Tuesday, October 27th, 2009

 

A CYNOPSIS MESSAGE FROM INSTITUTE FOR MEDIA AND ENTERTAINMENT


Who will be the advertising king of the future  Google, Microsoft, or a yet to be known company?
Think Like a CEO & Create Winning Digital Strategies

In this 3-day executive education course, you’ll learn how some companies have prospered by embracing elegant digital strategies and others have failed by ignoring the digital danger warning signs.

Advanced Digital Media Strategies
December 9-11, 2009 ? New York City
Limited seats available! Sign up today


Cynopsis: Classified Advantage

10.27.09

Good morning – it’s Tuesday, October 27, 2009, and this is your weekly issue of Cyn opsis: Classified Advantage!  This edition includes the top job listings in the Television, Media and Ad Agency markets, professional development advice from national experts, your Q & A’s with our experts, and a summary of executive moves among top companies.

Thank You Letters

The importance of a thank you letter is common knowledge within the business community, yet in practice, few people write them.  They aren’t hard to write, nor complicated. A few simple rules –

  • Personalize the letter, include specifics about the interview and address the letter by name to the interviewer him/herself.
  • Thank the interviewer for his/her time, the opportunity, and for any information pertaining to the job and company.
  • Express your enthusiasm for the job and the company.
  • Sell yourself, reiterate your strengths and express your confidence that you can do the job. Confidence is important. Not braggadocio, faith in your ability.

If the interview was informal and with a small company, a written note is preferable. However, with a formal interview at a mid or large sized company, type the letter in a business letter format.  As with any correspondence, edit out the unnecessary words – most of the adjectives – check for errors, and keep it as brief as possible.  Send it promptly (within 24 hours) and by regular mail.

When you send a thank you letter, you are helping yourself in three ways. First, you are reminding the interviewer of your qualifications and enthusiasm. Secondly, you are branding yourself as a conscientious person who pays attention to detail and respects protocol; and lastly, you write a thank you letter because it is good manners, and maybe you will be the only one who does.

Next week: Thinking about Relocating?

Cyn opsis: Classified Advantage is a work in progress, designed with our readers in mind. We welcome your feedback and will try to incorporate any suggestions into our weekly coverage.  And if you have any specific questions or topics of particular interest you’d like our Experts to address, please let me know!  You can reach me – John Cox – directly at [email protected].

We are always on the look out for more Experts to advise our readers – if you’re a headhunter, job coach, career advisor, etc., and may be interested in contributing to this edition from time to time, please contact me at [email protected].

~ ACTIONABLE EXPERT ADVICE ~

Jobless in Today’s Economy  What to Do?
By Joel Garfinkle

 
In today’s economy, every person knows someone who has been laid off, fired, terminated or is unemployed. Finding a new job has become a lot more difficult. You can’t expect to have three great opportunities lined up in the next six weeks. You must stay steadfast and patient. The right opportunity will ultimately come along. Just realize that your job search will take longer than expected.

Here are some tips to get you through this difficult period:

1.        Don’t succumb to the fears of this economic recession.
Be careful how much bad economic news you digest. If you don’t limit your exposure to all the naysayers, you will feel totally defeated. You will lose all your energy and excitement necessary to move forward to find an actual job.

2.        Notice all the people employed so you visualize yourself being employed.
Are people still getting hired? Absolutely! The national unemployment rate through Sept, 09 was 9.5 percent. That means 90.5 percent of American workers still have jobs. Focus on the prospect of joining the vast majority of workers rather than bemoaning your temporary status as a member of a small minority.

3.        Prepare for the long haul a job search can take.
Doing a job search and actually landing a job takes a lot longer than most people expect, even in the most lucrative times. Prepare yourself, in advance, to experience disappointments, lost opportunities, and rejection during your job search. Don’t take it personally. Hold your head high and move on to your next step. 

4.        Believe you are employable and will be employed.
Be confident that a job opportunity will happen. You are employable! You will be employed. List all the reasons you are employable and what you have to offer a company. You’ll be inspired by all your talents and skills. Make the strongest case for yourself to energize yourself with a sense of empowerment, confidence, clarity and conviction.

