Wednesday, December 2nd, 2009


Cynopsis: Kids!


Good morning. It’s Wednesday, December 2, 2009, and this is your first early morning Kids briefing. 

TeenNick launches its new awards show concept, TeenNick HALO Awards (Helping And Leading Others), featuring four celebrities recognizing regular teens and their charitable work contributions in their communities.  Hosted by Nick Cannon, TeenNick Chairman, the first annual awards show will feature LeBron James Alicia Keys Hayden Panettiere and Justin Timberlake premiering Friday, December 11 at 8-9p, on TeenNick.  The hour-long special will repeat immediately after at 9p on Nick at Nite.  Conceived, hosted and executive produced by Cannon, the TeenNick HALO Awards, in partnership with the Entertainment Industry Foundation, also features a message from First Lady Michelle Obama.  In support of the HALO Awards, TeenNick will run a mobile sweepstakes Do Good in Your ‘Hood with Nick Cannon aimed at Tweens/young adults 13-24 that can enter by texting HALO to 91757 from December 11-through January 10, 2010.

There are a lot of products out there targeted to helping parents with this and that season … and here is one that might actually be helpful!  The Entertainment Software Ratings Board (ESRB), a non-profit self-regulatory group for computer and video games, has developed a free iPhone app aimed a providing parents with immediate access to game ratings and rating summaries on the spot.  The ESRB has also developed a new series of TV and radio Public Service Announcements (PSAs) that are set to air soon as well as being seen in-store at some video game retailers.  The new ESRB app is available for free at and at the iTunes app store.


CBeebies, BBC Worldwide’s preschool channel, enters into a two-year partnership with the Taronga Conservation Society Australia, which operates Sydney’s Taronga Zoo and Taronga Western Plains Zoo at Dubbo, to create on-air and on-location animal centric content and activities.  Under the deal, CBeebies is producing new educational interstitials ZooBeebies (20×90 seconds) stories about animals shot on location and hosted by a real life zookeeper, Gabe, which will be broadcast on the channel.  The first five ZooBeebies interstitials, focusing on Animal Funtime, are currently airing weekdays in a segment called Five at 5.  Additionally, CBeebies is also working with the zoos to create an interactive play structure that encourages kids to learn through play at Taronga Zoo and it will implement similar themed branding at the kid’s playground at Taronga Western Plains Zoo during 2010

Germany’s m4e gives the go-ahead on production of a new fantasy-adventure, mixed live-action/CGI HD series Yoko, Mo & Me (26×24).  Budgeted at about US$12 million, the series is a co-production with Italy’s Rainbow (Winx Club, Huntik, etc), Canada’s March Entertainment (Dex Hamilton, Playmobil) and Lucky Punch, a joint venture between Professor Gerhard Hahn, founder and CEO of Hahn Film, and m4e.  Hahn will serve as executive producer.  Discussions are currently under way with a German TV channel to serve as a further co-production partner.  Yoko, Mo & Me is schedule to be complete by 2011.  Telescreen B.V., a subsidiary of m4e, and Rainbow will distribute the series worldwide, and plan to introduce the series at Mipcom in October 2010.

Warner Bros. picks up the movie rights to Beautiful Creatures, the first of a five-book fantasy series by co-authors Kami Garcia and Margaret Stohl, per VarietyRichard LaGravenese (The Chronicles of Narnia: The Voyage of the Dawn Treader, Water for Elephants, P.S. I Love You, Freedom Writers) will pen the script and direct the movie.  Published this week by Little, Brown, Beautiful Creatures is set in a small South Carolina town and revolves around high schooler Ethan Wate that is bewitched by Lena Duchannes (16) who has just moved there with her family.  Together Ethan and Lena tackle a curse that has plagued her family for many years, while Lena also comes to terms with her powers.


Family Channel (Canada) announces the launch of its Playhouse Disney multiplex channel on Bell Aliant in Atlantic Canada.  Beginning the week, Bell Aliant TV’s Digital Variety Package subscribers will receive the commercial-free Playhouse Disney ( ) on channel 259.

Sprout celebrates the holiday season as Sesame Street’s Elmo, and of course performer/producer Kevin Clash, visits the Sunshine Barn on Tuesday, December 15, 9a-12p.  Elmo will appear live on The Sunny Side Up Show, along with show host Sean and his puppet pal Chica the Chicken, to take calls from Sprout viewers, read birthday cards, and deliver holiday wishes to families.  Further holiday themed programming will begin running the same week, culminating Christmas Eve with the network’s premiere of Preschool Musical on Two Sticks (1×30) at 5:30p, followed by the annual Snooze-a-thon, a 12-hour “keep ’em asleep” programming event from 6p-6a.

