01/04/17: Amazon’s Fire TV OS to be integrated into three brands of smart TV



CYNOPSISDIGITAL
01.04.17

Good morning. It’s Wednesday January 4, 2017 and this is your first early morning digital briefing.

TODAY’S CODEBREAKER
 

Crawler: A crawler is a software program that visits web pages to create an index of data for search engines.
 
 

TOP NEWS
 

You may or may not have heard of the Chinese consumer electronics giant Tongfang, but you’ve definitely heard of the company they’re now partnering with. Three of Tongfang’s brands – Seiki, Westinghouse, and Element Electronics – are getting set to launch several 4K TV sets powered by Amazon’s Fire TV OS. It’s the first time that the Fire TV platform will depart from Amazon’s set-top box and be added directly to a TV set. The TVs are slated to roll out later this year. No pricing details or exact release dates have been announced just yet.
 
Comcast has purchased Watchwith, a “deep metadata” platform that specializes in tracking TV content-related data. The startup will now be part of Comcast Metadata Products and Search Services (CoMPASS), the team that maintains Comcast’s video applications, content-discovery, and metadata services. Terms of the acquisition weren’t disclosed.
 
 

PLATFORMS, APPS + DEVICES
 

Just ahead of CES, Dish Network has officially announced the debut of the AirTV player, a new Android-based streaming device that lets Sling TV customers view local broadcast stations using an external over-the-air antenna. (The announcement was less of a surprise than it was meant to be thanks to the eagle eyes of tech blogger Dave Zatz.) The device helps Dish do a bit of an end-run around a problem that Sling and other OTT-based live TV services have faced in the past: Negotiating carriage deals for local stations. The AirTV player also integrates Netflix and YouTube support, along with access to Google Play Store titles. It’s all accessible via a single interface. The device sells for $129.99; a version that comes equipped with streaming services but not an over-the-air TV adapter sells for $99.99. Users can still buy the adapter later for $39.99.
 
Roku will be introducing some new hardware at CES, including new 4K TVs that come equipped with Dolby Vision HDR (high dynamic range). And the company is announcing that it has partnered with Element Electronics on new Roku TVs that will roll out later in the year. TCL is announcing new Roku-based 4K HDR TVs as well. Roku is also making sure to tout some new numbers: According to IHS data, Roku’s app platform is now the basis of 13 percent of smart TVs sold in the U.S., up from 8% last year. 
 


A CYNOPSIS MESSAGE


The results are in: how do you $tack up?

 

Is your pay competitive? Check out the latest Cynopsis Salary Survey of media execs for the “dollars and sense” of who’s making what, and why!


 

VIRTUAL + AUGMENTED REALITY

 
The world of VR hardware is welcoming a new player. Chinese consumer tech company Lenovo announced that it’s launching its own virtual reality headset later in 2017. Based on the Microsoft Windows Holographic platform, consumers will need a PC with Windows 10 to use it. Unlike other VR headsets, the unnamed Lenovo device will also be able to run some augmented reality experiences using external cameras. No word on the precise pricing just yet, but Lenovo told The Verge that it’s aiming for something close to $300. That would make it cheaper than VR headsets from the likes of Sony, Oculus, and HTC, which range in price from $400 to $800.
 
For the second time, 20th Century Fox and its FOX Innovation Lab R&D unit are turning a Ridley Scott feature into a much-promoted VR experience. Last year it was The Martian VR Experience, first unveiled at CES. At this year’s CES, Fox is announcing an upcoming VR experience based on the Alien: Covenant, Scott’s follow-up to 2012’s Prometheus. No word yet on when the new experience will debut, but Alien: Covenant premieres in May. The new VR experience, executive produced by Scott and directed by David Karlak, will be available for purchase on the major VR platforms. The Fox Innovation lab made the project in partnership with Scott’s RSA Films and Technicolor’s MPC VR.
 
