03/10/17: HBO plotting Trump mini-series; Mercy Street comes to a stop; Bravo greenlights naked reality show


Good morning. It’s Friday March 10, 2017 and this is your first early morning briefing.

Tonight’s Premieres:
RFD-TV: FarmHer at 9:30p
TLC: Ghost Brothers at 9p
TruTV: Greatest Ever at 11:30p

Tonight’s Finales:
CW: The Vampire Diaries at 9p
Discovery: Gold Rush at 9p
ID: Forbidden: Dying for Love at 10p
RFD-TV: Farm Her at 9:30p
truTV: Greatest Ever at 11p
Viceland: Rise at 10p
WeTV: Marriage Boot Camp: Reality Stars at 8:55p

Saturday’s Premieres:
Adult Swim: Samurai Jack at 11p
Animal Planet: Dr. Jeff: Extra Dose at 8p
Disney XD: Marvel’s Guardians of the Galaxy at 9p
Nat Geo WILD: Love & Vets at 10p

Saturday’s Finales:
AHC: America: Facts vs Fiction at 10p
Cooking: Emeril’s Florida at 2:30p

Sunday’s Premieres:
ABC: American Crime at 10p
BBCA: Top Gear at 8p
E!: Keeping Up With the Kardashians at 9p
Food: Guy’s Grocery Games: Supermarket Masters Tournament at 8p, Spring Baking Championship at 9p
NatGeo: Wicked Tuna at 9p

Sunday’s Finales:
Cooking: Dinner at Tiffani’s at 8p
Great American Country:
Flea Market Flip at 8p


Donald Trump’s presidential campaign is getting the miniseries treatment by HBO. The project is based on the yet-to-be-released third Game Change novel by Mark Halperin and John Heilemann, co-authors of the series that influenced HBO’s 2012 film Game Change.

PBS pulled the plug on Mercy Street, after two seasons. The Civil War-era series, PBS’s first original American drama in over a decade, was scrapped over funding issues and production timelines. 

Following its launch strategy for Beyond, Freeform is making Famous In Love the next “binge-from-the-start” show in their programming slate. The series, which makes its linear premiere on Tuesday, April 18 at 9p, will be available the same day on multiple digital platforms, including the Freeform app, Freeform.com, On Demand and Hulu.

MTV announced its full roster of performers for the 2017 MTV Woodies. Rick Ross, Desiigner, D.R.A.M., Lil Yachty, Jidenna, Khalid and Starley take the stage for the main show along with presenters The Chainsmokers, A$AP Ferg, Young M.A and Bibi Bourelly. Show airs live Thursday, March 16 at 11p from Austin, Texas during the South by Southwest Music Festival.

Turner Classic Movies honors father-and-son icons Carl Reiner and Rob Reiner with a hand and footprint ceremony at the TCL Chinese Theater IMAX in Hollywood during the eighth annual TCM Classic Film Festival on Friday, April 7. It marks the first time a father and son are jointly honored.




Join Cynopsis Digital on March 21 at the Top Women in Digital Awards Breakfast from 8:15 – 10:30AM to celebrate this year’s talented honorees (check out the list here). The awards presentation will be followed by a mimosa networking session with your top industry peers.
Register now to attend this can’t-miss event.




Get ready for more naked TV. Bravo Media greenlit Stripped, a reality series based on the hit Scandinavian format, slated to premiere this summer. Participants forego all material possessions – clothing, furniture, money and more – for 21 days.

David Farr (The Night Manager) is developing a TV version of offbeat assassin film Hanna with NBCUniversal International Studios. Farr co-wrote the 2011 movie which starred Saoirse Ronan as the daughter of an ex-government operative who turned into a killing machine.

Nickelodeon greenlit a third season of competition series Paradise Run, with Daniella Monet (Victorious) returning as host. Production begins in Hawaii this spring.

Cartoon Network ordered animated series OK K.O.! Let’s Be Heroes and announced an integrated console game developed with indie video game studio Capybara Games. The show is set in Lakewood Plaza, a mall for heroes.

FX’s Baskets was renewed for a third season. Comedy premieres in 2018.


FOX launches You The Jury, a live unscripted series, with viewers serving as trial jurors in civil cases. Hosted by Fox News former prosecutor, judge and a syndication court show star Jeanine Pirro, the show features six well-known attorneys arguing their cases starting Friday, April 7 at 9p.

The wait is over. HBO finally set a premiere date for Season 7 of Game of Thrones: Sunday, July 16. The network released the news as an elaborate Facebook Live video announcement that was watched by more than 150,000 fans.