Amberwood Entertainment has completed a DVD pact with Corus Entertainment’s Nelvana Enterprises for RollBots.  Under the deal, the first season of the CG animated RollBots (26×30) series in Canada, in both French and English, will be released on Corus’ As Seen on YTV label, with further plans for distribution by Phase 4 Films.

DHX Licensing completes a home entertainment agreement with Phase 4 Films for the distribution of Animal Mechanical’s on DVD in English and French-speaking Canada.  Additionally, DHX Media has also completed several Asian broadcast deals for several properties: okto (Singapore) taking the rights to Super Why, Animal Mechanicals and Grandpa In my Pocket; True Visions (Thailand) picks up Franny’s Feet, Bo on the Go! and Poppetstown; Sun TV (India) acquires the preschool series Super Why, Franny’s Feet and Martha Speaks, which has also been picked up by Tooniverse (South Korea).

The International Animated Film Society, ASIFA-Hollywood, announces nominations for the 37th Annual Annie Awards, which of course, recognize the best in animation movies, TV series, commercials, shorts and individual achievements in animation.  Disney Animation Studio leads the way with 17 nods, including eight for The Princess and the Frog and nine for the upcoming holiday special prep and Landing.  Nickelodeon leads the TV arena with 12 nods.  DreamWorks Animation received 11 nominations, including for the holiday special Merry Madagascar, with Laika receiving 10 for its feature film Coraline, followed by Pixar Animation Studios with nine nods including for its movie Up.  The Annie Awards will be handed out during the 37th Annual Annie Awards ceremony on Saturday, February 6, 2010, at UCLA’s Royce Hall, in LA.  Some categories and nominees are listed below.  As always there isn’t room to list all of the nominees and creatives associated with them, but a complete list of Annie Award nominations can be found at .  Congratulations to all!

Animated Feature
Cloudy With a Chance of Meatballs  Sony Pictures Animation
Coraline  Laika
Fantastic Mr. Fox  20th Century Fox
The Princess and the Frog  Walt Disney Animation Studios
The Secret of Kells  cartoon Saloon
Up  Pixar Animation Studios

Animated Television Production for Children
Mickey Mouse Clubhouse  Disney Television Animation
SpongeBob SquarePants  Nickelodeon
The Marvelous Misadventures of Flapjack  Cartoon Network Studios
The Mighty B!  Nickelodeon/Polka Dot Pictures/Paper Kite Productions
The Penguins of Madagascar  Nickelodeon and DreamWorks Animation

Animated Television Production
Glen Martin, DDS  Torante, Cuppa Coffee Studios & Rogers Communications
Merry Madagascar  DreamWorks Animation
Prep and Landing  ABC Family/Walt Disney Animation Studios
The Simpsons  Gracie Films

Home Entertainment Production
Curious George: A Very Monkey Christmas  Universal Animation Studios
Futurama: Into the Wild Green Yonder  The Curiosity Company in association with 20th Century Fox Home Entertainment
Green Lantern: First Flight  Warner Bros. Animation
Open Season 2  Sony Pictures Animation
SpongeBob vs. The Big One  Nickelodeon

Voice Acting in a Television Production
Danny Jacobs  voice/King Julien  Merry Madagascar; DreamWorks Animation
Nicky Jones  voice/Chowder  Chowder: The Dinner Theatre; Cartoon Network Studios
Tom Kenny  voice/SpongeBob  SpongeBob SquarePants  Truth or Square; Nickelodeon
Dwight Schultz  voice/Mung Daal  Chowder: The Party Cruise  Cartoon Network Studios
Willow Smith  voice/Abby  Merry Madagascar; DreamWorks Animation

Voice Acting in a Feature Production
Jen Cody  voice/Charlotte  The Princess and the Frog; Walt Disney Animation Studios
Dawn French  voice/Miss Forcible  Coraline; Laika
Hugh Laurie  voice/Dr. Cockroach Ph.D.  Monsters vs. Aliens  DreamWorks Animation
John Leguizamo  voice/Sid  Ice Age: Dawn of the Dinosaur; Blue Sky Studios
Jennifer Lewis  voice/Mama Odie  The Princess and the Frog  Walt Disney Animation Studios


ITV Studios Global Entertainment and Zinkia ink a US and Canadian master toy licensing deal with Bandai America for the animated series Pocoyo.  Bandai America plans to create educational toys based on the property that will be available from fall 2010 in North America.  Bandai already serves as Pocoyo’s European master toy licensee.  The licensing agreement follows on the heels of a recent TV deal with Univision for Spanish-language broadcast in the US for Pocoyo season 1 and 2 and WGBH Boston for seasons 1 and 2 for English speaking syndication to the American Public Television market.


