08/01/16: Facebook to partner with NBC on Olympics content; Samsung loses top media exec; Maker Studios lays off staffers



CYNOPSISDIGITAL
08.01.16

Good morning. It’s Monday August 1, and this is your first early morning digital briefing.

TODAY’S CODEBREAKER

Ad Ops: Ad Ops, short for Ad Operations, is a broad term referring to the technical tasks, processes and systems that support the delivery and sale of online advertising. Well-executed ad ops ensure good inventory management and smooth delivery for insertion orders.

TOP NEWS
 

A team of Facebook and Instagram staffers, working in partnership with social media and video producers from NBC Olympics, will be kicking it in Rio de Janeiro during the 2016 Olympic Games. Before and during the Games, the staffers will be helping NBC to produce Facebook Live videos and short-form clips featuring interviews with athletes, as well as highlights from events. NBC Olympics will also produce a daily two-minute recap video for Facebook users, as well as a daily slow-motion video of an inspiring moment for Instagram. (The videos will be restricted to U.S. users.) These efforts will be overseen at a “social command center” in Rio.
 
 

VIRTUAL + AUGMENTED REALITY

It’s not easy for a 164-year-old media company to seize the mantel of modernity, but The Grey Lady has been making its best efforts. The New York Times debuted the first 360-degree video experience powered on its mobile site. The video, originally launched last year for the NYTVR app, is now being distributed across the Times’ web properties. (The company is using tech from OmniVirt, an advertising platform for 360-degree video.) The video, made for GE, was created by T Brand Studio, the Times’ native advertising unit.

Lionsgate and the virtual reality startup SilVR Thread VR have debuted Nerve – Do You Dare, a new VR experience. The movie stars Emma Roberts and Dave Franco as high school students who get thrown into a world of dangerous dares, such as riding a skateboard while hanging onto a police car. The experience is available in Google Play and the Apple App Store.


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PROGRAMMING + CONTENT ACQUISITIONS
 

The Anglophile-friendly SVOD service Acorn TV has secured the exclusive SVOD rights to the adaptation of Agatha Christie’s And Then There Were None; it’ll stream on the service September 26. Acorn TV also gained the rights to the U.K. comedy Capital, set to debut September 19, and to the Australian drama 800 Words, premiering September 5. Finally, the period BBC One drama The Secret Agent will make its exclusive debut from September 12 to September 14.

 

DramaFever, the Warner Bros.-owned SVOD service geared toward Asian TV and movies, has launched in New Zealand and Australia. With the launch, DramaFever is premiering the series Ice Fantasy, a Chinese epic based on a novel by Guo Jingming. The series will initially be simulcast in Australia, New Zealand, and the U.S. (with English subtitles) within a day of its original Chinese broadcast.
 
 

CYNOPSIS DIGITAL MODEL D AWARDS

 
There are only a few days left before the Digital Model D Awards deadline. Finish your entries by this Thursday, August 4!
 
 

LIVE VIDEO

 
As first reported by Variety, ABC News announced that its Facebook Live coverage of the Republican and Democratic National Conventions received 28 million views. (That total includes on-demand replays of the live coverage.) ABC News has over 8.7 million Facebook followers, and streamed over 74 hours of content from the two conventions. Notably, ABC News’s Facebook coverage was more experiment than revenue generator: The coverage included no ads.
 
 

EXECUTIVE MOVES
 

John Pleasants, Samsung’s top media exec, has reportedly left the company. Pleasants served as EVP of Media Solutions; he oversaw Media Solutions Center America, the Samsung division that builds media apps. Not all has gone smoothly for MSCA: The Milk Music streaming service folded, and the Milk Video platform has struggled. Variety, which first reported the departure, says that Pleasants will be replaced with Samsung SVP Yoon C. Lee.

Maker Studios, the digital media company and MCN owned by Disney, confirmed to Deadline Hollywood that it’s in the midst of laying off staffers. “Maker Studios’ business is constantly evolving, and after careful thought, we have decided to make some strategic adjustments – reducing staff in some areas while still actively hiring in others – to best align with the go-forward strategy of the company,” the company said in a statement.

TRIVIA
 

Carrie Brownstein, who plays Syd on Amazon’s Transparent and co/created and stars in IFC’s Portlandia, is also a member of what indie rock band? (Email [email protected] with your answer and be sure to include your name, company, city and time zone.)
 
