03/25/14: Cynopsis Classified Advantage


San Francisco

AE for multimedia ad sales. Dvlp/coord dvlpmnt of sales presentations to existing & potential clients. 3+ yrs sales exp. Passion for College sports.

Full info/apply HERE.


Good morning. It’s Tuesday, March 25, 2014, and this is your weekly issue of Cynopsis: Classified Advantage!

Welcome to Leadership Lessons, the column that focuses on conversations with senior managers and leaders in the TV world, speaking candidly about their professional journeys and how that informs what they look for when hiring new employees.

Brian Kotlyar, Director of Marketing, Dachis Group

What would you tell your younger self if you could?
I think there’s a confidence that comes from [leading]. People can be hesitant to take on that role. I know I was at first. But then you find out later that if you don’t do it, nobody will and nothing will ever happen. Somebody has to step up and put their own reputation on the line when things need to get done and say, "OK, here’s what we are going to do and here’s how." Maybe some people step out of college as prepackaged leaders but I think for most, there needs to be an acceptance of the burden of responsibility to do that and also the confidence to know that you totally can; there’s not something special there.

What qualities do a leader need?
You have to be precise about what you want and how you want things to be done. If you’re not, things won’t go the way you planned and there will really be nobody to blame but yourself. In the end, you’re the leader and the success or failure is yours. You can’t give orders and check out and then blame somebody else when it doesn’t work out.

Do you like having the group involved in the decision-making process?
I like to have an end in mind and a basic outline of how I think it should get done. But at the outset, I like to allow other people on the team to bring their perspectives. They have different skills; sometimes skills that I don’t even know about. It doesn’t change where we’re going, but it could change how we get there.


We are looking to hire a PR Agency for Promotion for new TV original series.
TV & Programming exp a must
For full details visit www.myx.tv/PR and email [email protected] with credentials & proposal. Deadline 3/28

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JOB OPENING: BBCA/COORDINATOR; COMMERCIAL OPERATIONS/NYC: Build daily broadcast logs and/or manage copy accounts in a fast paced & deadline driven environment; 1-3 yrs exp, Broadway or traffic system exp a +. [email protected] (3/29)

JOB OPENING: DIR GLOBAL SPORTS SALES/NBCU/NY: Sports & Olympics Sales for NBC Sports Group & Telemundo. 5+ yrs exp w/2+ yrs in leadership role. Full info/APPLY: HERE (3/29)

JOB OPENING: DIR, TRADE MKTG/OXYGEN/NYC: Lead trade mktg strategy for Oxygen, incl. Upfronts, eblasts, events & presentations. 6+ years exp req’d in media/agency. Entertainment mktg exp pref’d. Full info/apply HERE (3/29)

JOB OPENING: MGR, DIGITAL INTEGRATED MKTG/Viacom/NYC: focus on dvlpng executing mktg prgrms w/advertising partners across all MTV screens with an emphasis on digital & mobile. 5 yrs mktg exp with major brands. Full info/apply: HERE (3/29)

JOB OPENING: PR/AWARDS CAMPAIGN MGR/AMC/LA: Develop & manage award campaigns for scripted/unscripted prog’mng. Work w/PR & Events team in LA & NY. Talent agency or network exp desired. Submit res @ http://tinyurl.com/jww6zq7 (3/29)

JOB OPENING: ESPN/PROJECT-DIGITAL PLATFORM ANALYST/Seattle: Act as the ad system and technical integration expert for the Ad Operations, Site Technology and Product teams. Min 2 yrs experience. Project lasts 1 year. http://bit.ly/1djdHnD (3/29)

JOB OPENING: PROJECT MGR/IFC/NYC: Mng all assigned projects, obtain proper approval to ensure timely delivery of material. Project mng all phases of production for on-air integrated marketing promotions projects. Full info. Apply HERE (3/29) 