5.        Push though the rejections and lack of job opportunities.
Deal with the rejections that will inevitably come from a job search. Remember, Gone With the Wind was rejected by 38 publishers before being accepted and Fred Astaire was told on his first screen test, “Can’t act! Slightly bald!” Feel confident about your skills, resume, and job prospects and recognize that rejection is a part of the job search process.

6.        Maintain positive momentum with small wins so you feel progress in your job search.
Relish small wins that will keep you engaged in your job search. For example, establish daily goals to make a couple of networking contacts, or contact three people for job leads. At the end of each day, celebrate your progress. These small wins help create momentum so you are able to move forward, stay motivated and take action daily.

Joel Garfinkle is recognized as one of the top 50 coaches in America and is the author of 5 books. He has over 17 years experience in the job search and career transition field. He has worked with many of the world’s leading companies, including Google, Cisco, Oracle, Bank of America, Starbucks and Visa. http://www.DreamJobCoaching.com
 
Next week: Job change  what do I consider?

If you have any specific questions you’d like our Experts to address, please email them to me, John Cox at [email protected].


A CYNOPSIS MESSAGE FROM COMCAST SPOTLIGHT


Comcast Spotlight-Make a Big Impression

With nearly 30 million represented customers in more than 80 markets, including 21 of the top 25 DMAs, Comcast Spotlight’s suite of on-air, online and on-demand digital advertising options helps you reach, engage and connect with your audience, wherever they’re consuming media.

Comcast Spotlight offers easy-to-buy, easy-to-execute solutions customized around your goals and designed to meet your objectives.

To learn more, visit www.ComcastSpotlight.com or e-mail [email protected] .


~ ASK THE EXPERTS ~
Questions from our Readers
Answered by Joel Garfinkle

What is the most effective way to prepare for an interview. I have read that video taping mock interviews might be the best, do you have any other suggestions?

Do research.
Know as much as you can about the company and industry. Research the company’s website, competitor’s websites, and annual reports. Also, find the inside intelligence about the company by reviewing www.vault.com , a website that provides information about the culture and hiring practices of hundreds of occupations and industries.

Prepare stories that show problem, action and result.
You need to share stories during the interview that show the value and impact of your past experience. You do this by taking 5-7 major accomplishments and turning the accomplishment into a story. The story comes by taking a specific problem or situation and showing the action you took and the results that were achieved. Through stories, the person on the other side of the interview will understand how valuable you will be to the company.

Learn as much as you can about the people with whom you will be interviewing. 
Gather as much information as you can about the people who you will be interviewing with by viewing social networking sites such as linkedin, Facebook, and more. You can ask the person who contacted you to do the interview for more information.

Memorize your answers to the most common questions.
The most common questions (tell me about yourself, why should I hire you, what are your strengths, why did you leave your last job, etc.) are answers you must know ahead of time. You want to prepare the best answers possible, memorize them and come to the interview prepared. This will help minimize your nervousness and help you come across as a confident.

Once I get hired, what are the most important things I should concern myself with regard to the first week of work with a new company?

Build credibility with your boss.
Set-up meetings with your boss to establish a clear understanding of expectations so both of you are on the same page. Meet those expectations and make sure you prove your value and worth early. You want your boss to feel good about hiring you. Remember, one of your first points of focus is to make your boss’ job easier.

Identify early wins that can be easily accomplished.
When you gain an early win, you help establish a positive perception of yourself. You also show your peers, your boss and senior management that you were a good hire and will help make your group and the organization better.

Learn about office politics.
Too often people join a company and are bombarded by the politics. Don’t get involved with office politics; however, try to glean as much as you can so you aren’t negatively affected. Once you have a clear understanding of the culture and politics of the company, you can choose how best to navigate them.

Focus on your boss’ most important priorities.
By understanding what is most important to your boss, you can prioritize your work to accomplish that first. Your boss will gain immediate confidence in your work and be excited by the future possibilities.

Joel Garfinkle is a frequent speaker at national and international conferences and is regularly featured in the national media, including ABC News, NPR, New York Times, Forbes, Wall Street Journal, BusinessWeek, Kiplinger’s Personal Finance and Fast Company.  http://www.dreamjobcoaching.com /

Have a question for our experts? Send it to [email protected]


A CYNOPSIS MESSAGE FROM CYNOPSIS MEDIA


Advanced Advertising & Interactive Television Research
Available to all Cynopsis Media
readers

Cynopsis Media conducted a study to understand the progress being made in
Advanced Advertising and iTV solutions.

