05/12/15: Zero hour for Brady, Patriots; Mike & Mike book the big city; CareerBuilder has a match with the PGA TOUR





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CYNOPSISSPORTS
05.12.15

Good morning. It’s Tuesday, May 12, 2015, and this is your first early morning Sports briefing.

The hammer fell for the New England Patriots and Tom Brady following the NFL’s investigation into the use of under-inflated footballs in the AFC Championship Game. As a result of the infractions, the Patriots are being fined $1 million and will forfeit the club’s first-round selection in the 2016 NFL Draft and the club’s fourth-round selection in the 2017 NFL Draft. Meanwhile, quarterback Tom Brady will be suspended without pay for the first four games of the 2015 regular season for conduct detrimental to the integrity of the NFL, although he has announced he will appeal. From a media perspective, that means that NBC’s NFL Kickoff on Sept. 10 against the Steelers will be without the Super Bowl MVP when the season opens, but NBC will also be the first network (because of the bye) to host him on Week 6 on Sunday Night Football against the Colts. CBS will carry the team’s other three games during the suspension against Buffalo, Jacksonville and Dallas.


A CYNOPSIS MESSAGE FROM beIN


beIN SPORTS, The International Sports Network,
is the multi- platform sports destination that brings the passionate sports fan live action, news, and analysis of the top soccer leagues and sporting events from around the planet, including: Spain’s La Liga, Italy’s Serie A, France’s Ligue 1 and EXCLUSIVE coverage of Copa America 2015.

For more information, please visit www.beinsports.tv.

Follow us on Twitter @beINSPORTSUSA and/or @ESbeINSPORTS and like our beIN SPORTS USA Facebook page for breaking news and real-time updates.


ON THE AIR


ESPN
confirmed that Mike & Mike are on the move. ESPN Radio’s flagship morning show will set up shop from ABC’s Times Square studio starting Monday, Feb. 8, 2016, aka the day after Super Bowl 50. The move from Bristol will, according to the company, “allow for a wider variety of in-studio voices from the world of entertainment and pop culture for Mike & Mike as the shows work together on bookings.” The format will also see some tweaks. While the focus will remain on the Mikes, the presentation will then include an ensemble cast, more New York-based sports and celebrity guests and more on-camera guests from remote locations, instead of via phone.

Golf Channel on NBC saw its coverage of THE PLAYERS Championship post big gains on Sunday, as the final round scored a 3.9 overnight rating from 2-8p in the Nielsen overnights. The marks a 60% bump over 2014 and marks the sport’s third highest-rated Sunday over the past year. Sunday’s pre-event coverage on Golf Channel’s Golf Central Live From THE PLAYERS also got a boost, with a .4 overnight for a 67% increase over 2014. On the digital front, the tournament ranked as the second most-streamed PGA TOUR event ever on Golf Live Extra, trailing only 2013’s coverage, with 7.39 million minutes streamed. 

Major League Baseball takes on the 50th anniversary of the First-Year Player Draft on June 8-10, with Commissioner Rob Manfred announcing the first-round picks for the first time. Day 1 will take place at MLB Network’s Studio 42 in Secaucus, N.J., with representatives for all 30 clubs in attendance and a handful of draftees expected to be on hand. MLB Network and MLB.com will have live coverage of that first night, covering the top 70 picks through Round 2 at 7p.

Looking for an edge? Cynopsis Sports is thrilled to announce that FanDuel CEO and Co-founder Nigel Eccles will join a fantastic roster of speakers for our June 16 Sports Summit in NY, where he will deliver the closing keynote for the day’s events. Eccles joins MLB Commissioner Rob Manfred as some of the must-see executives for the annual event. Get your tickets early (how about now?) as the Summit sells out!

The IOC opened the bidding process for broadcast rights across Europe for the 2018 and 2020 Olympics, according to the AP. The organization issued the ”invitation to tender” Monday for the rights to the 2018 Winter Games in Pyeongchang, South Korea, and 2020 Tokyo Olympics with a deadline of June 15. Bids will be considered on a multi-territory or country-by-country basis with IMG is working as a consultant. In addition, the IOC says bidders will be asked how they would work with the new year-round digital Olympic Channel that is due to be launched next year.

FOX Sports 1 announced plans for its annual 10 Days of Thunder Presented by Polaris programming block. Programming will include NASCAR Sprint All-Star Race Showdown on Friday at 7p, the last-chance qualifier for Saturday’s high-powered All-Star race, with winners of each segment advancing to the All-Star Race. 10 Days of Thunder opens Thursday on FOX Sports 1 with NASCAR Camping World Truck Series Practice at 3p. Other programming includes the Memorial Day weekend airing of the 56th running of the Coca-Cola 600 on FOX on Sunday, May 24 at 5:30p.

NBC Sports’ coverage of Game 6 of the Rangers/Caps on NBCSN saw a 1.51 overnight rating. That matches the channel’s best score so far in the 2015 playoffs, and includes a 6.4 score in NY.