JOB OPENNG: DIR, NTWK & TECHNICAL OPERATIONS/NESN/Watertown MA: Lead/mng network’s brdcst operations incl studio, master control, prod & remote operations, & media assets. 12+ yrs exp TV operations mngmnt. Full info/apply HERE (3/28)

JOB OPENNG: SR MANAGER, PROGRAM RESEARCH/CNBC/Englewood Cliffs NJ: Focus on network’s Primetime daypart. Expert on Nielsen suite of products, strong analytical background. 5+ years of relevant media experience. To apply http://www.nbcunicareers.com/view-job?id=207580 (3/28)

JOB OPENING: AFFILIATE MKTG COORD/BBC AMERICA/NYC: Trade, event & partnrshp mktg of BBCA w/affiliates. Knowldge of TV indstry, creative production & excellent comm/proj mgmt skills. Some travel req’d. [email protected] (3/27)

JOB OPENING: WRITER/PRODUCER ON-AIR PROMOS/CNN/ATL: Exp write/produce national and/or local news promos, writing for multiple genres and platforms. Topical Exp Pref. 2-3 yrs+ exp. To Apply: http://bit.ly/1h88sbZ (3/27)

JOB OPENING: AD SALES & SPONSORSHIP ACCT EXEC/PAC-12/San Francisco: AE for multimedia ad sales. Dvlp/coord dvlpmnt of sales presentations to existing & potential clients. 3+ yrs sales exp. Passion for College sports. Full info/apply HERE (3/27)

JOB OPENING: RESEARCH ANALYST/ABC Burbank: Knowledge of TV research and software, strong written, PC & analytical skills, college degree req. 1+ yr in media rsrch, or related fields. Exp with Nielsen. BA degree. Apply: HERE (3/27)  

JOB OPENING: PMCM-TV, KJWP DTV 2 (PHL) & KVNV DTV 3 (NY) seeks PUBLIC AFFAIRS/NEWS DIR /Freehold NJ to be resp for prod’g wkly Public Affairs prgrmng for these mkts. Also seeking NEWS ANCHORS in Freehold NJ & DE. Res/demos HERE EOE (3/27)

IN SEARCH OF: PR AGENCY/LA: Looking to hire PR Agency for Promotion for new TV original series. TV & prgrmng exp a must. For full details visit www.myx.tv/PR and email [email protected] with credentials & proposal. Deadline 3/28. (3/27)

JOB OPENING: MGR SPORTS RESEARCH/NY: 3-5+ yrs Turner TV rsrch brdcst/cable. Prof in basic media measurement and analysis. Exp w/rate cards & Nielsen rsrch software. Apply HERE (3/26)

JOB OPENING: COORDINATOR, TRAFFIC/Crown Media Family Networks/NY: Edit daily broadcast logs, execute agency traffic instructions, maintain commercial inventory for Hallmark Channel and Hallmark Movie Channel. BA deg req’d. Apply HERE (3/26)

JOB OPENING: MGR, STANDRD PRACTICES/DISNEY/BURBANK: Suprvs approval of standrds edits for Int’l channel. Revw orgnl and acquired program. Update Int’l policy. Knwldg network standrd & practs needed. www.disneycareers.com REQ167236 (3/26)

JOB OPENING: MANAGER, MEDIA PLANNING/NBCU/NYC: Work directly with the Today Show, NBC News and msnbc media team. Create effective cross platform media plans & develop insights using rsch tools. Apply HERE (3/26) 

JOB OPENING: MGR, BRAND MKTG/MSNBC/NYC: Responsible for guiding the promotion of msnbc programs and showcasing shows & talent within the broader context of the brand. Min 4 yrs exp in brand mktng reqd.  Apply HERE (3/26)

JOB OPENING: FREELANCE BANNER DESIGNERS/NYC: Leading ent co is seeking. Design/prod animated banners in support of global campaigns. Advanced Flash skills & ability to work fast under deadlines while adhering to brands’ style guide a must. [email protected] (3/25)

