcoming film. Zoey Deutch (Vampire Academy) will star in Before I Fall, an adaptation of Laurence Oliver’s YA novel.
What do people want from Live-broadcasting app Periscope, and how can you capitalize on this new technology to reach new audiences, promote programming and build your brand? Cynopsis will bring together industry experts for the Social Media Webinar: Harnessing the Power of Periscope to provide the answers on Tuesday, September 22. Register here: http://cynopsis.com/?p=44072
Oscar’s Hotel for Fantastical Creatures, created by YouTube star PJ Liguori (AKA KickThePJ), has arrived. The wacky six-episode series, which is teeming with surreal costumes and makeup, stars well-known YouTube celebs such as Grace Helbig and Hannah Hart. It’s available for purchase on Vimeo.
YouTube Space LA, Skybound Entertainment and comic book creator Robert Kirkman (The Walking Dead) have joined forces to deliver Halloween-themed content to YouTube. From now until October 29, YouTube creators at YouTube Space LA will write and shoot videos inspired by Kirkman’s works. The videos will begin to go live on October 26.
RESEARCH
Every week, Tumblr’s Fandometrics blog tracks which topics Tumblr users reference the most by weighing the overall number of original posts, searches, reblogs and likes on subjects including TV Shows, Movies, Musical Acts, Celebrities, Video Games, and Web Celebs. Below are the top 10 results for TV shows and Web Celebs for the week ending September 14. (You can find the results for the other categories here.)
Web Celebs
1. danisnotonfire (YouTube) (no change from last week)
2. AmazingPhil (YouTube) (no change from last week)
3. Carmilla (Vervegirl TV) (+1 from last week)
4. Markiplier (YouTube) (-1 from last week)
5. Troye Sivan (YouTube) (+1 from last week)
6. PewDiePie (YouTube) (no change from last week)
7. Jacksepticeye (YouTube) (+3 from last week)
8. Red vs. Blue (Rooster Teeth)
9. Homestuck (MS Paint Adventures) (-4 from last week)
10. Nicole Arbour (YouTube) (no change from last week)
TV Shows:
1. Steven Universe (Cartoon Network) (+1 from last week)
2. Gravity Falls (Disney XD) (+2 from last week)
3. Supernatural (CW) (+3 from last week)
4. 2015 MTV Video Music Awards (MTV) (-3 from last week)
5. Big Brother 17 (CBS) (no change from last week)
6. Hannibal (NBC) (-3 from last week)
7. Teen Wolf (MTV) (no change from last week)
8. Rick and Morty (Adult Swim) (no change from last week
9. Once Upon a Time (ABC) (+4 from last week)
10. Doctor Who (BBC America) (+2 from last week)
EXECUTIVE MOVES
In other Snapchat news, it looks like the company will have to find someone new to head up its West Coast ad team. Shannon Petranoff will be leaving the company for Paramount Pictures. Petranoff has worked at Paramount before; before joining Snapchat, she served as Paramount’s VP of Interactive Marketing. Now, she’ll serve as SVP of Interactive Marketing (note the shiny new “S”). Petranoff will now oversee Paramount’s domestic online, mobile and social media marketing.
A CYNOPSIS MESSAGE
TIME TO CHECK THE LEADERBOARD…
Cynopsis Sports is excited to be showcasing the year’s best social media campaigns as part of our second annual Leaderboard program. With the deadline less than a month away on Wednesday, October 7, don’t miss out on your chance to be recognized throughout the industry for your work.
REGISTER TODAY!
U.S. Open champion Novak Djokovic was nigh unstoppable this year, but he might have met his match in Stephen Colbert. The Late Show host used Captain America’s impenetrable shield to try and protect himself from one of Djokovic’s blistering serves. What happens when an unstoppable force meets an immovable object? Find out here.
See you tomorrow,
David Teich
09.16.15
Roberta Caploe: Associate Publisher @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group
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JOB OPENING: ACCOUNT MGR/WFAA-TV, Dallas, TX: (2) open positions for Acct Mgr. Provide unparalleled svc to both the client & the co. by plan’g, dvlpng & executing fully integrated media campaigns. Min 2 yrs acct service support in media ind. Full info/apply HERE (9/23)
JOB OPENING: PRODUCTION MGR (FT WORTH) & ADVERTISING SALES EXEC (REMOTE)/RIDE TV: Production Manager with 5+ years in network television program production supr/mmgt. Ad Sales Exec w/3 yrs TV ad sales exp. Outdoor, ag, or equine ad sales exp a plus! Res/cover HERE (9/23)
JOB OPENING: DIRECTOR, HOME ENTERTAINMENT/CROWN MEDIA FAMILY NETWORKS/LA: Build and manage physical and digital distribution business.Lead vision/strgy into existing and new dist. platforms. Min 5 yrs exp. Apply HERE (9/22)
JOB OPENING: ANALYST, BRAVO PROGRAM RES/NYC: Knowledge of Nielsen, proactive thinker and good communication skills needed; 1-2 years relevant exp prefered. Cable ntwk exp a plus. Apply HERE (9/19)