Our Last Trivia Question: Kilgrave, the mind-controlling villain in season one of Netflix’s Jessica Jones, is fond of wearing what color? Answer: Purple. (In fact, in the original Marvel comic, Kilgrave has purple skin and hair, and is most commonly referred to as the Purple Man.) Kudos to Sheena Das-Disney Media Sales/NY, Louis Lewow-Lewow Media Group/GA, Luke Watson-Essential TV/NY, Matthew Willence-ITN Networks/NY, Les Garland-AfterPlay Entertainment, Jon Accarrino-NBC KSL/UT, David Westberg SAG-AFTRA Federal Credit Union/CA, Susan Nessanbaum-Goldberg-M and S Entertainment, Inc./CA, Dan Arsura-Cartoon Network/GA, Aditya Putcha/CA, Adam J. Hardy-25/7 Productions/CA, Logan Kriete-Baer Bones/CA, and Kyle Pratt-Honda & Acura/CA
 


A CYNOPSIS MESSAGE


The results are in for the
2016 CYNOPSIS RISING STAR AWARDS
Thursday, September 15 | NYC | 4:15  6:30 PM

We asked for the entries, and our stars handed in some outstanding work!
Please join us as we honor our
2016 Rising Stars, young executives who have the smarts & potential to be the next generation’s leaders.

View the full list of winners + register for the event.


 
DIGITAL SPOTLIGHT
 

Soon enough, you may be unlocking your phone with your eyeballs. According to reports, Apple is working to integrate an iris scanner into the 2018 iPhone. Courtesy of CNET’s YouTube channel, learn more here.
 
Watcheroo Premieres and Tune-in Alerts for the week of August 1–7:
People Now at People.com, Monday-Friday at 8:30a ET and 11:30a ET: Guests include TV personality JoJo Fletcher (ABC’s The Bachelorette), actor Scott Eastwood (Warner Bros. Pictures Suicide Squad), and actress Busy Philipps (HBO’s Vice Principals)
Netflix: The animated series Beat Bugs debuts August 3
Netflix: David Cross: Making America Great Again!, a new comedy special, debuts August 5
Netflix: The feature-length animated film The Little Prince makes its U.S. debut August 5
Watcheroo
is Cynopsis Digital’s tune-in guide, categorized alphabetically by platform or network. Programming includes digital premieres, ongoing shows, live-streamed events and linear TV digital integrated series.

See you on tomorrow,
David Teich
08.01.16

Roberta Caploe: Publisher @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group

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JOB OPENING: DIRECTOR-DIGTIAL COMMS/DISCOVERY/SAN FRAN: PR professional w/Corp Comms team to support Digital Media divisions. Dev & exe comm strategies, press plans/announcements, speaking engagements & award wins while lev digital media expertise. 7-10 yrs exp. Apply (8/6)

JOB OPENING: DIGITAL VIDEO PRODUCER/FOOD NETWORK/NY: Create & edit & review social media video for Snapchat Discover. Prev social media video exp req. Organized, strong project mgmt skills, exp w/Premier, AfterEffects, DSLR. Apply (8/4)

JOB OPENING: AD SALES ASST/FUSE Media/NY: Recent grad w/previous ad sales/adv internship exp. to asst ad sales dept. Strong Excel & multi-tasking a +. Good comm, interpersonal & organzt’l skills. Apply (8/4)

JOB OPENING: ACCOUNTING MANAGER/FUSE Media/NY: Manage & evaluate acct’ing func. Financial reporting. Dev. & maintain acct’ing principles, practices & procedures. Public acct’ing and Corp. exp. a must. Apply (8/4)

JOB OPENING: DIRECTOR, VIDEO PRODUCT/NBCUniversal/EAST COAST: Product lead for nxt generation dig vid exp, roadmap, + enhancements; inclds TVE product + strgy. 5+ yrs of successful product mngmt w/deep OTT understanding. Apply (8/4)

JOB OPENING: ACCOUNT EXECUTIVE/GSN/SANTA MONICA: promote & sell inv on GSNTV & GSN Games Platform w/min of 4 yrs industry exp. Send cov letter & resume to [email protected] (8/3)

JOB OPENING: COMMUNITY MGR/GSN/SANTA MONICA: Support original programming & mng various social communities in our mktg dept. Creating & posting content daily & monitoring all GSN properties. 2-4 yrs direct social marketing exp. Send cov letter & resume to [email protected] (8/3)

