03/16/16: Powerpuff Girls return, ready for 2016; Disney launches cool new Frozen app; Surprise! Parents think their kids watch too much TV


Good morning. It’s Wednesday, March 16, 2016, and this is your weekly issue of Cynopsis: Kids!


The countdown is on. Blossom, Bubbles and Buttercup make their long-awaited return to Cartoon Network in a reimagined series premiering with back-to-back episodes on Monday, April 4 at 6p. “Powerpuff Girls will deliver the best of the old show – but add a healthy injection of 2016,” Rob Sorcher, CN global chief content officer, tells CynKids. “There are artists on that crew who grew up on PPG, in some cases this series inspired them to become animators. So the passion for this property is palpable and it shows in the execution.” Sorcher says the associated mobile game features a unique “dual mode” play – one for sugar (combat mode) and one for spice (puzzle mode).

The series is produced by Cartoon Network Studios, with Nick Jennings (Adventure Time, SpongeBob SquarePants) serving as exec producer and Bob Boyle (Wow! Wow! Wubbzy!) as co-exec producer. The original PPG series created by Craig McCracken premiered in 1996, scored two Emmys and has earned $2.5 billion in retail sales. The new series will be supported by a consumer products campaign including a Moschino fashion line.

The Girls are no doubt a big focus of CN’s Upfront this year, for which the net is hosting advertisers and agencies at Cartoon Network Studios in Burbank. “We’re showing them how we are ideating for each platform and how a show could start on mobile or start as an app and make its way to a linear show or just stay in that space,” Joe Hogan, EVP, Turner emerging consumer ad sales, tells CynKids. “There is no one correct recipe.”


Ariana Grande and DNCE are scheduled to perform at the 2016 Radio Disney Music Awards, which will air as a two-hour special Sunday, May 1 at 7p on Disney Channel. Katherine McNamara and Emeraude Toubia of Freeform’s Shadowhunters are onboard to present. 


Production companies Breakthrough Entertainment and Buccaneer Media are the team co-producing new live-action series Ride for Nickelodeon and Canada’s YTV. The series follows the adventures of Katherine “Kit” Bridges when she and her father move to England for his new job at an elite equestrian boarding school. Ride was created by writers Jill Girling (Life with Derek, Satisfaction) and Lori Mather-Welch (Would be Kings, Queer As Folk). Exec producers for Breakthrough Entertainment are Joan Lambur, Ira Levy, Peter Williamson, Michael McGuigan, Nat Abraham and Shelley Scarrow; exec producer for UK-based Buccaneer is Tony Wood.

NBC has already picked up a sophomore season of Little Big Shots. The kid talent show, hosted by Steve Harvey, garnered 14.8 million viewers in its time-slot premiere on Sunday, March 13, after attracting 12.8 million viewers during a sneak peek airing on March 8.


SVOD service Oznoz Video, created for bilingual kids, has extended its agreement with Sesame Workshop. Oznoz features Sesame content such as Elmo’s Potty Time, The Great Outdoors and 1,2,3 Count With Me in languages including French, Japanese, Chinese, Arabic and Persian. Customers can access the $9.99/month platform via mobile devices, browsers and OTT services including Roku, Amazon FireTV and Fire TV stick.


Disney launched Disney Build It: Frozen, a new app enabling kids to build their own version of Arendelle alongside the characters from the smash hit film. Players can make Frozen-themed snow globe worlds by creating and customizing buildings such as Elsa’s Castle, Wandering Oaken’s Trading Post and Arendelle towers. Elsa, Anna, Olaf, Sven and Kristoff will play along and add musical themes to the world, and accompany players on mini-missions. Download costs $3.99.

Peppy Pals, a children’s game that first gained popularity in Sweden, is now available in the U.S. The game is an interactive experience that teaches the value of empathy and emotional intelligence. Peppy Pals consists of three apps: Peppy Pals Farm ($3.99), Peppy Pals Beach ($4.99) and Reggie’s Play Date ($1.99), via iOS, Android and Amazon.

Infinity’s latest update, Marvel Battlegrounds, features new figures for players to collect and use in the game, including Black Panther, Vision, black suit Spider-Man, a First Avenger-style Captain America and Ant-Man. The play set introduces brawler action, which lets up to four players fight across Marvel-inspired locales using the new characters and any other Marvel figures released for the Infinity franchises.