FOX’s upfront presentations saw the company tout its Saturday sports slate, FOX Sports Saturday: FOX College Football from 7-10:30p this fall. In addition, the company will leverage its coverage of the NFL Championship this season with the return of The X-Files on Jan. 24 at 10p. The six-episode run will begin after the game before shifting to its regular slot at 8p on Mondays.

ESPN selected its teams for the Sunday Night Baseball presented by Taco Bell telecast for June 7, choosing a matchup between the NL West division-leading Los Angeles Dodgers and the St. Louis Cardinals at 8p. Dan Shulman will provide commentary with analysts John Kruk and Mark Mulder and reporter Buster Olney.

FUSION announced that The Dan Le Batard Show with Stugotz will make its debut on the channel on May 19 at 4p. The Dan Le Batard Show joins Mike & Mike (ESPN2), The Herd (ESPNU), SVP & Russillo (ESPNEWS) and The Paul Finebaum Show (SEC Network) as the latest ESPN Radio show to be nationally televised.

Speaking of ESPN, for the first time in company history, a show was selected for the Robert F. Kennedy Journalism Award. The prime-time newsmagazine, E:60, was named the winner in the International Television category for their investigative feature “Qatar’s World Cup.” E:60 reporter Jeremy Schaap and producer Beein Gim will be recognized along with executive producer Andy Tennant, coordinating producer Michael Baltierra, and editor Tim Horgan.


A CYNOPSIS MESSAGE


CYNOPSIS SPORTS BUSINESS SUMMIT

HEAR FROM KEY INDUSTRY LEADERS INCLUDING
AOL  I  ESPN  I  MLB  I  NASCAR  I  NBC Sports I  Octagon  I  Reebok

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Tuesday, June 16  I  New York City  I  Sponsored by MP & Silva

REGISTER YOUR TEAM TODAY FOR THE EARLY BIRD DISCOUNT! (ENDS MAY 22nd)


SPONSORSHIP & PROMOTION


CareerBuilder
bolstered its sports resume with a new deal to sponsor the former Bob Hope Classic for The PGA TOUR. The six-year deal runs through 2021 and will now be known as the CareerBuilder Challenge. “We are extremely pleased to welcome CareerBuilder as the new title sponsor, joining the Clinton Foundation in support of a tournament that has been an important part of the PGA TOUR schedule for more than 55 years,” said PGA TOUR Commissioner Tim Finchem. “While long associated with the great Bob Hope as the tournament host, the CareerBuilder Challenge has the distinction of being one of only two PGA TOUR tournaments, along with the AT&T Pebble Beach National Pro-Am, in which amateurs play alongside the professionals during actual tournament competition. This is a unique event that also has had a significant charitable impact throughout the Coachella Valley since 1960. We look forward to working with CareerBuilder, the Clinton Foundation and Desert Classic Charities to continue to build upon this tradition.”

DIGITAL & STREAMING


CBS Sports Digital
launched Daily Fantasy Live, presented by FanDuel yesterday, marking the first live show on CBS Sports platforms for daily fantasy sports strategy. At launch, the show will run Mon-Fri at 6p and be available on CBS Sports digital platforms, focusing on daily baseball, basketball and hockey fantasy rankings and player news. “Interest and participation in daily fantasy sports continues to explode, and we’re excited to serve that growing audience with quality programming and industry-leading experts,” said Jeffrey Gerttula, SVP and General Manager of CBS Sports Digital. “We’re confident DAILY FANTASY LIVE will be a valuable resource to both seasoned and new daily fantasy sports players.”

ROSTER MOVES

Former NFL Media chief Steve Bornstein has joined the Professional Bowlers Association Board of Directors. As a member of the PBA Board of Directors, Bornstein “has offered to lend his vast array of experiences in the world of sports to the development of the PBA and its programs.” “I have always recognized the importance of the PBA on television, going back to my ESPN and ABC Sports days,” Bornstein said. “The PBA has shown great strength and momentum this season. I am very excited to join the board to help the PBA maximize its vast potential.”

THE MAIN EVENT


Caps/Rangers Game 7 on NBCSN at 7:30p.


ON THIS DAY in 1985: The NBA holds its first-ever Draft Lottery with the Knicks winning the pick and later using it on Patrick Ewing.

In The Know: Which two “players” from the movie Angels in the Outfield would go on to win Oscars for Best Actor? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Answer to Our Last Sports Trivia Question: Since the ‘80s, Michael Jordan and Allen Iverson hold 9 of the top 10 best scoring performances in a single NBA playoff game. What retired player holds the other slot? Answer: Charles Barkley. Kudos: Marc Wollis-NBC Sports Group/NY; Michael Ritz-BucStar Consulting/NY; Joe Schreiber-3 Penny Films/Bethesda; Zachary Haas-Pro Media Group/Miami; Tom Moore-Kalt Productions/LA

Later — Chris
Chris Pursell for
Cynopsis | Sports @VegasandVine
05.12.15

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