JOB OPENING: MKTG PROJECT MGR/Investigation Discovery/MD: Savvy marketer+ innovative thinker to manage multiplatform cmpgns, leverage across social/dig platforms, & reinforce brand strategy. Strong project mgmt skills, exp w/social/digital cmpgns. 3-5+ yrs exp. APPLY! (8/3)

JOB OPENING: VP, Sched & Acq/History/NY: Manage all aspects of sched, inc daily, wkly & qtrly scheds that will maximize ratings & inc profits. 7+ yrs cable and/or brdcst sched & prgm mgmt. exp. Apply: www.aenetworks.com/career.html (8/3)

JOB OPENING: MGR, MEDIA DISTRIBUTION/MP & SILVA/NY: Achieve sales goals & revenue generation by initiating leads & negotiating agreements. 5 yrs exp selling media & sports platforms req in media distribution & sales strategies across TV, Digital Media, OTT. In-depth market assessments. More info & resume here (8/3)

JOB OPENING: PAID SEARCH LEAD/Dish Network/Englewood CO: Define/mng projects to improve the effectiveness & knwldg base of DISH’s retail partners in regards to search programs. BA deg mktg, bus. or related field & min 2-4 yrs exp in digital mktg; or equivalent comb of education & exp. Full info/apply HERE (8/2)

JOB OPENING: DIGITAL MKTG LEAD, INDIRECT/Dish Network/Englewood CO: Liaising between DISH’s partner mktg team, our partner media agency, and digital marketing teams. BA deg mktg, Business, or related field, and a minimum of 2-4 yrs exp in digital mktg; or equivalent comb of education & exp. Full info/apply HERE (8/2)
 
JOB OPENING: DIGITAL MKTG LEAD/Dish Network/Englewood CO: Lead projects focused on customer acquisition & sales through Dish.com. Sound qualitative and quantitative analytical skills & working exp w/eCommerce, Data Management Platforms, Tag Management systems Full info/apply HERE (8/2)

JOB OPENING: DIGITAL MKTG MGR, DISPLAY/VIDEO/Dish Network/Englewood CO: Be central point of contact for internal/external partners & depts related for display & social media. Min 3-5 yrs exp in a relevant agency or client side role req’d. BA deg in mktg, communications or a related field req’d; MBA pref’d. Full info/apply HERE (8/2) 

JOB OPENING: SOCIAL MEDIA BRAND MGR/Dish Network/Englewood CO: Be central point of contact for internal/external partners & deps for social media. Min 3-5 yrs exp in relevant agency or client side role req’d. BA deg mktg, communications or a related field req’d; MBA pref’d; or equivalent comb of education & exp. Full info/apply HERE (8/2)

JOB OPENING: SR MGR OF PAID SEARCH/Dish Network/Englewood CO: Responsible for defining and managing projects to improve the effectiveness & growth of DISH paid search. BA deg mktg, Business, or related field, & min 3-5 yrs exp in paid search; or equivalent combination of education & exp.Full info/apply HERE (8/2)

JOB OPENING: ADMIN ASST TO CCO/MINDSHARE/NYC: Responsibilities incl answering phones, scheduling, completing expense reports, booking travel & assisting in creative development. Must be a multi tasker in fast moving envir. MS Excell & PP proficient. 1-3 yrs work exp. resume/cover HERE (8/2)

JOB OPENING: SR WRITER/PRODUCER/A&E/NYC: Men/Adult Mkt-A&E OA Promo Creative. Conceptualize/write/prod video promotions. Specifically, this position would: concept, write & prod highly creative & sharable promo content for A&E. 5+ yrs exp similar setting. Full info/apply HERE (8/2)

JOB OPENING: MGR, DIGITAL SALES/ABCNTVS/NYC: Seeking a self-motivated, proactive team player who is also capable of working independently to be Manager, Digital Sales. Serve on all aspects of Digital Media w/focus on Digital Video, Sponsorships, Social & Branded Content. Full info/apply HERE (8/2)

CASTING CALL: Companies can showcase their casting notices/casting calls here. For information on rates and specs for posting a casting notice, please email Trish at [email protected]

EXPERT SERVICES ADS: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc. For information on rates and specs for posting an Expertise Service ad email Trish at [email protected]

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

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E-mail [email protected] or call Trish Pihonak at 203-899-8459 for rates and specs for Job Openings.

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