TV Land’s Nobodies bows Wednesday, March 29 at 10p. Written and executive produced by Groundlings alums Hugh Davidson, Larry Dorf and Rachel Ramras, series revolves around the trio trying to land one of their famous friends for a feature script they’ve developed.

In other TV Land news, season two of Lopez debuts Wednesday, March 29 at 10:30p.


Restaurants work to boost their online reputation in Help My Yelp. Hosted by chef and restaurant consultant Monti Carlo, the six-episode series premieres Monday, April 10 at 10p on Food Network.

Baby Daddy returns to Freeform for its sixth season at a new day and time: Monday, March 13 at 8:30p.

HBO’s moving on a Donald Trump mini-series. Who should play The Donald on TV? Let us know in the Cynopsis poll: http://cynopsis.com/poll/.


Faith in America: A History bows Sunday, April 2 on CBS (check local listings). The special looks at what is fueling the increase in hate crimes and how America has struggled throughout history with religious bigotry.

The stars of truTV’s Impractical Jokers and The Carbonaro Effect share the screen in a crossover event on Wednesday, March 29 at 10p. In the mid-season finale of The Carbonaro Effect, Jokers Joe, Sal, Murr and Q join magician Michael Carbonaro to prank some unsuspecting New Yorkers.

AXS TV debuts Ringo Starr and His 2016 All Starr Band on Sunday, March 26 at 10p. In addition to Starr, the six-piece All Starr Band features Todd Rundgren, Santana keyboardist Gregg Rolie, Toto guitarist Steve Lukather, Mr. Mister frontman and bassist Richard Page, saxophonist Warren Ham and drummer Gregg Bissonette.

CBS News chief medical correspondent Dr. Jon LaPook anchors a special “Beyond Cancer” edition of CBS Sunday Morning on Sunday, March 12 at 9a, exploring new frontiers in cancer treatment.


Conde Nast, NBCUniversal and Vox Media partnered to deliver a unified offering to advertisers. Conde Nast brings its industry-leading data capabilities, Spire, and digital audiences to partner with Vox Media and NBCUniversal’s Concert advertising platform, which will reach over 200 million consumers and 99% of millennials in the U.S.

When it comes to delivering video, monetization is a major issue, and ad blockers aren’t helping. Server side ad insertion is one solution offered by Matt Smith, VP and principal media evangelist for Brightcove. “This is opening up brand new revenue streams and is making more and more online videos profit centers,” says Smith in the new Cynsiders, “Online Video’s Shifting Sands and Economics.” Read more here.



ER vet Anthony Edwards was tapped to co-star in FOX’s untitled university thriller drama pilot. The project, formerly titled Controversy, explores college campus sexual assault.

Sean Astin (Stranger Things) is set to star as Theodore Roosevelt, the Police Commissioner for New York City, in TNT‘s The Alienist.

AMC’s Preacher is expanding its cast as it gears up for its sophomore season. Noah Taylor (Game of Thrones, Deep Water), Pip Torrens (Star Wars: The Force Awakens, The Crown) and Julie Ann Emery (Fargo, Better Call Saul) have signed on as series regulars. In addition, Malcolm Barrett (War on Everyone, Dear White People), Ronald Guttman (Homeland, Mozart in the Jungle) and Justin Prentice (13 Reasons Why, Malibu Country) are set for recurring roles.


Jacob Satorius is set to perform on the Orange Carpet before the Nickelodeon Kids’ Choice Awards tomorrow, March 11.


Cinedigm’s streaming service, Dove Channel, launches episode one of Frankly Faraci on Tuesday, March 21. Hosted by journalist Matthew Faraci, the show provides viewers with a behind-the-scenes look at high-profile figures in entertainment, music, sports, business and politics who are doing good things in the world.

FITE TV, the online destination for live combat sports, is streaming 16 events this weekend via the FITE TV app and the www.fite.tv website. The live action starts Friday March 10 with the Ring of Honor 15th Anniversary Pro Wrestling PPV live from Las Vegas at 9p.


WEBINAR: What You Need to Know Now About the Hottest Social Media Platforms

The rapid-fire pace of the social media landscape (R.I.P., Vine, hello Houseparty) requires an ever-evolving social strategy for networks and brands. But staying on top of social is a real challenge. Music Choice and Octagon will offer insights on new platforms and features programmers and advertisers should be exploring, as well as what social media skills your team should focus on updating.




The 2017 iHeartRadio Music Awards on Turner’s TBS, TNT and truTV, drew a television audience of 4.1 million viewers in Live + Same Day delivery for the live and encore simulcasts on Sunday, March 5. That’s up +39% compared to last year’s presentation. The Turner networks’ audience growth also extended to targeted demos, as the live simulcast and encores delivered 2.2 million A18-49 (up +36% vs. 2016) and 1 million A18-34 (up +22%).