 

PROGRAMMING + CONTENT ACQUISITIONS

 
Jawohl. Amazon Studios has renewed its dystopian drama The Man in the High Castle for a third season. The series, based on a Philip K. Dick novel of the same name, takes place in an alternative history in which the Axis Powers won World War II. Season two bowed just last month. Eric Overmyer (The Affair, Bosch) will take over as EP and showrunner for season three.
                                             
 

RESEARCH

 
SHAREABLEE SOCIAL TV RATINGS: Top U.S. Streaming Shows Overall by Engagement for the week of December 12-December 18, 2016
Program, Date, Total Actions (000), Total Content, Actions per Post (000), Fans/Followers (000)
1. Orange Is the New Black (Netflix) 239, 3, 80, 1016
2. Gilmore Girls (Netflix) 89, 3, 30, 3437
3. Trailer Park Boys (Netflix) 81, 13, 6, 1960
4. BoJack Horseman (Netflix) 77, 6, 13, 858
5. VeggieTales (Netflix) 49, 33, 1, 673
6. Daredevil (Netflix) 49, 5, 10, 3620
7. Stranger Things (Netflix) 49, 2, 24, 3854
8. Marvel’s Jessica Jones (Netflix) 29, 3, 10, 1531
9. Mozart in the Jungle (Amazon) 29, 11, 3, 226
10. The Man in the High Castle (Amazon) 28, 26, 1, 301
Source: Shareablee Inc. The total actions metric includes the total volume of post-level likes, shares, favorites, retweets and comments. Total content includes all posts, tweets and media posted by each TV property across all platforms. Actions per post metric notes the average e number of actions garnered by each property. Total fans/followers includes Facebook and Twitter and Instagram followers.
 
The ListenFirst Television Interest (TVI) Rating (TM) is a standardized measurement of the most buzzed-about TV programs on linear TV and streaming services. A complement to ListenFirst’s other syndicated data products (such as the ListenFirst Digital Audience Rating – TV), the metrics included in the rating capture organic actions that are largely unaffected by paid media. Programs that surface on the TVI leaderboards are the most hashtagged on Facebook, Twitter, Google+, and Tumblr, as well as most searched for on Wikipedia (used as a proxy for organic search volume).
 
All Series (12/26/16 – 1/1/16)
 
[] 
Source: ListenFirst. The TVI Rating aggregates metrics that measure organically generated activity by fans of the TV show. The metric includes total volume of official hashtag mentions on Facebook, Google+, andTumblr, along with Wikipedia page views (as a proxy for organic search volume) for a show as a percentage of the total volume of the same activities for all shows.
 
OpenSlate Engagement Data for the Gaming vertical, based on the engagement metric for the week ending January 1.
Channel (Engagement) / Monthly Views / Total Subs / SlateScore
juegagerman (9.8) / 166,371,933 / 16,863,578 / 759
rezendeevil (9.8) / 155,999,105 / 10,014,802 / 790
am3nlc (9.8) / 76,547,540 / 5,274,226 / 765
PewDiePie (9.8) / 368,554,074 / 51,815,016 / 811
jacksepticeye (9.8) / 228,372,628 / 13,955,859  / 763
popularmmos (9.8) / 247,469,950 / 10,093,035 / 757
SSundee (9.8) / 76,628,050 / 7,540,481 / 784
markiplierGAME (9.8) / 226,428,779 / 15,971,662 / 779
TheDiamondMinecart (9.7) / 245,736,708 / 13,612,839 / 737
fernanfloo (9.7) / 208,764,875  / 18,281,282 / 728
Source: The Engagement metric is one of OpenSlate’s component scores, and is a measure of a producer’s ability to evoke meaningful interaction with their audience. It is calculated on a scale of 1-10 with higher being better. The OpenSlateEngagement score uses a subset of the data incorporated in the SlateScore to perform a set of unique calculations. It factors in views, comments, likes, and more.
 