In partnership with Ensequence, WE tv, Wedding Central, & Comcast Spotlight, Cyn opsis Media is providing our readers with the understandings & findings of this industry-wide investigation.

Click to download the Research Study Executive Summary.


JOB OF THE WEEK …

publicizing the activities and products of HBO Home Entertainment, HBO Licensing and Retail and the HBO Shop

HBO Publicist   115273BR
HBO
NYC, NY

http://www.timewarner.com/corp/careers/index.html

OTHER INDUSTRY JOBS OF INTEREST …

responsible for creating, producing and supervising the airing of “The Ed Shultz Show”
Senior Producer, “The Ed Show”   1105200
NBC Universal
NYC, NY
http://www.nbcunicareers.com /

strategically lead brand strategies and marketing communications for the network
Senior Director Marketing   1105058
NBC Universal
NYC, NY
http://www.nbcunicareers.com /

collaborate with multiple departments to create marketing/sponsorship opportunities as well as write/deliver presentations that both address client goals and advance the Bravo brand and sales strategy
Strategic Marketing Manager, Bravo   1093576
NBC Universal
NYC, NY
http://www.nbcunicareers.com /

generate maximum, positive publicity for Oxygen programming in appropriate press
Senior Press Manager, Oxygen Media   1097802
NBC Universal
NYC, NY
http://www.nbcunicareers.com /

manage projects in a variety of spend categories, with a goal of driving savings and efficiencies
Manager Strategic Sourcing   2656BR
CBS Corporate
NYC, NY
http://www.cbscorporation.com/careers/index.php

major agency experience, documented sales success and proven track record in business development are preferred.
Account Executive   2667BR
CBS Television Stations
NYC, NY
http://www.cbscorporation.com/careers/index.php

strategic planning and execution of all corporate public relations initiatives designed to enhance the Showtime brand image
Vice President, Corporate Public Relations   2637BR
Showtime Networks
NYC, NY
http://www.cbscorporation.com/careers/index.php

performs high-level strategic oversight for TEN public relations in the New York market
Director,Public Relations   115299BR
Turner Broadcasting
NYC, NY
http://www.timewarner.com/corp/careers/index.html

client main point of contact for pre and post sales support
Account Manager   FIM17602
MySpace US
NYC, NY
http://www.foxcareers.com/jobSearch.html

execute the executive game publicity strategy through pre-launch, launch and post-launch phases
Public Relations Specialist 
Bigpoint Inc
NYC, NY
http://www.bigpoint.net /

optimize the effectiveness of existing acquisition and retention marketing programs
Online Marketing Manager
Bigpoint Inc
NYC, NY
http://www.bigpoint.net /

generating revenue through interacting with national, regional and FDM sales groups as well as their own direct client paths
Vice President, Business Development (Home Team Sports, division of FOX Sports)   FNG17553
Fox Sports
NYC, NY
http://www.foxcareers.com/jobSearch.html

develops, sustains and grows new and existing advertising revenue for MSW franchise (print and digital)
MSW Sales Director, Central Region   38298
Martha Stewart Living Omnimedia
NYC, NY
http://app.cvtracer.com/public/236765084/jobpostings/38298Career.htm

driving non traditional revenue acquired through selling our multi-platform offerings, which includes our broadcast station, digital station, and website
New Business Account Executive
WPIX TV
NYC, NY
http://www.wpix.com/about/jobs/

lead CNBC’s travel and tourism sales drive & long-term strategy initially across EMEA but potentially globally, working with CNBC’s other media partners to offer a compelling sales proposition
Sales Manager   1092902
NBC Universal
London England
http://www.nbcunicareers.com /

marketing of programming and Advertising Sales across EMEA and the US
Trade Marketing Manager   113569BR
Turner Broadcasting
London England
http://www.timewarner.com/corp/careers/index.html

produce an average of one show a week, the average AP usually works 6 days a week for 60 – 80 hours per week
Associate Producer   1079681
NBC Universal
Stamford CT
http://www.nbcunicareers.com /

manage day to day activity for all client needs, ensure that all contractual obligations are met
Account Coordinator, Sponsorship Management
WWE
Stamford CT
http://www.wwe-careers.com/wwe/jobboard/JobDetails.aspx?__ID=*0FCD8B62B31816C1