April 21  | New York Athletic Club  | 8:15-10:30am | REGISTER NOW

CYNOPSIS SPORTS will honor 4 executives who changed the way their sports entities connected with fans around the country:

LEGACY AWARD — Eric Shanks, President, COO & EP – Fox Sports
VISION AWARD — Don Garber, Commissioner – MLS
NAVIGATOR AWARD – Rob McGlarry, President – MLB Network
GEM AWARD – Mike O’Brien, VP, Corp. & Prod. Planning – Hyundai


Nickelodeon’s 2016 Kids’ Choice Awards were presented on Saturday, March 12, celebrating the best of everything children love in pop culture. Among those who won  coveted orange blimps were: Justin Bieber, Favorite Male Singer; Ariana Grande, Favorite Female Singer; The Thundermans, Favorite TV Show; SpongeBob SquarePants, Favorite Cartoon; Ross Lynch (Austin & Ally), Favorite Male TV Star  Kids’ Show; Zendaya (K.C. Uncercover), Favorite Female TV Star  Kids’ Show, and Hotel Transylvania, Favorite Animated Movie.

The annual White House Easter Egg Roll is right around the corner on March 28, and the parade of performers is lining up. Headliners on the main stage will be Idina Menzel, Silento, Echosmith, Daya and Trevor Jackson, as well as the cast of Sesame Street and MC Tommy McFly. Also lined up for the celebration is YooHoo & Friends.

The Read Aloud Survey, conducted by YouGov for nonprofit group Read Aloud 15 MINUTES, found that 40 percent of parents believe their child spends too much time watching TV, and one-third believe their child spends too much time with electronic devices. At the same time, four in 10 parents feel their child does not spend enough time being read to. Most parents reported that children had ready access to electronics  more than half said their child uses a television (65 percent) or a tablet (54 percent) at home.

20th Century Fox has released the first trailer and poster for Miss Peregrine’s Home for Peculiar Children! From director Tim Burton, based on the best-selling novel, it centers on Jake, who discovers clues to a mystery that spans different worlds and times and finds a magical place known as Miss Peregrine’s Home for Peculiar Children. The film hits theaters on Friday, September 30, 2016.

CBBC, the BBC‘s children’s television channel that’s home to Blue Peter, Horrible Histories and Danger Mouse, unveiled a new logo on Monday. “Our new logo is not overt, it doesn’t scream ‘children’s TV’ but its various iterations are fun and unpredictable and have broad appeal,” said network controller Cheryl Taylor. Viewers expressed concerns last year that CBBC, the older of the corporation’s two dedicated channels for children, would follow BBC3 online after the BBC announced a new digital portal for its children’s TV offerings, but BBC director general Tony Hall assured there were no plans to axe either CBBC or the CBeebies channels.

Yolanda Adams, Sara Bareilles and Alex Ebert of Edward Sharpe & The Magnetic Zeros will contribute original songs to The SpongeBob Musical. The show opens June 7 in Chicago; tickets are available beginning this week.

Teenage Mutant Ninja Turtles topper Pete Ploszek scored a recurring role on MTV series Teen Wolf. Ploszek will again play Leonardo in upcoming Teenage Mutant Ninja Turtles: Out of the Shadows.


UK broadcaster CBeebies commissioned new episodes of preschool series Twirlywoos from DHX Media and producer Ragdoll Productions. Twirlywoos was created exec-produced by Anne Wood with lead creative and writer Steve Roberts and producer Chris Wood.

Korea mobile platform Kakao has partnered with Huace Group, one of China’s top film and TV companies, to adapt five Web cartoon titles into movies, TV series and Web dramas in China. The titles include Help! Breakup Ghost, Just One Shot, Girl in the Mirror and Casheoro.

Better Life for Girls, a global education campaign launched by South Korean media company CJ E&M and the United Nations Educational Scientific and Cultural Organization in 2014, is using preschool TV to help deliver its message. The campaign will use child-friendly characters from CJ E&M’s CGI-animated series Rainbow Ruby to help address the lack of access to quality education faced by girls in developing regions. The collaboration marksthe first time that Better Life for Girls has tapped into an animated series.

Supergravity Pictures has acquired the rights to Australian documentary Gayby Baby. The film about children of gay parents will have a limited one-month run in theaters worldwide before launching on digital. Supergravity is planning event screenings of the movie in more than50 cities in the U.S. and elsewhere starting April 1. The film will be released on digital video services on May 1, International Family Equality Day.


Top 10 Basic Cable Ratings for the week of March 7-13, 2016

K2-11 Total Programming Day

K2-11 Prime (Monday Sunday 8-11p.m.)

K2-11 (Monday-Sunday 6 a.m.-11 p.m.)

K6-11 Total Programming Day

K6-11 Prime (Monday Sunday 8-11p.m.)

K6-11 (Monday-Sunday 6 a.m.-11 p.m.)

K9-14 Total Programming Day

K9-14 Prime (Monday Sunday 8-11p.m.)