To determine the TV ads generating the most digital response, attention analytics company iSpot.tv measures digital actions across Facebook, Twitter, YouTube and all major search engines. Here, a look at the brands that advertised during the latest edition of ABC’s long-running New Year’s Eve special.
Mariah Carey‘s ‘performance train wreck,’ as The New York Times called it, during Dick Clark’s New Year’s Rockin’ Eve With Ryan Seacrest is already the stuff of legend. It’s not clear why she agreed to sing amidst the cold chaos of Times Square in the first place, but for marketers who lined up to sponsor the special, it was an opportunity to put their brands top of mind as consumers rang in 2017. The top 5 brands that advertised during the big show were Planet Fitness, Google, Macy’s, Liberty Mutual and Facebook, in that order, ranked by estimated spend. But the winners in terms of generating the most digital reponse to the ads they aired during the special were Samsung Mobile, Macy’s, Allstate, Coca-Cola and Lucasfilm. Samsung won over viewers with a sweet spot showing how its VR technology can help bridge generations.”
-iSpot.tv
 
[] 
 
 

EXECUTIVE MOVES
 

Conde Nast’s Wired just lost its editor-in-chief. Scott Dadich, who has helmed Wired’s magazine and digital properties for four years, is leaving the publication to start what’s being described as a “strategy, design and content firm.” Launched in partnership with marketing vet Patrick Godfrey, the firm will be called Godfrey Dadich Partners. Taking Dadich’s place at Wired will be Nicholas Thompson, currently the digital editor of Conde Nast’s The New Yorker. Thompson previously served as a senior editor at Wired from 2005 to 2010.
 
 

TRIVIA
 

Our Last Trivia Question: How many of Arrested Development‘s four seasons originally ran on Netflix? Answer: Just one, season 4, originally ran on Netflix, though all 4 are available to stream there. The first three seasons ran on Fox. Kudos to Andy Pittman-TAMU/TX, James Canal-Media Storm/CT, David Westberg-SAG-AFTRA Federal Credit Union/CA, Aaron Paquette-Maru/Matchbox/TX,  Adam S. Hacker-Tashmoo Productions/GA, Christine Allen-McGee Media/NY, and Rylan Albach-Sideqik Influencer Marketing/GA
 
Follow-up: The timeframe of Arrested Development‘s 4th season was structured differently than that of the first 3. How so? (Email trivia@cynopsis.com with your answer and be sure to include your name, company, city and state.)
 


A CYNOPSIS MESSAGE


Cynopsis Top Women in Digital
Honoring those who excel in digital content, marketing, advertising, social media, and online content.

Deadline: January 10, 2017 at 11:59pm!

Visit our website for additional information on:
Who Should Enter, How to Enter, Eligibility Period, Categories, Deadlines, Sponsorship Opportunities, Contact Information and FAQ’s.


         
DIGITAL SPOTLIGHT
 

Self-driving cars are likely the future. But do smart cars also need smart roads? From the Wall Street Journal, learn how some streets are starting to communicate with the vehicles that drive on them – here.

See you tomorrow,
David Teich
01.04.17

Roberta Caploe: Publisher @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group

Cynopsis Ad Sales: Mike Farina | VP, Sales | 203-218-6480
Cynopsis Job Listings Sales: Trish Pihonak | Director of Operations | 203-899-8459

Cynopsis Media: a division of Access Intelligence, LLC * 761 Main Avenue * Norwalk CT * 06815 * USA


CYNOPSISJOBS – To view our full job listing online, please visit our webpage: cynopsis.com/classifieds/


JOB OPENING: SVP CONTENT STRATEGY/Blue 449/NYC: Forge relationships w/key clients, Sr exec acct leads & content practice sister agencies to dvlp our go-to mkt plan, client targets & orgnztnl approach. Great presentation skills, ability to lead room, inspire others & persuade action. Full info/apply HERE (1/11)

JOB OPENING: SR COORDINATOR INTEGRATED SALES MARKETING/ION Media Networks/NYC: Assist in development & execution of integrated client solutions; coordinating, scheduling, reports, RFPs. BS/BA degree. 2+ yrs Marketing experience. Strong communication skills req. Apply: [email protected] (1/11)

