Tuesday, November 17th, 2009


2008-09 SEASON

#2 W12-17
#3 W12-34
#4 W18-34
#4 W18-49

Source: The Nielsen Company, Mon-Sun 8-11pm excluding non-commercial, 2008-09 Full Season (9/29/08-9/27/09) based on Live+Same Day Program data. ABC Family rank among general entertainment ad-supported cable networks excluding sports and news nets and nets that program <50% of the daypart.

Cyn opsis


Good morning. It’s Tuesday, November 17, 2009, and this is your first early morning briefing.  And as always, if you prefer to watch this morning’s news instead of reading it, click here.  

Tonight’s Premiere:
FUEL TV: The Standard Snowboard Show at 8p

Tonight’s Finale:
Oxygen: The Naughty Kitchen with Chef Blythe Beck at 10p


You Only Think You’re Free

A man wakes up in a place he doesn’t recognize – a place where people have numbers instead of names – a place called The Village where all traces of his former life are renounced as delusions.  Don’t miss the AMC television event of the year
starring Ian McKellen and Jim Caviezel, Tonight 8p/7c.

For an immersive experience in to the world of The Prisoner,
visit http://www.amctv.com/originals/the-prisoner/premiere/ .


World Wrestling Entertainment and USA Network made a four-year renewal deal involving the show WWE Monday Night Raw, keeping the show on USA through fall 2014. WWE Monday Night Raw, on the air for more than 16 years, presently averages 2.7 million A18-49 viewers; 2.7 million A25-54 viewers; and 5.5 million total viewers.

BBC America set the US premiere date for its unique modeling competition reality series Britain’s Missing Top Model for December 1 at 9p. The series follows eight young women who all want to be models though each has varying degrees of  disability.  The women, who all share an apartment in London, take on various weekly challenges and face weekly eliminations. The final winner receives a photo shoot with one of Britain’s best fashion photographers, a four-page spread in Marie Claire magazine and an introduction to the head of a top modeling agency.

TBS released ratings results for the inaugural week of Lopez Tonight at 11p (11/9-11/12). The late-night talk show averaged 1.0 million A18-49; 597,000 A18-34; and 1.6 million total viewers. The show did best on Wednesday night delivering 1.2 million A18-49 and 2.0 million total viewers. Also of note, Lopez Tonight averaged a median viewer age of 33 years last week, which is less than all the competing late-night talk shows. Lopez Tonight airs Monday-Thursday at 11p on TBS.

This Wednesday at 11p, VERSUS offers viewers a sneak preview of the new original series Sports Jobs with Junior Seau, chronicling the NFL champ as he tries out various jobs across other sports such as car racing and bull fighting. Ten half-hour episodes will premiere in its regular time period of Wednesdays at 10p beginning December 2 with two back-to-back episodes.

MTV game show host of Remote Control Ken Ober died at the age of 52.  Ober was the host of the series for five seasons on MTV, airing first in 1987.  The series helped launched the careers of several notables, including Denis Leary and Adam Sandler.  He followed the series as producer of Mind of Mencia for Comedy Central and also as a consulting producer for several episodes of The New Adventures of Old Christine on CBS.  Ober got his start as a stand up comedian on Star Search in 1984 where he was named the Comedian Champion.  No cause of death has been identified as yet.

BBC Worldwide named ZenithOptimedia as its sole global media agency of record. ZenithOptimedia will work in the US on media strategies and campaigns for BBC’s businesses including BBC America, BBC.com and other brands BBC Earth, Top Gear, Doctor Who and the BBC US newscast BBC World News America.


After opening #1 at the box office this past weekend, FX picked up the television rights to the apocalyptic film 2012 from Sony, cites THR. The thriller will debut on FX in early 2012. FX recently acquired the Sony film Zombieland which will be available at the end of 2010.

Sinclair Broadcast Group helped resurrect syndicated court show Judge Karen after Sony declared it would no longer represent court shows, reports B&C. Wanting the show to continue, Sinclair Broadcast Group presented the show to other syndicators with Litton Entertainment picking it up for next fall. The show, now called Judge Karen’s Court and starring Judge Karen Mills-Francis, is expected to have other TV station groups acquire it.

Digital Rights Group (DRG) made a slew of international deals involving the drama series Collision, created by Anthony Horowitz (Foyle’s War, Stormbreaker) and co-written by Horowitz and Michael A. Walker. Distributed by DRG’s Portman Film & Television unit, Collision was picked up by WGBH in the US; ABC in Australia, TVNZ in New Zealand; NRK in Norway; Finland’s Yleisradio Oy; Sweden’s Sveriges Television; TV2 in Denmark; and RTV Slovenija in Slovenia. Other broadcasters in Iceland, Israel, Belgium, Czech Republic and Latin America and considering picking up the series as well. Collision premiered last week in the UK on ITV1 in primetime, Monday-Friday with five one-hour episodes. The series is also available as two 110-minute episodes.