JOB OPENING: MGR PROD/IFC/NYC: Asst w/creation of IFC Orig Prgrmng. Liaise w/3rd party prod entities to ensure compliance w/IFC guidelines. Mng trafficking of cuts & creation of assets for Int’l, domestic dist partners. Full info/apply HERE (3/22)

JOB OPENING: truTV/WRITER/PRODUCER, CREATIVE SERVICES/NY: Write/prod on-air promotional spots & content. Generate ideas for both conceptual & clip-driven spots & dvlp multiple creative executions. Prior cable exp pref. 3-4 yrs + exp Apply HERE (3/22)

JOB OPENING: PUBLICITY ASST/RLJ Entertainment- Acorn Brands/Silver Spring MD: Support Publicity Dir w/a broad range of all publicity matters. BA deg & min 1yr exp working publicity dept (ent media a +) Apply to: [email protected] (3/22)

JOB OPENING: PUBLICIST/HUB/LA (full-time/non-staff/CW): Resp: handling all aspects of show PR, for live-action & anim. 3+ yrs media exp. kids TV a plus. Apply at: www.hubnetwork.com/about/careers (3/21)

JOB OPENING: WRITER, ON AIR PROMOS/MTV/NYC: Utilize strong, high-level conceptual thinking to create work that can be campaign-able across many mediums. 4-6 yrs agency exp in promos or comedy writing. Full info apply HERE (3/21)

JOB OPENING: MANAGER, SALES RESEARCH/MSNBC & NBC NEWS PORTFOLIO/NYC: Expert in analysis, reporting, Excel. 3+ years media rsch required. Nielsen, Simmons/MRI a must. Full info/apply: HERE (3/21)

JOB OPENING: WRITER/PRODUCER/EPIX/NYC: Write, produce & edit programs/spots. Must have exp creating & executing innovative, high-concept TV promos for premium cable. Exp prod theatrical trailers a plus. Apply HERE (3/20)

JOB OPENING: AD SALES COORD/TV GUIDE NETWORK/NY: Multi tasked ind to work with AEs, planners, sales, traffic, mktg & pricing pln’g teams. Resp for deal maint wkly allocations, move requests and daily comm w/agencies. BA req’d. Apply HERE (3/20)

JOB OPENING: MGR, ON AIR PLANNING/Crown Media Family Networks/LA: Develop and implement strategies for utilization of on-air inventory assets to increase ratings. BA deg req’d. Apply HERE (3/19)
JOB OPENING: HBO/SR RESEARCH ANALYST/NYC: Research professional that demonstrates research and analytical skills to provides strategic insights. 3+ yrs of exp. in TV Research. Please apply @ http://bit.ly/1ghDb3s (3/19)

JOB OPENING: SENIOR FINANCIAL ANALYST/WB/NYC: 3-5 years Media exp. Advertising sales billing, rev recognition, cash application & reporting, mnthly & quarterly closes & budgeting/forecasting for Media Ad Sales group. APPLY HERE (3/18)

JOB OPENING: MGR, STANDARDS & PRACTICES/NICKELODEON/NYC: Review marketing proposals, pitches, executions for digital and multi-plat initiatives. Ensure regulatory guidelines and Nick best practices are met. 3 – 5 yrs exp. APPLY HERE (3/18)

JOB OPENING: SALES DIR OLYMPICS & SPORTS SALES/NBCU/Chicago: Sell multi-platform Sports & Olympics. Exceptional presenter & 8+ years sales exp. Apply: HERE (3/15)

JOB OPENING: PROJ MGR RESEARCH/CNN/ATL: 5+yrs TV rsrch brdcst/cable.Prof in basic statistics/analysis. Exp w/primary rsrch methods & Nielsen rsrch software. To apply, contact: HERE (3/15)

JOB OPENING: VP AD SALES RSRCH/Nickelodeon/NYC: Dvlp innovative/insightful initiatives that competitively position & distinguish us in mktplace. 10+ yrs related media rsrch. Proficiency in media based applications Full info apply HERE (3/15)