Bravo’s Vanderpump Rules grew from the prior week’s episode for the second consecutive week among P18-49 and P25-54, delivering 1.4 million P18-49 (up +4% versus the prior week’s episode), 1.6 million P25-54 (up +1%), and  2.3 million total viewers. Summer House had its highest rated episode since the series premiere among all key demos, earning 697,000 P18-49 (up +10% versus the prior week’s episode), 762,000 P25-54 (up +5%), and 1.1 million total viewers (up +2%).

Univision Deportes had its the strongest start to a year ever, and the fourth straight year of growth during the first two months of the calendar year. On January 15 in Liga MX play, the Toluca vs. America match averaged 624,000 Persons 2+ and 375,000 A18-49. On February 26, the CONCACAF U-20 Semi-Final match between Mexico and Honduras averaged 144,000 Persons 2+ and 76,000 A18-49 on UDN. The Championship match between the United States and Honduras aired this past Sunday, March 5 (161,000 Persons 2+ and 110,000 A18-49).

Live + Same Day Household Ratings: Wednesday, March 8, 2017 time period averages.
Source: NTI, Galaxy as dated. Live+SD
CBS: 4.0/8
Survivor 4.5/8, Criminal Minds: Beyond Borders 3.4/7
ABC: 3.5/6
The Goldbergs 3.4/6, Speechless 3.0/5, Modern Family 4.0/7, blackish 3.2/6, Designated Survivor 3.7/7
FOX: 3.1/6
Lethal Weapon 3.7/7, Star 2.4/4
NBC: 2.8/5
Law & Order: SVU 2.7/5, Law & Order: SVU 3.0/5, Chicago P.D 2.6/5
Univision: 1.0/2
Pequenos Gigantes USA 0.9/2,
Vino el Amor 1.2/2, La Piloto 1.0/2
TELE: 0.9/2
La Fan 0.6/1, La Dona 0.9/2, El Chema 1.0/2
CW: 0.5/1
Arrow 0.6/1, The 100 0.4/1

Wednesday A19-49 Analysis: CBS 1.5/5, FOX 1.5/5, ABC 1.3/4, NBC 1.0/3, UNI 0.6/2, TELE 0.6/2, CW 0.3/1
Source: Nielsen


Brad Gardner was upped to Senior Vice President, Development and Original Programming for Paramount Network and TV Land. He previously served as Senior Vice President, Development and Original Programming, TV Land.
Miguel Varoni was promoted to Vice President and Creative Director of Telemundo Studios and Telemundo International Studios. Varoni will continue to be an exclusive talent, both as an actor and director on Telemundo’s productions. 

Viacom Velocity struck an exclusive yearlong partnership with social influencer Shaun “Shonduras” McBride. McBride will serve as a Creative Strategy Consultant for Velocity.

Friday Fun Fact:
A woman speaks about 7000 words a day, while the average man speaks a little over 2000.

This Day in History: 1997  Buffy the Vampire Slayer premiered on The WB.

Answer to Our Last Trivia Question: Which show focused on a former First Lady who lost the nomination for president, then became Secretary of State? 2012 USA miniseries Political Animals. Kudos to: Holly Hearn-H2 Concierge Marketing/Sarasota, FL; Synda Kollman-Charter Marketing Group/Deerfield Beach, FL; Aaron Paquette-Maru-Matchbox/Fort Worth, TX; Stacey Tenenbaum-ST Casting/Los Angeles, CA; Larry Hutchings/Nipomo, CA; Susan Nessanbaum-Goldberg-M and S Entertainment/Los Angeles, CA; Elizabeth Wendorf-Blackwood Seven/Los Angeles, CA.

Today’s Trivia Question: Which city, state and national landmark was used as Angelus, Spike and Drusilla’s mansion on Buffy the Vampire Slayer (1997-2003)? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: A limit of four correct answers from each time zone will be selected.).

Answer to Short-lived Political Drama Anagram: Foists a Fat Fear = State of Affairs. Kudos to: Mariana Martinez-Viacom International Media Networks/NYC; Sara Willard-truTV/NYC; Stephanie Komure, Los Angeles, CA.