George Segal will star in the TV Land comedy pilot Retired at 35. The pilot project was announced last month along with comedy pilot Hot in Cleveland as the network’s first scripted comedy projects developed for TV Land PRIME. Retired at 35 is about a successful businessman who leaves the hectic pace of New York City behind and moves in with his parents at their Florida retirement home. Segal will portray the father who bonds with his son and shows him a great life of freedom. Segal was last seen in HBO’s Entourage and ABC’s Pushing Daisies and for seven seasons starred in the NBC ensemble sitcom Just Shoot Me.

Casting Call: FOX is calling all cooks at any level to appear with Chef Gordon Ramsay on Gordon Ramsay: Cookalong Live airing December 15 at 9p. The network is looking for people who have a passion for cooking but lack certain skills; those who always wanted to work with a professional chef; and fans of cooking shows who watch for inspiration and for recipes to create dishes or entire meals. FOX is looking for couples, families, best friends and individuals. For full information, visit FOX.com/casting.

Casting Call: Oxygen announced a national search for male and female contestants to appear on the second season of Dance Your Ass Off begins later this month. The series wants people who love to dance and are ready to loose weight. Open casting calls and dates include November 21 in Los Angeles; December 5 in Dallas; December 12 in Chicago; and December 18 in New York. For more information and how to apply, visit http://dyao.oxygen.com/extras-dyao-casting-update. Dance Your Ass Off is produced by Magical Elves.

Casting Call: A new kids’ game show called House of Fun, from the producers of NBC’s My Dad is Better Then Your Dad and American Gladiators and set to air on a major cable network, is casting high-energy boys aged 13-15 who live in the Los Angeles area. Participating boys will have fun while playing cool games and winning prize money. Parents, if your son loves adventure and is a little rambunctious at times, send an email to
. Along with the email include your name, address, phone number, a recent family photo and a brief description of your family and your son. Casting will take place during the next two weeks.


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Available to all Cyn opsis Media

Cyn opsis Media conducted a study to understand the progress being made in
Advanced Advertising and iTV solutions.

In partnership with Ensequence, WE tv, Wedding Central, & Comcast Spotlight, Cyn opsis Media is providing our readers with the understandings & findings of this industry-wide investigation.

Click to download the Research Study Executive Summary.


Friday A18-49 Analysis: Week to week, CBS stayed the course Friday night, winning among A18-49 at 1.9/6, according to final national ratings from Nielsen. CBS’ Ghost Whisperer was #1 at 8p with 2.0/7 followed by NBC’s Law & Order at 1.6/5. Then at 9p, CBS remained in the lead with Medium at 2.0/6 followed by a tie for second place between NBC’s Dateline and UNIV’s Sortilegio at 1.7/5 each. ABC took the 10p hour with 20/20 delivering a 2.0/6 with CBS’ Numb3rs next at 1.7/6.

Live + Same Day Household Ratings: Friday, November 13, 2009 (November Sweep Day 16) time period averages. Source: NTI Galaxy, as dated. Live+SD.

CBS: 5.2/9         Ghost Whisperer 5.1/9, Medium 5.3/9, Numb3rs 5.2/9

NBC: 4.2/7          Law & Order 4.9/9, Law & Order 4.8/8, The Jay Leno Show 3.0/5

ABC: 3.6/6         SuperNanny 3.1/5, Ugly Betty 2.9/5, 20/20 4.9/9

FOX: 2.4/4          House [r] 2.2/4, Bones [r] 2.6/5

UNIV: 1.9/3        En Nombre Del Amor 1.9/3, Sortilegio 2.1/4, Rosa de Guadalupe 1.6/3

CW: 1.2/2           Smallville 1.6/3, America’s Top Model [r] 0.8/1

ION: 0.6/1          Friday 7PM Movie: Out for Justice 0.4/1, Criminal Minds 9P 0.6/1, Criminal Minds 10P 0.8/1

TELE: 0.6/1         Mas Sabe El Diablo 0.7/1, Ninos Ricos 0.5/1, Victorinos 0.5/1

A18-49: CBS 1.9/6, ABC 1.5/5, NBC 1.5/5, UNIV 1.5/5, FOX 1.1/4, CW 0.9/3, TELE 0.4/1, ION 0.3/1


Michael Puopolo was tapped as VP/Research at Warner Bros. International Television Distribution (WBITD) to head the global research efforts for WBITD. Based in Burbank, Michael will offer research analysis to WBITD’s senior management and global sales and marketing teams as well as the International Branded Services unit. Michael will report jointly to Jim Brehm, SVP/Sales, Canada, Latin America and Asia, WBITD and to Greg Drebin, SVP/Programming and Marketing, Warner Bros. International Branded Services.