work closely with Sales, Sales Marketing, Account Management, as well as direct with advertisers and agencies, to ensure fulfillment and optimize performance of advertising campaigns
Manager, Advertising Operations
WWE
Stamford CT
http://www.wwe-careers.com/wwe/jobboard/JobDetails.aspx?__ID=*F2B89A08B2FE0A32

work in close collaboration with WWE’s various business units to develop, create, and implement creative marketing programs and drive cross-platform opportunities
Senior Vice President, Marketing
WWE
Stamford CT
http://www.wwe-careers.com/wwe/jobboard/JobDetails.aspx?__ID=*F494FC7C154A4868

sales growth within your targeted account list selling Consulting, Technology and Education to Investment Advisers, Investment Companies and Broker Dealers
NRS, National Account Manager, (Tri-State Area)
SourceMedia
Lakeville CT
http://www.sourcemedia.com/careers-jobopenings.html

managing internal/external communications and press efforts for NBC Universal’s TV Networks Distribution and Digital Distribution divisions
Manager, Public Relations   1099658
NBC Universal
Englewood NJ
http://www.nbcunicareers.com /

schedule and manage a diverse technical workforce of Photographers, Editors, Van Technicians and Studio personnel in a union environment
News Operations Manager   2648BR
CBS Television Stations
Baltimore MD
http://www.cbscorporation.com/careers/index.php

generating ad sales revenue for Fox Sports en Espanol in both the upfront and scatter marketplace
Account Executive (Fox Sports Espanol)   FNG17470
Fox Networks East Coast
Miami FL
http://www.foxcareers.com/jobSearch.html

overseeing all Business Affairs matters for the international division of Telemundo
Director Business Affairs   1064485
NBC Universal
Hialeah FL
http://www.nbcunicareers.com /

2 positions, serves as primary liaison between Sales Executives, Creative Services, Tech Operations, Accounting, and Client
Account Manager   FIM17482 & FIM17481
MySpace US
Chicago IL
http://www.foxcareers.com/jobSearch.html

selling all Accuity solution products and services to the Financial services organizations and federal government named accounts in a defined North American territory in order to achieve desired sales revenue goals
National Account Manager  Field Sales  Eastern Territory
SourceMedia
Skokie IL
http://www.sourcemedia.com/careers-jobopenings.html

identifies and analyzes business opportunities, negotiates contracts and follows deals through to completion
Sr. Director, Business Ops & Strategy   FNG17444
Fox Broadcasting Company
Los Angeles CA
http://www.foxcareers.com/jobSearch.html

client main point of contact for pre and post sales support
Account Manager   FIM17432
MySpace US
Los Angeles CA
http://www.foxcareers.com/jobSearch.html

highly visible role in the development, analysis, and implementation of strategic initiatives for Fox Filmed Entertainment
Director, Corporate Strategy & Business Development (Fox Filmed Entertainment)   FFE15849
Fox Filmed Entertainment
Los Angeles CA
http://www.foxcareers.com/jobSearch.html

liaison with the Denver and Atlanta offices’ coordinators to help with strong communication among all Western Zone employees
Coordinator, Affiliate Sales   2554BR
Showtime Networks
Los Angeles CA
http://www.cbscorporation.com/careers/index.php

determine product features, functionality and define what the consumer experience will be
Director, Product Management   113954BR
Warner Bros. Entertainment Group
Burbank CA
http://www.timewarner.com/corp/careers/index.html

drives sales for Warner Bros. Digital Media focusing on a specific list of target accounts and agencies
Account Director   115136BR
Warner Bros. Entertainment Group
Burbank CA
http://www.timewarner.com/corp/careers/index.html

responsible for inventory management & ordering, customer service, vendor management (e.g., Datapak and Allied Vaughn) and invoicing
Manager, Digital Operations   115282BR
Warner Bros. Entertainment Group
Burbank CA
http://www.timewarner.com/corp/careers/index.html

develops and executes OEM/Bundle deals, Co-marketing strategic partnerships, MAC and PC ports opportunities, Kiosk and Covermount deals
Manager, Business Development   113559BR
Warner Bros. Entertainment Group
Burbank CA
http://www.timewarner.com/corp/careers/index.html

