At New York City Center, Neon Trees warmed up the glow stick-armed audience for The CW’s presentation, which included the introduction of three new dramas and a new comedy.
Net president Mark Pedowitz noted, “It’s a very different CW” from the days of Gossip Girl, with a more gender-balanced audience and 43 percent more original programming than 2010.
In the fall, one-hour comedy Jane the Virgin, about an engaged virgin who is accidentally inseminated at a medical clinic, drops into the Monday-at-9p slot, following relocated The Originals. Superhero drama The Flash, from DC Entertainment, takes over Tuesdays at 8p. Debuting in 2015: dramas iZombie (med student-turned-zombie) and rapture series The Messengers, along with the returns of Hart of Dixie and Beauty and the Beast.
The name of the Veronica Mars spin-off was revealed: Play It Again, Dick. And in July comes new eps of CW Seed’s Backpackers.