Look for the Librarian of Congress to name new national Ambassador for Young People’s Literature to be named in January 2010 at the Library of Congress in Washington D.C.  The two-year appointment was created in conjunction with the Children’s Book Council (CBC) and Every Child a Reader in an effort to raise awareness about the importance of young people’s literature and literacy, education and childhood development.  Selected by a committee from the publishing community with a list of criteria, each National Ambassador chooses a platform, which will be revealed upon their appointment.  The current, and first, National Ambassador for Young People’s Literature is author Jon Scieszka.  Financial support for the National Ambassador program is provided by Penguin Young Readers Group, Scholastic Inc., Houghton Mifflin Harcourt, HarperCollins Children’s Books, Random House Children’s Books, Macmillan Publishers, Holiday House, Charlesbridge, National Geographic Children’s Books, Candlewick Press, and Marshall Cavendish Publishers. ( )

Call for creative kidsNational Geographic Kids and the National Geographic Society are inviting kids to create a flag to fly on a National Geographic research ship during the Ocean Now expedition in 2010. The Ocean Flag contest ( aims to encourage kids/tweens 8-14 to learn about ocean exploration and conservation.  The contest also requires kids to write an essay describing the inspiration for their design.  Ocean researchers will serve as judges and choose their top 10 designs, and will then invite kids to go online and vote for the final winner.  The contest runs until February 20, 2010, with the winner announced online in April 2010. (Check out the site for specific details).


Cartoon Network‘s premiere of its new mixed live-action/CGI animated original movie, Ben 10: Alien Swarm, on Wednesday, November 7-8:30p, was the top show on all TV for the day with gains vs. the same time last year among K2-11 (1,966,000) up +124%, K6-11 (1,154,000) increasing + 147% and Tweens 9-14 (1,182,000) a boost of +269%, as well as with Boys 2-11 (1,413,000) up +126%, Boys 6-11 (1,154,000) increasing +162% and Tween Boys 9-14 (910,891) growing by +309%.  Additionally, the debut of Ben 10: Alien Swarm became the most-watched network of the day among Boys 6-11 and Tween Boys 9-14 vs. all kid networks.

Answer to Yesterday’s Trivia Question:   On what show will you come across the Terrible Tibble Twins?  ARTHUR on PBS  Kudos to: David Stern-BARD Ent/NY; Christine Ferrara-WSBK WBZ/Boston; Marc Shatzman-Special Ops Media/NY; Beth Blenz-Clucas – Sugar Mountain PR/Portland OR; Ian James Corlett-VS Werks/Vancouver

Today’s Trivia Question:  This popular toy was created in 1958 by Arthur Granjean, a French garage mechanic in Paris, and developed as an automatic drawing toy.  The Ohio Art Company bought the US rights for $25,000 and introduced it to American children in July 1960. Since then more than 100 million have sold in the US alone.  What is it?  (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
 Gwen Billings for Cynopsis Kids!

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JOB OPENING: SR CLIENT ANALYST/MSA Media/NY: Manage cable nets on Gabriel/other SW. Perform biz svcs, issue resolution, training, Jr acct mgmt duties, prod planning. Tech knowledge preferred. Send res/$ to [email protected] (12/8)

JOB OPENING: VP, CREATIVE SVCS/Disney ABC Domestic TV/LA: Min 8 yrs in broadcast advertising; lead all aspects creative production (a/v, trade, consumer, print). Solid leader/mgmt skills. Apply #215363  (12/8)

JOB OPENING: VP, BUS & LEGAL AFFAIRS/MTVN/NYC: 6+ yrs in antipiracy/litigation related to protection of copyrighted content; Exp in tech related investigations/IP related transactions; JD/NY Bar Req’d (12/8)