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This day in History:  1968 – The Famous Heidi story:  NBC cut away from the final minutes of a New York Jets-Oakland Raiders game to begin a TV special, “Heidi,” on schedule. In the final seconds of the game, the Raiders came from behind to beat the Jets 43-32.

Answer to Yesterday’s Trivia Question:   Captain Nathan Hale Bridger is the commander of what vessel? SEAQUEST DSV  Kudos to:  William Cassius Divney-LightWorks Pictures/NY; Brock Abernathy-WUTB/Baltimore; Gabe Alfaya-XL Worldwide/NY; Mark Ski-Mark Ski Prods/NY; Dan Whitford-Maximum Direct/Chicago; Murray Schultz-Spectrum Global Comm/Chicago; Jim Gray-FrogLight Prods/Missoula; Kathy Yarbrough-Touchpoints Marketing/Gretna LA; Scott Seomin-FX/LA; Bill Bracken-Pettube.com/Burbank; Nick Monroe-Monroe Photography/San Diego; Patty Lok-Getty Images/LA; Paola D’Agnolo-Galafilm/Montreal; Elize Morgan-Slainte Development/Toronto; Felicity Clive-Turner Int’l/Sydney

Today’s Trivia Question:  Which show opened with this exchange: 

[phone rings]: “Hello?”
“I need your help.”
“You keep forgetting, I’m a lawyer, you’re the detective.”
“Oh come on, all I Need is a ride.  What could possibly happen?”

with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Cyn

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here    .

JOB OPENING: SR. COUNSEL, PROGRAMMING, CABLEVISION/NY:Negotiate draft transactions, handle diverse legal programming issues. Needs JD, 6+ yrs relevant inhouse or law firm experience. Apply:

JOB OPENING: NETWORK SALES/ION Media Networks/NY: Highly motivated and creative network sales acct exec w/ established relationships and proven track record. EOE. Apply to

JOB OPENING: EP OF DEVELOPMENT to lead new dev dep’t for cable/non-fict/reality. Big ideas, attaching talent, pitching, lots of showrun/EP exprnce a must. We’re moving from docus to reality/non-fiction.

JOB OPENING: DIR PRGRMNG/HGTV/NY: Mng all aspects of commiss’d shows. Maintains & evolves ongoing series. Showrunning Exp req’d along w/6 yrs cable nets exp in program prod or mngmnt w/sig creative input. www.scrippsnetworks.com #1241 (11/24)

JOB OPENING: DIR AFFILIATE SALES & MARKETING/HALLMARK CHANNEL/NY: Increase distribution for Hallmark Channels; please see full posting and apply at http://www.hallmarkchannel.com/ConsumerWeb/JobOpening/Default.aspx (11/21)

JOB OPENING: MGR DIGITAL ADSALES FINANCE/FNC.com min. 5 yrs ad sales financial exp. Respon. for fin. analysis of digital metrics. Strong business partner exp. Ad Servers/Yield systems req. Res + CL to
. EOE (11/21)

JOB OPENING: STRATEGIC MKTG MGR/(USA)/NBCU/NY: Devel. & execute revenue generating, multi-platform mktg opportunities for potential & current clients, support USA network’s sales goals. BA 5 yrs exp. www.nbcjobs.com , #1109143 (11/20)

JOB OPENING: DIRECTOR, MARKETING PARTNERSHIPS/Nat’l Geo Channel, DC. Lead/develop promo partnerships. BA & 7yrs exp & cable network pref. Apply www.FoxCareers.com job# FNG17451 (11/20)

JOB OPENING: EXEC PROD/NYC: Proven track rec to lead prod arm of NYC post shop. Resp for successful completion of projs across all mediums. Bring proven leadership skills to all phases of prod thru post. Res:

JOB OPENINGS:  (2) DIR, SALES & ACCT MGR/The Hotel Networks/Chicago: 3+ yrs Ad Sales Exp, OOH/Dig-Place Based+, Creative, Aggressive, Proven Sales Pro, Exp w/ Sales Promo, Excel Comm Skills, Self-Motivated.