JOB OPENING: MGR, PROMO PLNG/SCHED/Showtime/NYC: Dvlp/optimize digital promo plans w/streaming partners. Schedule/commission/traffic promo elements. 4 +yrs working w/ digital promos, media plng + knwldg of web & mobile tech.Digital analytics acumen. Full info/apply HERE (9/19)
JOB OPENING: DIGITAL AE/FOX HOME TEAM SPORTS/NY, LA & CHI: Drive digital revenue thru sales to agencies & clients directly. Develop innovative digital strategies that expand the scope of HTS client solutions. Min 5 yrs digital/sales/sports exp req. Email resume to: [email protected] (9/19)
JOB OPENING: DIGITAL SALES PLANNER/FOX HOME TEAM SPORTS/LA: Support the sale of HTS digital assets from inception thru post-sale stewardship. Assist AEs on all account needs, incl participation in sales mtgs. 1-2 yrs digital sales exp req. Full info/apply HERE (9/19)
JOB OPENING: SR RESEARCH ANALYST/BBCA/NYC: Support both Ad Sales and Affiliate Sales to achieve rev goals. 1-2 years exp with Nielsen systems and digital research. Full info/apply HERE (9/19)
JOB OPENING: DIR, PRICING & PLANNING/AMC/NYC: 4-6 years exp in Ad Sales Pricing and Planning at nat’l broadcast or cable ntwk. Planner and Inventory mmgt exp required. Full info/apply HERE (9/19)
JOB OPENING: MANAGER, RESEARCH/IFC/NYC: 2+ years ad sales research exp at broadcast or cable ntwk. Ability to mentor analysts. Strong familiarity with Nielsen products. Fully/apply HERE (9/19)
JOB OPENING: MNGR, CONTENT&PARTNERSHIPS/NYC: Develop & execute cross-platform content solutions in NYC office. 2-3 yrs integrated mrtkting/branded content exp & kwldg. Strong client service, commun, management skills. Full info/apply HERE (9/19)
JOB OPENING: VP, TALENT RELATIONS/BET Networks/LA: Work w/other members of the Orig Prgrmng dept to mng talent on the shows & help bring talent to the network. 10 yrs exp in talent relations and/or casting/talent dvlpmnt w/in ent industry. Full info/apply HERE (9/19)
JOB OPENING: VP SCRIPTED DEVELOPMENT/BET/LA: Head of Original Prgrmng & be resp for all aspects of dvlpmnt. 6+ yrs of scripted dvlpmnt exp at ntwrk or prod co. w/at least 3 yrs exp at the Dir level or higher at a ntwrk, studio, or active prod co. Full info/apply HERE (9/19)
JOB OPENING: PRODUCTION MANAGER/IFC/NYC: SCRIPTED experience is a must! Supervise production on IFC fully scripted originals. 5+ years in production supr/mmgt at ntwk or studio lvl. Full Info/Apply HERE (9/19)
JOB OPENING: MOTION GRAPHICS DESIGNER/REELZ/ALBUQUERQUE: Design and execute on-air graphics as well as digital and print. Must have 3-5 yrs exp w/AE, C4D, Photoshop, Illustrator. Strong design sense is essential. Relocation assistance. Apply at: http://www.reelz.com/careers/ (9/19)
JOB OPENING: DIRECTOR PROGRAM PLANNING/Nickelodeon/NYC: Plan/implement prgrm schedules for cable TV networks that targets Kids/Teens/Adults/Boys. Mng daily long form linear prgrm scheduling ops. 7+ yrs exp prgrm scheduling at brdcst or cbl ntwrk. Full info/apply HERE (9/19)
JOB OPENING: DIR AD SALES RESEARCH (TEMP)/NYC: Serve as an expert on target audiences to all clients-Sales, Research, co-workers & agencies. 4 yrs+ of media research exp. Ad sales rsch exp a must. Full info/apply: www.fuse.tv (9/19)
JOB OPENING: DIGITAL PRODUCER/Sprout/NYC: Manage portfolio of dig projs in interactive, gaming & digital media; Exp w/Agile/Scrum framework and full dev cycle, from concept to delivery; Min. 5 yr exp. Full info/apply HERE (9/19)
JOB OPENING: TALENT AGENT/Top Tier Talent agency/NYC: Quickly growing digital media division seeking self-starter w/a passion for digital & social media; solid knwlg of emerging ‘influencer’-based talent community. Entrepreneurial disposition pref’d. Resume HERE (9/19)
JOB OPENING: SR MGR, CONSUMER MKTG & BRAND STRATEGY/NATGEO/DC: Develop & execute premium, innovative integrated mktg campaigns across all platforms to drive ratings & audience engagement for iconic brand. Min 5 yrs exp with network/TV required. Full info/apply HERE (9/19)
JOB OPENING: MGR, BUSINESS OPERATIONS/Viacom/NYC: Mng implementation & daily operations of Content Dist Bus. Solutions, incl: translate business needs, b2b website & tracking & reporting solutions. BA Deg w/Min 4 yrs relevant industry exp req’d. Full info/apply HERE (9/19)
JOB OPENING: MGR, INTEGRATED MARKETING/Viacom/NYC: Dvlp creative multi-platform integrated mktg programs for various Spike properties incl awards shows & Spike Original Prgrmng. Min 4 yrs Ad Sales &/or mktg exp. Strong orgnztl/time mngmnt skills. Full info/apply HERE (9/19)
JOB OPENING: DIR CONSUMER MKTG/UP TV/ATL: Dvlp/implement multi-platform mktg plans. 10+ yrs Dir/Sr level exp. w/mktg, adv. & promoting orig. prgrms at ad-supported cbl ntwk. Exp. working digital, social, TV, print, outdoor & radio + dev. of key art & other collateral. Resume HERE (9/19)
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