01/04/18: NBC plotted its studio plans for PyeongChang

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Good morning. It’s Thursday January 4, 2018 and this is your first early morning Sports briefing.

NBC Olympics opened the books to its set designs for NBC’s primetime, daytime and late night studios for the XXIII Olympic Winter Games, which will be housed inside and on the rooftop of the International Broadcast Center in the Taebaek Mountains of PyeongChang, South Korea. Primetime and late night studio coverage will originate from a 3,500 square-foot geodesic dome set, designed to appear carved out of the PyeongChang mountainside and feature a 40-foot by 16-foot LED wall, complemented by 18 55-inch high-definition monitors. The facility will see a main anchor desk, interview areas, a news update desk, and more than 15 different stand up locations for host Mike Tirico. In addition, on the rooftop of the International Broadcast Center, NBC Olympics will have a 1,000 square-foot winter lodge set with windows overlooking the ski jumping venue at Alpensia Ski Resort and the views of the Taebaek Mountains.
 
“Our collection of studios for the PyeongChang Olympics is by far the most complex and challenging ever conceived for NBC Olympics’ coverage of a Winter Games,” said Michael Sheehan, Coordinating Director, NBC Olympics. “Highlighted by our 3,500 square foot geodesic dome studio, the state-of-the-art design and technology featured will help us capture the thrilling drama of the Winter Olympics, and showcase the incredible natural beauty of South Korea.”
 
 
ON THE AIR

Speaking of NBC, the network’s coverage of the NFL Playoffs kicks off on Saturday with the Falcons/Rams and a special edition of Football Night in America opening the action at 7:30p. The game will actually mark Al Michaels’ first-ever NFL game assignment in Los Angeles (although he has called six NFL games in Anaheim) and marks NBC’s first NFL telecast in the Los Angeles Coliseum since Dick Enberg and Bob Trumpy called Chiefs-Raiders on Dec. 24, 1994.
 
Meanwhile, ESPN’s coverage plans for the NFL Playoffs will see the network open the 2018 NFL Wild Card Weekend on Saturday at 4:20p with the Titans/Chiefs; The AFC matchup will air on ESPN and be simulcast on ABC. Monday Night Football’s Sean McDonough and Jon Gruden will call the game with reporters Lisa Salters (covering the Chiefs) and Adam Schefter (Titans) from Arrowhead Stadium in Kansas City. Meanwhile, the ESPN Deportes team includes Eduardo Varela, Pablo Viruega and reporter John Sutcliffe. Suzy Kolber will host a special Postseason NFL Countdown at 3p with analysts Matt Hasselbeck, Randy Moss Steve Young and Charles Woodson.
 
Professional Bull Riders and CBS Sports announced an expanded, 2018 television schedule for the 2018 PBR 25th Anniversary Tour where CBS and CBS Sports Network will air 52 total premier series telecasts this season. The season opens on Saturday sat noon on CBS with the first PBR 15/15 Bucking Battle from Madison Square Garden in New York City. CBS Sports Network will then televise the Monster Energy Bucking Battle at 10:30p. CBS Sports’ schedule is highlighted by televising all four PBR Majors, including the WinStar World Casino and Resort Iron Cowboy from AT&T Stadium starting Feb. 24, the Last Cowboy Standing in Las Vegas beginning May 4, and the Music City Knockout in Nashville on August 17.
 
ESPN reports that its 2017 viewership in prime time and in total day rose vs. 2016, averaging 2,058,000 viewers in prime time across TV and streaming, marking an uptick of 7% over 2016. The company also reports that its total day viewership rose 1%. In the fourth quarter, ESPN grew its audience 13% in prime to 3,052,000 viewers across TV and streaming. The company also reports that First Take recorded its most-viewed year ever with 449,000 viewers and up 25% over last year.
 
Golf Channel named journalist Jaime Diaz to the network’s editorial staff. Diaz will serve up his editorial coverage across Golf Channel Digital platforms, in addition to making regular appearances on Morning Drive and Golf Central. Diaz also will contribute to Golf Channel’s Golf Central Live From programming.
 
It is time! Don’t miss out on the Cynopsis Sports Awards, once again honoring the best in the business in production, marketing, digital and more. Don’t miss out on our new categories for 2018, including: Awareness Campaign for a Social Good Initiative; Event of the Year for a Breakthrough Sport; League of the Year for a Breakthrough Sport; Live Coverage of a Breakthrough Sport; Reality Series; Shining Stars (individual); Shining Stars (team/company); and Social Good TV Special or Episode. Get your work in NOW by clicking here.
 
Showtime punches in with a battle of unbeaten super middleweight prospects to headline the Feb. 2 ShoBox: The New Generation quadrupleheader as Ronald Ellis takes on New Yorker Junior Younan. Other matchups will include Wellington Romero/Sam Teah in a super lightweight scrap, Thomas Mattice/Rolando Chinea and Devin Haney/Harmonito Dela Torre.
 
