CYNOPSISSPORTS
03.24.17 Good morning. It’s Friday March 24, 2017 and this is your first early morning Sports briefing.
Team USA’s win over Puerto Rico at the 2017 World Baseball Classic championship game wrapped up a record run for MLB Network, as the channel drew 2.3 million viewers for the game on Wednesday night, marking MLB Network’s second-most watched telecast ever, and continuing a streak of non-postseason bests. The telecast beat MLB Network’s prior record for a World Baseball Classic game telecast by 58% (1.4 million viewers set during Tuesday’s semifinal game between Team USA/Team Japan). Overall viewership for the 2017 tournament grew 32% over the 2013 WBC tournament and delivered MLB Network’s most-watched week ever. In addition, Wednesday now ranks as MLB Network’s second-best viewership for both prime time (1,595,000 persons) and total day (475,000).
Meanwhile, MLB.TV subscribers in the US consumed a record 70 million minutes of live World Baseball Classic games on all supported streaming platforms, including the MLB.com At Bat app, throughout the 2017 tournament, with video views across all MLB.com owned and operated platforms swelling 59% over the 2013 tournament, with more than 3 million video accesses by fans.
ESPN locked in its new NFL studio show lineups. With Chris Berman shifting to a new role later this year, the company announced that Suzy Kolber, Samantha Ponder and Trey Wingo will shift into Berman’s host responsibilities moving forward. Kolber, who co-hosted Monday Night Countdown with Berman since 2015, will now host the entire Monday Night Football pregame show from the site of each week’s game and add the MNF halftime and postgame host role to her responsibilities while continuing to anchor weekday editions of NFL Insiders. Ponder now becomes the new host of Sunday NFL Countdown and will also contribute NFL interviews and features. Finally, Wingo will now host all three days of the annual NFL Draft telecast on ESPN, beginning with the 2017 event April 27-29 in Philadelphia. He will also continue to be the face of ESPN’s daily year-round pro football coverage on NFL Live, NFL Insiders: Sunday Edition, NFL Primetime, and more.
FOX Sports reports that its coverage of the Big East men’s basketball this season scored its most watched season ever on the FOX broadcast network, FS1 and FS2 in 2016-17, with an overall viewership increase of 16% over last season and up 84% growth over the conference’s first season on FOX Sports in 2013-14. Big East men’s basketball games on FOX, FS1 and FS2 averaged 192,000 viewers per game during the 2016-17 regular season and conference tournament, with viewership up 20% on FS1 alone.
AT&T and DIRECTV are beefing up their lineup of MLB Network Showcase games in 4K on DIRECTV channel 106. The first matchup for 4K customers takes place on April 4 between the Cubs/Cardinals with Bob Costas, Jim Kaat and Tom Verducci calling the game. DIRECTV customers with the Choice package or higher and compatible equipment can watch up to 25 premier MLB match-ups in the format.
Speaking of DIRECTV, the Justice Department reached a settlement with the company, which had been accused of illegally swapping information with rival pay-TV providers about negotiations to show Dodgers baseball games in SoCal. Reuters reports that the settlement does not require any pay-TV company to carry the Dodgers channel but does require DirecTV to refrain from swapping competitively sensitive information with rivals, according to a court filing. Meanwhile, the company must also monitor some communications that their executives have with competitors and to implement compliance programs.
The NASL inked a new deal with beIN SPORTS and ESPN for the 2017 season. The agreements will see NASL games live on beIN SPORTS and beIN SPORTS En Espanol throughout the 2017 season, while ESPN3 will also serve as live carrier of weekly NASL action. “We’re thrilled to continue our relationship with such an incredible pair of broadcast partners in 2017,” NASL Interim Commissioner Rishi Sehgal said. “beIN SPORTS has become a central destination for soccer fans, and we’re excited to have NASL included in its world-class programming lineup. ESPN3 has been a great NASL partner for quite some time now, and through feedback from our fans, we know how much they love using the network to watch games, whether at home or on the go.”
Telemundo Deportes is lining up Rumbo Al Mundial, exclusive Spanish-language coverage of four key matches in the final round of CONCACAF World Cup qualifying. The action begins today with live coverage of Trinidad & Tobago/Panama starting at 7p. Play-by-play commentator Copan Alvarez and former Mexican player Carlos Hermosillo will call the action.
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.The NCAA and Turner Live Events, alongside official NCAA Corporate Champions AT&T, Coca-Cola, and Capital One unveiled additional artists for the 2017 NCAA March Madness Music Festival in conjunction with the 2017 NCAA Men’s Final Four taking place from March 31-April 2. Keith Urban will serve as the AT&T Block Party headliner on that Friday, while Saturday sees Grouplove, Leon Bridges, and Capital Cities perform at Coca-Cola Music, joining previously announced headliner, The Chainsmokers. On Sunday, Nathaniel Rateliff & the Night Sweats will open the final day of the festival at the Capital One JamFest, later followed by Blink-182 and joining the previously announced Macklemore & Ryan Lewis and Aerosmith at the Capital One JamFest.
Alex Rodriguez is wading into UFC waters, announcing the purchase of the UFC GYM franchise located in Kendall and secured developmental rights for additional gyms throughout Miami Dade County. “UFC GYM combines my passion for fitness, family and the sport of mixed martial arts,” Rodriguez said. “UFC GYM is an attractive fitness platform that supports the healthy lifestyle that my family and I lead, along with reflecting the core values that all athletes strive for: strength, endurance, confidence, discipline and respect.”