managing all details associated with projects in pre-production, production and post production
Director, Production   1094954
NBC Universal
Universal City, CA
http://www.nbcunicareers.com /

effectively manage multiple digital creative projects at one time in a fast paced environment
Manager, New Media – Focus Features   1078475
NBC Universal
Universal City, CA
http://www.nbcunicareers.com /

internal management consultant and project leader within NBC Universal on both operational and strategic initiatives
Director Master Black Belt   1105057
NBC Universal
Universal City, CA
http://www.nbcunicareers.com /

maintain constant awareness of advertiser and agency activity in each category
Account Executive – West Coast   FIM17390
Fox Audience Network
Santa Monica CA
http://www.foxcareers.com/jobSearch.html

pioneer the development of new business lines and strategic engagements with established and emerging content creators
VP Business Development – Content Partners
Ascent Media
Santa Monica CA
https://www2.ultirecruit.com/ASC1001/JobBoard/JobDetails.aspx?__ID=*C68A3FF308241FE1

pioneer the development of new business lines and strategic engagements with the major MSO/Telco and Satellite service providers
VP Business Development – Cable/Telco/Satellite
Ascent Media
Santa Monica CA
https://www2.ultirecruit.com/ASC1001/JobBoard/JobDetails.aspx?__ID=*56E286AF11B81DD2

oversees the NBC 7/39 sales management team
Vice President, Sales   1096275
NBC Universal
San Diego, CA
http://www.nbcunicareers.com /

negotiating and maximizing sales revenue from new and existing clients for the station
Account Manager   1081179
NBC Universal
San Diego, CA
http://www.nbcunicareers.com /

closing new business accounts, account maintenance on existing accounts and with a focus on selling all NBCU Sports Properties, Universal Sports, Digital and Out-of-Home Properties
Account Executive   1095021
NBC Universal
San Jose CA
http://www.nbcunicareers.com /


A CYNOPSIS MESSAGE FROM RADIO DISNEY


Radio Disney is a Hit with Moms!
Record Ratings with Moms w/ Kids 2-11 (0.9 Rtg.)
Audience up +84%

Reach nearly 7 million Moms weekly with the music and entertainment their families love!
Tap into the power of Radio Disney. For more info, contact your Sales Rep or Jon Sayer, VP Sales, 312-396-8909

Source: Arbitron, Radio Disney Spring 2009 2-Book, M-Sun 6a-7p.  Total US, All Platforms.
Growth based on AH(00) vs. SRI, Radio Disney Spring 2007 2-Book, M-Sun 6a-7p.  Total US, All Platforms.


~ RECAP:  THIS WEEK’S CYNOPSIS CLASSIFIEDS & INTERNSHIPS ~

Cynopsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page herealso check out our Facebook page where our classifieds are listed the night before the editions are published!

JOB OPENING: DIR  STRATEGIC MARKETING/SUNDANCE/NY – Resp for strat dev & delivery of rev-gen, integrated mrktg campaigns & solutions. 5-7 years sales/marketing experience Cable/Agency. res www.cablevision.jobs ref #9902BR  (10/31)

JOB OPENING:  NBC Universal is looking for a MANAGER , Bravo Ad Sales Research. Please visit our site at   www.nbcunicareers.com for more info, job#1104454 (10/31) 

JOB OPENING: ACCOUNT MGR/The Hotel Networks/New York: 3+ yrs Ad Sales Exp, OOH/Digital-Place Based+++, Creative, Aggressive, Proven Sales Pro, Excel Communication Skills A Must, Self-Motivated, Email: [email protected] (10/31)

JOB OPENING:  ACCOUNT EXECUTIVE/Brooklyn, NY:  Seeks AE for local ad sales.1-3 yrs ad sales exp. pref cable TV, radio, e-media adv.  Valid NY DL.  See full posting and apply to www.cablevision.jobs req 9911BR   (10/31)

JOB OPENING: VP AND MGR DEVELOPMENT/ LA based production co. specializing in unscripted programming (2 Positions): Great opportunity w/ competitive salaries. VP req’s 3+yrs exp.Res. and/or bio with references: to [email protected] (10/30)

JOB OPENING: MGR RSRCH & SALES DVLP/Disney Media Sales/NYC 5+ yrs exp sales rsrch & mkting, creation of materials, rsrch for cross platform ops, must be able translate numbers into strat mktg msges, www.disneyabcjobs.com req 210693 (10/30)