JOB OPENING: SR ACCT EXEC/ElectricArtists/NY: Online mktg, PR, social media & promo initiatives. Expert ideation & project mgt 5-8+ yrs mktg, project mgt, PR. Online media, TV, or major consum brand. [email protected] (12/5)

JOB OPENING: RESEARCH ANALYST/ION/NY: Entry level, Nielsen/MRI, quantitative analysis exp required, College Degree req’d, Business Degree a +, proficient in MS Office. Apply to [email protected] (12/5)

JOB OPENING:  FREELANCE MARKETING/RETAIL MANAGER/ Nickelodeon Publishing/NYC. 3+yrs Marketing exp, Retail or publishing exp A+, Knowledge of Children’s publishing A+, Strong Org Skills EOE/M/F/D/AAP. Resumes to [email protected] (12/5)

JOB OPENING: MGR, RESEARCH/ANALYTICS/Hulu/LA: 5+ yrs media/mktg rsrch exp. Strong analytical/data interpretation/preso skills. Nielsen/comScore systems and proj. mgmt exp. req’d. Job description. EOE.  Send resumes: (12/4)

JOB OPENING: NEWS SERVICES SALES:  National distributor seeking experienced station sales representative to sell news services. Candidate must have local news and syndication sales experience. [email protected] (12/3)

JOB OPENING: SALES SERVICE EXEC/National Football League/NY: Work closely with the Acct Exec selling and servicing new and existing national & corp sponsorships to direct clients & advertising agencies. Apply@ (12/3)

JOB OPENING: ACCT EXEC/NFL/NY: Exp’d media sales professional to provide mktg/media solutions to new & existing nat’l advrtsrs. Pckg/sell media across & NFL Wireless. Work w/ TV sales team. Apply@ (12/3)

JOB OPENING:  ADV PLATFORM SALES MGR/NY/Cablevision: Exp’d Sales Prof to drive ad rev. & new biz.Excel rels w/ media clients & proven sales record. ref#9563BR (12/3)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

SPRING INTERNSHIP CREDITS ONLY:  SPRING AD SALES MARKETING INTERN/NYC: Support Ad Sales and Marketing Team. Microsoft Office & strong communication skills required. Part-time. For credit only. (Requisition #1253) (12/9)

SPRING INTERNSHIP CREDITS ONLY: NYC doc prod. co. seeks exp’d, orgnzd & energetic JRS/SRS. Fast-paced envir. Pls specify “dvlpmnt” “accting” or “prod” in app. Office, shoot, post-prod & dvlpmnt work.. Email:  [email protected]  (12/8)

SPRING INTERNSHIP CREDITS ONLY: NYC Boutique TV Syndication Co. seeks diligent undergrad to assist in daily operations. Duties include creation of mktg/promo materials,contracts, etc. MS Office & strong comm skill required. Email [email protected] (12/5)

SPRING INTERNSHIP CREDITS ONLY: MARKETING INTERN/truTV, NY: Support marketing department (consumer, affiliate, & ad sales). Majors: Comm., Mktg, Adv. Skills: Writing, Computer, Phone, Rsrch. Apply Online: – Requisition # 107860BR (12/5)

SPRING INTERNSHIP CREDITS ONLY:  Electric   MKTG INTERN:Research, analytical reporting, admin tasks. Excel, PPT & Twitter-savvy. Undergrad,3 days per week. Reply: [email protected]   w/ res/cover   (12/4)

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SITUATION WANTED:  20+ yrs. experience in TV Broadcasting & Cable ACCOUNTING/FINANCE. Seeking FT/PT or Temp-to-Perm position: [email protected] (12/9)

SITUATION WANTED:  TRAFFIC MANAGER with 13 years exp seeks position in Radio/TV/Online or traffic software in NY/NJ. [email protected] (12/5)

SITUATION WANTED: 5 PRIME TIME EMMYS/ DOC. PROD, DIR., WRITER in L.A. Credits: National Geo, PBS, Discovery, History CH, TLC and MSNBC. Contact email: [email protected] (12/5)

SITUATION WANTED: MARKETING POSITION: 10+ years of account management experience. Trustworthy, intelligent and hardworking. Email me for a resume: [email protected] (12/5)

SITUATION WANTED: Available LOGGER seeking transcription work. Can transcribe interviews, B-roll and various types of footage. Onsite or Virtual. Email: [email protected] (12/3)

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