JOB OPENINGS:   MGR, STANDRD PRACTICES/RADIO DISNEY/BURBANK: Revw commercial copy/audio for policy compliance. Revw lyrics, video, sweepstakes, online content. Knwldg kids issues, COPPA, CARU, FCC, radio. www.disneycareers.com 212770 (11/18)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at

SPRING INTERNSHIP CREDITS ONLY: MKTG INTERN/Smithsonian Channel/NYC: Min 12-15 hrs/wk, Must be JR/SR, Projects incl Copywriting, Rsrch, Sales Support, Social Mktg. Mgrs provide guidance. http://www.sho.com/site/about/careers.do . The Job ID is 2556BR (11/24)

SPRING INTERNSHIPS CREDIT ONLY: Rock Ridge Music/Newark NJ: call tour promoters & retail stores, work directly w/RRM staff & artists, Internet promo/research, computer savvy, familiar w/social networking sites

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at

SITUATION WANTED: MARKETING, SALES, BUS DEV, STRATEGY, REV GEN, ROI, CHANNELS, MATRIX MGT., BRANDING, ADVERTS, COMM (NYC)+25 yrs mgt/hands-on. LinkedIn: http://linkedin.com/in/ellencrich Email:

SITUATION WANTED: EIC/LINE PRODUCER with 10+ yrs exp. Variety, Docu-Reality, Game Show, Scripted, Live, Competition- Mngd biz of Prod. Co’s. for major TV & cable nets. MM/EPB budgets, union&non

SITUATION WANTED: RESEARCH DIR/STRATEGIST – See what 20+ yrs media, Nielsen, Hisp, research, sales, presentation experience can do for you.Email:

SITUATION WANTED: 20+ yrs. experience in TV Broadcasting & Cable ACCOUNTING/FINANCE. Seeking FT/PT or Temp-to-Perm position:

SITUATION WANTED: DESIGN, ILLUSTRATION & ART DIRECTION (NYC)20 years experience working concept through completion. Portfolio: www.baerdavis.com Email:

SITUATION WANTED: DESIGN, ILLUSTRATION, WEBSITE, VIDEO EDITING & ART DIRECTION (LA) Extensive industry experience.  Portfolio: http://www.unlaccess.com / Email:

SITUATION WANTED: EXPERIENCED FINANCIAL AND TURNAROUND EXECUTIVE – Over 20 years experience. Seeks challenging situation at broadcast/internet/print media company.

SITUATION WANTED: PRODUCER/WRITER/EDITOR(LA)10+ yrs in news, reality, features, docs, clip shows w/ ESPN, HBO, E! Ent., NFL Net, TruTV. Field and story producer, final cut/avid exp, great w/ deadlines & talent

SITUATION WANTED:CONTRACT MANAGER/ADMINISTRATOR: 10 yrs exp.in Contract/Sales Admin: avails, reporting, etc.; looking to work out of home office, or in the NY area. Contact e-mail:

SITUATION WANTED:CAMERA OPERATOR/LA Based… MTV, TRUTV, ABC, Watch my reel at:http://www.youtube.com/watch?v=rxsrcWAvvKw. Contact email:

SITUATION WANTED: BIZ & LEGAL AFFAIRS ATTY: seeks studio position/10+ yrs exp/new media, content licensing, IP, rights mgt, use of name & likeness/

SITUATION WANTED: MARKETING MANAGER/LA with exp in independent film, home entertainment, television and entertainment partnerships seeks opportunity to make a difference for the right company. Email for resume.

SITUATION WANTED:  EIC/Line Prod/Dir.Ops. 10+yrs Versed in: live, synd, news, reality, lg. event sports & Ent. Budgeting Lg & sm. Exc. org. skills, Movie Magic, & union contracts.  At ease in fast paced control room envir.

SITUATION WANTED:  MEDIA SALES/MARKETING MANAGER/LA: 15+ years experience in educational, documentary, advertising media sales.True Closer!!!!! 

SITUATION WANTED:  EIC/Line Prod/Dir.Ops. 10+yrs Versed in: live, synd, news, reality, lg. event sports & Ent. Budgeting Lg & sm. Exc. org. skills, Movie Magic, & union contracts.  At ease in fast paced control room envir.

or call Trish Pihonak at 203.926.9878 for rates and specs for Job Openings.

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ABC: V, Dancing with the Stars, The Forgotten
AZTECA: Los Que Callamos Las Mujeres Edicion Especial, Los 25 Mas, Al Extremo
CBS: NCIS, NCIS: Los Angeles, The Good Wife
CW: 90210, Melrose Place
FOX: So You Think You Can Dance
ION: Ghost Whisperer, Criminal Minds, Criminal Minds
NBC: Merry Madagascar, Biggest Loser, The Jay Leno Show
PBS:  Nova, Frontline, Independent Lens
TELE: Mas Sabe el Diablo; Ninos Ricos, Padres Pobres; Victorinos
UNIV: En Nombre del Amor, Sortilegio, Aqui y Ahora

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