JOB OPENINGPROMO PRODUCER/Universal Sports/LA, conceptualize/write/produce on-air promos, 5+yrs exp. as a producer, sports and edit exp a+.  Send to: [email protected]  (10/30)

JOB OPENING: ACCOUNT EXECUTIVE/West Nyack, NY: Seeks AE for local ad sales.1-3 yrs ad sales exp. pref cable tv, radio, e-media adv. Valid NY DL. See full posting and apply to www.cablevision.jobs req 9887BR (10/29)

JOB OPENING: PROGRAM ACQUISITIONS MANAGER/Films Media Group/Princeton, NJ: 3+ yrs exp in acq; strong knwlg of factual prgmng & distrib; solid industry contacts; self-starter & deal-maker. MA a +. Email [email protected] EOE (10/28)

JOB OPENING: PUBLICIST / Cartoon Network & Adult Swim/Atlanta: 3+ yrs PR exp. Ent/TV PR exp. a plus. Must have excellent writing, pitching, comm. skills. Submit resume to: [email protected] (10/27)

~ RECAP: THIS WEEK IN EXECUTIVE MOVES ~

PIX/New York, the CW affiliate owned by Tribune Broadcasting promoted Adam Shapiro as GSM, effective immediately. Previously, Adam served as LSM since 2005. In his new role, Adam will manage the station’s sales team encompassing local and national sales, new business and online sales.

Warner Entertainment Japan Inc. hired Taichi Fukuda as GM/Warner Home Video and Warner Bros. Digital Distribution, Japan. In this newly established position, Taichi will supervise both the company’s home video and digital distribution businesses in Japan which includes sales, marketing, finance and operations. Taichi will report jointly to William Ireton, President and Representative Director, Warner Entertainment Japan Inc. and Marc Gareton, EVP/Warner Home Video and Warner Bros. Digital Distribution, Asia and Pacific. Additionally, Yoshikiyo Arai who has served as GM/Warner Home Video in Japan for the last three years will continue as Advisor until his planned retirement this December.

Barbara Wellner was named VP/Programming with Metan Development Group (Metan). Barbara will provide oversight for Metan’s weekly international news series THRtv as well as Hello Hollywood, the new version that recently premiered in China. Based in Los Angeles, Barbara’s duties include responsibility over all current programming as well as all content for the company on TV, online and mobile. Barbara will oversee acquired programming, development and global distribution programming strategies, new series and pilot development. Furthermore, Barbara will be involved with new show talent, customizing format acquisitions and managing Metan’s programming team.

Kevin McCormick announced he will depart Warner Bros. Pictures and his position as Production President at the end of December, though he will continue at the studio as Producer beginning January 1. Kevin took on his role as Production President in January 2008, with the intent to hold this position for only two years. Warner Bros. will not fill Kevin’s title and Jeff Robinov, President will be the point person for a portion of Kevin’s duties and reassign the remaining responsibilities to other executives.

Sara Visomirski begins a new position next month at KYW-WPSG/Philadelphia owned by CBS Television Stations as Creative Services Director. Sara joins the duopoly from Meredith Broadcasting’s duopoly, KCTV-KSMO/Kansas City. 

Gene Steinberg was appointed immediately to the position of GM for the stations ABC 17, FOX 22, MyZouTV, ABC 17 STORMTRACK 24/7, KMIZ.com and 360Columbia.com all located in Columbia, MO and operated by Alta Communications. Gene most recently was Station Manager at WZMY/Boston.  Congratulations Gene!!

WE tv named John Miller as SVP/Original Productions and Development for WE tv and Wedding Central. John will oversee the development of original programs and be the executive in charge of production on all programming produced by the network. John joins WE tv from The Weinstein Company where he was EVP/Television. In his new role, John will be based in New York, reporting to Kim Martin, President/GM, WE tv and Wedding Central.

James Joaquin joins the Board of Directors at IMVU Inc., an avatar-based social network and virtual world company.

Deborah Kehoe started her new position as LSM this week at WCWG/Greensboro-Winston-Salem-High Point, NC where she will train and supervise the local sales team. Previously, Deborah was the NSM at WZTV/Nashville.