K9-14 (Monday-Sunday 6 a.m.-11 p.m.)
Source: Disney from Nielsen Media Research National MIT, ranked on coverage ratings
Viewing Type: Live + Same Day

K2-11 Top 10 Programs for the week of February 22-28, 2106

2/27/16 Monsters University/DSNY/8:10-10p/1449
2/28/16 Monsters University/DSNY/6:10-8p/1357
2/27/16 Game Shakers/NICK/8-8:30p/1058
2/27/16 SpongeBob Squarepants/NICK/9:30-10a/1034
2/24/16 SpongeBob Squarepants/NICK/4:30-5p/1020
2/23/16 Alvinnn!!! and the Chipmunks/NICK/5:30-6p/1014
2/27/16 SpongeBob Squarepants/NICK/10-10:30a/1013
2/24/16 Alvinnn!!! and the Chipmunks/NICK/5-5:30p/1004
2/24/16 Alvinnn!!! and the Chipmunks/NICK/5:30-6p/990
2/27/16 Nicky, Ricky, Dicky & Dawn/NICK/8:30-9p/986

K6-11 Top 10 Programs for the week of February 22-28 2016

2/27/16 Monsters University/DSNY/8:10-10p/966
2/28/16 Monsters University/DSNY/6:10-8p/897
2/27/16 Game Shakers/NICK/8-8:30p/816
2/27/16 Nicky, Ricky, Dicky & Dawn/NICK/8:30-9p/800
2/22/16 Paradise Run/NICK/7-7:30p/734
2/28/16 Stuck in the Middle/NICK/8-8:30p/694
2/28/16 Bunk’d/DSNY/8:30-9p/688
2/23/16 Henry Danger/NICK/8-8:30p/684
2/25/16 Paradise Run/NICK/7-7:30p/684
2/24/16 Paradise Run/NICK/7-7:30p/663
Source: Turner Research based on Total US Television Universe of 116,400,000 homes, Final Live+7.

Top Weekend Domestic Box Office Estimates for the top-grossing movies rated G, PG or PG-13: March 11-13, 2016

Zootopia (Buena Vista) PG $51.34 million (week 2) cume revenue $143.96
10 Cloverfield Lane (Paramount) PG-13
$25.2 million (opening weekend)
The Young Messiah (Focus) PG-13 $3.4 million (opening weekend)
Gods of Egypt (Lionsgate) PG-13 $2.5 million (week 3) cume revenue $27.31  million
Risen (Sony) PG-13 $2.25 million (week 4), cume revenue $32.40 million
Kung Fu Panda (Fox) PG $1.71 million (week 7), cume revenue $136.47 million
Eddie the Eagle (Fox) PG-13 $1.57 million (week 3), cume revenue $13.49 million
Star Wars: The Force Awakens (Buena Vista) PG-13 $1.3 million (week 13) cume revenue $930.76 million
The Witch (A24) $1.01 million (week 4), cume revenue $22.91 million
Race 2016 (Focus) PG-13 $731,411 (week 4) cume revenue $17.83 million
Source: Rentrak Corporation


International distributor Portfolio Entertainment appointed Jonathan Abraham to the position of director of international sales and acquisitions. Abraham comes to Portfolio from toy company Zuru Ltd., where he was international sales and marketing manager in Hong Kong.

4K Media, Inc. has named Michelle Zamora Dean as its Senior Manager, Licensing and Marketing. She last served as Licensing Manager at COPCorp/Knockout Licensing.

Interactive-video media and tech firm Interlude hired Sam Barlow as Executive Creative Director. He was previously an independent developer, after having worked as a game director at Climax Studios.



Join CYNOPSIS and your peers on THURSDAY, APRIL 7 in New York City at our 2nd Annual SOCIAL GOOD AWARDS BREAKFAST as we honor everything from sustainability partnerships and PSA’s, to diversity campaigns, environmental initiatives, and more. Last year’s event sold out, so book your company’s table today!


Last Week’s Trivia: What child actress is featured on the cover of the Beatles album Sgt. Pepper’s Lonely Hearts Club Band? Shirley Temple. Kudos to: Elizabeth Corda, Turner, NY; Alan Dorfman, Super Impulse USA, Bristol, PA; Rick Gallagher, Bookazine, Bayonne, NJ; Staci Gonzalez, 441 Productions, NY; David C Gross, Empower Thru Music, NY; David Stern, BARD Entertainment, NY; Lindsay Garber, Splash Entertainment, Woodland Hills, CA; Richard Quan, BSSP, San Francisco.

Today’s Trivia Question: Who was the original voice of Shaggy on Scooby Doo, Where Are You!? Email [email protected] with your answer and be sure to include your name, company, city and time zone.)

Cathy Applefeld Olson

Roberta Caploe: Associate Publisher @robertacaploe
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