JOB OPENING: SALES ASSISTANT/PRICING & INVENTORY ANALYST/ION Media Networks/NYC: Entry level position! Input orders, allocate program titles & process changes. Handle general inventory availability. Associates Degree Req. Exceptional attention to detail required. Apply: [email protected] (1/11)

JOB OPENING: MARKETING MGR/BBC America/NYC: Dvlp/implement mktg strategies tied to consumer launches. Manage all aspects of mktg including paid media campaigns. Demonstrated track record to manage multiple projects. 5 yrs exp w/ strong digital/social background. Full info/apply HERE (1/10)
 
JOB OPENING:
DIGITAL MEDIA MGR/CSI Sports/NYC: Manage digital asset distribution.  Be integrally involved with expansion of digital products and social media initiatives on global scale. Passion for sports. Strong writing skills. 7+yrs  exp req’d. APP and CMS skills required. cvr/res to Rose: [email protected] (1/10)
 
JOB OPENING:
EDITORIAL LEADER, POLITICS/NBC NEWS DIGITAL/NYC: Resp for delivering impactful, engaging, discussible and shareable content for a newly-constituted section on NBCNews.com. Full info/apply HERE (1/10)
 
JOB OPENING:
RESEARCH ANALYST/NBCU/NYC: Ad Sales Research Analyst, USA & Syfy to respond to research requests & create detailed analyses & insightful reports & presentations. Full info/apply HERE (1/10)
 
JOB OPENING:
FREELANCE NEWS PROMO PRODUCER/WRITER/EDITOR/NYC: Must have strong writing abilities & a solid understanding of video prod. Must be able to think conceptually & execute creative in detail. Exp editing video on Adobe Premiere is a must.  Work flex hrs a must and under strict deadlines. Res/cvr HERE (1/10)

JOB OPENING: DIRECTOR, INTEGRATED MARKETING & SALES/PAC-12/SF: Engages w/advertisers & their associated agencies to sell advertising in a multimedia capacity: TV, Digital & Conference Championship Sponsorships.  For full posting/apply: https://app.jobvite.com/j?cj=ooIu4fwo&s=Cynopsis (1/7)
 
JOB OPENING:
ACCOUNT EXECUTIVE/PAC-12/SF: Engage w/advertisers & their associated agencies to sell advertising in a multimedia capacity: TV, Digital & Conference Championship Sponsorships. For full posting/apply: https://app.jobvite.com/j?cj=omFu4fwj&s=Cynopsis (1/7)

JOB OPENING: DEVELOPMENT COORDINATOR/Lucky 8 TV/LA: Create orig ideas/formats to pitch internally to the team for further dvlpmnt. Assist w/ grid mngmnt & tracking pitch status & internal movement of projects as well as support, as directed daily mngmnt of dvlpmnt projects. Resume HERE [email protected] (1/7)

JOB OPENING: DIRECTOR, AD SALES PRICING & PLANNING/Bounce TV/Katz Broadcasting/NYC: Manages sales planning & maximizes inventory across all nets. Dev sales proposals & planning rates; approve dist. ADU schedules; manage sales planning team. 5+ yrs exp at TV ntwk.(12/24) Resume + Cov Let: [email protected] (1/7)

JOB OPENING: DIR DIGITAL DESIGN/FX Networks/LA: oversees FX Networks visual branding across all digital platforms & leads design strategy for visual, user experience & interaction design as it applies to all digital marketing tactics/initiatives. Full info/apply here: http://bit.ly/2gMvNEm (1/7)

JOB OPENING: MANAGING EDITOR/NBCU/NYC: We are looking for an exceptional journalist who is highly motivated to lead the daily editorial mission of NBC News Digital. Full info/apply HERE (1/7)