FOX Sports Indiana, the Indiana Pacers, Indiana Fever and Indiana High School Athletic Association are teaming up to celebrate Indiana’s deep connection to basketball during the second Basketball Day Indiana on Saturday. The lineup will feature four high school games, four college games and the Pacers home game vs. the Chicago Bulls as the centerpieces of 13 hours of live coverage on FOX Sports Indiana.
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Awards Event: March 14th in NYC
At a time when it is more important than ever to shine a light on the incredible accomplishments of women in every field, we are proud to honor these digital trailblazers. They may be just out of college. Or they may be inventors, tech wizards, or senior-level execs who have helped clear a path in what is still a relatively young industry . Past honorees have been digital-savvy innovators from a wide range of companies ( view past honorees here ).
 
 

SPONSORSHIP & PROMOTION

Callaway Golf added a pair to its roster, adding both Sergio Garcia and PGA Rookie of the Year Xander Schauffele in new endorsement deals. “Sergio has been one of the world’s most talented and charismatic players for almost 20 years,” said Callaway President & CEO Chip Brewer. “It will be fun to see what he can do using Callaway equipment.”
 
 
DIGITAL & STREAMING

Universal Tennis detailed a slate of strategic that “sets the stage for Universal Tennis Rating (UTR) to continue its positive impact on the sport by providing tennis players worldwide with a single, unifying language and standard.” Among the moves is the appointment of Mark Leschly, Founder and Managing Partner of Iconica Partners as principal owner, Chairman and CEO. Joining the new ownership group are seasoned investors, advisors and operators in tennis, sports, technology and media including: Mark Hurd, CEO of Oracle; Ken Solomon, President of Tennis Channel; Ken Hao, Managing Partner, Silver Lake Partners; Jan Leschly, former CEO of SmithKline Beecham, Top 10 ATP player and former Chairman of Tennis Hall of Fame; The Tennis Media Company; Major League Baseball; and LA Dodgers investment group. In addition, Tennis Channel will leverage the UTR system on-air immediately in live coverage, sharing the UTR Power Index, a daily snapshot of top tennis player matchups, potential upsets and trends.
 
FanDuel announced two contests to give fans an opportunity to win Bitcoin while playing fantasy football. Beginning Week 1 of the NFL Playoffs, FanDuel will host a free, single entry contest – The Bitcoin Bowl Free Play- that will offer one user the chance to win one Bitcoin.  FanDuel will also offer the Bitcoin Bowl Tournament – a multi-entry, $3 entry fee tournament that will feature a tiered payout with first place securing two (2) Bitcoins, second place receiving a half (.5) Bitcoin and third and fourth place will receive a quarter (.25) Bitcoin.
 
Time is almost up to get in on this year’s 1st and Future. The NFL, Comcast NBCUniversal and Mayo Clinic are currently expected to close applications at 11:59p on Friday for the start-up competition, with three categories available – Advancements in Protective Equipment, Technology to Improve Athletic Performance, and New Therapies to Speed Recovery. Candidates can enter via https://www.sportsengine.com/1st-and-future/.
 
 
ESPORTS

In this week’s edition of Cynopsis Esports & Gaming…   
  • Which titles heated up Steam in 2017?
  • High Noon for Overwatch League
  • Worldgaming sees power play for hockey
  • Hi-Rez brings Expo into focus
  • The Checkered Flag signals partnership with The Online Racing Association
  • Team Spotlight: FNATIC
  • PUBG continues to scale
 
ROSTER MOVES

The Southwestern Athletic Conference announced the departure of Duer Sharp as Commissioner of the conference. Sharp held the position for ten years and will now leave to pursue other opportunities. “On behalf of the Council of Presidents and Chancellors, we thank Mr. Sharp for his outstanding leadership to the Conference,” said Chairman of Council of Presidents and Chancellors Dr. Andrew Hugine. “During his tenure, the conference experienced significant growth in programs and exposure nationally. As Mr. Sharp pursues other interests, we wish him well.”
 
 
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ON THIS DAY in 1999: The first BCS National Championship sees Tennessee top Florida State at 28th Fiesta Bowl.
 
In the Know: Which TV series featured a memorable softball game between The Improv and the cast of Rochelle, Rochelle? (Email [email protected] with your answer and be sure to include your name, company and city.)
 
Answer to Our Last Sports Trivia Question: Which NBA player was nicknamed “Bones”? Answer: Brent Barry. Kudos: Kevin Collins/Magna Global/NY; Denis Barry-CBS/NY; Shawn Gerchicoff-Turner Sports/Atlanta; Andy Pittman-TAMU/College Station; Joe Lyons-SOS Global/Dallas; Judie Henninger-Valentine Productions Inc./Santa Monica; David Westberg-SAG-AFTRA Federal Credit Union/Burbank; Tom Moore-Kalt Productions/LA

 
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