Initial This: KH played JP in DC (Email [email protected]; first three respondents with the correct answer who aren’t in trivia will be posted in tomorrow’s newsletter.)
Keep Watching & Reading,
Lynn Leahey: Editorial Director @Lynn_Leahey
reported by Janet Di Lauro

Roberta Caploe: Publisher @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group 

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JOB OPENING: SR MGR ON AIR PROMO PLANNING/Lifetime/NYC: Dvlp/implement on-air media plan’g strategies that support network. Min 5 yrs exp exp planning and executing on-air promotional logs for brdcst or cable. Ability to mng a team of individual’s resp for scheduling mult networks. Full info/apply HERE (3/17)

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JOB OPENING: DIRECTOR OF PUBLICITY/TV LAND/LA: Responsible for dvlpng, overseeing, & implementing communications strategies for scripted series P&D. 8+ yrs exp TV comm (preferably scripted) or media relations. Superb writing & excellent verbal & interpersonal skills a must. Full info/apply HERE (3/16)
JOB OPENING: SR ANALYST, STRATEGIC INSIGHTS/The Weather Channel/Atlanta: Provide analysis and data-driven insights to inform strategy for television and OTT media properties. Occasional travel to ad markets. 2 yrs TV/video research exp. Full info/Apply HERE (3/16)

JOB OPENING: MGR, BRAND MKTG/PROMOTIONS/SYFY/NYC: Ideate & execute on ground consumer promotions, stunts, events & partnerships for Syfy’s original series & brand initiatives. 3-5 year’s experience. Full info/apply HERE (3/16)

JOB OPENING: ENGAGEMENT EDITOR/Consumer Reports/Yonkers NY: Resp for editorial & site copy content that engages & responds to members. Work w/content dvlpmnt team to prod a strategy for dvlpg/integrating interactive content. BA deg w/3+ yrs writer @ fast-paced, news-oriented enviro. Full info/apply HERE (3/16)

JOB OPENING: RESEARCH ANALYST/CBS TELEVISION STATIONS/NYC: Station specialist for assigned CTS Owned mkts. Track daily ratings & analysis. At least 1-2 yrs of local brdcst rsrch exp. Knwldg of Nielsen, Scarborough Prime Lingo and more. Strong MS & orgnztl skills a must. Full info/apply HERE job id 27618 (3/15)

JOB OPENING: NAT’L SALES ASSISTANT/UP/NYC: Provide support to ad sales by working with AEs, Sales Plners & Pricing/Inv to service clients. Work w/agency buyers. Maintain order entry, inventory moves & allocations.Strong organizational skills and attn to detail. Send res: HERE (3/15)

JOB OPENING: AD SALES ASSISTANT/Crown Media Family Networks/NY: Provide support to Ad Sales by working W/Acct Execs to srvc clients. Including sales orders, move requests and media schedules. Detail oriented w/orgnzt’l skills to keep efficient work sched. BS or 2 yrs exp. req. Full info/apply HERE (3/14) 

JOB OPENING: AD SALES PLANNER/Crown Media Family Networks/NY: Provide support to Ad Sales by working W/Acct Execs to srvc clients. Incl sales plans, mng added value, build & modify sales orders. Detail oriented w/ability to work in fast paced environment. Min 1 yr Sales exp. req. Full info/apply HERE (3/14)

JOB OPENING: MANAGING EDITOR/WRNN-TV, FIOS1 News/Rye Brook NY: The Managing Editor will gather news, allocate assignments, handle logistics and the internal coordination of news stories for on-air and online news for Fios1 News. Must be exp’d w/managing staff. Full info/apply HERE (3/14)

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JOB OPENING: CLIENT SOLUTIONS DIR/UP & ASPIRE/NYC: Create & execute 360 partnerships; oversee upfront strategy/events, ad trade; digital exp + : out of the box thinker. 6+ yrs cable exp in brdcst/cable mkt req’d. Send res: HERE [email protected] (3/14)

JOB OPENING: DIGITAL ACCOUNT EXECUTIVE/EAST COAST: Lead the digital sales effort for our product portfolio which provides solutions for businesses to reach an audience with strong buying power in the Connecticut Marketplace Full info/apply HERE (3/14)

JOB OPENING: MARKETING MGR/AMC and SundanceTV Global/NY: 5+ yrs industry exp. Excellent project mgmt & org skills. Proficient in social media & digital platform mgmt & analytics. Passion & solid exp in entertainment/tv space. Strong comm & writing skills  second language is a plus. Full info/apply HERE (3/14)


ABC: Last Man Standing, Dr. Ken, Shark Tank, 20/20
CBS: MacGyver, Hawaii Five-0, Blue Bloods
CW: The Vampire Diaries, The Vampire Diaries [
FOX: Rosewood, Sleepy Hollow
NBC: Grimm, Dateline NBC
PBS: Washington Week, Charlie Rose – The Week, Great Performances at the Met
Telemundo: La Fan,
La Dona, El Chema
Univision: Dale Replay, Vino el Amor, La Piloto

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