JOB OPENING: SENIOR EDITOR, WELLNESS/NBC NEWS DIGITAL/NYC: NBC News Digital is seeking an editor that understands this mix, someone who can drive our coverage of wellness, personal finance, family, career, etc. Full info/apply HERE (1/7)

JOB OPENING: SCI/TECH VIDEO PRODUCER/NBCNEWS.COM/NYC: NBCNews.com, the digital arm of NBC News, is looking for a highly skilled video producer to produce smart, stylish videos for our digital, mobile and social platforms. Full info/apply HERE (1/7)

JOB OPENING: SENIOR PRODUCER/MSNBC/NYC: MSNBC is seeking a Senior Producer, MSNBC Dayside who is responsible for creating, producing and supervising programming for MSNBC. Full info/apply HERE (1/7)

JOB OPENING: SR MGR DIGITAL AD SALES OPERATIONS/AT&T/NYC: Mng operationalizing advanced digital, & cross-screen targeted ad product opps from initiation thru delivery & be resp for matching digital ad sales bus. needs w/internal & 3rd Party ad insertion, measurement, & reporting capabilities. Full info/apply HERE (1/6)

JOB OPENING: SR ANALYST/ANALYST, TV ANALYTICS/Nickelodeon/NYC: Resp for handling daily req’s & maintaining daily, wkly, monthly & quarterly performance reports across all Kids & Family group channels incl Nickelodeon. Min 2 yrs exp TV ratings rsrch. Comprehensive exp w/Nielsen systems. Full info/apply HERE (1/6)

To subscribe to any Cynopsis edition(s) click here.
%%PLUGIN_Unsubscribe: 2193667-unsub-generic%%

Copyright Cynopsis 2017

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2017

Related Stories

Cynopsis 03/28/24: GroupM doubles commitment to women’s sports

GroupM doubles commitment to women's sports

Thursday March 28, 2024 Today’s Premieres Hulu: We Were the Lucky Ones Netflix: Bad Dinosaurs; Ronja the Robber’s Daughter Prime Video: The Baxters; Hope on the Street Today’s Finale A&E: Taking the Stand at 9p IN THE NEWS FOX Entertainment CEO Rob Wade is restructuring the company’s creative and business operations into three primary business […]

Cynopsis Esports 3/28/24: Riot shifts League esports strategy; Mid-major developers reign; Sentinels win big in Madrid

Thursday March 28, 2024 Good morning! It’s Thursday and this is your early morning Esports and Gaming brief. League of Legends developer Riot Games is shifting its esports strategy to better support its franchise teams, including a minimum revenue share guarantees and opening up additional sponsorship categories for esports organizations. The changes, Riot President of […]

03/27/24: Cynopsis Jobs

jobs5

GENERAL MANAGER PAC-12 ENTERPRISES SAN RAMON, CA (HYBRID) The General Manager is a strategic entrepreneurial leader w/in-depth insight into the evolving media marketplace. You will have a unique combination of executive mgmt, bus dev, and production ops leadership exp; with a proven track record of developing, executing, and maximizing lucrative opportunities for production/media content organizations. […]

Cynopsis 03/27/24: MGM+ orders “Earth Abides”

MGM+ orders "Earth Abides"

A CYNOPSIS MESSAGE FROM FAMILY ENTERTAINMENT TV Family Entertainment TV & Family Movie Classics The Family networks run by a real family, serving families • Low duplication with other nets • • Brand-Safe Environment • • Delivering in flight • Click here to schedule an FETV upfront presentation with us Wednesday March […]

Cynopsis 03/26/24: Keith Urban headed to “The Voice”

Keith Urban headed to "The Voice"

Tuesday March 26, 2024 Today’s Premieres MhZ Choice: The King PBS: The Invisible Shield at 10p Today’s Finale NBC: Night Court at 8p; Extended Family at 8:30p IN THE NEWS CBS is sticking with the Golden Globes. The net signed a five-year deal with Dick Clark Productions for the show, which will air next in […]

CynCity

Cynsiders