JOB OPENING: LICENSING SALES MGR/CHI/MINN/CIN Midwest area: Identify, solicit, negotiate and secure licensed partners, retail/licensee management. Knowledge of licensing and retail, high energy and self-motivated. Resume to: [email protected] (3/15)

JOB OPENING: MKTG MGR, AD SALES/SIRIUSXM NY: support all aspects of sls & mktg process. Resp for dvlpmt & execution of select mktg proposals & pgms. 5+ yrs exp in ad sls/media. Biling Spanish pref. [email protected] (3/15)

JOB OPENING: SR MGR INTEGRATED MARKETING/ABC/NY: Will respond to RFP’s, sponsorships, video execution, campaign mgmt. Must have 5+ yrs digital mkt or sponsorship exp, project mgt. TV exp preferred. SEND RESUME: [email protected] (3/15)



Don’t miss out on taking the Cynopsis Classified survey and to be entered to win a $50 AMEX gift card.
There will be 2 winners in all.




manage Pre-Sales and Marketing Strategy teams for TotallyHer
Senior Director, Integrated Marketing – TotallyHer
Evolve Media

build, maintain and grow advertising client relationships by working with existing and future reseller businesses, providing continued support and solutions to enhance campaign results
International Client Partner

work closely with our Engineers, Researchers, Product Managers, Copywriters, and Designers to define the best approach to a problem
Senior Mobile Visual Designer
NYC NY or San Francisco CA

plan, scope and manage for highest-quality client experience and results
VP/Director, Integrated Production (Pharma Required)

lead operations of SAP Solutions Marketing team, including Solutions Management, Solutions Marketing and Technical Marketing
Director, Product Marketing
Bedford MA

this role requires project management skills including exceptional written and verbal communication abilities, managing expectations across functional groups, meeting deadlines, and multi-tasking
Executive Assistant
Chicago IL

produce top down and button up budgets including project schedules and plans
Manager, Project Manager
Chicago IL

drives and/or contributes to the creation of industry-leading, on-strategy concepts through leadership
Senior Art Director
Austin TX

lead all product roadmap and strategy teams with responsibilities for developing the software and hardware roadmaps for EMC’s fastest growing storage business unit
Senior Director Product Management
Seattle WA

act as the primary media expert for assigned clients and client service team, including planning and buying of media
Senior Media Director
Seattle WA

centralize report and analytics design in order to create both quality and consistency in report design
Director of Analytics
San Francisco CA

develop and implement all CRM marketing strategies and programs to meet or exceed revenue and engagement targets
Senior Director, CRM Marketing
San Francisco CA

implement & manage a metrics driven sales methodology
Director of Global Sales, HootSuite Analytics
HootSuite Media, Inc
San Francisco CA

prospect advertisers, DSPs and Agency Trading Desks interested in buying into Evolve Media’s programmatic solutions
Business Development Manager- Programmatic
Evolve Media
Los Angeles CA

develop and execute beauty content which includes brainstorming content (assigning, editing, and writing), creating video content, and driving social media programs.
Managing Beauty Editor
Evolve Media
Los Angeles CA

work closely with Hulu’s CFO and Content Acquisition team to ensure the continued success of Hulu’s content directives and to optimize our spend
Director, Content Finance
Santa Monica CA

create high quality, compelling marketing materials including landing pages, web banners, print ads, emails, social media pages and tv commercials
Senior Designer
Santa Monica CA

responsible for providing legal support for transactions involving licensing and distributing film and TV content to cable, telco and satellite providers, technology companies and other third parties
Vice President, Business & Legal Affairs
Sherman Oaks CA

lead a world-class product management team
Vice President, Product Management
Redwood City CA

collaborate with the global engineering team to innovate, prioritize, and bring to market products supporting the platform technology business
Sr. Product Manager
Redwood City CA


You don’t have to be a bracketologist for our March Madness Contest. Which school will win it all? Win a chance for a $50 Foot Locker gift card by answering our reader poll. The winner will be announced Tuesday, April 1st.

||| DEADLINE: Monday, Mar. 31st ||| CLICK HERE TO ENTER |||


IFC named Peter Aronson Executive Vice President of Original Programming and Production. Most recently, Aronson served as Executive Vice President of Alloy Digital.