Former ESPN executive, Sharon Otterman begins a new position at MSNBC as VP and CMO. Sharon will supervise the network’s on-air and off-air marketing and branding efforts, reporting directly to Phil Griffin, President, MSNBC. At ESPN, Sharon was most recently the VP/Customer Experience Strategy and Digital Marketing.

Comedy Central appointed Melissa Bear as SVP/Business and Legal Affairs, East Coast and Michael Tenzer as SVP/Business and Legal Affairs, West Coast. Melissa will operate out of the network’s New York City base while Michael is located at the network’s offices in Los Angeles. Both will report to George Cheeks, EVP and Co-General Counsel/Business and Legal Affairs Headquarters, MTV Networks.

Comcast tapped Mark O’Leary as Regional VP/Business Services for the California region. Mark will have oversight of all facets of Comcast Business Class, including sales, operations, marketing as Comcast increases its presence across the state of California.

NBC Universal elevated Lauren McCollester to SVP/NBCU Cable Entertainment Business Affairs and Jeeun Kim to VP/NBCU Cable Entertainment Business Affairs. Both will report to Beth Roberts, EVP/NBCU Cable Entertainment and Universal Cable Productions Business Affairs.

CBS Corporation appointed Luke Fredberg as Director/International Corporate Communications effective next Monday. In this newly created position, Luke will develop and execute communications strategies for CBS’ international operations, as well as CBS Interactive International, CBS Outdoor International and Last.fm. He will also be the CBS Communications international point person for all internal communications issues. Based in the London offices of CBS Interactive, Luke will report directly to the Corporate Communications Group in New York in addition to executives heading CBS Corporation’s international operations.

BET Networks named Essie Chambers as SVP/Original Programming for the new network CENTRIC. Furthermore, Depelsha McGruder was hired as SVP/Business Operations at CENTRIC and both Essie and Depelsha will report to Paxton Baker, EVP/GM, CENTRIC. Depelsha also reports jointly to Scott Mills, President/COO, BET Networks.

Chris Albert advanced to VP/Communication and Talent Relations with National Geographic Channel (NGC). In his new role, Chris will continue to manage the network’s consumer PR efforts and major campaigns as well as talent relations for NGC and the recently announced new channel Nat Geo Wild. Chris reports to Russell Howard, SVP/Communications. Congratulations, Chris!

Telemundo Station Group appointed Celia Chavez as President/GM of WSNS/Chicago. Most recently, Celia served as President/GM of two Telemundo stations, KBLR/Las Vegas and KDEN/Denver. Additionally, Telemundo Station Group upgraded Erika Diaz to Station Manager at KSTS/San Francisco-San Jose.

Later — John
   John Cox for Cynopsis: Classified Advantage
[email protected]
10.27.09

Cynopsis Media Facebook Page here

Cynopsis Kids Ad Sales:
Chuck Bolkcom, Pres/COO – 646-468-6180 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]

To subscribe to any Cynopsis edition(s) click here
To unsubscribe , click here or click the button at the end of this email.

Related Stories

Cynopsis 11/08/24: CBS issues full season orders for two freshman series

Friday November 8, 2024    IN THE NEWS The global rollout of Warner Bros. Discovery’s Max helped the company add 7.2 million net subscribers, to hit 110.5 million, the biggest quarterly increase since the streamer’s launch. Total WBD revenues were $9.62 billion, down 3% year-over-year, while total adjusted EBITDA was $2.41 billion, down 18%. Net […]

11/06/24: Cynopsis Jobs

jobs5

SENIOR INTEGRATED MARKETING CAMPAIGN PROJECT MANAGER BEACON MEDIA GROUP NY/NJ Seeking a diligent, organized, and enthusiastic individual to join our team as we manage Integrated Marketing Campaigns for a candy manufacturer. Responsibilities include ensuring client satisfaction, managing project timelines, and optimizing campaign effectiveness. If you’re proactive and enjoy collaborating with teams, we want to hear […]

Cynopsis 11/05/24: Xumo teams with Target for budget TVs

Xumo teams with Target for budget TVs

Tuesday November 5, 2024    IN THE NEWS Prime Video has launched X-Ray Recaps, a feature using general AI to create brief summaries of full seasons of TV shows, single episodes, and pieces of episodes, personalized down to the minute of where a user was watching. “With the creation of X-Ray Recaps, we’re directly addressing […]

CynCity

Cynsiders