The National Association of Basketball Coaches and multimedia rights partner IMG announced a partnership with Twitter to live stream the 2017 AT&T NABC Guardians of the Game Awards Show. The program is hosted annually in conjunction with the NCAA® Final Four and will be accessible via nabc.twitter.com or @NABC1927 on April 2 at 9:30p. Hosted by Allie LaForce, the AT&T NABC Guardians of the Game Awards Show will include the announcement of Players of the Year and Coaches of the Year in all NCAA divisions, as well as the Pete Newell Big Man of the Year, the NABC Defensive Player of the Year and the NABC Freshman of the Year.
DraftKings announced that the beta version of their platform in Germany will now be opened to all German consumers. DraftKings will deliver all 10 of the sports currently available through their US product, including seven leagues of soccer, NFL, MLB, NBA, NHL, golf, NASCAR, eSports and MMA.
The Canadian Hockey League opens the start of the OHL, WHL and QMJHL playoffs with the debut of CHL Fanbase the league’s new digital fan engagement platform. Developed by Stadium Digital, the platform awards points to fans who engage with the CHL’s Playoff Predictor game and gives exclusive access to contests, promotions and events.
Podcasting network Panoply Media launched a new series The Dirty Tackle Podcast, offering game highlights and gossip on the pitch. Brooks Peck and Ryan Bailey host, along with soccer insider, “Theo Messi.”
Lagardere Sports is doubling down on its esports partnership, and has signed League of Legends team ROCCAT to its client roster where they will join Unicorns of Love at the agency. Lagardere Sports will serve as the exclusive marketing partner of the esports team, overseeing partnerships and marketing for the squad.
Gfinity announced that OMEN by HP will serve as the first official partner of its upcoming esports tournament, the Gfinity Elite Series. Deal points will see OMEN integrated throughout the season, which launching in June.
Blizzard laid out the launch of the Asia Pacific Overwatch League tournament series, which will see eight of the regions’ top teams square off in a weekly tournament format for a prize pool of approximately $273,000. Competing will be Taiwanese teams ahq Esports Club, Flash Wolves, and Machi Esports, Japanese teams DeToNator GOLD and SunSister, Thai team FireBall; Hong Kongbased roster Hong Kong Attitude, and Australian lineup Blank Esports during the 13-week tournament, which starts April 8.
The Sweet Sixteen wraps up, opening with Butler/North Carolina at 7p on CBS and South Carolina/Baylor on TBS at 7:30p.
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ON THIS DAY in 1988: Dan Fouts retires.
In The Know: From what school was Dan Fouts drafted? (Email [email protected] with your answer and be sure to include your name, company and city.)
Answer to Our Last Sports Trivia Question: The NHL’s Lady Byng Memorial Trophy is designed to honor what each season? Answer: Sportsmanship/gentlemanly conduct. Kudos: Holli Sarner-Home Team Sports/NY; Marc Wollis-Cadent Network/NY; Don Ciaramella-The Lippin Group/NY; Dave Gaetano-Yahoo/NY; Juan P. Delgado-Delgado MediaWorks/Coconut Grove; Peter Lasser-Lasser Productions/Atlanta; Chris Faulds-Massively Inc./Toronto; Rick Rosenfelt-New York Red Bulls/Harrison; Andy Pittman-TAMU/College Station; Ron Salcedo-Zimmerman/Nashville; Gretchen Brady-KTVT/KTXA/Dallas; Derrick Stasica-THV11/Little Rock; David Hauptman/Denver; Matt Sautter-Imagine Communications/Denver; Adam Deverell-CoxReps/LA; Jack Simmons-US Army Reserve/LA; Don Surath-KPIX-TV/KBCW-TV/San Francisco; Paul Gygli-NBCUniversal Television Distribution/Universal City.
Later — Chris
Chris Pursell for Cynopsis | Sports @VegasandVine
03.24.17
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JOB OPENING: DIGITAL PRODUCER/Animal Planet/NYC: Execute creative vision for APL websites & social accts. Create dig orig series & build aud engagement, track analytics & seamlessly integrate social w/brdcst-maintaining ntwrk voice across dig space. 5+ yrs exp dig/interactive, TV exp a MUST. Full info/apply HERE (3/29)
JOB OPENING: PRODUCTION LEADER/EDGE NET/Orlando FL: Creative/self starter to mng all aspects of prod (studio and remote), content creation and delivery worldwide. Experience with kids and/or sports content a plus. Lead US based team. Mentor & mange staff. 7-10 years of increasingly responsible experience. Resume to: [email protected] (3/29)
JOB OPENING: PART TIME ASSISTANT/Talk Show/NYC: Retrieve/relate info accurately & promptly regarding pending projects incl but not limited to: personal appearances, PR, travel & charity initiatives. Ability to work well under pressure & prioritize tasks w/mult deadlines. Resume: [email protected] (3/29)
JOB OPENING: DEVELOPMENT MANAGER/Oriental DreamWorks/LA or NYC: Finding, evaluating and developing ideas for feature animation projects. Min 2 yrs executive level exp in creative development. Strong knwlg of global entertainment mktg. Mandarin Proficient a +. Full info/apply HERE (3/28)
JOB OPENING: DIR, SPORTS & SPECIALS/NBCU/NYC: Responsible for prospecting, targeting, and presenting all Sports & Olympics sales efforts. Min 8yrs of media sales, sponsorship, league/team sales or mktg focusing on client direct relationships. Full info/apply HERE (3/28)
JOB OPENING: ASSOC PRODUCER/OUTSIDE TV/Westport CT: Write/produce Short form videos & full length TV Programs that support brand. BS Deg. Exp in ths field & post production. Great opportunity for a self-starter to join our team and help grow our digital and TV footprint. Res/cover HERE (3/28)
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