Laurent Saillard was appointed Chief Executive Officer of Zodiak Media’s Russian division, Zodiak Vostok. Saillard’s media group experience includes time at Endemol, Bajigay and Ren TV.

Drew Tappon has been named Senior Vice President of Development & Programming at A&E Network. Tappon, who joined  A&E in 2011, will be responsible for the development and production of the network’s nonfiction, alternative and reality series.

Susan Rovner and Brett Paul have been appointed Co-Presidents of Warner Horizon Scripted Television. While maintaining their Executive Vice President responsibilities, Rovner will now oversee  the development and programming of scripted television series for cable, and Paul will assume oversight of business operations.

Doug Baker was named Chief Operating Officer & Chief Financial Officer at Discovery Networks International. Baker will transition to the role from his current position as Executive Vice President and Chief Financial Officer for DNI.

Julie DeMaio has been appointed Executive Vice President, Managing Director of Carat USA. DeMaio, a former Senior Vice President, Managing Director, Media, at BPN, will oversee Danone, Diageo, Smucker’s and Burberry business.

Ovation is growing its distribution team. The arts net promoted Pam Bertino to Senior Vice President, Content Distribution, and appointed Anup Thakker as Director, Business Development, Content Distribution.

Jean Lin, Global Chief Strategy Officer and CEO of Isobar Asia Pacific, has been promoted to the role of Global CEO Isobar. Lin will oversee the Isobar network globally.

A&E Network has appointed Mark Apter as Senior Vice President of Program Planning & Acquisitions. Apter had served as Vice President of Scheduling & Acquisitions for A&E and BIO since 2010.

Pete Vlastelica has been promoted to Executive Vice President of Digital at Fox Sports. Vlastelica who had been SVP of Digital, joined the net in 2010.

AMC Networks upped Cliff Bail to Senior Vice President and Deputy General Counsel, and Aileen Brophy to Senior Vice President of Legal and Business Affairs. Both will continue to report to Jamie Gallagher, Executive Vice President and General Counsel for AMC.

Bravo and Oxygen Media announced the promotions of Jamie Cutburth to Senior Vice President of Partnership Marketing, Bravo and Oxygen Media; Maria Laino DeLuca to Senior Vice President of Trade and Consumer Marketing, Bravo Media, and Courtney Fleischman to Director, Social Media.

Elaine Bauer Brooks was named Executive Vice President of Development at CBS Television Distribution. Bauer Brooks, who served as Executive Producer on The Style Network, will oversee development of new programming.

Bounce announced executive hires, as well as the opening of a west coast sales office. Elverage Allen was promoted to Executive Vice President of Advertising Sales; Sean Woodle was named Vice President, Ad Sales, West Coast and Erick Asenjo was appointed Vice President of Ad Sales.

Bravo and Oxygen Media announced the promotions of Amy Troiano to Senior Vice President, Creative and Brand Strategy for Bravo Media and Adam Zeller to Vice President, Social Media Strategy for Bravo and Oxygen Media, as well as new hires Taryn Winkelman as Vice President, Consumer Marketing, Bravo Media and Jeff Nichols as Vice President, On-Air Promotions, Oxygen Media.

Thanks — John
John Cox for Cynopsis: Classified Advantage
[email protected]

Roberta Caploe: Editorial Director @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group 

Cynopsis Ad Sales: Mike Farina | VP, Sales | 203-218-6480
Classifieds Sales: Trish Pihonak | Director of Operations | 203-899-8459

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